OneAll
OneAll is a Luxembourg-based, founder-operated SaaS company founded in 2011 that provides a cloud-hosted User Integration Platform consolidating 40+ social network APIs into a single JSON/REST interface, serving 300,000+ websites and apps with Social Login, SSO, CIAM, and user engagement services.
- Company typePrivate
- Founded2011
- HeadquartersLeudelange, Luxembourg
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What OneAll does
OneAll Sàrl is a Luxembourg-incorporated, founder-operated technology company founded in 2011 that operates a cloud-hosted User Integration Platform consolidating more than 40 social network APIs into a single standardized JSON/REST interface. The platform is structured around three product lines: Social Network Integration (Social Login, Social Link, Push/Pull API, User Explorer, Social Analytics), User Engagement Solutions (LoudVoice comments, URL Shortener, Share Icons, Share Dialog, Star Reviews), and Customer Identity and Access Management (User Cloud Storage, Single Sign-On, Registration-as-a-Service). Distribution is delivered through turnkey plugins for 15+ CMS and forum platforms, mobile SDKs for iOS and Android, and a Zapier integration (in private beta), with a 99.95% uptime SLA available on Business and Corporate plans.
The company reports 300,000+ websites and apps worldwide using its platform and over 1 billion processed user profiles, with named enterprise references including Microsoft, Red Bull, Samsung, Pizza Hut, Fox Racing, Experts Exchange, Nivea, and Aetna. Its go-to-market is fully self-serve and product-led, anchored by a free signup flow at app.oneall.com and a freemium tier structure (Personal Plans for individuals, Premium and Enterprise Plans for companies), supplemented by an affiliate partner program paying commissions on the initial purchase and 12 months of renewals. Revenue derives from recurring SaaS subscriptions on monthly and annual billing cycles; specific pricing is not publicly disclosed.
OneAll positions GDPR and US/EU data protection compliance, hosted data residency in ISO-certified European data centers under Luxembourg jurisdiction, and a formal Data Processing Agreement as core enterprise-grade differentiators. With a headcount of 1-10 employees, no disclosed funding rounds, no parent company, and no acquisitions on record, OneAll operates as a capital-efficient, founder-led private company whose growth model relies on organic developer adoption and ecosystem partnerships rather than enterprise field sales.
OneAll firmographics
Firmographics- Name
- OneAll
- Legal name
- OneAll Sàrl
- Website
- https://oneall.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OneAll is a Luxembourg-based, founder-operated SaaS company founded in 2011 that provides a cloud-hosted User Integration Platform consolidating 40+ social network APIs into a single JSON/REST interface, serving 300,000+ websites and apps with Social Login, SSO, CIAM, and user engagement services.
- Ownership category
- akta.pro rank
OneAll industry classification
Industry- Product category
- Customer Identity Management Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Cloud Identity & Access Management Infrastructure (IAM/IdP/MFA) (HDABAHAF)
- akta.pro secondary industry
- Single Sign-On (SSO) & Federation (SAML/OIDC, Identity Providers) (HDAEAJAB)
Keywords
Where OneAll is headquartered
LocationHeadquarters
- HQ city
- Leudelange
- HQ country
- Luxembourg
- HQ region
- Europe
Offices1 record
Markets served
OneAll business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription (Monthly and Annual): Customers pay recurring subscription fees for access to the User Integration Platform. Monthly and annual subscription plans are available with automatic renewal. The service offers Personal Plans for individuals and Premium & Enterprise Plans for companies. Customers can update billing, change periodicity, or cancel at any time.
- Affiliate Partner Program: Affiliates earn commission fees for each Qualified Purchase referred from their websites. Commissions are paid on the initial purchase and automatic renewals during the 12 months following initial purchase date. Commission threshold of $50 required before payment. Paid via PayPal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Personal Plans for individuals |
| Subscription | Annual | Premium & Enterprise Plans for companies |
| Subscription | Monthly | Business and Corporate subscription plans (referenced in SLA) |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
OneAll product offering
Product offeringCore offering
OneAll operates a cloud-hosted User Integration Platform that consolidates 40+ social network APIs into a single standardized JSON/REST interface. The platform delivers Social Login, Single Sign-On (SSO), Customer Identity and Access Management (CIAM), user cloud storage, and a real-time comments system (LoudVoice) to websites, mobile apps, and enterprises. It is accessed through turnkey plugins for 15+ CMS/forum platforms, mobile SDKs, or the full REST API.
