Flexit
Flexit AS is a Norwegian indoor climate manufacturer founded in 1970, producing balanced ventilation with heat recovery, air-to-water heat pumps, and central vacuum systems for Nordic residential and commercial markets, sold exclusively through a nationwide network of certified Flexit Partner installers in Norway, Sweden, and internationally.
- Company typePrivate
- Founded1970
- HeadquartersØrje, Norway
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Flexit does
Flexit AS is a Norwegian manufacturer, developer, and supplier of indoor climate and ventilation systems, founded in 1970 and headquartered in Ørje, Norway. The company specializes in balanced ventilation with heat recovery, air-to-water heat pumps, and central vacuum systems engineered specifically for Nordic climate conditions. Its core product platform is the EcoNordic indoor climate central (available in WH4 and WH4 XL variants), which combines balanced ventilation, heat recovery, an air-to-water heat pump, and domestic hot water production in a single compact residential unit. This is complemented by the Nordic series of residential air handling units, the ProNordic commercial ventilation unit, the Roomie/Aura/Muto line of room ventilators, bathroom fans, kitchen hoods, central exhaust systems, fresh air valves, duct and ceiling fans, and a central vacuum system line including the cvROBO L1 robot vacuum. Proprietary technology includes the patented Stage Wheel rotor, which delivers up to 10 percentage points better heat recovery, and the use of CO2 as refrigerant (GWP=1), positioning the products favorably against tightening EU F-gas regulations.
Flexit sells exclusively through a nationwide network of quality-certified Flexit Partner installers in Norway, with parallel channels in Sweden (Flexit Sverige) and internationally (flexit.com). The company also operates a dedicated B2B portal (k.flexit.no) and organized sales teams covering building materials, housing manufacturers, HVAC, and electrical segments, supported by regional district managers across all Norwegian regions. Revenue is generated primarily through one-time hardware sales of ventilation and climate units via the partner channel, supplemented by professional project planning services (prosjektering) using Autodesk Revit with MagiCAD, and a recurring filter subscription business through the Mine Sider online portal. The customer base is anchored in residential homeowners (new construction and retrofit), volume residential builders such as Blink Hus and Naturbygg Entreprenør, and professional HVAC contractors, with product eligibility for Norwegian Enova energy-efficiency subsidies supporting end-customer demand.
Flexit firmographics
Firmographics- Name
- Flexit
- Legal name
- Flexit AS
- Website
- https://flexit.no
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Flexit AS is a Norwegian indoor climate manufacturer founded in 1970, producing balanced ventilation with heat recovery, air-to-water heat pumps, and central vacuum systems for Nordic residential and commercial markets, sold exclusively through a nationwide network of certified Flexit Partner installers in Norway, Sweden, and internationally.
- Ownership category
- akta.pro rank
Flexit industry classification
Industry- Product category
- Ventilation Equipment
- NAICS
- Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Auto Controls For Regulating Residential & Comml Environments (3822), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)
- akta.pro primary industry
- HVAC Zoning, Smart Dampers & Ventilation Control (HSAOANAB)
- akta.pro secondary industries
- Heat Pump & Smart HVAC Controller Integration (HSAOANAD), Dampers, Louvers & Ventilation Controls (IMADANAD)
Keywords
Where Flexit is headquartered
LocationHeadquarters
- HQ city
- Ørje
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
Flexit business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Ventilation Hardware Sales: Flexit generates revenue primarily from the sale of ventilation equipment, indoor climate units, heat recovery systems, air handling units, fans, kitchen hoods, filters, and related accessories. Products are sold exclusively through authorized Flexit Partners and dealers.
- Project Planning Services (Prosjektering): Flexit offers professional ventilation system design and planning services for contractors and building companies. Pricing depends on project type, size, and scope, and is provided via a price list or direct inquiry.
- Filter Subscriptions: Homeowners can set up filter subscriptions for their ventilation units through Flexit's online portal (Mine Sider), providing recurring revenue for replacement filters.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project planning services (prosjektering) for ventilation systems |
| Subscription | Annual | Filter subscription for ventilation units |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Flexit product offering
Product offeringCore offering
Flexit AS is a Norwegian manufacturer and supplier of ventilation equipment and central vacuum cleaners. Its core offering includes balanced ventilation systems with heat recovery, indoor climate central units (EcoNordic combining ventilation, heat recovery, air/water heat pump, and hot water), residential air handling units (Nordic series), commercial ventilation units (ProNordic), room ventilators, kitchen hoods, and central vacuum systems. Products are designed for Nordic climates and sold exclusively through an authorized network of Flexit Partners.
