Fence Workshop
Fence Workshop is a privately held Atlanta-based fencing company that provides professional fence installation across Metro Atlanta and Georgia and sells aluminum, vinyl, and chain link fencing products nationwide via its Shopify storefront.
- Company typePrivate
- Founded2008
- HeadquartersTucker, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Fence Workshop does
Fence Workshop is a privately held fencing company headquartered at 1522 Huber St NW, Atlanta, Georgia, that operates a dual business model combining regional professional installation with nationwide e-commerce distribution. On the services side, the company licenses and insures in-house installation crews that perform commercial and residential fence installation across Metro Atlanta and greater Georgia, specializing in chain link, steel, and aluminum security fencing as well as gate and repair work. On the products side, it runs a Shopify-powered online storefront that ships aluminum fencing (14 style families including Brookhaven, Atlanta, Avalon, Berkley, and Candler), vinyl fencing, chain link fencing, walk gates, driveway gates, fence kits in 100- to 250-foot pre-configured packages, and accessories to addresses in the contiguous United States via freight delivery.
Fence Workshop firmographics
Firmographics- Name
- Fence Workshop
- Legal name
- Fence Workshop
- Website
- https://fenceworkshop.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fence Workshop is a privately held Atlanta-based fencing company that provides professional fence installation across Metro Atlanta and Georgia and sells aluminum, vinyl, and chain link fencing products nationwide via its Shopify storefront.
- Ownership category
- akta.pro rank
Fence Workshop industry classification
Industry- Product category
- Fencing Products and Installation Services
- NAICS
- Building Material and Garden Equipment and Supplies Dealers (444)
- SIC
- Retail-Lumber & Other Building Materials Dealers (5211)
- akta.pro primary industry
- Fence Installation & Replacement (HSAIAJAA)
- akta.pro secondary industries
- Fence Panel & Picket Repair/Replacement (HSAGAJAD), Fence Installation & Replacement (HSAPALAC), Fence Repair & Restoration (HSAIAJAB)
Keywords
Where Fence Workshop is headquartered
LocationHeadquarters
- HQ city
- Tucker
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fence Workshop business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Product Sales - Fencing and Gates: One-time sale of aluminum fence panels, vinyl fencing, chain link fencing, fence posts, gates (walk gates and driveway gates), and complete fence kits shipped nationwide to customers via freight delivery.
- Product Sales - Hardware and Accessories: Sale of gate hinges, latches, locks, post caps, brackets, deck mounts, automation equipment, and mounting hardware. Individual items and upgrade packages.
- Professional Installation Services: Commercial and residential fence installation services provided in Metro Atlanta and throughout Georgia by licensed, insured company crews. Covers chain link, steel, and aluminum fencing.
- Gate Automation Systems: Sale of automation prep upgrades and complete gate operator packages including LiftMaster LA400DC systems for automated driveway gate control.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Brookhaven 100ft Fence Kit - Starting price for smooth-top 3-rail aluminum kit |
| Unit Pricing | Pay-as-you-go | Atlanta 100ft Fence Kit - Starting price for spear-top 3-rail aluminum kit |
| Unit Pricing | Pay-as-you-go | Fence Kit Pricing by Footage |
| Unit Pricing | Pay-as-you-go | Aluminum Fence Panels - Per panel pricing |
| Unit Pricing | Pay-as-you-go | Aluminum Fence Posts - Per post pricing |
| Unit Pricing | Pay-as-you-go | Walk Gates - Per gate kit pricing |
| Unit Pricing | Pay-as-you-go | Driveway Gates - Per double gate kit pricing |
| Unit Pricing | Pay-as-you-go | Gate Hardware and Accessories |
| Unit Pricing | Pay-as-you-go | Gate Automation Package |
| Other | Pay-as-you-go | Vinyl Fencing - Full privacy, semi-privacy, picket, post-and-rail styles |
| Other | Pay-as-you-go | Chain Link Fencing - Residential and commercial gauges |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Fence Workshop product offering
Product offeringCore offering
Fence Workshop designs, sells, and installs aluminum, vinyl, and chain link fencing products for residential and commercial customers. In Georgia, the company provides professional fence installation services using in-house licensed and insured crews; nationwide, it ships complete DIY fence kits, individual panels, posts, gates, and hardware through a direct-to-consumer e-commerce store. The product line spans 14 aluminum fence styles, multiple vinyl and chain link configurations, manual and automated gate systems, and supporting accessories.
