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hereO

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uuid000kska

Namestring
hereO
Websiteurl
hereofamily.com
Company typeenum
Private
Founded yearint
2011
Descriptiontext

hereO is a privately held consumer hardware company founded in 2011 and headquartered in London, United Kingdom. Per firmographic input, the company develops GPS watches designed for children as young as three years old, positioning it in the family location-tracking and child-safety wearables category. The company operates at a small scale, with a headcount band of 11–50 employees, consistent with an early- to mid-stage consumer hardware startup rather than a mature device vendor.

hereO has raised approximately $4.0M in disclosed funding across two rounds: a $900,000 round in January 2012 and a $3,100,000 round in July 2014. The company was co-founded by Gill Mendelson (CEO), Allon Gladstone (COO), and Daniel Ivesha (President). No subsequent funding rounds, product launches, partnerships, or geographic expansions are documented in the available data after mid-2014.

The business model implied by the product category is hardware sales (GPS watches for children) to parents and families, likely augmented by a connectivity or subscription component for real-time location services. No pricing, unit shipment, revenue, or customer-acquisition data is disclosed in the input. Note: the company's registered domain (hereofamily.com) currently hosts Indonesian-language content branded as 988Slot describing login, registration, and alternative-link services unrelated to children's GPS hardware; this likely reflects domain repurposing or a parked/licensed state rather than active operations of the original hereO product, and should be treated as a data ambiguity rather than a confirmed business pivot.

Short descriptiontext

hereO is a London-based consumer hardware company founded in 2011 that develops GPS watches for children as young as three, selling to parents and families; it has raised approximately $4.0M across two funding rounds (2012 and 2014).

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
GPS tracking watches, children's wearables, family location services, kid safety devices, smartwatch for kids
Industry4 codes
1Kids Wearables (GPS watches & trackers)
CodeCRACAIAIPrimaryYes
2Personal Safety Wearables (SOS, fall detection)
CodeCRACAIAHPrimaryNo
3Maternal, Neonatal & Pediatric Remote Monitoring
CodeHLACAPAGPrimaryNo
4Smartwatches & Connected Wearables
CodeCRAKADACPrimaryNo
NAICS code1 code
  • Navigational, Measuring, Electromedical, and Control Instruments Manufacturing33451
SIC code2 codes
  • Watches, Clocks, Clockwork Operated Devices/Parts3873
  • Search, Detection, Navagation, Guidance, Aeronautical Sys3812
Product category
Children's GPS Wearables
Social media profiles3 records
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Personnel, Marketing or Sales, Technology or R&D
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

hereO designs and develops GPS-enabled smartwatches for children as young as three years old, enabling parents and guardians to track their children's location. Founded in 2011 and based in London, the company operates in the family-oriented child safety wearables segment with a workforce of 11–50 employees.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

988Slot is a single unified platform focused on providing easy, fast, and comfortable account access services for users. The platform consists of three interconnected core services: a login system for account access, a registration system for new user onboarding, and alternative links ensuring continuous accessibility when the main address is unavailable. The entire product architecture is designed for cross-device compatibility across computers, laptops, tablets, and smartphones.

Product and service1 record
1hereO GPS Watch for Kids
CategoryChildren's GPS Wearables
Description

A child-friendly GPS smartwatch designed for children aged three and up, intended to allow parents to monitor their child's location. Sold under the hereO Family brand.

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers9 records
TypeDirect peer
Description

TickTalk Tech is a direct peer — a privately-held US company that designs and sells 4G LTE GPS smartwatches specifically for children, targeting the same kids-GPS-wearables category with cellular connectivity and parental app features.

TypeEmerging player
Description

Jiobit, acquired by Life360, develops small LTE location trackers for children — overlapping with hereO's parental-location-monitoring use case, though focused on clip-on form factors rather than wrist watches.

TypeDirect peer
Description

Xplora is a Norwegian-headquartered, publicly-traded peer specializing in children's GPS smartwatches combining location tracking with activity gamification, directly comparable to hereO's product proposition and age-target.

TypeEmerging player
Description

Doki (formerly Doki Technologies) developed the dokiWatch, a kids' smartwatch with GPS, calling, and SOS features — an emerging niche player in the same product category.

