Trust Trade

What Trust Trade does

Trust Trade is a Philippine importer and distributor of firearms, ammunition, and tactical accessories, founded in 1988 and headquartered in San Juan City, Metro Manila. The company operates as the sole or authorized distributor in the Philippines for multiple major international brands: GLOCK Safe Action Pistols (since 2008), Taurus Armas S.A. (since April 1994), Magtech/CBC ammunition (since January 2009), Armed Shotguns (since 2010), CAA MCK conversion kits (since 2017), Rossi (since 2022), Kimber (since 2008), and Springfield Armory (since 2023). Its portfolio spans handguns, rifles, shotguns, ammunition, optics, lights, holsters, magazines, and spare parts, complemented by an indoor shooting range (opened 2024), firearm registration assistance services, and a new line of officially licensed GLOCK Precision Watches launched in 2025.

The company serves three primary customer segments: government and law enforcement (notably the Philippine National Police and Armed Forces of the Philippines), licensed civilian gun owners holding LTOPF permits, and a wholesale network of over 100 sub-dealers nationwide. Distribution is executed through five retail showrooms in Metro Manila (San Juan, Robinsons Galleria, Makati Cinema Square), Cebu, and Davao, the trusttrade.com.ph e-commerce site, a Lazada marketplace storefront, and direct government procurement via competitive bidding. Notable commercial milestones include the 2012 supply of 74,879 GLOCK 17 pistols to the PNP (one of the largest law enforcement firearms procurements in GLOCK's history) and a 2017 AFP GLOCK 17 contract win.

Trust Trade generates revenue primarily through hardware sales (firearms, ammunition, accessories, spare parts) on a quote-based pricing model, with no public price disclosure. Ancillary revenue streams include the shooting range facility, registration processing services, and collectibles. Leadership comprises Girme L. Gutierrez (President) and Joy Gutierrez-Jose (Managing Director, also AFAD Vice-President since 2013). Operations are confined to the Philippines; export is explicitly restricted.

Name

Trust Trade

Legal name

Trust Trade

Website

https://trusttrade.com.ph

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

Trust Trade is a Philippine importer and distributor founded in 1988, holding sole/authorized distribution rights for GLOCK, Taurus, Magtech, Rossi, and other major international firearms brands, serving the Philippine National Police, Armed Forces of the Philippines, licensed civilians, and 100+ sub-dealers nationwide.

Ownership category

akta.pro rank

Product category

Firearms Retail & Distribution

NAICS

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Wholesale-Misc Durable Goods (5090)

akta.pro industry

PRIMARYCRAMAKAA

Firearms & Ammunition Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Hunting, Shooting & Archery Retail

SECONDARYCRAOAJAC

Hunt, Fish & Shooting Sports Distribution

Consumer Products & Retail/Wholesale, Distribution & Category Management/Sporting Goods, Outdoor & Recreation Distribution

SECONDARYCRAMAKAG

Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Hunting, Shooting & Archery Retail

Keywords

• Firearms distribution
• Ammunition sales
• Law enforcement procurement
• Tactical accessories
• Firearm retail

Headquarters

HQ city

Manila

HQ country

Philippines

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Firearms Sales: Retail and wholesale sales of firearms including pistols, rifles, and shotguns from brands such as Glock, Taurus, Kimber, Norinco, Armed, Springfield Armory, and Rossi
2. Ammunition Sales: Sales of ammunition including Magtech brand ammunition in various calibers
3. Accessories and Spare Parts: Sales of firearm accessories, magazines, spare parts, and related products including CAA MCK conversion kits, sights, triggers, and other components

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Trust Trade imports, distributes, and retails a curated portfolio of international firearms brands (GLOCK, Taurus, Kimber, Springfield Armory, Rossi, Norinco, Armed Shotguns) alongside Magtech ammunition, firearm accessories (CAA MCK, Meprolight sights, OLight lights, Vector Optics, Meta Tactical, Saga Holsters), magazines, spare parts, and officially licensed GLOCK Precision Watches. Distribution runs through retail showrooms in five Philippine cities, an e-commerce website, a sub-dealer network of over 100 resellers, and direct government procurement contracts with the PNP and AFP.

Product overview

Trust Trade is a leading importer and distributor of firearms, ammunition, and accessories in the Philippines, founded in 1988. The company operates as a retail/distribution business with a portfolio centered on international firearms brands. Their core product lines include GLOCK pistols (sole distributor since 2008), Taurus firearms (sole distributor since 1994), Kimber pistols (authorized distributor since 2008), Springfield Armory (authorized distributor since 2023), Rossi firearms (sole distributor since 2022), Armed Shotguns (sole distributor since 2010), Magtech ammunition (sole distributor since 2009), and CAA MCK conversion kits (sole distributor since 2017). The company also distributes accessories from Meprolight, OLight, Vector Optics, Meta Tactical, and Saga, along with GLOCK Precision Watches as a new collectibles line. Trust Trade operates retail locations in Metro Manila, Cebu, and Davao, plus an indoor shooting range in San Juan City, while also providing firearm registration assistance services to customers.

