Ecoplast

What Ecoplast does

Ecoplast S.r.l. is a privately held Italian plastic manufacturer founded in 1991, headquartered and operated from a single industrial site in Gela, Sicily, with 11-50 employees. The company produces daily-use plastic articles in polypropylene (PP) and polyethylene (PE) for four end-use verticals: differentiated waste collection (Ecologic, Ecoplus, Pura, Ecobì, Essential, wheeled bins), housewares covering kitchen (SuperLock, Tulipano, Corolla, Dorica), bathroom (Doga), and cleaning (Smart, buckets with wringer, basins, OOPLÀ laundry basket), garden (Kreta and Origine flower pots, watering cans), and a professional/agricultural line of containers (Fusti barrels 5-50L, Taniche jerry cans 2-30L, Flaconi, masonry buckets, funnels, plastic baskets). All products are 100% recyclable and many are made with high recycled-plastic content, certified under the Accredia-recognized Plastica Seconda Vita mark, and processed on-site from recycled input totaling more than 3,000,000 kg per year, with manufacturing energy supplied approximately 80% by a 1 MW/h photovoltaic installation.

Ecoplast generates revenue through a hybrid B2B/B2C model. Wholesale distribution to 14+ named Italian retail chains (including Bricoman, Finiper, Cascino, Cardinale, Happy Casa, and Risparmio Casa) is handled via a sales-agent network and the company commercial office, with B2B pricing negotiated quote-by-quote. A dedicated B2B ordering portal (shop.ecoplast-srl.biz) serves registered business customers, while a branded Amazon Italy storefront handles direct-to-consumer transactions. Distribution within Italy is completed in 5-7 working days. Beyond Italy, an export office serves buyers in more than 10 countries, supported by trade-show presence at Ecomondo and IFAT. The professional line additionally targets industrial and agricultural buyers requiring jerry cans, barrels, funnels, and bottles for liquids such as fertilizers, resins, and detergents.

The company is independently owned, with founder Totò Gatto listed as owner; no venture capital, private equity, or parent-company ownership is disclosed. Related operations extend to a subsidiary brand, Ecoplast Ambiente, which serves the paper/cardboard (PAP) waste collection equipment market. Ecoplast maintains an unusually deep compliance stack for a sub-50 employee manufacturer, including ISO 9001, ISO 14001, ISO 45001, SA8000, and UNI PDR 125:2022 certifications, alongside the Plastica Seconda Vita environmental product mark, and positions its full Italian in-territory manufacturing (from design to packaging) as a core part of its value proposition.

Name

Ecoplast

Legal name

Ecoplast S.r.l.

Website

https://ecoplast-srl.it

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

51–100 employees

Short description

Ecoplast S.r.l. is a privately held Italian manufacturer producing recyclable PP/PE plastic housewares, waste-collection bins, and professional containers for Italian retail chains, B2B buyers, and export markets across 10+ countries from a single Gela, Sicily facility.

Ownership category

akta.pro rank

Product category

Recyclable plastic household articles and containers

NAICS

All Other Plastics Product Manufacturing (326199)

SIC

Plastics Products, Nec (3089)

akta.pro primary industry

Eco-Friendly Cleaning Tools & Accessories (Reusable/Compostable) (CRAJAOAJ)

Keywords

• Recyclable plastic containers
• Plastic household articles
• Waste collection bins
• Professional plastic containers
• Made in italy plastics

Headquarters

HQ city

Gela

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wholesale/Retail Distribution: Products sold in bulk to retail stores and retailers across Italy. Resellers and retailers purchase products for resale to end consumers.
2. Amazon Marketplace Sales: Consumer products sold through Amazon Italy store. End consumers purchase directly through Amazon platform.
3. B2B Direct Sales: Direct sales to business customers including resellers, distributors, and professional buyers through commercial office and sales agents.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Ecoplast manufactures and sells plastic articles for daily use in household, garden, waste collection, cleaning, and professional applications. The company produces 100% recyclable items made from PP and PE materials, with many lines made from recycled plastic certified under the Plastica Seconda Vita scheme. Products are sold under proprietary brand lines (Ecoplus, Ecologic, Pura, Ecobì, Essential, SuperLock, Tulipano, Corolla, Dorica, Doga, Smart, Kreta, Origine, Myra, Floria, Stilla, Harmonia, Flux, Oopla, Pos Design) and distributed through Italian retail chains, a B2B portal, Amazon, and export channels in 10+ countries.