Product overview
Flexit AS is a Norwegian indoor climate company with over 50 years of experience, offering a comprehensive portfolio of ventilation and climate control products for residential and commercial buildings in Nordic climates. The core product lines consist of the EcoNordic indoor climate central units (WH4 and WH4 XL) which combine balanced ventilation, heat recovery, air/water heat pump, and domestic hot water in a single compact unit; the Nordic residential ventilation series (S2, S3, S4, CL3) providing filtered and tempered air with high heat recovery and smart control; and the ProNordic commercial ventilation unit for demanding building projects. These are complemented by room ventilators (Roomie One/Dual/Aura One WiFi, Muto) for single-room balanced ventilation with heat recovery, bathroom fans and heat movers, kitchen exhaust hoods (E/F and M series), central exhaust systems (ULV/USV/USVX), fresh air valves, duct fans, and ceiling fans. The accessory range includes replacement filter sets with subscription options, combi boxes, valves, ducts, and fire safety products. A central vacuum system line (CVR series) and the cvROBO L1 robot vacuum are also offered. The product ecosystem is supported by the Flexit GO mobile app for remote control and cloud connectivity, Flexit Select digital sizing software for professional system design, QR code-based product registration and support, and a network of certified Flexit Partners for installation, service, and maintenance. Flexit also provides professional design services using Autodesk Revit with MagiCAD for BIM-based ventilation system planning.
Differentiator
Problem solved
Functional benefit
Brands
- EcoNordic: Inneklimasentral (indoor climate center) combining ventilation, heat recovery, air/water heat pump and hot water in one compact unit
- Nordic
- ProNordic
- Flexit GO
- Flexit Partner
- Flexit Select
Products and services
- EcoNordic WH4 Indoor Climate Central Combines balanced ventilation, heat recovery, air/water heat pump, and domestic hot water production in one compact unit for residential use. Reduces heating and hot water energy consumption by up to two-thirds compared to conventional electric heating.
- EcoNordic WH4 XL Indoor Climate Central Larger-capacity variant of the EcoNordic indoor climate central unit with increased fan capacity and greater electrical backup power, designed for larger homes and cold climate zones below -25 °C.
- Nordic Residential Ventilation Series Residential air handling units (S2, S3, S4, CL3) that deliver filtered and temperature-controlled air with high heat recovery, low noise levels, and smart control. Developed for Nordic climates, available in multiple configurations for wall, ceiling, floor, or kitchen placement.
- ProNordic Commercial Ventilation Unit Energy-efficient ventilation unit designed for demanding commercial building projects in Nordic climates. Offers high heat recovery, stable operation, and straightforward installation for new builds and renovation (ROT) projects.
- Roomie and Aura Room Ventilators Room ventilators (Roomie One WiFi V2, Roomie Dual WiFi V2, Aura One WiFi, Muto) providing balanced ventilation with heat recovery for single rooms. Supply fresh, filtered, tempered air while recovering up to 95% of heat from exhaust air, with WiFi app control and smart home integration.
- Bathroom Fans and Heat Movers Remove moisture, odor, and stale air from bathrooms, toilets, and utility rooms. Models include moisture sensor, timer, and low-noise options (Bodo, Pro7, Vario, Classic Eco), with variants suitable for wet room zone 1 or zone 2.
- Kitchen Exhaust Hoods Kitchen exhaust hoods for connection to central ventilation systems (E/F series), for fellesanlegg (apartment buildings), for central exhaust fans, or with built-in motors (M-series). Includes wall-mounted, built-in, and island-mounted designs.
- Central Exhaust Systems Central exhaust ventilation systems (ULV, USV, USVX models) drawing air from multiple rooms simultaneously via a shared motor unit. Models vary by mounting plate type and voltage.
- Central Vacuum Systems (CVR Series) Whole-house dust extraction systems with automatic bag-full alerts at 20 operating hours, manual reset, and compatible hose sets with wireless control handles. A 14-liter dust bag fits all Flexit central vacuum models.
- cvROBO L1 Robot Vacuum Cleaner Robot vacuum cleaner with laser navigation and mop function, including a docking station for automated charging and cleaning cycles.
- Filter Subscription Service Annual subscription service for replacement filters for residential ventilation units, available through Flexit's online portal (Mine Sider). Filters are recommended to be replaced once per year.
- Ventilation Project Planning Service (Prosjektering) Professional ventilation system design and planning services for contractors and building companies. Uses Autodesk Revit with MagiCAD for BIM-based design. Free simplified estimates, paid full project planning.
Quantifiable outcome
- Energy consumption reduction of up to 43% (6,800 kWh/year reduction from 20,600 to 13,800 kWh) for residential upgrade from electric heating to EcoNordic
- +5 more outcomes
Companies that use Flexit
Customer profileNamed customers10 records
Segments1 record
Ideal customer profiles3 records
Flexit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature5 records
Flexit partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Blink HuscoreBlink Hus is a Norwegian home builder that tested Flexit EcoNordic WH4 as a solution to upgrade their catalog houses from energy class B to A. The partnership produced detailed case study data on energy savings across multiple house models (Askøy, Farsund, Sandviken). Blink Hus recommends EcoNordic as the key upgrade to achieve top energy ratings.
