Pestle Mortar Clothing

What Pestle Mortar Clothing does

Pestle Mortar Clothing is a Malaysian direct-to-consumer apparel brand founded in 2010 and operated by Major Drop Sdn Bhd, headquartered in Petaling Jaya, Malaysia. The company designs, produces, and sells premium casual wear and streetwear across tops (t-shirts, Oxford shirts, jerseys, knitwear, outerwear), bottoms (shorts, sweat pants), and accessories (headwear, socks, eyewear), with product prices typically ranging from RM39 for socks to RM599 for outerwear. Notable technical components include Japanese High Density Cotton Oxford at 290gsm with 2x2 basket weave, 400gsm sand-washed cotton sweatpants, and gradient knitted cardigans in a 50% acrylic / 40% polyester / 10% wool blend, supported by embroidered branding and tortoise button finishing.

The brand sells through a Shopify-powered e-commerce storefront at pestlemortarclothing.com and a small physical retail footprint comprising the Seibu department store concession at The Exchange TRX, the Mythos Kuala Lumpur store, and the FILTR Singapore store. It pursues a storytelling-led marketing approach via Instagram, YouTube, and an Inner-Circle email newsletter, anchored by community-driven campaigns such as 'Us' and the 2025 'I Nostri Elementi' collaboration with Italian sportswear brand Diadora and the PMC x Pott Glasses eyewear line.

Revenue is generated through one-time product sales, with Atome offered at checkout for 0% interest three-installment buy-now-pay-later plans. The customer base is primarily individual consumers in the men's streetwear and heritage-inspired lifestyle segment, served across Malaysia and Singapore. The company is privately held with no disclosed institutional investors, revenue figures, or funding rounds, and is led by CEO/CVO/Co-Founder Hugh Koh alongside co-founders Arthur Loh and Arnold Loh.

Name

Pestle Mortar Clothing

Legal name

Major Drop Sdn Bhd

Website

https://pestlemortarclothing.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Pestle Mortar Clothing is a Malaysian direct-to-consumer premium apparel brand founded in 2010, selling men's and women's casual wear, knitwear, outerwear, and accessories through Shopify e-commerce and retail stores in Kuala Lumpur and Singapore, with recent collaborations including Diadora and Pott Glasses.

Ownership category

akta.pro rank

Product category

Men's Apparel

NAICS

Clothing and Clothing Accessories Retailers (458110)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Outdoor & Active Lifestyle Apparel Retail (CRAAABAL)

Keywords

• Men's apparel
• Fashion accessories
• Premium streetwear
• Casual wear
• Lifestyle clothing

Headquarters

HQ city

Petaling Jaya

HQ country

Malaysia

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Direct Product Sales: One-time purchase model for apparel and accessories. Products include tops (t-shirts, shirts, jerseys, knitwear), bottoms (shorts, pants), outerwear, and accessories (headwear, socks, eyewear). Accepts buy-now-pay-later through Atome.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Pestle Mortar Clothing designs, produces and retails its own line of casual apparel and lifestyle accessories for men, including t-shirts, shirts, jerseys, knitwear, outerwear, shorts and pants, as well as headwear, socks, eyewear and a branded coffee-table book, through its own brick-and-mortar stores in Kuala Lumpur and Singapore and a direct-to-consumer online storefront operated under parent entity Major Drop Sdn Bhd.

Product overview

Pestle Mortar is a Malaysian fashion brand operated by Major Drop Sdn Bhd, offering a diverse apparel portfolio across tops (t-shirts, shirts, jerseys, knitwear, outerwear, tank tops), bottoms (shorts, sweat pants), and accessories (headwear, socks, eyewear). The brand features two main collections: the core 'Pestle Mortar Presents: Us' collection celebrating identity and community, and the 'Pestle Mortar X Diadora: I Nostri Elementi' collaboration rooted in Italian sporting heritage. Additional collaborations include PMC x Pott Glasses eyewear. The brand also sells a 15th anniversary coffee table book. Products are priced in Malaysian Ringgit (RM) and sold through the Shopify-powered e-commerce platform with Atome buy-now-pay-later payment option. The brand maintains physical retail presence through stores in Kuala Lumpur at Seibu The Exchange TRX and Mythos Kuala Lumpur, and in Singapore at FILTR.

