What Globus Wine A/S does

Globus Wine A/S is a Danish wine bottling and bag-in-box filling company headquartered in Køge, Denmark, operating as the market leader in the bag-in-box segment in Scandinavia and the largest wine bottling company in the Nordic Region since 2013. Founded in 2006 by Henning Andersen, Nicholas Hammeken, and Uwe Pedersen, the company has been a wholly-owned subsidiary of Finnish spirits and wine group Anora Group Plc since 2022. It runs a vertically integrated, one-stop supplier operation spanning global wine sourcing, automated filling, in-house design and branding, IFS-certified quality control, and supply chain management with warehousing. Products and services include own branded wines (Il Capolavoro, Pier 39, Bio Logica, Ragnatela, WOW), client brand fulfillment for international wine producers, private label solutions, and third-party warehouse storage.

The production platform centers on a modern automated facility with 102 million liter capacity, five simultaneous production lines, and throughput of 90,000 bag-in-boxes per day and 100,000 bottles per day. Core technology comprises robot-driven packaging and palletising integrated with filling plants, a high-tech warehouse management system handling 20,000 pallets and 95 wine tanks, and a quality laboratory equipped with FOSS WineScan™ technology for alcohol, sugar, density, pH, titrations, CO2, and microbiological analysis. The company holds IFS Food Standard certification, organic and FairTrade filling approvals, and is a member of the Interwinery global laboratory network (200+ laboratories). It currently employs 110 people and handles over 50% of American wine sold in the Danish retail market; its Il Capolavoro brand was the best-selling wine brand in Danish retail by volume in 2021.

The business model is B2B enterprise sales-led, targeting large Scandinavian distributors and leading international wine producers with quote-based pricing and monthly billing. Revenue is generated through transaction fees on bottling and bag-in-box filling services, margin on wine sourced and sold through retail distribution, one-time private label design and production assignments, professional design and branding services, and managed warehouse storage for customers and third-party manufacturers. Customer segments include large wine distributors across Scandinavia, prestigious international wine producers (e.g., Spier, Nugan, Domaine Bousquet, Chateau Ste. Michelle, McManis), private label brands, and Scandinavian retail chains (e.g., Fleggaard, Rema 1000). Geographic reach extends across Denmark, Sweden, Norway, Finland, the Baltics, and Northern Germany, with a German subsidiary (Globus Wine GmbH) supporting market operations.

Name

Globus Wine A/S

Legal name

Globus Wine A/S

Website

https://globuswine.dk

Company type

Private

Founded year

2006

Operating status

Operating

Short description

Globus Wine A/S is the market-leading Danish wine bottling and bag-in-box company serving Scandinavian distributors and international wine producers with automated filling, design, and supply chain services from its Køge facility under Anora Group Plc.

Ownership category

akta.pro rank

Product category

Wine Bottling and Distribution

NAICS

Wineries (312130), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Beverages (2080)

akta.pro primary industry

Alcoholic Beverage Blending, Bottling & Private Label (Non-Distilling) (AFAFAAAH)

akta.pro secondary industry

Wine Production & Winemaking (AFAFAAAB)

Keywords

• Wine bottling services
• Bag-in-box filling
• Wine import services
• Private label wine
• Wine supply chain

