Magic Jump
- Company typePrivate
- Founded1995
- HeadquartersSun Valley, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Magic Jump firmographics
Firmographics- Name
- Magic Jump
- Legal name
- Magic Jump, Inc.
- Website
- https://magicjump.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Magic Jump industry classification
Industry- Product category
- Commercial Inflatable Manufacturing
- NAICS
- Amusement, Gambling, and Recreation Industries (713), Hobby, Toy, and Game Retailers (45912)
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)
- akta.pro primary industry
- Aquatic Playgrounds & Splash Pads (Spray Parks, Kids’ Water Play) (THAAABAE)
- akta.pro secondary industry
- Inflatable Water Parks (Floating Obstacle Courses) (THAAABAF)
Keywords
Where Magic Jump is headquartered
LocationHeadquarters
- HQ city
- Sun Valley
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Magic Jump business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Commercial Inflatable Sales: Magic Jump manufactures and sells commercial-grade inflatables (bounce houses, water slides, obstacle courses, combo units, licensed inflatables) directly to party rental companies, Family Entertainment Centers, entrepreneurs, and indoor play centers. Products are sold at various price points from approximately $1,849 to over $9,000 per unit, with customization options available.
- Accessories & Replacement Parts: Sale of accessories including blowers (Kodiak 1hp, 1.5hp), repair kits, vinyl cement (HH 66), stakes, sandbags, impact mats, sprayer systems, and replacement parts.
- 0% Financing: Magic Jump offers zero percent financing on commercial grade inflatables, providing payment plan options to customers and generating revenue through financing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Commercial Water Slides - 12' to 22' Series |
| Unit Pricing | Pay-as-you-go | Obstacle Courses - 32' to Adrenaline Series |
| Unit Pricing | Pay-as-you-go | Combo Units - EZ, Duo, C5, and 6-in-1 Series |
| Unit Pricing | Pay-as-you-go | Licensed Bounce Houses - 13' and 15' Series |
| Unit Pricing | Pay-as-you-go | Water Slide Combo Units |
| Other | Multi-year contract | Payment Terms - Deposit and Financing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels11 records
Magic Jump product offering
Product offeringCore offering
Magic Jump designs, manufactures, and sells commercial-grade inflatable attractions directly to businesses and entrepreneurs via its e-commerce website and phone sales. Its product portfolio spans bounce houses, water slides, obstacle courses, combo units, inflatable games, indoor play center equipment, custom inflatables, and accessories, with the standout differentiator being a large portfolio of officially licensed inflatables featuring top entertainment brands (Disney, Marvel, Star Wars, Universal, DreamWorks, DC, SEGA). Products are built in Southern California with 18oz lead-free, fire-retardant vinyl using proprietary DuraBounce™ fabric and IPC Quality reinforcement for high-traffic indoor use.
Product overview
Magic Jump is a manufacturer of premium commercial-grade inflatable attractions, established in 1995 and operating as Southern California's leading inflatable manufacturer. The company produces a comprehensive portfolio of inflatables including Bounce Houses (13'-15' sizes), Water Slides (12'-22' heights across Wave, Flammin Wave, Fun, Rockin Rapids, and Tropical series), Combo Units (EZ, Duo, C5, and 6-in-1 configurations featuring bounce, slide, climber, and pool elements), Obstacle Courses (32'-65' lengths including Adrenaline Rush and Extreme Rush models), Inflatable Games (gaga pits), and Indoor Play Center products. Starting in 2018, Magic Jump positioned itself as the 'Home of Licensed Inflatables' offering officially licensed products from Disney (Mickey Mouse, Frozen, Princess, Toy Story, Cars, Incredibles), Marvel (Avengers, Spider-Man), DC Comics (Batman, Superman, Justice League), Star Wars, Universal (Despicable Me, Minions, Jurassic Park, Paw Patrol), and DreamWorks (Gabby's Dollhouse, Trolls). The company also offers custom manufacturing, accessories (blowers, repair kits), tables and chairs, used equipment, and business solutions for party rentals and family entertainment centers. Products are manufactured in the USA with DuraBounce premium fabric options, IPC quality standards for indoor centers, and backed by warranties ranging from 18 months to 3 years. Recent developments include a 2025 partnership with SEGA for Sonic the Hedgehog licensed inflatables.
