What Green Olive Media does

Green Olive Media is a privately held, integrated branding and public relations firm founded in 1998 and headquartered in Atlanta, Georgia, with a secondary office in New York City. The firm operates as a B2B professional services provider specializing exclusively in the food, beverage, restaurant, and hotel industries, delivering services that span brand strategy, naming, logo and identity design, website and packaging design, collateral and signage, food photography, copywriting, social media marketing, event marketing, and traditional public relations. Client engagements are sold directly to enterprise hospitality operators (including The Ritz-Carlton, Virgin Hotels, Loews Hotels, Marriott, Westin, and Sotherly Hotels) as well as mid-market restaurants, beverage companies such as Sweetwater Brewing Company, and select regional brands.

The company's underlying technology is minimal: there is no proprietary software platform, API, or AI/ML capability disclosed. Core production relies on human creative execution supported by a sub-brand, Green Olive Photography, which produces food photography regularly featured in national publications including Food & Wine, Bon Appetit, Travel & Leisure, and The Wall Street Journal. The firm does not operate as a SaaS or productized platform; rather, it delivers bespoke design, communications, and brand strategy outputs on a project and retainer basis.

Revenue is generated almost entirely through professional services fees under a quote-based, direct enterprise sales motion. Pricing is not publicly disclosed; engagements are scoped per project or retained for ongoing PR/social media work. The customer base is concentrated in the US hospitality sector, with selected international brand engagements. The firm employs 11-50 people, maintains a 25+ year operating history, has been listed among Atlanta Business Chronicle's Book of Lists hottest businesses, and shows no disclosed funding, ownership changes, M&A activity, or institutional investment.

Name

Green Olive Media

Legal name

Green Olive Media

Website

https://greenolivemedia.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Green Olive Media is a 25-year-old Atlanta-based creative agency providing integrated branding, design, food photography, and public relations services exclusively to food, beverage, restaurant, and hotel clients, including major hotel brands like The Ritz-Carlton, Virgin Hotels, and Loews.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Professional Services: Green Olive Media generates revenue through professional services engagements including branding, naming, logo design, identity systems, website design, packaging, collateral design, public relations, social media marketing, photography services, event marketing, and copywriting. Services are provided on a project and retainer basis to enterprise clients in the food, beverage, restaurant, and hotel industries.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Green Olive Media is an integrated branding, design, and public relations firm that serves food, beverage, restaurant, and hotel clients. The firm provides naming, logo and identity system design, website and packaging design, signage, collateral, food photography, consumer marketing campaigns, event marketing, and traditional and social media public relations services on a project and retainer basis.

Product overview

Green Olive Media is an integrated design and public relations firm that operates as a single, unified service offering rather than a platform-plus-modules architecture. The company provides a comprehensive suite of branding, design, photography, marketing, and public relations services tailored specifically for the food, beverage, restaurant, and hotel industries. Their core services include branding and identity development (naming, logo design, identity systems), visual design (website design, packaging, collateral, signage, apparel), food photography, consumer marketing campaigns, and traditional/social media public relations. The company was founded in 1998 and serves an international client base, including major hospitality brands such as The Ritz-Carlton, Virgin Hotels, and Loews Hotels.

Differentiator

Problem solved

Functional benefit

Brands

• Green Olive Photography: Food photography division handling food photography for restaurants across the country, with work featured in national publications such as Food & Wine, Bon Appetit, Travel & Leisure and The Wall Street Journal.

Products and services

• Branding Services
• Visual Design Website design, packaging, stationery, collateral, posters, signage, and apparel design services for hospitality and food/beverage clients.
• Photography Services Food photography for restaurants, with work featured in national publications such as Food & Wine, Bon Appetit, Travel & Leisure, and The Wall Street Journal; delivered under the Green Olive Photography sub-brand.
• Consumer Marketing Campaigns and promotions, event marketing, product launches, email marketing, partnership development, and copywriting services.
• Public Relations Traditional public relations, story pitching, community relations, crisis communications, and media relations for hospitality and food/beverage clients.
• Social Media Marketing Social media strategy, content creation, and community management on Facebook, Instagram, and Twitter for restaurant and hotel brands.