Product overview

Ecoplast is an Italian plastic products manufacturer founded in 1991, producing daily-use articles in plastic that are 100% recyclable. The company operates as a single unified product portfolio organized across multiple vertical lines: (1) Waste Collection (Raccolta Differenziata) including Ecoplus, Ecologic, Pura, Ecobì, and Essential sub-brand dustbins and wheeled bins; (2) House (Casa) encompassing Kitchen (with SuperLock airtight containers, Tulipano, Corolla jars, Dorica, and Insalatiere), Bathroom (Doga line), and Cleaning (Smart line, buckets with wringer, basins, OOPLÀ laundry basket, clothespins baskets); (3) Garden (Vasi Kreta, Origine flower pots, watering cans, Essential); and (4) Professional Line (plastic baskets, mastelli/tubs with 2-3 handles, Fusti/wide-mouth barrels 5-50L, Taniche/jerry cans 2-30L, masonry buckets, funnels 12-36cm, bottles/flacons for professional liquids). All products are made from recycled and recyclable PP/PE plastic, certified Plastica Seconda Vita, and manufactured 100% in Italy. Products are available through Amazon and a B2B dealer network.

Differentiator

Problem solved

Functional benefit

Brands

• Ecoplus: Waste collection dustbin product line within the Ecoplastic brand.
• Ecologic
• Ecobì
• Pura
• Essential
• SuperLock
• Tulipano
• Corolla
• Dorica
• Modula
• Kreta
• Origine
• Smart Line
• Myra
• Floria
• Stilla
• Harmonia
• Flux
• Oopla

Products and services

• Pattumiera Ecoplus Waste Bin Waste bin for differentiated waste collection, part of the Ecoplus line designed for residential use. Made from 100% recyclable plastic including recycled content certified Plastica Seconda Vita.
• Pattumiera Ecologic Waste Bin Waste bin for differentiated waste collection in the Ecologic line, made from recyclable plastic with recycled content.
• Pattumiera Pura Waste Bin with Filter Waste bin with built-in filter for differentiated waste collection, designed to minimize odors in the home.
• Pattumiera Ecobì Waste Bin Waste bin for differentiated waste collection in the Ecobì line, made from recyclable plastic.
• Lidded Waste Bins (Bidoni con coperchio) Lidded waste bins for differentiated waste collection, made from durable recyclable plastic.
• Wheeled Bins and Large Containers (Bidoni carrellati e cassonetti) Wheeled bins and larger containers designed for municipal, commercial, and household large-scale differentiated waste collection.
• Essential Waste Collection Line Essential sub-brand of waste collection products offering simplified design and functionality for residential and commercial use.
• SuperLock Airtight Food Storage Containers Airtight food storage containers in the SuperLock line, designed to keep food fresh in the kitchen.
• Tulipano Kitchen Storage Line Kitchen storage containers in the Tulipano design line, featuring tulip-shaped aesthetics for household kitchen use.
• Corolla Plastic Storage Jars Plastic food storage jars in the Corolla line for kitchen use, made from recyclable plastic.
• Dorica Kitchen Storage Line Kitchen storage containers in the Dorica design line, featuring distinctive design aesthetics for household use.
• Salad Bowls and Strainers (Insalatierine e colapasta) Plastic salad bowls and strainers for kitchen food preparation, made from recyclable plastic.
• Doga Bathroom Accessories Line Plastic bathroom accessories in the Doga design line for residential bathroom use.
• Modula Modular Storage Tray Modular storage tray in the Modula line for organizing small objects in the bathroom or home.
• Smart Cleaning Line (Linea Smart) Plastic cleaning products in the Smart line, designed for household and professional cleaning with modern design features.
• Buckets with Wringer (Secchi con strizzatore) Plastic buckets with integrated wringer for efficient mopping and household cleaning.
• General Purpose Plastic Buckets (Secchi) General purpose plastic buckets for cleaning, household, and professional applications.
• Plastic Basins (Bacinelle) Plastic basins for cleaning and household use, made from recyclable plastic.
• OOPLÀ Laundry Basket (Cesta OOPLÀ) Laundry basket with distinctive design in the OOPLÀ line for household laundry use.
• Clothespins Basket (Cestini portamollette) Plastic basket designed to hold clothespins during laundry drying.
• Kreta Plastic Flower Pots Plastic flower pots in the Kreta design line for garden and outdoor use.
• Origine Plastic Flower Pots Plastic flower pots in the Origine design line for garden and outdoor use.
• Plastic Watering Cans (Annaffiatoi) Plastic watering cans for garden irrigation, made from recyclable plastic.
• Professional Plastic Baskets (Ceste in plastica) Heavy-duty plastic baskets for professional and agricultural use, made from durable recyclable plastic.
• Mastelli Plastic Tubs Plastic tubs and vats for professional and agricultural applications, available with two and three handles.
• Fusti Wide-Mouth Plastic Barrels Wide-mouth plastic barrels for storing and transporting liquids and oils, available in sizes from 5L to 50L.
• Taniche Plastic Jerry Cans and Tanks Plastic jerry cans and tanks for liquid storage and transport, available in sizes ranging from 2L to 30L capacity.
• Heavy-Duty Black Masonry Bucket Heavy-duty black masonry bucket made of recycled plastic with zinc-plated handle, designed for construction work.
• Plastic Funnels (Imbuti in plastica) Plastic funnels for decanting liquids, available in various sizes from 12cm to 36cm diameter.
• Professional Plastic Bottles (Linea Flaconi) Professional plastic bottles for containing industrial liquids such as resins, fertilizers, additives, surfactants, detergents, and inks.
• Myra Wall Organizer Wall-mounted plastic organizer with Myra design for storing small objects in the home.
• Floria Wall Organizer Wall-mounted plastic organizer with Floria design for storing small objects in the home.
• Stilla Wall Organizer Small wall-mounted plastic organizer in the Stilla design for small object storage.
• Harmonia Plastic Storage Jars Plastic storage jars in the Harmonia design line for household organization.
• Flux Toilet Brush (Scopino Flux) Plastic toilet brush in the Flux design for bathroom cleaning.
• Pos Design Small Objects Line Line of special small plastic objects and accessories targeted at design-oriented consumers.
• Modula Trolley with Wheels (Carrello Modula) Trolley with wheels in the Modula modular storage line for home organization and mobility.

