Bulbrokers
Bulbrokers is a Bulgarian investment intermediary offering multi-platform online trading access to 100+ global markets via MetaTrader 4, Interactive Brokers' Trader Workstation, and its proprietary BG Trader for the Bulgarian Stock Exchange, serving retail traders and corporate FX clients across the CEE region.
- Company typePrivate
- Founded2011
- HeadquartersSofia, Bulgaria
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Bulbrokers does
Bulbrokers is a Bulgarian investment intermediary that operates as a multi-platform online brokerage, headquartered in Sofia at ul. 'Sveta Sofiya' 5 and constituted as Bulbrokers EAD, a member of Financia Group. The firm offers retail and corporate clients access to global financial markets through three primary platforms: MetaTrader 4 for forex and CFD trading (with leverage up to 1:200 and spreads from 2 pips on EUR/USD), Interactive Brokers' Trader Workstation providing access to 100+ markets across Europe, Asia, and North America with SmartRouting execution, and the proprietary BG Trader platform purpose-built for the Bulgarian Stock Exchange (BSE-Sofia) with Level II market depth, basket orders, and broker chat. Supporting tooling includes WebTrader, TWS mobile apps across Android/iOS/BlackBerry/Java ME, PaperTrader simulation, real-time market data subscriptions, technical analysis, economic calendars, and multi-language educational content in Bulgarian, Romanian, English, Spanish, Polish, and Italian. The company is regulated by the Bulgarian Financial Supervision Commission (РГ-03-0009/14.07.2008, updated to РГ-03-09/05.12.2018), Bulgarian National Bank (BGR00173), UK FCA (544872), and the Romanian National Securities Commission (PJM01FISMBGR0713), with cross-border notifications in Poland, Spain, Italy, Hungary, Slovenia, and Greece.
The business model is transaction-based: revenue is generated from tiered commissions on equities, options, futures, and bonds (e.g., USD 0.015/share with USD 3 minimum on US stocks, 0.3% on BSE-Sofia), spreads on no-commission forex, market data subscriptions, interest income on margin and short-sale positions, and ancillary fees on deposit/withdrawal payment methods (Skrill 1.9% + EUR 0.25, PayPal 3.4% + EUR 0.35). Customer segments are horizontal, with individual traders and investors as the primary segment and corporate clients using FX hedging and trade settlement as a secondary segment. Distribution is primarily direct/self-serve via website downloads and web access, supplemented by social media (Twitter, Facebook, Google+) and educational content marketing.
The firm's strategic positioning is that of a regulated CEE gateway to global liquidity, leveraging Interactive Brokers' execution infrastructure to compete with larger brokers on market access while localizing for BSE-Sofia via BG Trader. Notable operational signals include a series of public announcements on its Bulgarian-language homepage regarding the cessation of activity ('преустановяване на дейността') and timeline extensions, which indicate an active restructuring or wind-down of the licensed intermediary entity even as its regulatory permissions remain in force.
Bulbrokers firmographics
Firmographics- Name
- Bulbrokers
- Legal name
- Bulbrokers EAD
- Website
- https://bulbrokers.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bulbrokers is a Bulgarian investment intermediary offering multi-platform online trading access to 100+ global markets via MetaTrader 4, Interactive Brokers' Trader Workstation, and its proprietary BG Trader for the Bulgarian Stock Exchange, serving retail traders and corporate FX clients across the CEE region.
- Ownership category
- akta.pro rank
Where Bulbrokers is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Offices1 record
Markets served
Bulbrokers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Others
Revenue model
- Trading Commissions: Commission-based revenue from trading stocks, options, futures, forex, and bonds across global markets. Detailed tiered commission schedules for different asset classes and geographies.