Differentiator
Problem solved
Functional benefit
Brands
- Magic Jump Inflatables™: Premium commercial-grade inflatable products including bounce houses, water slides, obstacle courses, and combo units
- DuraBounce™
- Magic Inflatable Parks
- IPC (Indoor Play Centers)
Products and services
- Licensed Inflatables Officially licensed bounce houses and inflatables featuring entertainment properties including Disney (Mickey Mouse, Frozen, Disney Princess, Toy Story, Incredibles, Cars), Marvel (Avengers, Spider-Man), DC Comics (Justice League, Batman, Superman), Star Wars, Universal (Despicable Me/Minions, Jurassic Park, Paw Patrol), DreamWorks (Gabby's Dollhouse, Trolls), and SEGA (Sonic the Hedgehog). Sold to party rental companies, FECs, and indoor play centers.
- Bounce Houses Commercial-grade bounce houses in 13'x13' and 15'x15' sizes, manufactured with 18oz vinyl that is lead-free and fire-retardant, made in the USA, with options for indoor centers and IPC quality standards. Licensed themed versions (e.g., PAW Patrol, Disney Princess, Frozen 2) priced at $1,849 cash / $2,195 MSRP.
- Water Slides Inflatable water slides in multiple series ranging from 12' to 22' heights with wet/dry functionality, slide platform heights from 6-13 feet, and commercial-grade 18oz vinyl construction. Prices range from $2,895 (12' Wave) to $6,495 (22' Flammin Wave Slide), with 1.5-year warranty and 2 included blowers.
- Combo Units Inflatable bounce houses with integrated slides, including EZ Combo (lightweight 5-in-1), Duo Combo (dual lane), C5 Combo, and 6-in-1 Combo, featuring bounce area, basketball hoop, pop-ups, climber, slide, and removable pool/landing. EZ Combos start at $2,695, Duo Combos at $3,995, C5 Combos at $3,795, and 6-in-1 Combos at $3,995.
- Obstacle Courses Inflatable obstacle courses ranging from 32' to 65' lengths with multiple obstacles, climbers, and slides. Options include standard, H2Obstacle (wet/dry capable), Adrenaline Rush (6 obstacles, 10-foot wall climb), and Extreme Rush (bending maze design) courses. Prices range from $3,795 (32' Obstacle) to $9,895 (Extreme Rush) with 3-year warranty.
- Inflatable Slides Standalone inflatable slides available in various heights and themes for commercial use by party rental operators and entertainment venues.
- Inflatable Games Inflatable games including gaga pits and other interactive inflatable attractions designed for commercial entertainment use at parties, FECs, and events.
- Indoor Play Center Inflatables Inflatable attractions specifically designed and reinforced for indoor family entertainment centers, including high-traffic IPC (Indoor Play Center) quality products with reinforced construction, DuraBounce fabric options, and extended durability for continuous indoor use. NJ and PA state certified.
- Custom Inflatables Custom-designed and manufactured inflatables built to customer specifications including custom colors, dimensions, artwork, and unique designs. Includes DuraBounce premium fabric option and custom branding. Requires 40% non-refundable deposit on custom products.
- Accessories and Replacement Parts Bounce house accessories and equipment including Kodiak 1hp and 1.5hp blowers, repair kits, vinyl cement (HH 66), stakes, sandbags, impact mats, sprayer systems, and replacement parts needed to operate and maintain commercial inflatables.
- Tables and Chairs Folding tables and chairs for events including plastic folding chairs in various pack sizes and resin folding chairs, sold as add-on products to event rental operators.
- Used Inflatables Pre-owned commercial inflatables available for sale at reduced prices, providing a lower-cost entry point for new operators.
- Magic Inflatable Parks (Turnkey Solution) Complete turnkey business solution for entrepreneurs looking to open dedicated inflatable entertainment facilities, including product packages, consulting, and operational support.
- Family Entertainment Centers Solution Business consulting and product package solution for entrepreneurs starting indoor family entertainment centers, including product selection, layout, financing, and operational guidance.
- Party Rentals Business Solution Business opportunity package for entrepreneurs starting party rental businesses featuring inflatables, including product recommendations, financing, and advertising tools via Party Jump USA.
