House & Home Media

What House & Home Media does

House & Home Media is a privately held Canadian home and lifestyle media company headquartered in Toronto, founded in 1986. It publishes House & Home Magazine (print and digital editions), branded as "Canada's Magazine of Home & Style," and operates the consumer website houseandhome.com, which delivers editorial coverage across decorating and design, home tours, room-by-room inspiration, food, and shopping guides, plus the Ask A Designer™ branded Q&A column and video programming including The Lakehouse With Lynda Reeves.

The company's platform is a multi-channel publishing stack: a Darwin CX-backed subscription storefront for print and digital editions, a content-managed website with categorized editorial hubs, video distribution via YouTube, social channels on Instagram, Facebook, Pinterest, X, and Threads, and an eNewsletter product. Founder-editor Lynda Reeves functions as a signature editorial brand asset, and the company maintains an event presence (Toronto Interior Design Show) tied to editorial coverage.

House & Home Media monetizes through four revenue streams: print magazine subscriptions (annual, including gift and back issues), digital edition subscriptions, newsletter/email subscriptions, and advertising and sponsored content. The advertising business is built around branded "Presented by" editorial integrations with partners across kitchen cabinetry, appliances, paint, banking, automotive, spirits, and outdoor living categories. The company sells primarily to Canadian homeowners and design enthusiasts (consumer subscriptions) and to brand advertisers seeking contextually aligned editorial adjacencies, operating exclusively within the Canadian domestic market.

Name

House & Home Media

Legal name

House & Home Media

Website

https://houseandhome.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

House & Home Media is a Toronto-based publisher of Canada's Home & Style magazine, operating a multi-platform print, digital edition, website, video, and newsletter business serving Canadian homeowners and design enthusiasts with subscription and sponsored content revenue.

Ownership category

akta.pro rank

Product category

Home & Design Publishing

NAICS

Periodical Publishers (513120), Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Home, Garden & DIY Magazines (MPAJAEAG)

Keywords

• Home design magazine
• Interior design content
• Home decorating media
• Lifestyle publishing
• Home improvement content

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Print Magazine Subscriptions: Print magazine subscriptions sold to individual consumers; includes current issue access, renewals, gift subscriptions, and new/back issue purchases.
2. Digital Magazine Subscriptions: H&H Magazine's Digital Edition sold as a digital subscription product.
3. Advertising & Sponsored Content: Branded 'Presented by' content placements and advertiser partnerships integrated within editorial features. Multiple sponsors across categories including kitchen cabinetry, appliances, paint, whisky, gin, lighting, tiles, decking, pools, and real estate.
4. Newsletter / Email Marketing: Email newsletter subscriptions generating revenue through audience engagement and potential indirect advertising value.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

House & Home Media publishes a Canadian home and lifestyle magazine in print and digital editions, and operates the houseandhome.com website delivering editorial content on decorating, interior design, home tours, food, gardening, and shopping. Revenue is generated primarily through consumer print and digital subscriptions, email newsletter subscriptions, and embedded "Presented by" sponsored content partnerships with advertisers across categories including cabinetry, appliances, paint, lighting, tiles, decking, pools, and spirits.

Product overview

House & Home Media operates as a Canadian home design and lifestyle media company offering a multi-platform content portfolio. The core offering consists of House & Home Magazine (print and digital editions) providing editorial coverage of home decorating, design trends, home tours, room inspiration, food content, and shopping guides. The company's digital presence includes a comprehensive website with video content, category-specific article hubs (Decorating & Design, Rooms, Food, Videos, Shopping), and email newsletter subscriptions. The print and digital magazines serve as the primary branded products, while the website functions as a content aggregation and delivery platform with various editorial sections and video programming.

Differentiator

Problem solved

Functional benefit

Brands

• Ask A Designer™: Advice column featuring designer tips and Q&A content

Products and services

• House & Home Magazine (Print) Print edition of Canada's Magazine of Home & Style, covering home decorating, interior design, home tours, food, gardening, and lifestyle content for Canadian consumers.
• H&H Magazine Digital Edition Digital version of House & Home Magazine accessible online for subscribers, delivering the magazine's home, design, and lifestyle editorial in a digital format.
• House & Home Email Newsletter Email newsletter delivering the latest in design, decorating tips, and home inspiration directly to subscribers' inboxes.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered minor.