Product overview
OneAll is a User Integration Platform providing Social Login, Single Sign-On, and Customer Identity and Access Management (CIAM) solutions as cloud-based services. The platform integrates 40+ social networks and offers three core product lines: (1) Social Network Integration (SNI) comprising Social Login, Social Link, Push/Pull API, User Explorer, and Social Analytics; (2) User Engagement Solutions (UES) including LoudVoice comments, URL Shortener, Share Icons, Share Dialog, and Star Reviews; and (3) Customer Identity and Access Management (CIAM) providing User Cloud Storage, Single Sign-On, and Registration As A Service. The platform is delivered via turnkey plugins for 15+ CMS/forum platforms, mobile SDKs for iOS/Android, and a comprehensive JSON/REST API. The entire solution emphasizes reduced development time, eliminated maintenance costs, and 100% compliance with US & EU data protection laws including GDPR.
Differentiator
Problem solved
Functional benefit
Brands
- LoudVoice: A powerful comments platform featuring social login with 40+ networks, spam filters, automatic backups, and a centralized dashboard for tracking user interactions.
Products and services
- Social Login Allows users to login and register with one click using their existing social network accounts (40+ networks including Facebook, Twitter, Google, LinkedIn, Apple, TikTok, Instagram). Improves sign-up rates, provides pre-validated email addresses, and gathers rich demographic data without forms.
- Social Link Allows existing users to link their accounts to one or more social networks and then use Social Login for authentication. Supports JavaScript and Direct Connect (javascript-less) integrations.
- LoudVoice Comments Platform A real-time comments platform including login with 40+ social networks, automatic spam filters, automatic backups, votes, multiple languages, Markdown styling, and a centralized dashboard to manage and moderate comments.
- Single Sign-On (SSO) Automatically signs in users as they browse between multiple independent websites in an ecosystem. Eliminates the need to re-enter credentials when switching between websites and supports cross-site user data sharing.
- User Cloud Storage Cloud-hosted database for storing user data in a state-of-the-art security environment. Provides centralized access point for authenticating users from any website or mobile application with a REST API allowing viewing, editing, updating, deleting, and exporting user data.
- Registration As A Service Form builders to create dynamic login and registration forms that automatically store user data in Cloud Storage. Part of CIAM solution for end-to-end login and registration systems.
- Push/Pull API Standardized interface to publish content on behalf of users on social networks and retrieve additional information from social network profiles. Covers Facebook, LinkedIn, Pinterest, Twitter, YouTube, Steam, Twitch, and TikTok.
- URL Shortener Full-fledged REST API to shorten URLs on the fly and track trends in site registrations, returning visitors, social posts, and resulting referral traffic with high-speed redirection.
- Share Icons Allows users to share individual stories to their social network accounts and provides deep insights into demographics and interests of audience with granular information about each user.
- Share Dialog Allows users to share comments, purchases, and other activities directly from an app or website to friends on multiple social networks. Includes centralized dashboard and geolocation of shares.
- Star Reviews Allows website users to rate and review website content. Includes login with 40+ social networks, protection against fake reviews, and a centralized dashboard.
- User Explorer Allows browsing and viewing user profiles retrieved from any of the supported social networks via a centralized dashboard for managing users and exporting demographic data.
- Social Analytics Provides insights into demographics and interests of users. Collects user-identifying data and enables tailored marketing strategy and campaigns based on audience analysis.
Quantifiable outcome
- Improves sign-up rates by eliminating long signup forms and password requirements
- +4 more outcomes
Companies that use OneAll
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
OneAll technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
AI capability3 records
Feature12 records
OneAll partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
OneAll competitors and assessment
Company assessmentDirect peers
- LoginRadius: LoginRadius is a direct CIAM and social login competitor offering customer identity management, SSO, and social authentication across dozens of identity providers. It targets the same SMB-to-enterprise customer base as OneAll with a comparable SaaS subscription model.
- Akamai Identity Cloud (formerly Janrain): Janrain, now Akamai Identity Cloud, is a direct peer in customer identity and social login, providing CIAM with social provider federation at enterprise scale. It targets the same large-brand digital engagement use cases as OneAll.
