SKU Logistics
SKU Logistics is a Latin America-focused logistics software and managed services provider, offering an integrated TMS, WMS, route optimization, demand planning, and supply chain visibility platform on top of Descartes technology, serving enterprise customers across beverages, food, logistics, pharma, and retail in 12 countries.
- Company typePrivate
- Founded2001
- HeadquartersWeston, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SKU Logistics does
SKU Logistics is a Latin America-focused logistics software and managed services provider, headquartered in Weston, Florida as a US LLC but commercially anchored in Spanish-speaking markets across 12 countries including Mexico, Peru, Ecuador, Chile, the Dominican Republic, Panama, Curaçao, Venezuela, and Nicaragua. Founded in 2001, the company has accumulated roughly two decades of regional operating history and serves enterprise and mid-market customers in beverages, food and agriculture, logistics, pharmaceuticals, consumer goods, and retail — with a public logo base spanning Coca-Cola Andina/Embonor/Curazao, Ab InBev, Grupo Modelo, DHL, Roche, Avon, Prosegur, Grupo Gloria, Pronaca, and Café Britt, among others.
The company's core platform is an integrated six-module suite covering Transporte (route planning and fleet management), Almacenes/WMS CAVV3PL (warehouse management), Ventas (sales and territory planning), Visibilidad de la Cadena de Suministros (supply chain visibility), Planificación de la Demanda (demand forecasting), and Omnicanal (omnichannel retail). Underlying technology includes AI/ML-driven dynamic route optimization, predictive maintenance, intelligent load matching, IoT/telemetry sensors for cold chain and asset monitoring, and cloud-based analytics, layered on top of a foundational TMS and route optimization stack sourced from Descartes System Group via a flagship Latin American commercial partnership established around 2018 and recognized with Descartes' 2019 Commercial Partner of the Year and Excellence Awards.
SKU Logistics monetizes through a three-stream revenue model: SaaS subscriptions for WMS CAVV3PL and TMS software, multi-year RaaS (Routing as a Service) managed services contracts that fully outsource customers' routing and fleet dispatch operations on outcome-based terms, and professional consulting engagements for distribution center and supply chain optimization. Go-to-market is sales-led and consultative, targeting enterprise customers directly while using a Spanish-language website with a fleet-size estimator tool to generate mid-market leads. Disclosed scale signals include 11-50 employees, 20+ named enterprise clients, and 1,000+ active users of Descartes-based applications across the region.
SKU Logistics firmographics
Firmographics- Name
- SKU Logistics
- Legal name
- SKU Logistics
- Website
- https://skulogistics.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SKU Logistics is a Latin America-focused logistics software and managed services provider, offering an integrated TMS, WMS, route optimization, demand planning, and supply chain visibility platform on top of Descartes technology, serving enterprise customers across beverages, food, logistics, pharma, and retail in 12 countries.
- Ownership category
- akta.pro rank
SKU Logistics industry classification
Industry- Product category
- Logistics Software
- NAICS
- Process, Physical Distribution, and Logistics Consulting Services (541614)
- akta.pro primary industry
- Fulfillment Execution & Task Management (Pick/Pack/Ship) (TLAEACAD)
- akta.pro secondary industries
- Real-Time Operational Visibility & Exception Management (TLAEAKAC), E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns) (TLAIAAAD), KPI Benchmarking & Performance Management (OTIF, SLA, Carrier Scorecards) (TLAEAKAM)
Keywords
Where SKU Logistics is headquartered
LocationHeadquarters
- HQ city
- Weston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SKU Logistics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licensing (WMS/TMS): SaaS-based software licensing for warehouse management (WMS CAVV3PL) and transportation management (TMS). Delivered as cloud-based subscriptions with remote access for management review and monitoring.
- RaaS (Routing as a Service): Managed outsourcing service for routing and fleet dispatch operations. Guarantees profitable and efficient routing results as a complete service offering. Companies pay for routing optimization outcomes rather than software alone.