Quantifiable outcome

• Cotton House Hotel: Instagram following grew by approximately 2,500% and Facebook following grew by over 4,000% during first year of engagement
• +4 more outcomes

Named customers20 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor.

• Grammy Museum MississippiminorStrategic or Co-development PartnerPartnership with Grammy Museum Mississippi for coordinated packages bundling show and tour tickets with overnight stays at Cotton House Hotel. Joint programming to attract cultural tourism to the Delta region.
• Delta State University Bologna Performing Arts CenterminorStrategic or Co-development PartnerPartnership with Delta State University's Bologna Performing Arts Center for bundled cultural packages combining performances with hotel accommodations.
• The Giving KitchenminorStrategic or Co-development PartnerCommunity partnership supporting Atlanta restaurant industry through fundraising food festival benefiting The Giving Kitchen, which supports restaurant workers in crisis.
• Wonderbird SpiritsminorGTM or Marketing PartnerOngoing brand partnership and collaboration between Delta Meat Market and Wonderbird Spirits for joint events and brand activations.
• Other Half Brewing CompanyminorGTM or Marketing PartnerBrand partnership for joint events and promotions at Delta Meat Market.
• Visit MississippiminorGTM or Marketing PartnerStrategic relationship with state tourism organization for destination marketing and brand promotion.
• Southern Living Hotel CollectionminorGTM or Marketing PartnerInstagram takeover partnership showcasing Cotton House Hotel as member of Southern Living Hotel Collection, reaching Southern Living's audience of travel and lifestyle enthusiasts.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Siegel+Gale: Global brand strategy and design firm with experience across hospitality and consumer brands. Overlaps with Green Olive Media's naming, identity, and brand strategy offerings at a significantly larger scale and broader scope.
• Pentagram: Independent design firm known for brand identity, packaging, and editorial design across consumer and hospitality clients. Comparable in creative caliber to Green Olive Media's design and branding work, though serves many categories beyond food and beverage.
• 5W Public Relations: Top-tier US PR agency with a dedicated hospitality, travel, and lifestyle practice. Comparable to Green Olive Media's PR service line but competes as a much larger, multi-industry firm with deeper bench and broader media relationships.
• Landor & Fitch: Global brand consulting and design firm with a major hospitality and travel practice. Comparable to Green Olive Media's branding and identity work but operates at a much larger, multi-industry scale with global offices.
• Interbrand: Global brand consultancy providing brand strategy, identity, and design across industries including hospitality. Overlaps with Green Olive Media's branding and naming work but serves a broader client base at a much larger scale.

Direct peers

• MMGY Global: Integrated marketing agency serving the travel, tourism, and hospitality industries with branding, advertising, PR, and digital services. Highly comparable to Green Olive Media given its hospitality vertical focus and similar suite of integrated creative and communications services.
• Development Counsellors International (DCI): Specialized marketing and PR firm focused on destination, tourism, and hospitality economic development. Comparable to Green Olive Media as a vertically specialized agency serving hotels, restaurants, and travel-related clients with integrated communications.
• The Outcast Agency: Boutique marketing and communications agency focused on hospitality, travel, and lifestyle brands. Directly comparable to Green Olive Media as a similarly sized specialist agency serving hotels, restaurants, and travel clients with integrated marketing.
• J/PR: Luxury hospitality, travel, and consumer PR agency offering integrated communications including media relations, influencer engagement, and social media. Directly comparable to Green Olive Media's hospitality PR practice and integrated service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/greenolivemedia
• Facebookfacebook.com/GreenOliveMedia
• Instagraminstagram.com/greenolivemedia/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green Olive Media