- Naturbygg Entreprenør ASminorNaturbygg Entreprenør builds 'Sunne hus' (healthy houses) using Flexit EcoNordic WH4 as the core climate solution. The builder has 30 years of experience with diffusion-open construction methods and partners with Flexit for comprehensive indoor climate systems.
- Flexit Partner (Ski Boligventilasjon)coreFlexit Partnere are certified installers across Norway who provide sales, installation, and service of Flexit products. Partners must have solid experience with residential ventilation, complete Flexit training, and comply with applicable regulations. Example: Ski Boligventilasjon performed a balanced ventilation retrofit for the Berg family.
- EnovaminorEnova is a Norwegian government agency providing subsidies for energy efficiency improvements in homes. The Åkerlund family received Enova support for their EcoNordic installation as part of their upgrade from energy class C to A.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Flexit competitors and assessment
Company assessmentDirect peers
- Systemair AB: Swedish-listed manufacturer of ventilation, air handling, and indoor climate solutions with strong Nordic market share. Directly competes with Flexit in residential and commercial ventilation, and is a natural benchmark for Flexit's Nordic HVAC business.
- Swegon Group: Swedish-owned (Latour) supplier of ventilation, heating, cooling, and indoor climate solutions for commercial and residential buildings. Comparable product overlap with Flexit's Nordic and ProNordic lines and similar Nordic positioning.
- Östberg AB: Swedish manufacturer of fans and air handling units for residential and commercial applications. Closely comparable to Flexit's Nordic and ProNordic product lines on duct fans, air handling units, and Nordic-climate design.
Broad incumbents
- NIBE Industrier AB: Swedish-listed global leader in residential heat pumps and indoor climate solutions. Comparable on the heat-pump and indoor climate dimension of EcoNordic, and a potential competitive threat as well as a benchmark for Nordic climate-tech scaling.
- Zehnder Group: Swiss-listed European leader in indoor climate solutions including heat-recovery ventilation and radiant heating/cooling. Directly comparable to Flexit's heat-recovery ventilation portfolio and a benchmark for cross-European residential HVAC scale.
- Volution Group plc: UK-listed manufacturer of residential and commercial ventilation products (including heat-recovery units). Comparable product overlap with Flexit's Nordic ventilation units and a useful benchmark for residential ventilation unit economics.
- Aldes Group: French privately held ventilation and indoor air quality specialist. Comparable to Flexit on the residential and commercial ventilation side and useful as a peer for European market expansion benchmarking.
- Danfoss A/S: Danish global leader in HVAC controls, heat pumps, and refrigeration. Comparable to Flexit on the smart HVAC controller and CO2-refrigerant heat-pump side, and a potential strategic partner or competitor in integrated climate systems.
- Mitsubishi Electric (Living Environment Systems): Global HVAC and heat-pump manufacturer with established European residential presence. Comparable on residential heat pumps and ventilation, and a key global incumbent Flexit competes against for premium integrated climate solutions.
- Bosch Thermotechnology: Division of Bosch offering residential and commercial HVAC, including heat pumps and ventilation. Comparable on the integrated heat-pump + ventilation value proposition and a benchmark for how global incumbents package integrated climate solutions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Flexit social profiles
Digital presenceFlexit compliance and trust
Trust signalCompliance1 record
Flexit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flexit leadership team
Management profileNumber of profiles
Profiles1 record
Flexit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flexit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flexit
What does Flexit do?
Flexit AS is a Norwegian manufacturer and supplier of ventilation equipment and central vacuum cleaners. Its core offering includes balanced ventilation systems with heat recovery, indoor climate central units (EcoNordic combining ventilation, heat recovery, air/water heat pump, and hot water), residential air handling units (Nordic series), commercial ventilation units (ProNordic), room ventilators, kitchen hoods, and central vacuum systems. Products are designed for Nordic climates and sold exclusively through an authorized network of Flexit Partners.
Is Flexit a public or private company?
Flexit is a private company. It is classified as family owned and is currently operating.
When was Flexit founded?
Flexit was founded in 1970. It employs 1 to 10 people.
Where is Flexit based?
Flexit is headquartered in Ørje, Norway, in the Europe region.
How does Flexit make money?
Three revenue lines are on record. Ventilation Hardware Sales are the primary driver. The others are project Planning Services (Prosjektering) and filter Subscriptions.
Who are Flexit's main competitors?
Direct peers on record are Systemair AB, Swegon Group and Östberg AB. Broad incumbents are NIBE Industrier AB, Zehnder Group, Volution Group plc, Aldes Group, Danfoss A/S, Mitsubishi Electric (Living Environment Systems) and Bosch Thermotechnology.
Does Flexit have an API?
No public API is recorded for Flexit.
What industry is Flexit in?
Flexit's product category is Ventilation Equipment. Its primary akta.pro industry code is HSAOANAB, HVAC Zoning, Smart Dampers & Ventilation Control, with a secondary code of HSAOANAD, Heat Pump & Smart HVAC Controller Integration. Its NAICS code is 333415 and its SIC code is 3585.