3Crosses
3Crosses Church is an independent, non-profit Christian church in Castro Valley, CA, serving the East Bay through weekend worship services (English and Spanish), Life Groups, age-specific ministries, care programs, and global missions. It is supported by wholly-owned Neighborhood Coffee and Happiness Hill Preschool subsidiaries.
- Company typePrivate
- Founded1935
- HeadquartersCastro Valley, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What 3Crosses does
3Crosses Church (legal entity: 3Crosses / Neighborhood Church of Castro Valley) is an independent, non-profit religious organization founded in 1935 as Neighborhood Church in Oakland, California, and now headquartered at 20600 John Drive, Castro Valley. The church operates under Senior Pastor Dr. Danny Strange (installed 2019), following a 2022 rebrand from Neighborhood Church to 3Crosses Church. Its mission is to serve the East Bay through comprehensive Christian ministries spanning all life stages, including Kids (3CK), Middle School, High School, Young Adults, Men, Women, Senior Adults (Generations), Care Ministry, Global Missions, and a dedicated Spanish-language ministry (3Crosses Español). Weekend services are held at 8:00am, 9:30am, 11:00am, and 1:00pm (Spanish), both in-person and online via online.church.
The organization's core "products" are its integrated ministry programs: weekend worship services (in-person and live-streamed), Life Groups (small groups of 6–15 people meeting weekly in homes or on campus across three seasonal sessions), a layered discipleship pathway (The Real You 4-week course, Rooted 10-week study, Re:Generation 9-month program, Equipped 2 Care training), and digital content including the 3Crosses Podcast, With Us Podcast (Captivate.fm-hosted), and a Tithely-powered iOS/Android mobile app. Underlying technology is built entirely on third-party SaaS — PushPay for giving (PCI-compliant via SecurityMetrics), Church Center/CCB for forms and event management, online.church for live streaming, Captivate.fm for podcasts, Squarespace for web, and standard email/SMS tools. Two wholly-owned operating subsidiaries — Neighborhood Coffee (café ministry) and Happiness Hill Preschool (Christian preschool) — extend the church into adjacent community-facing businesses.
3Crosses is supported by ~101–250 employees and a 50+ person named leadership/operational staff. Its revenue model is a donation-based, recurring-contribution mechanism: tithes (church-taught baseline of 10% of income), offerings, stock and securities donations, IRA charitable transfers (up to $100,000 annually for donors 70.5+), and donor-advised fund contributions, all processed through PushPay (online), mail, or in-service collection. Tax ID 94-1565322. GTM is community-led: weekend services as the top-of-funnel, Life Groups and serving opportunities as mid-funnel engagement, with digital content (podcasts, app, YouTube, newsletters, SMS) extending reach beyond the campus. There are no signs of external equity funding or PE/VC ownership; the church is autonomously governed by a board of Governing and Pastoral Elders and operates under a pastoral-elder governance model.
3Crosses firmographics
Firmographics- Name
- 3Crosses
- Legal name
- 3Crosses/Neighborhood Church of Castro Valley
- Website
- https://3crosses.church
- Company type
- Private
- Founded year
- 1935
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- 3Crosses Church is an independent, non-profit Christian church in Castro Valley, CA, serving the East Bay through weekend worship services (English and Spanish), Life Groups, age-specific ministries, care programs, and global missions. It is supported by wholly-owned Neighborhood Coffee and Happiness Hill Preschool subsidiaries.
- Ownership category
- akta.pro rank
3Crosses industry classification
Industry- Product category
- Religious Services
- NAICS
- Religious Organizations (8131), Religious Organizations (81311), Religious Organizations (813110)
- akta.pro primary industry
- Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA)
- akta.pro secondary industry
- Faith-Based & Mission Service Programs (EDAIAGAI)
Keywords
Where 3Crosses is headquartered
LocationHeadquarters
- HQ city
- Castro Valley
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
3Crosses business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Tithes and Offerings: Primary revenue stream from church members and attendees giving financial contributions. The church teaches tithing as a baseline standard of 10% of income. Offerings can be given online via PushPay, stock donations, IRA contributions, donor advised funds, mail, or during worship services.