Differentiator

Problem solved

Functional benefit

Brands

• PMC: Abbreviated brand name used for collaborations (e.g., PMC x Pott Glasses)

Products and services

• Men's Casual Apparel Line Own-brand men's casualwear covering t-shirts, shirts, jerseys, knitwear, outerwear, shorts and pants, sold through the company's retail stores in Kuala Lumpur and Singapore and its own e-commerce website.
• Lifestyle Accessories Own-brand headwear, socks and eyewear sold alongside the apparel line at retail and online.
• Pestle Mortar Coffee Table Book Branded coffee-table publication associated with the Pestle Mortar Clothing brand.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• DiadoracoreStrategic or Co-development Partner · 1 January 2025Collaboration on 'Pestle Mortar X Diadora: I Nostri Elementi' collection (Italian for 'Our Elements'). Rooted in Italian sporting heritage, the collection features heritage jerseys and caps designed for comfort and everyday presence. The collaboration reflects cross-cultural spirit where different backgrounds come together through craft and everyday practice. Campaign features Chef Diego Reali of Restaurant Stefania.
• Pott GlassesminorStrategic or Co-development Partner · 1 January 2025Collaboration on PMC x Pott Glasses eyewear collection featuring Evening Sunglasses (Dark-Tint), Evening Sunglasses (Light-Tint), Twilight Sunglasses, and Midnight Sunglasses. Products priced at RM359.00.
• AtomeminorOthersBuy-now-pay-later payment provider offering 0% interest installments over 3 payments for Malaysian customers. Enables customers to split purchases with 'hassle-free experience'.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Saturdays NYC: New York-based heritage lifestyle brand offering premium casual apparel and storytelling-led community marketing. Closely comparable to Pestle Mortar in product positioning, premium pricing strategy, and narrative-driven DTC approach.
• Aimé Leon Dore: Premium streetwear and lifestyle brand blending heritage aesthetics with storytelling campaigns and community collaborations. Comparable to Pestle Mortar in price tier (US$100-500), product mix, and curated brand identity.
• Norse Projects: Copenhagen-based premium casual apparel brand offering tops, bottoms, and accessories with strong emphasis on fabric quality and minimalist design. Comparable to Pestle Mortar in premium fabric specification and European heritage aesthetic.
• A.P.C. French premium casual apparel brand with global DTC presence. Comparable to Pestle Mortar in minimalist casual aesthetic, premium pricing tier, and focus on quality basics across tops, bottoms, and accessories.
• Common Projects: Premium minimalist lifestyle brand known for quality materials and clean design across apparel and accessories. Comparable to Pestle Mortar in premium materials positioning, DTC model, and elevated price tier targeting design-conscious consumers.

Broad incumbents

• Stüssy: Established streetwear heritage brand with global DTC and wholesale presence across apparel, accessories, and collaborations. Comparable to Pestle Mortar in streetwear positioning and heritage storytelling, but operates at significantly larger scale.
• Cotton On: Australia-headquartered mass-market apparel retailer with extensive Southeast Asia footprint across Malaysia, Singapore, and broader region. Comparable to Pestle Mortar in geography and customer overlap, but operates at vastly larger scale and lower price points.
• Uniqlo: Global apparel incumbent with strong Malaysia and Singapore retail footprint. Competes with Pestle Mortar for casual wardrobe share but at mass-market price points and vastly broader category coverage including basics, outerwear, and knitwear.

Emerging players

• Pott Glasses: Independent eyewear brand that collaborated with Pestle Mortar on the PMC x Pott Glasses sunglasses collection (RM359 per source). Directly comparable as a collaboration partner with overlapping premium lifestyle positioning.

Others

• Diadora: Italian heritage sportswear brand that partnered with Pestle Mortar on the 'I Nostri Elementi' collection. Comparable as a collaboration partner bringing Italian sporting heritage and global brand recognition to Pestle Mortar's narrative-driven releases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/pestlemortar
• Instagraminstagram.com/pestlemortarclothing
• Xx.com/pestlenmortar

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pestle Mortar Clothing