- Professional Consulting Services: Consulting services for supply chain optimization, logistics strategy, and distribution center planning. Offered alongside software implementations and as standalone advisory engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | WMS CAVV3PL offered in SaaS mode with standard and premium access tiers |
| Hybrid | Multi-year contract | RaaS (Routing as a Service) — full outsourcing of routing and fleet dispatch |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
SKU Logistics product offering
Product offeringCore offering
SKU Logistics provides software for planning and optimizing supply chain operations across Latin America, including a Transportation Management System (TMS), Warehouse Management System (WMS CAVV3PL), route optimization (Roadshow), sales territory planning, supply chain visibility, demand planning, and omnichannel retail solutions. The company complements its software with managed Routing as a Service (RaaS) that fully outsources fleet planning and dispatch, and with professional consulting services for distribution center and supply chain optimization.
Product overview
SKU Logistics offers a unified platform of logistics software solutions complemented by managed services. The core product portfolio includes six integrated modules: Transporte (route planning and fleet management), Almacenes/WMS (warehouse management via WMS CAVV3PL), Ventas (sales territory planning via Sales & Territory Planner), Visibilidad (supply chain visibility), Planificación de la Demanda (demand forecasting), and Omnicanal (retail integration). The Roadshow product combines Sales Territory Planner and Route Planner capabilities into a single solution. Services include RaaS (Routing as a Service) for outsourced fleet operations and consulting services for distribution center optimization. The solutions work together to provide end-to-end supply chain management from warehouse through last-mile delivery.
Differentiator
Problem solved
Functional benefit
Brands
- Roadshow: Sales Territory Planner & Route Planner solution for optimizing sales routes and territory planning.
- WMS CAVVP3PL
- RaaS (Routing as a Service)
Products and services
- Transporte (Route Planning)
Quantifiable outcome
- Route reduction of 8%, increase in stops per route of 10%, km reduction of 7%, operational expense reduction of 11%, investment recovery before one year (Aceitera El Real case)
- +5 more outcomes
Companies that use SKU Logistics
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles4 records
SKU Logistics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
SKU Logistics partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship / core and core.
- Descartes System Groupflagship / coreSKU Logistics is a Descartes commercial partner for the Latin American market, reselling and implementing Descartes logistics applications. The partnership was established around 2018 (referenced at Descartes Evolution 2018 conference). SKU Logistics has over 1,000 users of Descartes applications across 12 Latin American countries. The partnership is central to SKU Logistics' technology stack, providing the foundational TMS and route optimization platform. Descartes awarded SKU Logistics 'Commercial Partner of the Year 2019' for excellent results and innovative use of their solutions.
- HERE TechnologiescoreHERE Technologies provides location and mapping technology integrated into SKU Logistics' route planning and transportation management solutions, enhancing geospatial capabilities for fleet optimization across Latin America.
- NapsecoreNapse is a technology partner providing specialized logistics technology integrated into SKU Logistics' solution ecosystem for Latin American operations.
- Vera Group / GenerixcoreVera Group (now associated with Generix Group) is a technology partner whose solutions are integrated into SKU Logistics' ecosystem, contributing to the WMS and supply chain management capabilities offered to clients.
- GreenMilecoreGreenMile is referenced as a last-mile optimization solution partner, offering route planning, monitoring, analysis, and productivity improvement for last-mile delivery operations. SKU Logistics offers GreenMile as part of its last-mile software portfolio.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
SKU Logistics competitors and assessment
Company assessmentDirect peers
- Descartes Systems Group: Descartes is both SKU's foundational technology partner and a direct competitor in TMS, route optimization, and supply chain visibility globally. The overlap in product scope (TMS, Visibility, routing) and shared customer segments in logistics makes Descartes the closest comparison even though Descartes is far larger and operates worldwide.
- SimpliRoute: Chile/LATAM-native route optimization and last-mile SaaS platform targeting distributors, retailers, and logistics operators. Directly competes with SKU Logistics' Roadshow and RaaS offerings in the same geography and with similar customer pain points (route planning, fleet dispatch, multi-stop optimization).