Headquarters

HQ city

Køge

HQ country

Denmark

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Wine Import and Bottling Services: Globus Wine imports wine from wine producers worldwide and provides bottling and bag-in-box filling services. Revenue is generated through processing fees and product margin on the wine sold to retailers. The company handles the full value chain from vineyard sourcing to retail shelf delivery.
2. Private Label Wine Solutions: Globus Wine offers private label assignments ranging from design of bag-in-box or label to full-service solutions including sourcing, design, filling and distribution. Customers who want customized solutions or wines adapted for specific target groups use this service.
3. Own Brand Wine Sales: The company has developed its own wine brands (Il Capolavoro, Pier 39, Bio Logica, Ragnatela, WOW) that are sold through retail channels. Revenue generated from sale of these branded products.
4. Design and Branding Services: In-house design and marketing team creates strategic packaging and branding for clients. Service includes market analysis, taste and blend development, design and packaging execution.
5. Warehouse Storage Solutions: Storage solutions provided to customers and third-party manufacturers in Globus Wine's warehouse facility with 20,000 pallet capacity and 95 wine tanks.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Globus Wine A/S is a Scandinavian one-stop wine solutions provider specialising in the import, bottling, and bag-in-box filling of wine for Scandinavian distributors, international wine producers, and Scandinavian retail chains. The company operates an automated, robot-driven production facility in Køge handling 90,000 bag-in-boxes and 100,000 bottles per day, with integrated services spanning global wine sourcing, IFS-certified quality control using FOSS WineScan™ technology, design and branding, 20,000-pallet warehouse storage, and retail distribution. Alongside contract services, Globus Wine produces and distributes its own branded wine ranges (Il Capolavoro, Pier 39, Bio Logica, Ragnatela, WOW) and offers private label solutions.

Product overview

Globus Wine A/S operates as a one-stop wine solution provider offering a vertically integrated portfolio of wine import, sourcing, production, and bottling services. The company manufactures its own branded wine products (Il Capolavoro, Pier 39, Bio Logica, Ragnatela, and WOW) alongside client brand filling and private label services. Services span wine sourcing from global regions, quality control using FOSS WineScan™ technology, automated bag-in-box and bottle filling solutions (90,000 boxes/day and 100,000 bottles/day capacity), in-house design and branding, and integrated supply chain management with warehouse storage. The company positions itself as the Scandinavian hub for wine producers, serving major distributors across Scandinavia, the Baltics, and Northern Germany.

Differentiator

Problem solved

Functional benefit

Brands

• Il Capolavoro: Italian wine brand, bestseller in Danish retail. Available in both boxes and bottles, in many different grape varieties and blends.
• Pier 39
• Bio Logica
• Ragnatela
• WOW

Products and services

• Wine Sourcing Expert wine sourcing service that uses in-depth knowledge of climate conditions, traditions, and techniques across global wine regions to locate and select the right wines for clients' specific requirements. Targeted at wine producers, distributors, and private label clients needing tailored sourcing support.
• Quality Control Comprehensive in-house quality inspection service using FOSS WineScan™ and a colour/haze spectrophotometer to perform wine analyses including alcohol, residual sugar, density, carbon dioxide, pH, total acid, volatile acid, turbidity (NTU), titrations, and microbiological analysis, complemented by sensory evaluation. Provided to wine producers and private label clients seeking third-party-assured quality and IFS Food Standard certification compliance.
• Wine Filling Solutions Automated contract filling service for both bag-in-box (55 units/minute, up to 90,000 boxes/day) and bottles (70 units/minute, up to 100,000 bottles/day), supported by fully robot-driven packaging and palletising systems across 5 production lines. Serves international wine producers, distributors, and private label clients needing flexible packaging formats (Euro pallets, ¼ pallets, Chep pallets).
• Design & Branding In-house design and marketing service that creates strategic packaging — including label, box, and bottle design — informed by market analysis and consumer behaviour research. Targeted at private label clients and wine producers needing differentiated, consumer-driven packaging.
• Supply Chain & Storage Integrated supply chain management service covering inventory management, duty-suspended and duty-paid storage, and distribution throughout Scandinavia, the Baltics, and Northern Europe. The in-house warehouse provides 20,000-pallet storage capacity, 95 wine tanks, and 12 million liters of wine handling capability. Provided to international wine producers, distributors, and third-party manufacturers.
• Private Label Customised private label wine service ranging from design of bag-in-box or label only to full-service solutions encompassing sourcing, design, filling, packaging, and distribution. Targeted at clients needing differentiated wines adapted for specific consumer target groups.
• Il Capolavoro Globus Wine's own Italian wine brand, classically inspired with ornamentation and traditional fonts, available in both bag-in-box and bottle formats across multiple grape varieties and blends. Was the best-selling wine brand in Danish retail in 2021 by sales volume. Distributed through Scandinavian retail channels.
• Pier 39 Globus Wine's own California box wine series featuring Zinfandel and Pinot Noir varieties. Pier 39 Zinfandel ranked as the 8th most sold red wine box in Danish retail in 2021. Sold through Scandinavian retail channels.
• Bio Logica Globus Wine's own organic Spanish box wine series featuring innovative reusable packaging with easy-disassembling opening strip, no plastic handles, and grip holes for portability. Distributed through Scandinavian retail channels.
• Ragnatela Globus Wine's own modern Italian wine brand with both bag-in-box and bottled variants, including an organic range. Features a modern visual concept and has built a loyal consumer base. Sold through Scandinavian retailers including Rema 1000.
• WOW (Wine of Washington) Globus Wine's own bottled wine series from Washington State featuring edgy, eye-catching design aimed at trend-conscious consumers. Distributed through Scandinavian retail channels.