- Forex Trading (No Commission): Forex trading through MetaTrader 4 with no direct commission; revenue generated through spreads
- Market Data Subscriptions: Monthly subscriptions for real-time market information across global exchanges
- Interest Income: Interest income from margin lending, short positions, and loan facilities for leveraged accounts
- Account Deposits/Withdrawals: Fee income from certain deposit and withdrawal methods (bank transfers, credit/debit cards, Skrill, PayPal)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | MetaTrader 4 Forex - No Commission |
| Transaction based/ take rate | Pay-as-you-go | BSE-Sofia via BG Trader |
| Transaction based/ take rate | Pay-as-you-go | Trader Workstation - US Stocks |
| Subscription | Monthly | Market Data Subscriptions |
| Transaction based/ take rate | Pay-as-you-go | Forex via TWS - IDEAL Pro |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Bulbrokers product offering
Product offeringCore offering
Bulbrokers is a Bulgarian investment intermediary that provides retail and corporate clients online access to global financial markets through three trading platforms: MetaTrader 4 (forex/CFDs), Trader Workstation (Interactive Brokers-powered, 100+ global markets), and BG Trader (Bulgarian Stock Exchange). The company charges transaction-based commissions, spreads, market data subscriptions, and earns interest income on margin lending, while supporting multi-language access across CEE markets.
Product overview
Bulbrokers is a Bulgarian investment intermediary offering a multi-platform trading ecosystem comprising MetaTrader 4 for forex/CFD trading, Trader Workstation (TWS) from Interactive Brokers for global multi-asset trading, and BG Trader for Bulgarian Stock Exchange trading. The company serves retail and professional traders with access to forex, stocks, commodities, indices, and crypto markets across 100+ markets in Europe, Asia, and America, supported by educational resources, technical analysis, economic calendars, and mobile trading solutions.
Differentiator
Problem solved
Functional benefit
Brands
- BG Trader: Professional trading platform for Bulgarian Stock Exchange (BSE-Sofia) trading
- Trader Workstation
- MetaTrader 4
Products and services
- MetaTrader 4 (MT4) Downloadable forex trading platform offering real-time currency trading, technical analysis tools, automated trading via Expert Advisors, and access to forex, metals, and CFDs with leverage up to 1:200. Targeted at retail forex traders.
- Trader Workstation (TWS) Professional trading platform provided by Interactive Brokers offering access to over 100 markets in Europe, Asia, and America for trading stocks, options, futures, ETFs, forex, and other financial instruments. Targeted at active multi-asset traders and investors.
- BG Trader Bulgarian-language trading platform for the Bulgarian Stock Exchange (BSE-Sofia) featuring market depth, multiple order types including basket orders, real-time news, professional charting, automated order entry and confirmation, and broker chat functionality. Targeted at Bulgarian retail and professional traders.
- WebTrader Web-based trading interface requiring no downloads, providing access to TWS account functionality through any internet-connected browser. Targeted at traders who prefer browser-based access without software installation.
- TWS Mobile Solutions Mobile trading applications for Android, iOS, BlackBerry, Java ME, and MobileTrader enabling on-the-go access to TWS accounts for trading across 100+ markets worldwide. Targeted at traders needing mobile access.
- MetaTrader 4 for BSE-Sofia MetaTrader 4 platform configured for trading Bulgarian Stock Exchange with 0.3% commission, no minimum fees, free demo accounts, and Level II market depth installation option. Targeted at traders using MT4 for local BSE-Sofia instruments.
- PaperTrader Simulated trading account linked to TWS production account, allowing users to test trading strategies with USD 1,000,000 paper trading equity in a real market conditions environment. Targeted at traders wanting to practice strategies risk-free.
- Account Funding and Withdrawal Services Deposit and withdrawal services supporting bank transfers, credit/debit cards, Skrill (1.9% + 0.25 EUR per transaction), and PayPal (3.4% + 0.35 EUR per transaction). Card holder must match account holder and withdrawals return to the same card used for deposit.
- Market Data Subscriptions Monthly subscriptions for real-time market information across global exchanges, with exchange-specific pricing ranging from free to USD 127.25/month for NYSE Level I. Targeted at traders requiring live market data feeds.
Companies that use Bulbrokers
Customer profileSegments2 records
Ideal customer profiles2 records
Bulbrokers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Bulbrokers partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Interactive Brokers LLCcoreBulbrokers provides Trader Workstation (TWS) platform powered by Interactive Brokers, offering access to 100+ markets in Europe, Asia, and North America. IB provides SmartRouting technology for best execution, market data subscriptions, and execution/clearing services. The partnership enables Bulbrokers to offer professional-grade trading infrastructure to its clients.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Bulbrokers competitors and assessment
Company assessmentDirect peers
- DEGIRO: European low-cost multi-asset broker offering stocks, ETFs, options, futures, and funds across global exchanges. Comparable as a pan-European retail broker relying partly on third-party execution infrastructure and targeting cost-sensitive retail traders.