• ARD OutdoorminorGTM or Marketing PartnerARD Outdoor is a presenting sponsor for video content, specifically a modern farmhouse home tour video on houseandhome.com.
• Bloomsbury Fine Kitchen CabinetryminorGTM or Marketing PartnerBloomsbury Fine Kitchen Cabinetry sponsors a Lynda Reeves video series segment on the New Trad Kitchen, integrated within editorial content.
• Scotties®minorGTM or Marketing PartnerScotties® tissues brand sponsors Lynda Reeves content, specifically a condo transformation article, as part of branded editorial.
• RBCminorGTM or Marketing PartnerRBC (Royal Bank of Canada) sponsors the Lynda Reeves chats with H&H's 2025 Designer of the Year Tommy Smythe video content.
• Real CedarminorGTM or Marketing PartnerReal Cedar sponsors The Lakehouse With Lynda Reeves video series (Episode 10), a branded content series on the publisher's site.
• TanquerayminorGTM or Marketing PartnerTanqueray gin sponsors the Design Talk content featuring Lynda and Ali Budd, appearing as a branded editorial feature.
• Dreaming TreeminorGTM or Marketing PartnerDreaming Tree sponsors country garden editorial content from H&H archives, presented alongside related editorial.
• Glendalough DistilleryminorGTM or Marketing PartnerGlendalough Distillery sponsors '10 Things That Will Change The Way You Garden' editorial article.
• VolvominorGTM or Marketing PartnerVolvo sponsors the 2026 Toronto Interior Design Show tour video with Lynda and Brian.
• Must SociétéminorGTM or Marketing PartnerMust Société sponsors H&H's Next Design Star editorial feature, a branded content collaboration.

Scale indicators1 record

Recent moves2 records

Expansion highlights4 records

Direct peers

• Architectural Digest: Premier home design and architecture magazine (Condé Nast), offering print, digital, and video content on interior design, home tours, and decorating. Direct competitor in the home/design magazine category with similar business model and content verticals.
• House Beautiful: Hearst-published home design magazine covering decorating, renovation, and design inspiration. Closely comparable in editorial focus, subscription model, and audience demographic of design enthusiasts and homeowners.
• Elle Decor: Hearst-published interior design magazine with print, digital, and video content. Direct competitor in the high-end home design publishing space with similar sponsored content and subscription revenue streams.
• Better Homes & Gardens: Meredith/People Inc.-published home and lifestyle magazine with multi-platform content. Competes for similar homeowner audience with comparable subscription and advertising revenue model.
• Dwell Magazine: Modern architecture and design magazine with print, digital, and commerce offerings. Comparable in covering home design, though more architecture-focused, with similar subscription and advertiser-supported model.
• Country Living: Hearst-published lifestyle magazine covering home decorating, country homes, and lifestyle. Comparable subscription-driven model with overlap in home tours, room-by-room decorating, and renovation content.

Broad incumbents

• HGTV Magazine: Discovery-published home design magazine tied to the HGTV television brand. Broader incumbent in home design media with significant scale and TV integration, competing for similar audience and advertisers.
• Real Simple: Time Inc.-published lifestyle magazine covering home, food, and organizing. Broader lifestyle offering with significant home content overlap, competing for similar advertising categories and consumer audience.

Emerging players

• Domino: Design-focused media brand covering home decor, design trends, and shopping. Comparable in editorial focus on accessible home design with strong digital and social presence, though smaller scale than legacy players.
• Apartment Therapy: Digital-first home design media brand with strong social media presence. Competes for similar design enthusiast audience, primarily through digital channels rather than print, representing the digital-native alternative to House & Home's print-rooted model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/houseandhome
• YouTubeyoutube.com/houseandhomevideo
• Facebookfacebook.com/houseandhomemagazine
• Instagraminstagram.com/houseandhomemag
• Pinterestpinterest.com/houseandhome

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House & Home Media