Reis Makina
Reis Makina is the exclusive Turkish distributor of more than 100 global hardware and power-tool brands, including Makita and Knipex, operating 81 retail stores, 400+ service centers, and own-brand manufacturing of generators, CNC machines, and material-handling equipment under Topçu Holding.
- Company typePrivate
- Founded1923
- HeadquartersSancaktepe
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Reis Makina does
Reis Makina Ticaret ve Sanayi A.Ş. is a privately held Turkish industrial distribution and manufacturing company headquartered in Sancaktepe, Istanbul, operating under the Topçu Holding umbrella with origins dating to 1923. The company is the exclusive Turkish distributor for more than 100 globally recognized brands — including Makita (since 1980), Knipex, Proxxon, Lavor, Virax, BMI, Weller, Gison, Bea, and Exena — and carries a portfolio of approximately 20,000 product SKUs spanning electrical and cordless power tools, hand tools, generators, metal processing machines, garden equipment, stacking and lifting equipment, industrial cleaning machines, construction machines, work safety equipment, measuring instruments, cutting products, motors, garage equipment, and compressors.
The company sells through a multi-layered go-to-market consisting of 81 Reis Shop retail stores, hundreds of authorized dealers, construction markets, and more than 400 Reis Servis authorized after-sales service centers covering all 81 provinces of Turkey, and exports products to dozens of countries. Pricing is quote-based and not publicly disclosed. In parallel with its distribution business, Reis Makina has been investing in own-brand domestic manufacturing under Topçu Holding, producing band saw machines under the Ozco brand, stacking and pallet handling equipment under Biglift, CNC machines under Revo, and generators under the Full Jeneratör brand (operating since 2019), with the latter achieving a 10% production increase and 25% USD-denominated sales increase in 2024.
Reis Makina is family-controlled, with Dursun Topçu serving as Chairman, Abdullah Topçu as Vice Chairman, and Başar Demircan as General Manager and board member leading the pivot from pure trading toward production. The company is undertaking material capital expansion — a USD 60 million Yalova generator plant, a 12,000 m² Konya manufacturing facility, and 30,000 m² of new warehousing — and has publicly targeted USD 300 million in revenue by 2030 against a stated current run-rate implied by its scale, with reported "nearly 200% growth in certain product groups" over the last five years and demonstrated reach across construction, manufacturing, hotel/hospitality, and industrial enterprise end markets.
Reis Makina firmographics
Firmographics- Name
- Reis Makina
- Legal name
- Reis Makina Ticaret ve Sanayi A.Ş.
- Website
- https://reismakina.com
- Company type
- Private
- Founded year
- 1923
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Reis Makina is the exclusive Turkish distributor of more than 100 global hardware and power-tool brands, including Makita and Knipex, operating 81 retail stores, 400+ service centers, and own-brand manufacturing of generators, CNC machines, and material-handling equipment under Topçu Holding.
- Ownership category
- akta.pro rank
Where Reis Makina is headquartered
LocationHeadquarters
- HQ city
- Sancaktepe
Offices5 records
Markets served
Reis Makina business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Distribution of International Brands: Reis Makina serves as the exclusive Turkish distributor of more than 100 globally known brands including Makita, Knipex, Proxxon, Lavor, Virax, Gison, BMI, Bea, Exena, Weller, and others. Revenue is generated through the margin between wholesale acquisition and retail sale of these imported tools and equipment.
- Own-Brand Manufacturing: Reis Makina manufactures and exports products under the corporate structure of Topçu Holding. Own brands include Ozco (high-performance band saw machines), Biglift (stacking and pallet handling equipment), and Revo (CNC machines under Topçu Holding). Revenue is generated from domestic production and export sales of these manufactured products.
- Full Jeneratör (Generator Manufacturing): Under the Full Jeneratör brand, the company manufactures generators domestically. Operating since 2019, the company increased production by 10% and sales by 25% in dollar terms in 2024. Generator production capacity is being expanded from 1,200 to 8,000 units annually through new investments.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Reis Makina product offering
Product offeringCore offering
Reis Makina is a master distributor of more than 100 international professional hardware and power-tool brands (Makita, Knipex, Proxxon, Lavor, Virax, BMI, Weller, Gison, Bea, Exena and others) for the Turkish market, reselling approximately 20,000 SKUs of power tools, hand tools, generators, metal-processing machines, garden equipment, lifting equipment, cleaning machines and safety/PPE products. The company additionally manufactures and exports its own brands — Full Jeneratör generators, Ozco band saws, Biglift stacking and pallet-handling equipment, and Revo CNC machines — under parent Topçu Holding, distributing through 81 Reis Shop stores, hundreds of dealers, 400+ Reis Servis authorized service points and direct exports.