- Stock and Securities Donations: Donors can transfer appreciated stock directly to 3Crosses, avoiding capital gains tax while receiving a charitable deduction for the full market value. 3Crosses Tax ID: 94-1565322.
- IRA Charitable Transfers: Donors age 70.5 or older can transfer up to $100,000 annually from IRA accounts directly to qualified charities like 3Crosses, counting against required minimum distributions without increasing adjusted gross income.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Tithe - 10% of income as baseline giving standard |
| One time/ perpetual license | Pay-as-you-go | Stock donation for appreciated securities |
| Other | Pay-as-you-go | IRA charitable rollover |
| Unit Pricing | One time/ perpetual license | Masterpiece Art Semester - $100 per student |
| Unit Pricing | Pay-as-you-go | Christmas Village activities |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels10 records
3Crosses product offering
Product offeringCore offering
3Crosses Church operates a multi-generational Christian ministry based at its Castro Valley, California campus, delivering in-person and online worship services, weekly Life Groups, children's and youth programs, discipleship courses, global missions support, pastoral care, and a Spanish-language ministry. The church runs affiliated operations including Neighborhood Coffee cafe, Happiness Hill Preschool, and 3Crosses Espa\u00f1ol, supported by digital channels (mobile app, podcasts, online giving via PushPay, live streaming).
Product overview
3Crosses Church operates as a multi-ministry organization offering both physical and digital products and services. The core product portfolio includes Sunday worship services (in-person and online), the 3Crosses mobile app (built on Tithely platform), podcast content (3Crosses Podcast and With Us Podcast via Captivate.fm), online giving (via PushPay), and various discipleship programs (Life Groups, The Real You, Re:Generation). The church also runs specialized ministries including 3Crosses Kids (children's programming), 3Crosses Español (Spanish-language service), Equipped 2 Care (care training), and Global Missions. Related community initiatives include Neighborhood Coffee cafe ministry and Happiness Hill Preschool. The digital ecosystem centers on the mobile app, podcasts, and online streaming, while community engagement is facilitated through Life Groups and serving opportunities.
Differentiator
Problem solved
Functional benefit
Brands
- 3Crosses Español: Spanish-language ministry and worship services
- 3CK
- With Us Podcast
- The Real You Course
- Neighborhood Coffee
- Happiness Hill Preschool
Products and services
- Weekend Worship Services In-person and online Sunday worship services delivered every weekend at the Castro Valley campus with simultaneous live streaming for remote attendees.
- 3Crosses Mobile App Mobile application allowing members and attendees to access events, sermons, giving, and community content on iOS and Android devices.
- 3Crosses Podcast Weekly audio and video podcast featuring 3Crosses Church sermons and Going Deeper conversations exploring Scripture with featured speakers.
- With Us Podcast Bi-weekly podcast featuring conversations on suffering, care, and what it looks like to show up for one another, hosted by 3Crosses community life staff.
- Online Giving Platform Secure online giving platform enabling one-time gifts, recurring tithes, and stock donations from members and supporters, processed via PushPay with PCI compliance.
- Life Groups Small group ministry of 6-15 people meeting weekly in homes or on campus for Bible study, fellowship, and prayer, organized in three seasonal sessions per year.
- The Real You Discipleship Course Four-week discipleship course introducing participants to how the Gospel shapes identity and everyday life through biblical teaching and intentional community.
- Re:Generation Discipleship Program Nine-month discipleship program combining weekly meetings, Bible study, and small group community to address personal struggles and renew faith.
- Equipped 2 Care Training Program Care ministry training program with monthly sessions and a four-week Foundations course equipping members to provide pastoral care covering grief, mental health, and practical support skills.
- 3Crosses Global Missions Global missions ministry supporting short-term trips, career missionaries, indigenous pastor sponsorship, and mission project funding across 10 approved mission organizations.