Product overview
Fence Workshop operates as a dual-purpose fencing company offering professional fence installation services in Georgia alongside a nationwide ecommerce operation selling fencing materials and gate systems. The core product portfolio centers on aluminum fencing (available in 14 distinct styles including Brookhaven, Atlanta, Athens, Avalon, Berkley, Buford, and others), complemented by vinyl fencing, and chain link fencing. Gate systems include driveway gates and walk gates available in manual and automated configurations. The product line is supported by comprehensive DIY fence kits in standardized sizes (100ft, 150ft, 200ft, 250ft), fence accessories (hinges, latches, post caps, automation hardware), and professional installation services for Georgia customers. The company sells directly to homeowners, contractors, and property managers through its Shopify-powered online store, with products designed using real-world installation experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Aluminum Fencing Premium aluminum fence panels and systems in 14 distinct styles (smooth-top, spear-top, double picket, puppy picket) with TGIC polyester powder-coated finish. Color options include black, bronze, and white. Designed for residential and commercial applications with pool-code compliant options. Heights vary by style.
- DIY Aluminum Fence Kits Complete fence kits including panels, line/corner/end/gate posts, gate with hinges and latch, and all hardware needed for installation. Pre-sized for 100ft, 150ft, 200ft, and 250ft linear footage. Available in smooth-top (Brookhaven) and spear-top (Atlanta) 3-rail styles. Ships to contiguous US via freight carrier with 7-10 business day delivery.
- Driveway Gates Aluminum driveway gate kits in double-swing configuration, available in straight top, rainbow arched, and estate arch designs. Compatible with LiftMaster LA400DC automation packages. Standard 3-rail and double picket/puppy picket styles available across multiple heights and colors.
- Walk Gates Pedestrian gates for residential properties available in multiple widths and heights with self-closing hinges and gravity latch. Available in smooth-top and spear-top styles with puppy picket options. Standard 3-rail and double picket/puppy picket styles offered.
- Vinyl Fencing PVC vinyl fencing in privacy, semi-privacy, picket, post-and-rail, and split-rail styles. Available in white, tan (almond), and gray colors. Heights range from 3ft to 6ft depending on style. Features 20-30 year lifespan with zero maintenance requirements.
- Chain Link Fencing Black vinyl coated and galvanized chain link fence available in residential gauges (11.5 and 11) and commercial gauge (9). Heights from 3ft to 12ft. Ships nationwide. Black vinyl coating provides modern appearance and added corrosion resistance on top of galvanized steel core.
- Fence Accessories and Hardware Professional-grade gate hardware and accessories including hinges, latches, locks, drop rods, post caps, brackets, mounting hardware, decorative rings, finials, MagnaLatch pool gate latches, and wall mounts. Sold individually for fence assembly and upgrade projects.
- LiftMaster LA400DC Dual Swing Gate Automation Package Complete dual swing gate automation package including LA400DC linear actuators, control box, remotes, and photo eye safety sensors. Priced at $3,725.00. Compatible with driveway gates fitted with the Automation Prep Upgrade.
- Fence Installation Services Professional commercial and residential fence installation throughout Metro Atlanta and greater Georgia. Licensed and insured in-house crews specialize in chain link, steel, and aluminum security fencing, ornamental gates, dumpster enclosures, and gate repair. Includes layout, materials sourcing, and final installation with code and HOA compliance.
Quantifiable outcome
- Vinyl fencing lifespan of 20-30 years with zero maintenance (no painting, staining, or sealing required)
- +2 more outcomes
Companies that use Fence Workshop
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Fence Workshop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Fence Workshop partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Fence Workshop competitors and assessment
Company assessmentBroad incumbents
- Master Halco: Master Halco is one of North America's largest fence product manufacturers and distributors serving professional fence contractors and the pro-channel; comparable industry category and product breadth but operates as a wholesale supplier rather than D2C retailer or installer.