TypeBroad incumbent
Description

Garmin's Bounce is a kids-GPS smartwatch from a major consumer-electronics incumbent with deep R&D, distribution, and brand reach — competing in the same wearables category but with vastly broader portfolio scale.

TypeBroad incumbent
Description

Verizon's GizmoWatch is a carrier-distributed kids-GPS smartwatch sold through Verizon's retail and subscription channels; a broad incumbent offering overlapping functionality as part of a wider telecom portfolio.

TypeEmerging player
Description

AngelSense is a direct competitor in child GPS tracking, with a stronger focus on special-needs and autism populations, but overlapping hereO's core use case of continuous child-location monitoring for parents.

TypeEmerging player
Description

FiLIP is an early entrant in the kids-smartwatch category featuring two-way calling and GPS — historically a direct competitor to hereO before broader carrier and OEM entrants moved into the space.

TypeBroad incumbent
Description

Apple Watch's Family Setup feature enables GPS tracking and communication for kids via an Apple Watch tied to a parent's iPhone — a broad-incumbent solution in the family-wearables space that competes for share-of-wallet if not for the under-3 demographic.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

hereO

Children's GPS Wearableshereofamily.com

hereO is a London-based consumer hardware company founded in 2011 that develops GPS watches for children as young as three, selling to parents and families; it has raised approximately $4.0M across two funding rounds (2012 and 2014).

What hereO does

hereO is a privately held consumer hardware company founded in 2011 and headquartered in London, United Kingdom. Per firmographic input, the company develops GPS watches designed for children as young as three years old, positioning it in the family location-tracking and child-safety wearables category. The company operates at a small scale, with a headcount band of 11–50 employees, consistent with an early- to mid-stage consumer hardware startup rather than a mature device vendor.

hereO has raised approximately $4.0M in disclosed funding across two rounds: a $900,000 round in January 2012 and a $3,100,000 round in July 2014. The company was co-founded by Gill Mendelson (CEO), Allon Gladstone (COO), and Daniel Ivesha (President). No subsequent funding rounds, product launches, partnerships, or geographic expansions are documented in the available data after mid-2014.

The business model implied by the product category is hardware sales (GPS watches for children) to parents and families, likely augmented by a connectivity or subscription component for real-time location services. No pricing, unit shipment, revenue, or customer-acquisition data is disclosed in the input. Note: the company's registered domain (hereofamily.com) currently hosts Indonesian-language content branded as 988Slot describing login, registration, and alternative-link services unrelated to children's GPS hardware; this likely reflects domain repurposing or a parked/licensed state rather than active operations of the original hereO product, and should be treated as a data ambiguity rather than a confirmed business pivot.

hereO firmographics

Firmographics
Name
hereO
Website
https://hereofamily.com
Company type
Private
Founded year
2011
Operating status
Operating
Headcount range
11–50 employees
Short description
hereO is a London-based consumer hardware company founded in 2011 that develops GPS watches for children as young as three, selling to parents and families; it has raised approximately $4.0M across two funding rounds (2012 and 2014).
Ownership category
akta.pro rank

hereO industry classification

Industry
Product category
Children's GPS Wearables
NAICS
Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
SIC
Watches, Clocks, Clockwork Operated Devices/Parts (3873), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)
akta.pro primary industry
Kids Wearables (GPS watches & trackers) (CRACAIAI)
akta.pro secondary industries
Personal Safety Wearables (SOS, fall detection) (CRACAIAH), Maternal, Neonatal & Pediatric Remote Monitoring (HLACAPAG), Smartwatches & Connected Wearables (CRAKADAC)

Keywords

  • GPS tracking watches
  • Children's wearables
  • Family location services
  • Kid safety devices
  • Smartwatch for kids

Where hereO is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Markets served

hereO business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels4 records

hereO product offering

Product offering

Core offering

hereO designs and develops GPS-enabled smartwatches for children as young as three years old, enabling parents and guardians to track their children's location. Founded in 2011 and based in London, the company operates in the family-oriented child safety wearables segment with a workforce of 11–50 employees.