Quantifiable outcome

• Saves the environment over 62 million empty plastic bottles every year through recycling
• +2 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Amazon ItalycoreChannel Partner/ Reseller/ DistributorAmazon serves as the primary online marketplace for Ecoplast consumer products. Ecoplast operates a branded Amazon Store page (Amazon.it/stores/ECOPLAST) for direct consumer sales of their plastic products including tanks, dustbins, and household articles.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Curver: Curver is a European plastic household-goods manufacturer (bins, storage, kitchen, garden) with a portfolio and channel footprint that closely mirrors Ecoplast's Raccolta Differenziata and Casa lines. Comparable private-label and branded play in plastic articles sold through mass-retail channels.
• Rotho Kunststoff: Swiss manufacturer of plastic household articles (bins, laundry, kitchen, bathroom, garden). Comparable mid-sized European manufacturer selling through retail chains and online channels across multiple European countries.
• EMSA: German plastic household manufacturer with a strong portfolio in garden, balcony and household categories including watering cans, bins and food storage. Highly comparable product mix and European retail distribution model.
• Otto Graf (GRAF Group): German manufacturer specializing in recycled-plastic products including rainwater management, tanks and containers. Closely comparable in the use of recycled PP/PE feedstocks and the sustainability-positioned go-to-market.
• Keter: Global manufacturer of resin-based storage, outdoor and garden products. Comparable in plastic household articles, large retail distribution and product categories spanning bins, garden pots and storage furniture.
• Tupperware Brands: Global kitchen and food-storage brand with a focus on reusable plastic containers (SuperLock-equivalent category). Comparable in the kitchen-storage line and brand-driven retail model.
• Sistema Plastics: New Zealand-headquartered manufacturer of plastic food-storage and lunch products sold globally through retail. Comparable in the airtight kitchen-container product category (SuperLock, Tulipano, Corolla).
• Cambro Manufacturing: US manufacturer of commercial foodservice and industrial plastic containers. Comparable in the Professionale line (Fusti, Taniche, Flaconi) used by cleaning, agriculture and industrial buyers for liquid storage and handling.
• Addis: UK household-plastic brand covering bins, cleaning, laundry and kitchen. Comparable in mid-market retail plastic-household assortment and sustainability positioning around recycled materials.

Broad incumbents

• Brabantia: Dutch household-products brand with a broader portfolio across waste bins, laundry, kitchen and bathroom, including plastic and metal lines. Comparable as a design-led, sustainability-positioned European household brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/EcoplastsrlGela
• LinkedInlinkedin.com/company/ecoplast-s-r-l-

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ecoplast