SharingIdea

What SharingIdea does

SharingIdea (legal entity: Sharing Adv Snc) is a Turin-headquartered Italian creative communication agency founded in 2010, operating as a privately held partnership (Società in nome collettivo) with a senior-only internal team. The firm delivers strategic consulting, integrated TTL marketing campaigns, branding and corporate identity, packaging design, editorial design, web and interaction design (WordPress, .NET), social media and content marketing, video and photography production, event and space design, augmented and virtual reality experiences, and AI-assisted marketing services. It also operates Roots, a sub-brand focused on heritage management and destination development for territorial regeneration clients.

The company's service portfolio is sold primarily through direct consultative sales engagements to enterprise clients, government entities, and cultural institutions, with project-based pricing and ongoing communication development contracts. Its buyer base spans consumer products (Acqua Eva, Camoirano, Menodiciotto, Lema, Fanolino, Fitimex), urban regeneration and real estate (RealStep, Sharing4Future, Milano Certosa District), cultural and governmental institutions (UNESCO Biella, Ivrea Industrial City, Città delle Scienze Grugliasco), and includes flagship co-development partnerships with PwC Italia, I3P Politecnico di Torino, University of Turin, and University of Gastronomic Sciences of Pollenzo. Production and technology capacity is extended through a network of core partners including Smart Factory, Cafker Productions, Thron, Syncpoint, RandSolutions, and IT Network Italy.

Revenue and pricing are not publicly disclosed; the firm relies on project-based professional services fees. Geographic footprint is regional (Italy), with select international client engagements (Menodiciotto distributing to 15 countries). The firm holds a UNESCO Creative Cities Network Best Practice Recognition for the Biella project. No public listing, institutional investors, parent company, or acquisition activity is evidenced.

Name

SharingIdea

Legal name

Sharing Adv Snc

Website

https://sharingidea.it

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

SharingIdea is a Turin-based Italian creative communication agency offering strategic consulting, branding, advertising, packaging, web/AR/VR design, and AI-assisted marketing services to enterprise clients, government bodies, and cultural institutions via project-based professional services engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Turin

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Strategic Consulting Services: Project-based strategic consulting engagements for brand development, communication strategy, and ongoing communication development contracts.
2. Creative and Advertising Services: Integrated marketing campaigns, advertising, branding, packaging, editorial, video production, and event design services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

SharingIdea is a strategic consulting and creative communication agency that designs integrated brand, advertising, digital, and event solutions for enterprise clients. Its core services include branding and corporate identity, integrated marketing campaigns (TTL approach), packaging and editorial design, web development and interaction design, social media and content marketing, video and photography production, event and space design, AR/VR experiences, and AI-enabled marketing services, plus the Roots heritage and destination management project.

Product overview

SharingIdea is a creative communication agency offering a comprehensive suite of services structured as interconnected creative offerings. The portfolio includes Advertising & Campaigns (TTL integrated marketing), Branding & Corporate identity development, Packaging design with eco-sustainability focus, Editorial design, Web development & Interaction design (WordPress, .NET), Social media & Content marketing, Video & Photography production, Event & Space design, Augmented & Virtual reality experiences, and Artificial intelligence services for marketing applications. Additionally, the company runs Roots, a special project focused on heritage and destination management. The services are designed to work together as an integrated communication mosaic, with strategic consulting as the foundational approach for brand growth.

Differentiator

Problem solved

Functional benefit

Brands

• Roots: Heritage management, destination management, creativity and communication, and space design project.

Named customers13 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Partnerships

13 partnerships are on record, tiered core and flagship.