Differentiator

Problem solved

Functional benefit

Products and services

• GLOCK Pistols Austrian-made safe-action pistols available in 9mm, .40 S&W, and .45 ACP across compact, standard, and sub-compact configurations, marketed to civilians, law enforcement, and military buyers in the Philippines under Trust Trade's sole distributorship since 2008.
• Taurus Firearms Brazilian-made Taurus pistols (G3, G3c T.O.R.O., TS9, PT1911, Spectrum), revolvers, and T4-series rifles in 5.56mm NATO, distributed by Trust Trade under sole distributorship since April 1994.
• Kimber Pistols American-made premium Kimber pistols across the Micro, Pro, Ultra, Custom, and K6s revolver lines, distributed by Trust Trade as Authorized Distributor since 2008.
• Springfield Armory Pistols American Springfield Armory pistols including 1911 DS Prodigy, Emissary, Garrison, Mil-Spec, and Ronin series, distributed in the Philippines through Trust Trade's Authorized Distributorship since 2023.
• Norinco Firearms Chinese-made Norinco firearms including the CQ-A 5.56mm rifle and NP-series pistols (NP22, NP30, NP34, NP44, NP48, and 1911-style), carried by Trust Trade in the Philippines.
• Rossi Firearms Brazilian Rossi Puma lever-action rifles in .357 Mag/.44 Mag, 7022 semi-auto and bolt-action .22LR rifles, and R95 lever-action shotguns, distributed by Trust Trade under sole distributorship since 2022.
• Armed Shotguns Turkish Armed Gladiator pump-action and Stryker MF12 semi-automatic shotguns, distributed by Trust Trade as Sole Distributor since 2010.
• Magtech Ammunition Brazilian Magtech ammunition across Range/Training, Guardian Gold self-defense, and shotshell lines, distributed by Trust Trade as Sole Distributor for Commercial and Law Enforcement Sales in the Philippines since January 2009.
• CAA MCK (Micro Conversion Kit) USA-made Micro Conversion Kits that transform standard pistols into carbine-style platforms, available in Gen2 Naked and Pro Kit variants for Glock and Taurus pistols, distributed by Trust Trade as Sole Distributor since 2017.
• Meprolight Optical Sights Israeli-made Meprolight optical sights, night sights, and aiming solutions for firearms.
• Olight Tactical Lights Olight tactical flashlights and weapon lights for law enforcement and civilian use.
• Vector Optics Vector Optics red dot sights, riflescopes, and optical accessories.
• Meta Tactical MX-1 Meta Tactical MX-1 tactical accessories and equipment.
• Saga Holsters Saga nylon duty holsters with magazine pouches for law enforcement and civilian use.
• GLOCK Precision Watches Officially licensed GLOCK timepieces including automatic and Swiss analog models (e.g., GW-14-2-24 Automatic, GW-15-3-22 Swiss Analog, GW-15-6-22 Analog, GW-15-7-22 Analog), distributed by Trust Trade in the Philippines.
• Spare Parts Replacement parts for Glock, Taurus (pistols and revolvers), and Kimber firearms including barrels, extractors, firing pins, magazine components, sights, and trigger assemblies.
• Magazines Extended and standard capacity magazines for Glock, Taurus, Kimber, Springfield, Rossi, and Norinco firearms.
• Trust Trade Shooting Range Indoor shooting range located at 7/F GG8 Building, 294 Santolan Road, San Juan City, Metro Manila, open Tuesday to Sunday 10:00 am to 7:00 pm, providing hands-on shooting experience and gun safety training to customers.
• Firearm Registration Assistance Assistance with License to Own and Possess Firearms (LTOPF) applications and firearm registration processing with the PNP Firearms and Explosives Office (FEO), available to civilian customers with valid licenses.

Quantifiable outcome

• Successfully supplied 74,879 GLOCK 17 pistols to PNP in 2012 - one of the biggest in GLOCK's law enforcement procurement history
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core.

