SVP

What SVP does

SVP Packing Industry Pvt Ltd is an Indian designer and manufacturer of reclosable zipper packaging products, founded in 1981 and headquartered in Mumbai, India. The company produces zipper bags (ZIP LOCK®, SELF LOCK®), slider bags (Slide-Rite®), attached zipper bags (MINIGRIP®), zipper profiles manufactured in polyethylene and polypropylene via co-extrusion using advanced polyolefin and speciality polymers, and specialty variants such as anti-static (ESD), bio-hazard (Kangaroo), and oxo-biodegradable bags. SVP also markets consumer retail packs under the Polygrip® and Slide-Rite® brands.

The business operates a B2B-direct hardware sales model with custom, quote-based pricing, complemented by a direct-to-consumer e-commerce storefront and an active presence at major global packaging trade shows (PackExpo, Plastivision, ArabPlast, FACHPACK, ProPak Asia, InterPak). SVP holds ISO 9001:2015 certification and serves industrial manufacturing, pharmaceutical & healthcare, textile & garments, food & agriculture, and electronics customers; named enterprise buyers include Patanjali Ayurved, Soccer International, PN International, and Rusan Pharma. Customer testimonials highlight competitive pricing, customisation flexibility, and reliable delivery as primary purchase drivers.

Growth has been pursued through organic capacity expansion (25% increase in 2018–19, plant relocation in 2014, R&D lab enhancement in 2021) and two consolidative mergers (Jaykesh Self-Lock Packaging in 2007, SAVEX Seal in 2016). Exports tripled in 2020, and the company maintains the largest market share in India's zipper packaging segment. Leadership comprises the founder-Chairman's lineage and a newly appointed Managing Director for Communications and Brand, with organisational restructuring in 2022 to align with growth targets.

Name

SVP

Legal name

SVP Packing Industry Pvt Ltd.

Website

https://svpmagicseal.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

251–500 employees

Short description

SVP Packing Industry is an Indian manufacturer founded in 1981 that designs and produces reclosable zipper bags, slider bags, attached zipper bags, and zipper profiles using co-extrusion polymer technology, serving pharmaceutical, food, garment, healthcare, electronics, and consumer retail customers globally.

Ownership category

akta.pro rank

Product category

Flexible Packaging

NAICS

Plastics Bag and Pouch Manufacturing (326111)

SIC

Plastics, Foil & Coated Paper Bags (2673)

akta.pro primary industry

Tamper-Evident Flexible Packaging Features (TE Zippers, Tear Notches, Reseal Indicators) (IMALANAI)

akta.pro secondary industries

Flexibles for Hygiene & Medical (Sterile Barrier, Wound Care, Diaper Backsheets) (IMALABAK), Secondary & Multipack Packaging (IMALAHAB)

Keywords

• Zipper packaging
• Reclosable bags
• Flexible packaging
• Plastic manufacturing
• Specialty polymers

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Zipper Packaging Products: SVP generates revenue through manufacturing and selling reclosable zipper packaging products including zipper bags, slider bags, zipper profiles, and attached zipper bags to industrial and retail customers

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

SVP manufactures reclosable zipper packaging products including zipper bags, slider bags, zipper profiles, and specialty zipper bags. The company produces both industrial bulk packaging for business customers and retail consumer packs marketed under the Polygrip and Slide-Rite brands.

Product overview

SVP Packing Industry is a physical packaging manufacturer offering reclosable zipper packaging solutions under multiple brands. The core Magicseal® brand encompasses zipper bags (ZIP LOCK®/SELF LOCK®), slider bags (Slide-Rite®), attached zipper bags (MINIGRIP®), zipper profiles, and speciality zipper bags. Retail offerings under Polygrip® and Slide-Rite® brands target household and office consumers with press-to-close and slider-closure bags in various sizes. The company serves diverse industries including pharmaceutical, food, garment, electronics, and healthcare with both standard and specialized zipper packaging products.

Differentiator

Problem solved

Functional benefit

Brands

• Magicseal®: Primary brand for reclosable zipper packaging products including zipper bags, zipper profiles, and attached zipper bags
• Slide-Rite®
• Polygrip®

Products and services

• Polygrip Zipper Bags
• Slide-Rite Slider Bags
• Industrial Zipper Profiles
• Specialty Zipper Bags

Quantifiable outcome

• Exports increased threefold in 2020
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• SAVEX Seal Pvt. LtdminorOthers · 1 January 2016Merger with SAVEX Seal Pvt. Ltd in 2016, further strengthening SVP's position in the zipper packaging market
• Jaykesh Self-Lock Packaging Pvt. LtdminorOthers · 1 January 2007Merger with Jaykesh Self-Lock Packaging Pvt. Ltd in 2007, expanding SVP's capabilities and market presence in the reclosable packaging segment

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Glenroy, Inc. US-based converter of flexible packaging including stand-up pouches with reclosable zippers for food, beverage, personal care, and household products. Directly comparable manufacturing profile and customer verticals to SVP's attached zipper bag line.
• Minigrip (by Ameriqual Group / ITW): Pioneer of the reclosable zipper bag category globally and a household brand in North America. SVP's MINIGRIP® brand and attached zipper bag line directly compete with this iconic product family across industrial and consumer channels.
• Zip-Pak (Reynolds Consumer Products): Global leader in zipper profile technology and reclosable packaging solutions, supplying flexible packaging converters worldwide. Directly comparable to SVP's core zipper profiles and reclosable bag business, with a much larger global footprint.

Broad incumbents

• Huhtamaki India: Subsidiary of the global flexible packaging major, with strong presence in India serving food, FMCG, and healthcare with printed pouches and reclosable formats. Overlaps with SVP across food, garment, and pharma customer segments in India.
• Berry Global Group: Global packaging giant with extensive flexible packaging and reclosable bag offerings across healthcare, food, and retail. Represents the type of large multinational competitor SVP faces as it expands exports.
• Uflex Limited: India's largest flexible packaging company offering films, pouches, and value-added packaging including zipper formats. Competes with SVP in pharma, food, and garment flexible packaging across India and exports, but operates a much broader portfolio.
• Amcor plc: Global packaging major with significant flexible packaging and zipper pouch presence in healthcare and food. Increasingly active in India and competes with SVP for premium pharma and food packaging accounts.
• Flex Films (by Uflex): Specialty film arm producing BOPP, PET, and metalised films used as substrates for zipper-attached pouches — adjacent competitor and potential upstream partner/buyer in the same value chain SVP serves.

Regional players

• Constantia Flexibles: European-led flexible packaging major with pharma and food pouch offerings including reclosable formats. Primarily serves Europe but competes with SVP's export push into EU markets via global converters.

Emerging players

• Velcro Companies: Diversified fastener technology company with growing reclosable packaging solutions for industrial and consumer applications. Competes in adjacent hook-and-loop and mechanical fastener closure formats used in flexible packaging.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/svpmagicseal
• Facebookfacebook.com/ziplocksvp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SVP