• Smart FactorycoreTechnology or IntegrationProduction house partner that creates audiovisual content of all kinds, focusing on production, post-production, and creative strategy. Specializes in TV video advertising, branded content, digital & phygital events, live streaming, web series, and podcasts.
• Cafker ProductionscoreTechnology or IntegrationProduction partner that creates branded content videos for digital campaigns, ranging from corporate promotional videos to event reportage, social media teasers, and explainer videos.
• ThroncoreTechnology or IntegrationSoftware house partner that develops Digital Asset Management and Product Information Management software that simplifies multimedia content and product information management to enhance omnichannel communication strategies.
• SyncpointcoreTechnology or IntegrationInformation Technology partner focused on developing software, web and mobile applications, IoT solutions, cybersecurity, and information systems for corporate governance.
• RandSolutionscoreTechnology or IntegrationIT Consulting partner that develops web applications, mobile apps, management and control software, monitoring solutions, help-desk and ticketing systems, and IT solutions.
• IT Network ItalycoreTechnology or IntegrationSoftware Group partner that provides advanced IT solutions (system services, application management, help desk) for managing complex technological problems.
• PwC ItaliaflagshipStrategic or Co-development PartnerInnovation Partner for the Sharing4Future project, supporting the event focused on urban regeneration and innovation ecosystems.
• I3P – Politecnico Torino IncubatorflagshipStrategic or Co-development PartnerIncubator of Politecnico di Torino collaborating on Sharing4Future project to strengthen the innovation ecosystem and develop Smart City solutions.
• Design School of the Polytechnic University of MilancoreStrategic or Co-development PartnerCollaborated with students to create the new image of Milano Certosa District through a design contest, resulting in the visual identity for the urban regeneration project.
• University of TurincoreStrategic or Co-development PartnerPartner in the Città delle Scienze project through a program agreement for the development of a new university hub in Grugliasco.
• Piedmont RegioncoreStrategic or Co-development PartnerPartner in the Città delle Scienze project through a program agreement for the development of a new university hub in Grugliasco.
• City of GrugliascocoreStrategic or Co-development PartnerPartner in the Città delle Scienze project through a program agreement for the development of a new university hub in Grugliasco.
• University of Gastronomic Sciences of PollenzocoreStrategic or Co-development PartnerAcademic partner collaborating on the Uovo Circolare project to develop an innovative approach to reducing food waste and improving animal welfare.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TBWA\Italia: Italian arm of the TBWA global network, providing full-service creative, brand, and integrated communication services to enterprise clients. Directly comparable in service mix (advertising, branding, campaigns) and enterprise focus, but at materially larger scale.
• Conversion E5: Italian digital-first performance and creative agency serving mid-market and enterprise clients. Closely comparable in scale and positioning as a mid-sized, multi-disciplinary Italian agency with a senior team and direct client model.
• Havas Italy: Italian operations of Havas, delivering advertising, media, digital, and brand experience services. Overlaps with SharingIdea across integrated campaigns, brand identity, and content for enterprise clients.
• BBDO Italy: Italian office of BBDO Worldwide, one of the largest global creative networks, offering advertising, brand strategy, and integrated communications. Directly comparable in service offering and target client base, though at much larger scale.
• Saatchi & Saatchi Italy: Italian office of Saatchi & Saatchi, focused on brand-building, creative campaigns, and integrated communications for global and local enterprise brands. Directly comparable in service mix and enterprise client orientation.
• M&C Saatchi Italy: Italian arm of the M&C Saatchi network, providing advertising, brand consulting, and integrated communications. Comparable in its consultative, strategy-led creative model for enterprise clients.
• Ogilvy Italy: Italian office of Ogilvy, offering brand strategy, advertising, PR, and customer engagement. Comparable across the full integrated marketing value chain that SharingIdea delivers, especially for large enterprise and consumer brands.
• Publicis Italy: Italian operations of Publicis Groupe, offering advertising, brand strategy, content, and digital services. Comparable as a full-service creative/communication agency serving Italian enterprise and consumer brands across the same disciplines as SharingIdea.
• DLVBBDO: Italian creative agency (DLV BBDO) with integrated advertising, brand, and digital services. Comparable in offering a full suite of creative and brand strategy services to Italian enterprise and consumer clients.
• Dentsu Creative Italy: Italian creative arm of Dentsu, providing integrated advertising, brand, and customer experience services. Comparable in service breadth (creative, media, content) and enterprise client focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/sharingidea
• LinkedInlinkedin.com/company/9224369/admin/dashboard
• Instagraminstagram.com/sharingidea_adv
• Facebookfacebook.com/sharingideacofactory

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SharingIdea