• Springfield ArmorycoreChannel Partner/ Reseller/ Distributor · 1 January 2023Started Authorized Distributorship of Springfield Armory in 2023. Offers 1911-series pistols, Ronin, Garrison, Emissary, and Prodigy models.
• RossicoreChannel Partner/ Reseller/ Distributor · 1 January 2022Became Sole Distributor of Rossi firearms in 2022. Offers Rossi lever-action rifles, revolvers, and .22LR firearms.
• CAA MCKcoreChannel Partner/ Reseller/ Distributor · 1 January 2017Awarded Sole Distributorship of CAA MCK (Micro Conversion Kit) in 2017. MCK is a USA-made conversion kit that transforms standard pistols into carbine-style platforms.
• Armed ShotgunscoreChannel Partner/ Reseller/ Distributor · 1 January 2010Appointed as Sole Distributor in 2010. Offers Armed Guns Gladiator pump-action shotguns and Stryker semi-automatic shotguns.
• Magtech/CBCcoreChannel Partner/ Reseller/ Distributor · 1 January 2009Appointed as Sole Distributor for Commercial and Law Enforcement Sales in January 2009. Magtech ammunition is a core product line offered alongside firearms.
• GLOCKcoreChannel Partner/ Reseller/ Distributor · 1 January 2008Sole Distributorship of GLOCK Safe Action Pistols since 2008. Trust Trade was chosen to successfully represent GLOCK in the Philippine National Police (PNP) in 2006. In 2012, won PNP bidding for 74,879 GLOCK 17 pistols - one of the biggest in GLOCK's law enforcement procurement history. In 2017, won AFP bidding for GLOCK 17 pistols.
• KimbercoreChannel Partner/ Reseller/ Distributor · 1 January 2008Started offering Kimber pistols in 2008 as an Authorized Distributor. Offers various Kimber models including Micro, Pro, Ultra, Custom, and K6s revolvers.
• Taurus Armas S.A.coreChannel Partner/ Reseller/ Distributor · 1 April 1994Obtained Sole Distributorship of Taurus Armas S.A. in April 1994 and has maintained representation since then. Taurus is one of the key brands in Trust Trade's portfolio.

Scale indicators4 records

Recent moves16 records

Expansion highlights5 records

Direct peers

• Lipsey's: Lipsey's is one of the largest US firearms wholesale distributors, supplying dealers nationwide with exclusive and agency brands. It is comparable to Trust Trade as a wholesale/agency distributor model that bridges firearms manufacturers and a network of retail dealers, with a similar focus on long-standing OEM exclusive relationships.
• NIOA Group: NIOA is Australia's largest privately owned firearms, ammunition, and defence distributor and the Australian exclusive for many of the same brands Trust Trade represents (GLOCK, Taurus). It is a direct geographic-and-business-model peer in the Asia-Pacific firearms distribution space, operating across military, law enforcement, and civilian channels with exclusive agency rights.
• Davidson's Inc. Davidson's is a US firearms wholesale distributor supplying dealers with a multi-brand portfolio. It parallels Trust Trade's sub-dealer distribution model, agency/exclusive brand relationships, and breadth of firearms and accessories SKUs.
• Brownells: Brownells is a US retailer/wholesaler of firearms, parts, accessories, and reloading supplies with a multi-channel B2C/B2B model. It is comparable because Trust Trade similarly sells firearms alongside accessories, spare parts, magazines, and related gear through both its own storefront and sub-dealer channels.
• Century Arms: Century Arms is a US-based firearms importer and exclusive distributor for multiple international brands, mirroring Trust Trade's exclusive-agency structure (Taurus, GLOCK, Rossi). Both operate as the regional channel for foreign firearms OEMs into a single national market.
• Sportsman's Outdoor Superstore: Sportsman's is a large US outdoor and firearms retailer/distributor with a broad multi-brand catalog and online + dealer channels. It parallels Trust Trade's combination of branded firearms retail, accessories, ammunition, and multi-channel (online + showroom) distribution.

Broad incumbents

• MidwayUSA: MidwayUSA is a large US firearms-accessories, ammunition, and reloading retailer with catalog-scale reach. It overlaps with Trust Trade on firearms accessories, magazines, spare parts, and ammunition but serves a broader sporting goods audience rather than a specialist firearms-only audience.
• Bass Pro Shops / Cabela's: Bass Pro/Cabela's is the largest US outdoor and firearms retail chain, operating showroom, range, and accessory stores at scale. It is a broad incumbent comparable on retail showroom + range + accessories business model, though it operates at vastly larger scale and broader category scope than Trust Trade.

Emerging players

• EuroOptic: EuroOptic is a US specialty retailer focusing on optics, riflescopes, and firearms accessories. It is comparable to Trust Trade's accessories/optics business (Meprolight, Vector Optics, OLight, Meta Tactical) as a niche retailer with a curated multi-brand catalog.

Others

• GLOCK: GLOCK is the Austrian manufacturer whose Philippine exclusive distribution (since 2008) is the anchor of Trust Trade's business and the source of its largest government contracts. It is included as an ecosystem participant - not a competitor - because Trust Trade's positioning is fundamentally derivative of GLOCK's brand and product decisions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCXObq6THDRRMAB4fzhyydpw/videos
• Facebookfacebook.com/trusttrade
• Instagraminstagram.com/trusttradeofficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trust Trade