Quantifiable outcome

• Market leader in bag-in-box segment in Scandinavia
• +4 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• FOSScoreTechnology or IntegrationGlobus Wine uses FOSS WineScan™ technology in its laboratory for wine analysis including alcohol, residual sugar, density, carbon dioxide, pH, total acid, and volatile acid measurements. This technology partnership enables accurate quality control across all production stages.
• InterwinerycoreTechnology or IntegrationGlobus Wine is a member of Interwinery, a global laboratory support system for more than 200 laboratories worldwide involved in wine and alcoholic beverage analysis. Through participation in proficiency testing organized by Interwinery, Globus Wine demonstrates the reliability of its test results and maintains international quality standards.

Scale indicators11 records

Recent moves10 records

Expansion highlights6 records

Broad incumbents

• Anora Group Plc: Parent company of Globus Wine since the 2022 acquisition; Nordic wine & spirits leader formed from the Altia/Arcus merger. Operates a broader portfolio (wine, spirits, beer) across the same Nordic geographies and shares distribution channels and producer relationships.
• Constellation Brands: Large global wine and spirits producer whose portfolio (e.g., Alamos) is bottled and distributed by Globus Wine in Nordic markets. Overlaps as a major branded wine producer with similar global-to-Nordic go-to-market motions.
• Treasury Wine Estates: Global wine producer behind Penfolds, Beringer, Wolf Blass, and other premium labels. Comparable as a large multi-region wine producer competing for the same Nordic retail shelf space and consumer wallet share.
• Pernod Ricard: Global wine & spirits group with brands such as Jacob's Creek and Brancott Estate. Operates in the same Nordic markets and competes for similar retail distribution slots and private label supply contracts.
• E. & J. Gallo Winery: World's largest family-owned winery and a major source of American wine flowing through Globus Wine (over 50% of American wine in Danish retail). Comparable as a high-volume, multi-brand wine producer operating into the same Scandinavian retail channels.
• Accolade Wines: Global wine producer with brands including Hardys, Banrock Station, and Echo Falls. Comparable as a multi-region wine producer selling into Nordic retail and private label channels.
• Southern Glazer's Wine & Spirits: Largest North American wine and spirits distributor with comparable beverage logistics, warehousing, and producer-representation capabilities. A scale comparable to Globus Wine's Nordic bottling and distribution franchise, though geographically distinct.
• Symington Family Estates: Leading Port and Douro wine producer shipping premium family-owned brands globally. Comparable as a producer using third-party bottling and distribution partners for international retail markets.
• C&C Group plc: International branded beverages group with cider (Bulmers/Magners), beer, and wine/spirits brands and an integrated packaging and distribution operation. Comparable in combining branded beverage manufacturing with multi-format packaging and wholesale distribution.
• Winebow Group: US-focused wine importer and distributor representing a portfolio of family-owned wine producers in the US market. Comparable as a producer-aligned wine importer that handles sourcing, brand management, and wholesale distribution on behalf of wine brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/globus-wine-a-s

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Globus Wine A/S