- eToro: Global multi-asset retail trading platform with strong European and CEE presence, offering stocks, ETFs, forex, and CFDs via proprietary web/mobile platform. Comparable in targeting retail traders seeking access to global markets through a single account.
- XTB: Polish-headquartered multi-asset retail broker offering its own proprietary xStation platform, MT4, and access to global markets across stocks, ETFs, forex, and CFDs. Comparable in CEE regional positioning, multi-platform offering, and target retail/professional trader segments.
- Robinhood: US-headquartered commission-free retail broker offering stocks, options, futures, and crypto via proprietary mobile/web platform. Comparable in retail trader focus, commission-based/spread-based revenue model, and digital-first platform strategy.
- Trading 212: UK-headquartered commission-free retail broker offering stocks, ETFs, forex, and CFDs via proprietary web and mobile apps across Europe. Comparable as a multi-jurisdiction European retail broker targeting self-directed retail traders.
- Plus500: Israeli-headquartered global multi-asset retail broker offering CFDs across forex, shares, indices, commodities, and crypto via proprietary web/mobile platform. Comparable in commission/spread-based revenue model and retail trader focus across European markets.
Broad incumbents
- Saxo Bank: Danish-headquartered global broker offering multi-asset trading through the SaxoTraderGO/SaxoTraderPRO platforms with access to 60+ global exchanges. Comparable in multi-platform offering (web, desktop, mobile), global market breadth, and professional/retail dual segments.
- Hargreaves Lansdown: UK-headquartered retail wealth platform offering stocks, funds, ETFs, and other investment products to individual investors. Comparable in FCA-regulated retail intermediation and individual investor target segment, though focused on long-term wealth rather than active trading.
- Interactive Brokers: Global multi-asset broker that provides the underlying Trader Workstation (TWS) platform, execution, clearing, and SmartRouting technology powering Bulbrokers' international offering. Direct upstream infrastructure partner and adjacent competitor for end clients in the same asset classes.
Others
- MetaQuotes Software (MetaTrader): Developer of the MetaTrader 4 and MetaTrader 5 platforms that Bulbrokers distributes to its clients. Relevant as the upstream technology provider enabling a substantial portion of Bulbrokers' forex/CFD offering.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Bulbrokers social profiles
Digital presenceBulbrokers compliance and trust
Trust signalCompliance5 records
Bulbrokers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bulbrokers leadership team
Management profileNumber of profiles
Profiles1 record
Bulbrokers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bulbrokers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bulbrokers
What does Bulbrokers do?
Bulbrokers is a Bulgarian investment intermediary that provides retail and corporate clients online access to global financial markets through three trading platforms: MetaTrader 4 (forex/CFDs), Trader Workstation (Interactive Brokers-powered, 100+ global markets), and BG Trader (Bulgarian Stock Exchange). The company charges transaction-based commissions, spreads, market data subscriptions, and earns interest income on margin lending, while supporting multi-language access across CEE markets.
Is Bulbrokers a public or private company?
Bulbrokers is a private company. It is classified as corporate owned and is currently operating.
When was Bulbrokers founded?
Bulbrokers was founded in 2011. It employs 1 to 10 people.
Where is Bulbrokers based?
Bulbrokers is headquartered in Sofia, Bulgaria, in the Europe region.
How does Bulbrokers make money?
Five revenue lines are on record. Trading Commissions are the primary driver. The others are forex Trading (No Commission), market Data Subscriptions, interest Income and account Deposits/Withdrawals.
Who are Bulbrokers's main competitors?
Direct peers on record are DEGIRO, eToro, XTB, Robinhood, Trading 212 and Plus500. Broad incumbents are Saxo Bank, Hargreaves Lansdown and Interactive Brokers. MetaQuotes Software (MetaTrader) is listed as an others.
Does Bulbrokers have an API?
No public API is recorded for Bulbrokers.