Broad incumbents
- Auth0 (Okta): Auth0, acquired by Okta, is a broad-incumbent identity platform that bundles social login, SSO, and CIAM capabilities for developers. It serves the same customer base as OneAll but at significantly larger scale and with a richer enterprise feature set.
- Okta: Okta is the dominant workforce and customer identity platform, offering SSO, MFA, and lifecycle management. It overlaps with OneAll's CIAM and SSO product lines at the enterprise tier and competes for the same large-customer RFPs.
- AWS Cognito: AWS Cognito provides user sign-up, sign-in, and social identity federation as part of the broader AWS ecosystem. It is bundled into a hyperscale cloud platform and competes with OneAll for developer-led identity decisions.
- Firebase Authentication: Firebase Auth, part of Google Cloud, offers drop-in authentication with social provider support (Google, Facebook, Apple, etc.). It is a comparable developer-first social login solution, often free or low-cost, and competes head-on with OneAll's developer-focused GTM.
- Salesforce Identity (including SAP CDC / Gigya): SAP Customer Data Cloud (formerly Gigya) is an enterprise CIAM platform offering social login, consent management, and profile unification. It competes with OneAll for large enterprise digital identity deployments.
Emerging players
- Keycloak: Keycloak is an open-source identity and access management solution offering SSO, social login, and user federation. It overlaps with OneAll's CIAM feature set and is a frequent alternative for organizations seeking self-hosted, customizable identity infrastructure.
- WorkOS: WorkOS is a developer-focused identity platform offering SSO, user management, and social authentication for B2B SaaS applications. It overlaps with OneAll's CIAM and SSO modules and targets a similar developer buyer.
- Clerk: Clerk is a modern, developer-first authentication and user management platform with social login, SSO, and user storage. It is a newer entrant competing with OneAll for developer mind share in the social login and CIAM category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
OneAll social profiles
Digital presenceOneAll compliance and trust
Trust signalCompliance3 records
OneAll financial estimates
Financial estimateRevenue estimate
Valuation estimate
OneAll leadership team
Management profileNumber of profiles
Profiles1 record
OneAll funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OneAll M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OneAll
What does OneAll do?
OneAll operates a cloud-hosted User Integration Platform that consolidates 40+ social network APIs into a single standardized JSON/REST interface. The platform delivers Social Login, Single Sign-On (SSO), Customer Identity and Access Management (CIAM), user cloud storage, and a real-time comments system (LoudVoice) to websites, mobile apps, and enterprises. It is accessed through turnkey plugins for 15+ CMS/forum platforms, mobile SDKs, or the full REST API.
Is OneAll a public or private company?
OneAll is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OneAll founded?
OneAll was founded in 2011. It employs 1 to 10 people.
Where is OneAll based?
OneAll is headquartered in Leudelange, Luxembourg, in the Europe region.
How does OneAll make money?
Two revenue lines are on record. SaaS Subscription (Monthly and Annual) is the primary driver. The others are affiliate Partner Program.
Who are OneAll's main competitors?
Direct peers on record are LoginRadius and Akamai Identity Cloud (formerly Janrain). Broad incumbents are Auth0 (Okta), Okta, AWS Cognito, Firebase Authentication and Salesforce Identity (including SAP CDC / Gigya). Emerging players are Keycloak, WorkOS and Clerk.
Does OneAll have an API?
Yes. Full-fledged JSON/REST API to reunite and manage user data from different sources in a state-of-the-art security environment. Supports: Social Login, Social Link, Single Sign-On, LoudVoice Comments, User Cloud Storage, URL Shortener, Share Icons, Sharing Analytics, Push/Pull APIs for content management, and more. The API unifies endpoints of different social networks and offers a standardized interface. Authentication uses public/private key pairs. Standardized field structure for data received from any social network. Developer documentation is at docs.oneall.com/api.
What industry is OneAll in?
OneAll's product category is Customer Identity Management Platform. Its primary akta.pro industry code is HDABAHAF, Cloud Identity & Access Management Infrastructure (IAM/IdP/MFA), with a secondary code of HDAEAJAB, Single Sign-On (SSO) & Federation (SAML/OIDC, Identity Providers). Its NAICS code is 5182 and its SIC code is 7370.