What LIW does

LIW (Leading Initiatives Worldwide Pty Ltd) is a privately held global leadership development consultancy founded in 1995 and headquartered in Sydney, Australia. The company designs and delivers customised leadership and team development programs for enterprise clients, operating across five geographies (Australia, UK, USA, Europe, and the Philippines) through a distributed team of facilitators, designers, and consultants with real-world leadership experience.

LIW's service portfolio is built around seven core offerings: Leadership Development (with sub-programs targeting Team Leaders, Leaders of Leaders, Executive Leaders, and High Performance Teams), Team Development, Custom Program Design, Coaching (Executive, Leadership, Team/Group, and Coaching & Feedback Development), Facilitation, Offsites (Executive and Team), and Instruments (diagnostic tools including Human Synergistics). Underpinning these services is a stack of proprietary methodologies: the Leadership Impact Chain (mapping leadership behaviour to business outcomes), the Workplace PRAC cycle (Practice, Reflect, Adapt, Consolidate) for embedding behaviour change in the workflow, the 3Cs framework (Clarity, Climate, Competence), Clarity On A Page (COAP) for team purpose/strategy alignment, and the LIW Team Acceleration process. Programs are co-designed with each client rather than delivered from a fixed curriculum and are informed by an evidence base developed through a research partnership with the London School of Economics on hybrid teamwork.

Revenue is generated through bespoke professional services engagements sold direct to enterprise clients on a quote basis, with documented outcome case studies such as a 150% ROI on Telstra's Business Leader Program (with NPS +84 and 9% post-90-day performance improvement) and a $110M sales figure achieved within two years by a global professional engineering services firm's sustainable energy business unit using LIW's Team Acceleration program. Named enterprise clients include Coles, Cisco, Sanofi, Salesforce, Oracle, Novartis, Telstra, Google, Adidas, PayPal, Ernst & Young, CSIRO, and the Australian National University. The company also operates a content-led demand generation engine through its Knowledge Hub (blogs, case studies, and white papers), email newsletters, LinkedIn advertising, and executive speaking engagements at forums including the World Economic Forum at Davos and United Nations conferences. LIW has accumulated multiple industry recognitions including CIPD, EFMD, AITD, AHRI, Bersin by Deloitte, LEAD Awards, Learning Tech Award, and the 2025 LearnX Awards Platinum (won in partnership with CSIRO), while maintaining a lean core headcount of 11-50 and operating without disclosed external funding.

Name

LIW

Legal name

Leading Initiatives Worldwide Pty Ltd

Website

https://liw3.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

LIW (Leading Initiatives Worldwide) is a global leadership development consultancy that designs and delivers customised leadership, team development, coaching, facilitation, and offsite programs for enterprise clients across industries, operating from offices in Sydney, London, and New York.

Ownership category

akta.pro rank

Product category

Leadership Development Consulting

NAICS

Professional and Management Development Training (611430)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Executive Leadership & C-Suite Development (EDABAAAA)

akta.pro secondary industries

Corporate & Leadership Development (BPACANAA), Leadership Assessment, 360 Feedback & Development Planning (EDABAAAK), Remote/Hybrid Leadership & Distributed Team Management (EDABAAAN), Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

Keywords

• Leadership development programs
• Team development services
• Executive coaching services
• Organizational change consulting
• Custom training programs

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Leadership Development Programs: Custom-designed leadership development programs delivered to enterprise clients, typically involving multi-session engagements with facilitation, coaching, and evaluation components. Programs are co-designed with clients and delivered by a global team of facilitators and coaches.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

LIW designs and delivers custom leadership development and team development programs for enterprise clients. Offerings include leadership development pathways for team leaders, leaders of leaders, and executive leaders, plus team development, coaching (executive, leadership, and team/group), facilitation, offsites, and leadership diagnostic instruments. Programs are co-designed with each client and delivered by a global team of experienced facilitators and coaches using LIW's proprietary frameworks such as the Leadership Impact Chain and Workplace PRAC cycle.

Product overview

LIW is a global leadership consultancy offering a portfolio of professional services structured around leadership development, team development, and organisational capability building. The core offering consists of seven main service areas: Leadership Development, Team Development, Custom Program Design, Coaching, Facilitation, Offsites, and Instruments. These are delivered as standalone or blended engagements, with a series of sub-programs targeting specific leadership levels (Team Leaders, Leaders of Leaders, Executive Leaders, High Performance Teams). LIW's proprietary methodologies—including the Leadership Impact Chain framework (connecting leadership behaviour to business outcomes), the Workplace PRAC Cycle (Practice, Reflect, Adapt, Consolidate), the Clarity On A Page (COAP) framework, the 3Cs Framework, and the LIW Team Acceleration process—underpin all program design and delivery. The company operates across multiple regions (Australia, UK, USA, Europe, Philippines) and does not appear to offer a standalone software product; all offerings are consultancy-based services delivered through facilitated workshops, coaching engagements, and offsites.