Product overview

988Slot is a single unified platform focused on providing easy, fast, and comfortable account access services for users. The platform consists of three interconnected core services: a login system for account access, a registration system for new user onboarding, and alternative links ensuring continuous accessibility when the main address is unavailable. The entire product architecture is designed for cross-device compatibility across computers, laptops, tablets, and smartphones.

Differentiator

Problem solved

Functional benefit

Products and services

  • hereO GPS Watch for Kids A child-friendly GPS smartwatch designed for children aged three and up, intended to allow parents to monitor their child's location. Sold under the hereO Family brand.

Companies that use hereO

Customer profile

Segments1 record

Ideal customer profiles1 record

hereO technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

hereO partnerships and signals

Strategic signal

Recent moves3 records

Expansion highlights2 records

hereO competitors and assessment

Company assessment

Direct peers

  • TickTalk Tech: TickTalk Tech is a direct peer — a privately-held US company that designs and sells 4G LTE GPS smartwatches specifically for children, targeting the same kids-GPS-wearables category with cellular connectivity and parental app features.
  • Xplora Technologies: Xplora is a Norwegian-headquartered, publicly-traded peer specializing in children's GPS smartwatches combining location tracking with activity gamification, directly comparable to hereO's product proposition and age-target.

Emerging players

  • Jiobit (Life360): Jiobit, acquired by Life360, develops small LTE location trackers for children — overlapping with hereO's parental-location-monitoring use case, though focused on clip-on form factors rather than wrist watches.
  • Doki Technologies: Doki (formerly Doki Technologies) developed the dokiWatch, a kids' smartwatch with GPS, calling, and SOS features — an emerging niche player in the same product category.
  • AngelSense: AngelSense is a direct competitor in child GPS tracking, with a stronger focus on special-needs and autism populations, but overlapping hereO's core use case of continuous child-location monitoring for parents.
  • Filip Technologies: FiLIP is an early entrant in the kids-smartwatch category featuring two-way calling and GPS — historically a direct competitor to hereO before broader carrier and OEM entrants moved into the space.

Broad incumbents

  • Garmin Bounce: Garmin's Bounce is a kids-GPS smartwatch from a major consumer-electronics incumbent with deep R&D, distribution, and brand reach — competing in the same wearables category but with vastly broader portfolio scale.
  • Verizon GizmoWatch: Verizon's GizmoWatch is a carrier-distributed kids-GPS smartwatch sold through Verizon's retail and subscription channels; a broad incumbent offering overlapping functionality as part of a wider telecom portfolio.
  • Apple Watch (Family Setup): Apple Watch's Family Setup feature enables GPS tracking and communication for kids via an Apple Watch tied to a parent's iPhone — a broad-incumbent solution in the family-wearables space that competes for share-of-wallet if not for the under-3 demographic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

hereO social profiles

Digital presence

hereO financial estimates

Financial estimate

Revenue estimate

Valuation estimate

hereO leadership team

Management profile

Number of profiles

Profiles3 records

hereO funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

hereO M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about hereO

What does hereO do?

hereO designs and develops GPS-enabled smartwatches for children as young as three years old, enabling parents and guardians to track their children's location. Founded in 2011 and based in London, the company operates in the family-oriented child safety wearables segment with a workforce of 11–50 employees.

Is hereO a public or private company?

hereO is a private company. It is classified as venture growth investor backed and is currently operating.

When was hereO founded?

hereO was founded in 2011. It employs 11 to 50 people.

Where is hereO based?

hereO is headquartered in London, United Kingdom, in the Europe region.

Who are hereO's main competitors?

Direct peers on record are TickTalk Tech and Xplora Technologies. Emerging players are Jiobit (Life360), Doki Technologies, AngelSense and Filip Technologies. Broad incumbents are Garmin Bounce, Verizon GizmoWatch and Apple Watch (Family Setup).

Does hereO have an API?

No public API is recorded for hereO.

What industry is hereO in?

hereO's product category is Children's GPS Wearables. Its primary akta.pro industry code is CRACAIAI, Kids Wearables (GPS watches & trackers), with a secondary code of CRACAIAH, Personal Safety Wearables (SOS, fall detection). Its NAICS code is 33451 and its SIC code is 3873.

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