- Home Depot Fencing: Home Depot is a national big-box retailer selling fence panels, posts, gates, and accessories across all material categories; competes with Fence Workshop's e-commerce storefront for DIY fence kit buyers, particularly on price and store-pickup convenience.
- Lowe's Fencing: Lowe's sells fence panels, gates, and installation services nationally across all material categories; directly comparable as both a DIY material competitor and an installation-services competitor in the same residential/commercial segments as Fence Workshop.
Others
- Jerith Manufacturing: Jerith is one of the largest US manufacturers of aluminum ornamental fencing, supplying through pro distributors and direct channels; upstream supplier-comparable to Fence Workshop's aluminum fence products.
- Specrail (Barrette Outdoor Living): Specrail is an aluminum fence and railing manufacturer sold through pro distributors; comparable to the aluminum fence panels and posts sold by Fence Workshop and a potential upstream supplier alternative.
Emerging players
- Apex Fence Company: Apex Fence Company is a regional fence installer serving parts of the US Southeast with residential and commercial installation; comparable to Fence Workshop's services arm and a potential competitor for installation contracts across the region.
Regional players
- Superior Fence & Rail: Superior Fence & Rail operates as one of the largest fence installation franchises in the US; directly comparable to the Fence Workshop services arm (residential/commercial installation crews) and relevant as a competitor for installation contracts outside Georgia.
Direct peers
- Nationwide Fence Supplies: Nationwide Fence Supplies is an online retailer of aluminum, vinyl, and chain-link fence products shipping to homeowners and contractors nationwide; directly comparable e-commerce model and product mix to Fence Workshop.
- Freedom Outdoor Living: Freedom Outdoor Living sells aluminum, vinyl, and chain-link fencing products direct to homeowners via e-commerce with nationwide shipping; comparable product mix, distribution channel, and DIY customer overlap with Fence Workshop.
- ActiveYards: ActiveYards manufactures aluminum and vinyl fencing systems sold direct to homeowners and contractors across the US, with configurable kits and DIY-friendly ordering - the closest direct comparator to Fence Workshop's aluminum kits and accessory model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fence Workshop social profiles
Digital presenceFence Workshop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fence Workshop leadership team
Management profileNumber of profiles
Fence Workshop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fence Workshop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fence Workshop
What does Fence Workshop do?
Fence Workshop designs, sells, and installs aluminum, vinyl, and chain link fencing products for residential and commercial customers. In Georgia, the company provides professional fence installation services using in-house licensed and insured crews; nationwide, it ships complete DIY fence kits, individual panels, posts, gates, and hardware through a direct-to-consumer e-commerce store. The product line spans 14 aluminum fence styles, multiple vinyl and chain link configurations, manual and automated gate systems, and supporting accessories.
Is Fence Workshop a public or private company?
Fence Workshop is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fence Workshop founded?
Fence Workshop was founded in 2008. It employs 11 to 50 people.
Where is Fence Workshop based?
Fence Workshop is headquartered in Tucker, United States, in the North America region.
How does Fence Workshop make money?
Four revenue lines are on record. Product Sales - Fencing and Gates are the primary driver. The others are product Sales - Hardware and Accessories, professional Installation Services and gate Automation Systems.
Who are Fence Workshop's main competitors?
Broad incumbents on record are Master Halco, Home Depot Fencing and Lowe's Fencing. Others are Jerith Manufacturing and Specrail (Barrette Outdoor Living). Apex Fence Company is listed as an emerging player. Superior Fence & Rail is listed as a regional player. Direct peers are Nationwide Fence Supplies, Freedom Outdoor Living and ActiveYards.
Does Fence Workshop have an API?
No public API is recorded for Fence Workshop.
What industry is Fence Workshop in?
Fence Workshop's product category is Fencing Products and Installation Services. Its primary akta.pro industry code is HSAIAJAA, Fence Installation & Replacement, with a secondary code of HSAGAJAD, Fence Panel & Picket Repair/Replacement. Its NAICS code is 444 and its SIC code is 5211.