- Project44: Global supply chain visibility platform providing real-time shipment tracking, exception management, and carrier connectivity. Directly comparable to SKU's Visibilidad de la Cadena de Suministros module and increasingly present in LATAM enterprise RFPs.
- FourKites: Real-time supply chain visibility and predictive ETA platform for shippers across modes. Competes with SKU's Visibility offering for the same enterprise customers seeking control tower capabilities, particularly in CPG, retail, and pharma verticals where SKU has marquee logos.
- Generix Group: European WMS and supply chain software vendor that absorbed Vera Group—SKU's stated technology partner. Directly competes with and complements SKU's WMS CAVV3PL in LATAM markets and shares an integration ecosystem.
Broad incumbents
- Manhattan Associates: Large US-based provider of WMS, TMS, and supply chain planning software with global enterprise reach. Competes with SKU's WMS CAVV3PL and TMS modules primarily at the high end of the LATAM enterprise market Manhattan chooses to serve.
- Blue Yonder: Global supply chain software platform (formerly JDA Software) offering WMS, TMS, demand planning, and omnichannel orchestration. Overlaps with most of SKU's product portfolio and targets the same multinational CPG/retail customers that SKU serves across Latin America.
- Körber (Supply Chain): European-headquartered WMS and supply chain software provider (formerly HighJump/Infios) serving enterprise distribution and 3PL customers. Offers competing WMS and warehouse execution capabilities to SKU's WMS CAVV3PL, including in LATAM via partner channels.
- Oracle Transportation Management: Oracle's TMS module sits within Oracle SCM Cloud and is used by many of the same multinational CPG/pharma enterprises SKU serves. Competes for the high-end TMS and global visibility deals; SKU often wins where regional customization and Spanish-language service matter.
Regional players
- Loggi: Brazilian last-mile and urban logistics platform offering route optimization and delivery management software plus operational services. Comparable technology stack to SKU's Roadshow and RaaS but primarily Brazil-focused rather than pan-LATAM.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
SKU Logistics social profiles
Digital presenceSKU Logistics financial estimates
Financial estimateRevenue estimate
Valuation estimate
SKU Logistics leadership team
Management profileNumber of profiles
SKU Logistics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SKU Logistics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SKU Logistics
What does SKU Logistics do?
SKU Logistics provides software for planning and optimizing supply chain operations across Latin America, including a Transportation Management System (TMS), Warehouse Management System (WMS CAVV3PL), route optimization (Roadshow), sales territory planning, supply chain visibility, demand planning, and omnichannel retail solutions. The company complements its software with managed Routing as a Service (RaaS) that fully outsources fleet planning and dispatch, and with professional consulting services for distribution center and supply chain optimization.
Is SKU Logistics a public or private company?
SKU Logistics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SKU Logistics founded?
SKU Logistics was founded in 2001. It employs 11 to 50 people.
Where is SKU Logistics based?
SKU Logistics is headquartered in Weston, United States, in the North America region.
How does SKU Logistics make money?
Three revenue lines are on record. Software Licensing (WMS/TMS) is the primary driver. The others are raaS (Routing as a Service) and professional Consulting Services.
Who are SKU Logistics's main competitors?
Direct peers on record are Descartes Systems Group, SimpliRoute, Project44, FourKites and Generix Group. Broad incumbents are Manhattan Associates, Blue Yonder, Körber (Supply Chain) and Oracle Transportation Management. Loggi is listed as a regional player.
Does SKU Logistics have an API?
No public API is recorded for SKU Logistics.
What industry is SKU Logistics in?
SKU Logistics's product category is Logistics Software. Its primary akta.pro industry code is TLAEACAD, Fulfillment Execution & Task Management (Pick/Pack/Ship), with a secondary code of TLAEAKAC, Real-Time Operational Visibility & Exception Management. Its NAICS code is 541614.