Textbroker

What Textbroker does

Textbroker, founded in 2005 and headquartered in Mainz, Germany, operates an online marketplace that connects clients seeking custom-written content with a pool of freelance writers. The platform intermediates the production of unique written content on demand, serving as a two-sided exchange where buyers post orders and writers fulfill them under a managed quality framework. The company is privately held and employs between 51 and 100 people, indicating a mature mid-sized operation rather than an early-stage venture.

The core product is a content brokerage: orders are placed, matched to writers, produced, and delivered through the platform, with Textbroker capturing a spread between buyer price and writer payout. The platform architecture relies on writer profiles, quality tiers, and order-routing logic to match content requirements with appropriate freelancers. No proprietary technology stack details, API offerings, or integration partnerships are disclosed in the available data.

The business model is transaction-based, monetizing each content order placed through the marketplace. Pricing details, publicly disclosed rates, and customer segmentation are not captured in the source data. The primary website (textbroker.de) suggests a German-language primary market, though Textbroker historically operated in multiple geographies. Revenue figures, funding history, ownership structure, and customer concentration are not available in the provided input, limiting deeper financial inference.

Name

Textbroker

Website

https://textbroker.de

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

Textbroker is a German online marketplace founded in 2005 that connects clients needing custom written content with freelance writers, operating as a two-sided content brokerage headquartered in Mainz with 51-100 employees.

Ownership category

akta.pro rank

Product category

Content Marketplace

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Miscellaneous Publishing (2741)

akta.pro primary industry

Self-Publishing & Author Platforms (BPAMAJAF)

akta.pro secondary industries

Self-Publishing Platforms (KDP-style Marketplaces & Portals) (MPAJAJAA), Ghostwriting & Collaborative Writing Services (MPAJAJAI), Editorial & Production Services (Copyediting, Proofreading, Formatting, Typesetting) (MPAJAJAG)

Keywords

• Content marketplace
• Freelance writing
• Custom content creation
• Article writing platform
• Content production services

Headquarters

HQ city

Mainz

HQ country

Germany

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Core offering

Textbroker operates an online marketplace that connects clients who need unique, custom-made written content with freelance authors who produce it. The platform, headquartered in Mainz, Germany, facilitates the buying and selling of bespoke text content such as articles, web copy, and other written material on demand. Founded in 2005, the service mediates between content buyers and a pool of writers to deliver tailored written output at scale.

Differentiator

Problem solved

Functional benefit

Products and services

• Textbroker Content Marketplace An online marketplace platform where clients commission custom written content and freelance authors deliver it. The platform serves businesses and organizations that need unique written material such as articles, web copy, and other text content produced on demand by a pool of vetted freelance writers.

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Constant Content: Marketplace for buying pre-written and custom-written articles from a pool of freelance writers. Closely comparable to Textbroker's model of facilitating bespoke written content between buyers and writers on a per-piece basis.
• WriterAccess: Specialized marketplace connecting brands with vetted freelance writers for content marketing, SEO, and editorial projects. Direct competitor to Textbroker with a similar order-based model, writer ratings, and enterprise content-team features.
• Contently: Enterprise content marketplace and workflow platform pairing brands with curated freelance writers, editors, and strategists. Comparable to Textbroker as a content-specific two-sided platform, with a stronger enterprise/go-to-market orientation.
• Verblio: Content marketplace combining vetted freelance writers with content strategy tools for agencies and brands. Directly comparable to Textbroker as a managed content marketplace serving the same digital marketing and SEO buyer persona.
• iWriter: Online content-writing marketplace offering tiered writer quality (standard, premium, elite) for articles, blog posts, and custom copy. Direct competitor to Textbroker with nearly identical per-word/per-article marketplace mechanics.
• ClearVoice: Content creation platform with a vetted freelancer network and built-in workflow for content orders and approvals. Competes with Textbroker for the same enterprise content-buying segment with overlapping marketplace functionality.
• Textbroker US (textbroker.com): The US-facing counterpart of the same Textbroker brand, operating an identical marketplace model for custom written content in English. Effectively the same business extended into a different geography, providing a direct benchmark for unit economics and traction.

Broad incumbents

• Upwork: Global freelance marketplace that hosts a large share of online content-writing engagements. Comparable to Textbroker because both run two-sided marketplaces connecting buyers with freelance writers on a per-project/per-word basis, though Upwork spans a much broader category beyond writing.
• Fiverr: Large-scale services marketplace with deep offerings in articles, blog posts, copywriting, and translations. Comparable to Textbroker as a transactional marketplace for custom written content, but operates at significantly larger scale and with a broader service catalog.

Emerging players

• Jasper: AI-native content generation platform producing marketing copy, blog posts, and long-form drafts. Relevant to Textbroker as the most disruptive adjacent competitor — same end-buyer use case (on-demand written content) but delivered by software rather than freelance writers.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/Textbroker_DE
• Facebookfacebook.com/textbroker.de
• LinkedInlinkedin.com/company/textbroker-international

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Textbroker