Product overview
Reis Makina is a comprehensive machinery and industrial equipment company operating as a master distributor of over 100 international brands and developing its own production portfolio. The company operates as a unified platform offering electrical/cordless power tools, hand tools, generators, metal processing machines, garden equipment, stacking/lifting equipment, industrial cleaning machines, construction machines, work safety equipment, measuring instruments, cutting products, motors, garage equipment, and compressors. Major distributed brands include Makita, Knipex, Proxxon, Lavor, Virax, BMI, Weller, Gison, Bea, and Exena. Own sub-brands include Biglift (stacking equipment), Ozco (band saw machines), and Full Jeneratör (generators). Products are distributed through the Reis Shop retail network (81 stores) and Reis Servis authorized service network (400+ locations). The company operates under Topçu Holding and serves both domestic and international markets with a portfolio exceeding 20,000 product types.
Differentiator
Problem solved
Functional benefit
Brands
- Reis Shop: Strategic commercial partner store network operating in 81 provinces across Turkey.
- Reis Servis
- Full Jeneratör
- Ozco
- Biglift
- Revo
Products and services
- Electrical and Cordless Power Tools Electric and battery-powered hand tools including grinders, drills, saws, and construction equipment from distributed international brands for professional and industrial use.
- Hand Tools Professional hand tools including pliers, screwdrivers, wrenches, cutting tools, and specialized hand tool sets from distributed brands for industrial applications.
- Generators Inverter, two-stroke, gasoline, and diesel generators from distributed brands plus the domestic Full Jeneratör line for industrial, commercial and backup power applications.
- Metal Processing Machines Metalworking machinery including drills, lathes, milling machines, grinding machines and Ozco band saws for precision metal fabrication.
- Garden Machines and Accessories Chainsaws, brush cutters, lawn mowers, trimmers, blowers and garden equipment for landscaping and agricultural applications.
- Stacking and Lifting Equipment Pallet trucks, cranes, hoists, stacker machines (manual, battery-powered, semi-accessory) and Biglift material handling equipment for warehouses and logistics operations.
- Industrial Cleaning Machines Carpet and upholstery washers, polishers, scrubber driers, steam cleaners, sweepers and Lavor professional cleaning equipment for hospitality and commercial use.
- Construction and Installation Machines Channel cutting machines, concrete vibrators, compactors, floor finishing machines, pipe benders, wall chasers and installation equipment for building and construction sites.
- Work Safety Equipment Personal protective equipment including eye, hand, body, respiratory, foot and hearing protection, plus traffic safety equipment, distributed through Bea and Exena lines.
- Measuring Instruments Precision measurement tools including levels, laser distance meters, thermal cameras, multimeters, calipers and various testing instruments (BMI, Uni-T lines).
- Motors Diesel and gasoline engines with various starting configurations for industrial and marine applications.
- Compressors Oil-lubricated and silent air compressors for pneumatic tool operation and industrial applications.
- Reis Servis Authorized Service Network Authorized after-sales service network with more than 400 service locations across Turkey providing maintenance, repair and parts support for distributed and own-brand tools and equipment.
- Ozco Band Saw Machines High-performance domestic band saw machines manufactured under the Ozco brand and sold by Reis Makina in Turkey and export markets.
- Biglift Stacking and Pallet Handling Equipment Stacking and pallet handling equipment (pallet trucks and stacker machines) manufactured under the Biglift brand and sold by Reis Makina for warehouse and logistics operations.
Quantifiable outcome
- Nearly 200% growth in certain product groups over the last five years
- +2 more outcomes
Companies that use Reis Makina
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Reis Makina technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Reis Makina partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- MakitacoreExclusive Turkish distributor since 1980. Makita is one of the leading global brands in power tools, and Reis Makina distributes the complete Makita product range including electric hand tools, industrial products, and accessories.
- KnipexcoreExclusive Turkish distributor for Knipex professional hand tools. Reis Makina received the 'Extraordinary Individual / Company Achievement' award at the KNIPEX International Sales Conference 2026 for outstanding performance in the Turkish market.
- ProxxoncoreExclusive Turkish distributor for Proxxon micro and precision tools. Provides comprehensive training programs with Proxxon experts for Reis Makina teams and dealers.
- LavorcoreExclusive Turkish distributor for Lavor industrial cleaning machines and pressure washers. Products include high-performance washing and cleaning machines for hotel, industrial, and commercial use.
- ViraxcoreExclusive Turkish distributor for Virax tools and equipment. Export Regional Managers Guillaume Prigent and Maurizio Fava have visited Reis Makina headquarters.
- GisoncoreExclusive Turkish distributor for Gison products.
- BMIcoreExclusive Turkish distributor for BMI products.
- BeacoreExclusive Turkish distributor for Bea products.
- ExenacoreExclusive Turkish distributor for Exena products, including safety equipment for the aviation sector.
- WellercoreExclusive Turkish distributor for Weller welding and soldering equipment.
- OzcocoreOzco is an own-brand of high-performance, domestically produced band saw machines. Reis Makina showcased Ozco products at EISENWARENMESSE 2026 in Cologne, Germany.