Quantifiable outcome
- 30+ years in business with thousands of companies served globally since 1996
- +2 more outcomes
Companies that use Magic Jump
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles4 records
Magic Jump technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Magic Jump partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core/flagship and minor.
- SEGAcore/flagshipMagic Jump partners with SEGA to launch Sonic the Hedgehog branded inflatables at IAAPA 2025, marking the first time Sonic is featured in the inflatable industry. The collaboration includes a range of products such as bounce houses, obstacle courses, and combo units. This partnership celebrates Magic Jump's 30th anniversary and aims to engage audiences worldwide with Sonic-themed inflatables.
- Party Jump USAminorParty Jump USA provides exclusive advertising listings and a party directory that Magic Jump offers to its startup clients, giving them immediate exclusive local advertising that differentiates them from local competition.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Magic Jump competitors and assessment
Company assessmentDirect peers
- Astro Jump: Astro Jump is a long-established US-based inflatable party rental franchise that also sells commercial inflatables. It targets the same party rental and FEC customer base as Magic Jump with a directly overlapping product mix of bounce houses, water slides, and combo units.
- Blast Zone: Blast Zone manufactures and sells a comparable mix of commercial and residential bounce houses, water slides, and combo units. It directly competes with Magic Jump's commercial inflatable product line for the same rental operator and family entertainment center customers.
- Wibit Sports: Wibit Sports designs and manufactures floating aquapark obstacles and water-based inflatable attractions. It directly competes with Magic Jump's wet/dry inflatable obstacle courses and water slides in the commercial water recreation segment, particularly for FEC and water park deployments.
Broad incumbents
- Bestway: Bestway is a global leader in inflatable products including above-ground pools, air mattresses, and inflatable toys. While primarily focused on residential consumers, its broad portfolio, manufacturing scale, and inflatable expertise place it as a broad incumbent spanning the same inflatable products industry as Magic Jump.
- Intex Recreation: Intex Recreation is a large, established global manufacturer of inflatable products including air mattresses, pools, and pool lounges. While primarily serving the residential market, it operates in the same inflatable products manufacturing industry as Magic Jump with overlapping retail distribution channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Magic Jump social profiles
Digital presenceMagic Jump compliance and trust
Trust signalCompliance3 records
Magic Jump financial estimates
Financial estimateRevenue estimate
Valuation estimate
Magic Jump leadership team
Management profileNumber of profiles
Magic Jump funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Magic Jump M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Magic Jump
What does Magic Jump do?
Magic Jump designs, manufactures, and sells commercial-grade inflatable attractions directly to businesses and entrepreneurs via its e-commerce website and phone sales. Its product portfolio spans bounce houses, water slides, obstacle courses, combo units, inflatable games, indoor play center equipment, custom inflatables, and accessories, with the standout differentiator being a large portfolio of officially licensed inflatables featuring top entertainment brands (Disney, Marvel, Star Wars, Universal, DreamWorks, DC, SEGA). Products are built in Southern California with 18oz lead-free, fire-retardant vinyl using proprietary DuraBounce™ fabric and IPC Quality reinforcement for high-traffic indoor use.
Is Magic Jump a public or private company?
Magic Jump is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Magic Jump founded?
Magic Jump was founded in 1995. It employs 11 to 50 people.
Where is Magic Jump based?
Magic Jump is headquartered in Sun Valley, United States, in the North America region.
How does Magic Jump make money?
Three revenue lines are on record. Commercial Inflatable Sales are the primary driver. The others are accessories & Replacement Parts and 0% Financing.
Who are Magic Jump's main competitors?
Direct peers on record are Astro Jump, Blast Zone and Wibit Sports. Broad incumbents are Bestway and Intex Recreation.
Does Magic Jump have an API?
No public API is recorded for Magic Jump.
What industry is Magic Jump in?
Magic Jump's product category is Commercial Inflatable Manufacturing. Its primary akta.pro industry code is THAAABAE, Aquatic Playgrounds & Splash Pads (Spray Parks, Kids’ Water Play), with a secondary code of THAAABAF, Inflatable Water Parks (Floating Obstacle Courses). Its NAICS code is 713 and its SIC code is 3944.