- Care Ministry Pastoral care services offering an emergency hotline, prayer requests, partnerships with local ministries, and Christian counseling referrals for individuals and families in need.
- 3Crosses Kids (3CK) Children's Ministry Children's ministry program from birth through elementary age, providing age-appropriate Sunday school, childcare, worship, and children's events during weekend services.
- 3Crosses Espa\u00f1ol Spanish-Language Ministry Dedicated Spanish-language ministry offering a 1pm Sunday worship service in-person and via YouTube, with associated programs for Spanish-speaking families.
Companies that use 3Crosses
Customer profileNamed customers4 records
Segments10 records
Ideal customer profiles4 records
3Crosses technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
3Crosses partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- CityTeamcoreLocal ministry partner of 3Crosses Care Ministry. CityTeam restores lives and rebuilds communities through innovative programs providing food, shelter, clothing, training, and spiritual transformation. They operate in Oakland and serve those experiencing poverty and homelessness.
- Shepherd's GatecoreLocal ministry partner specializing in providing safe places where women and their children can discover healing and freedom from life-controlling trauma issues through the power of Jesus Christ.
- Immigrant HopecoreLocal ministry partner providing compassionate immigration legal support rooted in the love of Christ, walking alongside individuals and families as they pursue stability and hope in their immigration journey.
- Foster the CityminorPartner organization helping make a difference for children and families in foster care. 3Crosses hosts interest meetings to help volunteers discover opportunities to serve foster families in the local community.
- Hume Lake Christian CampscoreDestination venue for 3Crosses Youth Summer Camps. A couple hundred middle school and high school students attend Hume Lake for a week of connection, Gospel messages, and fun activities each summer.
- Operation MobilizationcoreApproved short-term missions organization for 3Crosses members sensing a call to serve internationally for one year or less. One of 10 approved mission organizations.
- CrucoreApproved short-term missions organization for 3Crosses members. One of 10 approved mission organizations for international service opportunities.
- Youth With A Mission (YWAM)coreApproved short-term missions organization for 3Crosses members. One of 10 approved mission organizations for international service opportunities.
- Teen Missions Intl.coreApproved short-term missions organization for 3Crosses members. One of 10 approved mission organizations for youth-focused international service.
- Engineering Ministries International (EMI)coreApproved short-term missions organization sending design professionals on two-week mission trips to developing countries to design orphanages, clinics, schools, worship centers, and water projects. Brad Crawford serves as structural engineer and engineering manager with EMI.
- Samaritan's PursecoreApproved short-term missions organization for 3Crosses members. One of 10 approved mission organizations for international disaster relief and community development.
- Africa Inland Mission / AIM InternationalcoreCareer missions organization. Rick Maples serves as Regional Executive Officer caring for over 150 missionaries in Kenya and Tanzania. 3Crosses supports career missionaries affiliated with this organization.
- Development Associates International (DAI)coreCareer missions organization. Dan Wisley serves as Educational Consultant providing training and consulting to Christian leaders worldwide with emphasis on Spiritual Formation. 3Crosses supports career missionaries affiliated with DAI.
- Bill & Teri DrakecoreCareer missionaries affiliated with 3Crosses who have ministered in over 50 countries. Bill is recognized for anointed music ministry similar to Keith Green, and Teri assists in evangelism, discipleship, and counseling.
- StitchcoreCareer missionary in China serving as English teacher at university. Shines the Good News indirectly through quality lessons, curriculum development, and fellowship activities while supporting local Bible studies and ministries.
- Tan & Thuy NguyencoreCareer missionaries providing training to church planters, church leaders, and rehab center counselors in Vietnam for evangelism, conflict resolution, and leadership skills.
- Dan & Tammy WisleycoreCareer missionaries with Development Associates International since 2020. Dan serves as Educational Consultant providing training and consulting to Christian leaders worldwide with emphasis on Spiritual Formation, bringing decades of experience from Papua and Japan.