Differentiator

Problem solved

Functional benefit

Products and services

• Leadership Development Customised leadership programs equipping leaders at all levels to make lasting behaviour changes and deliver measurable business impact, aligning organisational goals, performance, ideal conditions, and leadership behaviours for enterprise clients.
• Team Development Solutions that lift team performance and directly enhance teams' ability to deliver business impact, focusing on conditions for success, team dynamics, and collective accountability for enterprise clients.
• Custom Program Design Co-designed custom leadership programs tailored to the client's specific purpose, context, and organisational goals, built from LIW's methodology and delivery expertise.
• Coaching One-to-one and group coaching services delivered by experienced coaches, covering executive, leadership, and team/group coaching modalities for enterprise clients.
• Facilitation Global team of experienced facilitators, designers, and consultants who bring leadership programs to life through interactive and high-impact delivery for enterprise clients.
• Offsites High-impact offsite design and facilitation for leadership and team events, providing structured time and space for teams to align on purpose, culture, and strategy.
• Instruments Wide range of leadership diagnostic tools and instruments used to assess, debrief, and develop leaders and teams throughout LIW's programs.
• Coaching & Feedback Development Short program building leaders' capability to give feedback and coach others to achieve results through others, with options for face-to-face or virtual delivery.
• Team Offsites Two-day offsite programs providing teams with a clear pathway to effectiveness through a highly interactive, engaging, and inclusive process covering purpose, strategy, culture, and team dynamics.
• Executive Offsites Custom-designed executive offsites that bring the collective experience of senior leaders to the surface, enabling team cohesion, behaviour change, and business performance.
• Executive Coaching One-to-one coaching for senior executives providing transformative space to broaden thinking, gain enterprise perspective, and clarify roles and priorities for long-term organisational success.
• Leadership Coaching One-to-one coaching for leaders of leaders and team leaders, creating awareness across multiple perspectives and clarifying the leader's unique contribution to creating environments for team performance.
• Team/Group Coaching Unique team coaching approach enabling teams to take ownership of their conditions for success, driving mutual accountability for outcomes and improving collective team performance.

Quantifiable outcome

• 150% ROI achieved by Telstra Business Leader Program, three times the benchmark level
• +5 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• CSIROcoreStrategic or Co-development Partner · 1 January 2025CSIRO partnered with LIW on a joint leadership development program that won the LearnX Awards 2025 Platinum. This partnership demonstrates LIW's ability to work with major research organisations on custom program design and delivery.
• London School of Economics (LSE)coreStrategic or Co-development PartnerLIW partnered with LSE on research including the Teamwork in Hybrid Teams study, providing an evidence base for program design and thought leadership content. LSE research informs LIW's frameworks on team effectiveness, hybrid work, and organisational culture.
• The Inter GroupminorImplementation/ SI/ Consulting PartnerConsulting and implementation partner based in Knaresborough, UK (Lingerfield Business Park). Processes all personal data categories on behalf of LIW for cookie and analytics management.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• DDI (Development Dimensions International): Global leadership development consultancy offering custom leadership programs, assessment, and selection at all levels — directly comparable to LIW in service mix (development, coaching, instruments) and enterprise target market.
• Center for Creative Leadership (CCL): Nonprofit leadership development provider offering custom programs, executive coaching, and assessment instruments; comparable to LIW in methodology-driven, evidence-based program design and Fortune 500 enterprise client base.
• FranklinCovey: Global leadership and organizational performance consultancy delivering training, coaching, and content IP (e.g., 'The 7 Habits'); comparable to LIW in leadership development focus, enterprise sales, and proprietary framework-led differentiation.
• BTS: Global consulting firm focused on leadership development, strategy execution, and sales transformation with custom program design and measurable business outcomes; directly comparable in approach and enterprise client profile.
• Wilson Learning Worldwide: Global leadership and sales development company delivering customized learning programs, coaching, and assessment; comparable to LIW in custom program design, assessment instruments, and multinational enterprise delivery.
• The Ken Blanchard Companies: Global leadership training and consulting firm built on eponymous frameworks (e.g., Situational Leadership); closely comparable to LIW in proprietary IP-led differentiation, custom delivery, and enterprise leadership development focus.

Broad incumbents

• Korn Ferry: Global organizational consulting firm with a substantial leadership development and executive coaching practice alongside executive search and talent advisory; broader portfolio than LIW but directly competes for the same enterprise leadership development budgets.
• Egon Zehnder: Executive search and leadership advisory firm with a strong executive coaching and team effectiveness practice; overlaps with LIW at the senior/executive end of leadership development and team offsites.

Emerging players

• BetterUp: Tech-enabled coaching and leadership development platform combining AI, assessments, and a global coach network; competes with LIW primarily at the individual coaching and emerging-leader tiers with a more scalable, platform-led model.
• CoachHub: Digital coaching platform offering AI-matched coaches to enterprise clients globally; comparable in target market (enterprise L&D buyers) and coaching modality, but with a productized platform model versus LIW's bespoke delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/leading-initiatives-worldwide
• Xx.com/liw3

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LIW