- BigliftcoreBiglift is an own-brand for stacking and pallet handling equipment including pallet trucks and stacker machines. Exhibited at EISENWARENMESSE 2026 and BUILDEX 2025 in Damascus.
- Topçu HoldingcoreReis Makina operates under the umbrella of Topçu Holding, one of Turkey's established industrial groups. The holding provides manufacturing investments, capital for expansion, and strategic direction. Topçu Holding celebrated its 105th anniversary in 2024.
- Generator Manufacturers and Power Systems Association (JENDER)minorReis Makina General Manager Başar Demircan highlighted the strategic importance of collaborations under the umbrella of JENDER for enhancing the reputation of Turkish generator products abroad.
Scale indicators14 records
Recent moves9 records
Expansion highlights5 records
Reis Makina competitors and assessment
Company assessmentDirect peers
- Würth Group: Global master distributor of fasteners, tools, and hardware with a multi-brand catalog model and deep direct-to-customer sales force. Closely comparable to Reis Makina's model of distributing 100+ international brands plus own-brand manufacturing across an extensive service network.
- Snap-on Incorporated: Premium tool and equipment distributor with a franchise model serving professional technicians and industrial customers. Comparable business model of high-touch distribution of professional-grade tools through dedicated channel partners.
Broad incumbents
- Stanley Black & Decker: Global power tool, hand tool, and industrial equipment manufacturer and distributor. Comparable as an incumbent in the same product categories Reis Makina distributes (DeWalt, Makita, etc.) and competes with via its own-brand ambitions.
- Hilti Group: Direct-sales power tool and construction equipment specialist with strong professional-channel presence. Comparable to Reis Makina in serving construction and industrial professionals with premium tools, though via direct sales rather than multi-brand distribution.
- W.W. Grainger: Large-scale industrial MRO distributor with broad SKU portfolio and value-added services. Comparable in the broad-line industrial distribution model Reis Makina operates, though serving the North American market at vastly larger scale.
- Fastenal Company: Industrial supplies and fasteners distributor with on-site customer service model. Comparable as a multi-brand industrial distributor with deep customer penetration and a large physical footprint.
- Generac Holdings: Leading global manufacturer of backup power generators and energy systems. Comparable to Reis Makina's Full Jeneratör business and to the manufacturing expansion thesis into the African and MENA generator markets.
- Atlas Copco AB: Global industrial machinery manufacturer covering compressors, power tools, and assembly solutions. Comparable to Reis Makina on the industrial machinery side and as a principal supplier for the compressed-air and power tool categories.
- Bosch Power Tools (Robert Bosch): Global power tool and accessory manufacturer with deep professional channel presence. Comparable as a competing power tool principal in the same end-markets Reis Makina serves through Makita, Knipex, and other distributed brands.
Others
- Makita Corporation: Reis Makina's exclusive Turkish distribution partner since 1980, supplying the Makita power tool range. Listed as adjacent because Makita itself is the brand principal rather than a peer, but it is the most relevant reference point for understanding the end-market Reis Makina serves.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Reis Makina social profiles
Digital presenceReis Makina financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reis Makina leadership team
Management profileNumber of profiles
Profiles9 records
Reis Makina funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reis Makina M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reis Makina
What does Reis Makina do?
Reis Makina is a master distributor of more than 100 international professional hardware and power-tool brands (Makita, Knipex, Proxxon, Lavor, Virax, BMI, Weller, Gison, Bea, Exena and others) for the Turkish market, reselling approximately 20,000 SKUs of power tools, hand tools, generators, metal-processing machines, garden equipment, lifting equipment, cleaning machines and safety/PPE products. The company additionally manufactures and exports its own brands — Full Jeneratör generators, Ozco band saws, Biglift stacking and pallet-handling equipment, and Revo CNC machines — under parent Topçu Holding, distributing through 81 Reis Shop stores, hundreds of dealers, 400+ Reis Servis authorized service points and direct exports.
Is Reis Makina a public or private company?
Reis Makina is a private company. It is classified as family owned and is currently operating.
When was Reis Makina founded?
Reis Makina was founded in 1923. It employs 251 to 500 people.
Where is Reis Makina based?
Reis Makina is headquartered in Sancaktepe.
How does Reis Makina make money?
Three revenue lines are on record. Distribution of International Brands are the primary driver. The others are own-Brand Manufacturing and full Jeneratör (Generator Manufacturing).
Who are Reis Makina's main competitors?
Direct peers on record are Würth Group and Snap-on Incorporated. Broad incumbents are Stanley Black & Decker, Hilti Group, W.W. Grainger, Fastenal Company, Generac Holdings, Atlas Copco AB and Bosch Power Tools (Robert Bosch). Makita Corporation is listed as an others.
Does Reis Makina have an API?
No public API is recorded for Reis Makina.