- Rick & Carrie MaplescoreCareer missionaries with Africa Inland Mission. Rick serves as Regional Executive Officer for Kenya and Tanzania, caring for over 150 missionaries. Previously worked in rural Kenya in evangelism and church planting since 1997.
- Brad & Alisha CrawfordcoreCareer missionaries with Engineering Ministries International. Brad serves as structural engineer and engineering manager, leading design teams on mission trips to developing countries. Family is based in England.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
3Crosses competitors and assessment
Company assessmentDirect peers
- Menlo Church: Bay Area evangelical church serving the Peninsula with multi-generational ministries and digital content. Most directly comparable as a similarly-sized, similarly-positioned evangelical congregation in the same Northern California region.
- Bayside Church: California-based multi-site evangelical church with comparable Sunday programming, Life Group model, and outreach. Similar scale and congregational programming philosophy.
- Mariners Church: Large evangelical church in Irvine, CA with comparable ministries (kids, youth, small groups, missions) and a digital streaming presence. Similar congregational model and California regional footprint.
- North Coast Church: Vista, California evangelical church with multi-site campuses and similar small-group (Life Group) ministry emphasis. Closely comparable in programmatic structure and congregational size class.
- McLean Bible Church: Regional evangelical church in the Washington, DC metro with comparable congregational scale and multi-generational ministry programming. Comparable in staff size and ministry depth.
- Watermark Church: Texas-based evangelical church with comparable discipleship pathways, recovery/Re:Generation-style ministries, and community life programming. Similar operational philosophy around small groups.
- Real Life Church: California evangelical church with multi-site campuses and comparable small-group and digital ministry models. Similar congregational positioning in a high-cost California market.
Broad incumbents
- Saddleback Church: Large multi-site evangelical church based in Lake Forest, CA. Comparable in faith tradition, multi-campus vision, and digital ministry infrastructure, though significantly larger and more nationally recognized.
- Elevation Church: Large multi-site evangelical church known for podcast and digital media reach. Comparable in its investment in online streaming and podcast content, though much larger and nationally oriented.
- Gateway Church: Large multi-site Texas-based evangelical church with missions, online campus, and global outreach comparable to 3Crosses' Global Missions program. Operates at significantly larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
3Crosses social profiles
Digital presence3Crosses financial estimates
Financial estimateRevenue estimate
Valuation estimate
3Crosses leadership team
Management profileNumber of profiles
Profiles18 records
3Crosses subsidiaries and ownership
Company hierarchySubsidiaries3 records
3Crosses funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
3Crosses M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 3Crosses
What does 3Crosses do?
3Crosses Church operates a multi-generational Christian ministry based at its Castro Valley, California campus, delivering in-person and online worship services, weekly Life Groups, children's and youth programs, discipleship courses, global missions support, pastoral care, and a Spanish-language ministry. The church runs affiliated operations including Neighborhood Coffee cafe, Happiness Hill Preschool, and 3Crosses Espa\u00f1ol, supported by digital channels (mobile app, podcasts, online giving via PushPay, live streaming).
Is 3Crosses a public or private company?
3Crosses is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was 3Crosses founded?
3Crosses was founded in 1935. It employs 101 to 250 people.
Where is 3Crosses based?
3Crosses is headquartered in Castro Valley, United States, in the North America region.
How does 3Crosses make money?
Three revenue lines are on record. Tithes and Offerings are the primary driver. The others are stock and Securities Donations and IRA Charitable Transfers.
Who are 3Crosses's main competitors?
Direct peers on record are Menlo Church, Bayside Church, Mariners Church, North Coast Church, McLean Bible Church, Watermark Church and Real Life Church. Broad incumbents are Saddleback Church, Elevation Church and Gateway Church.
Does 3Crosses have an API?
No public API is recorded for 3Crosses.
What industry is 3Crosses in?
3Crosses's product category is Religious Services. Its primary akta.pro industry code is BPAGAJAA, Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues), with a secondary code of EDAIAGAI, Faith-Based & Mission Service Programs. Its NAICS code is 8131.