Compufit

What Compufit does

Mike's Weather Page, hosted at compufit.com, is a personal weather information aggregation platform founded in 2012 by Mike Boylan and operated from Oldsmar, Florida. The platform curates and links to a broad set of tropical weather resources — NOAA satellite imagery, spaghetti forecast model tracks (GFS, EURO, CMC, ICON, HRRR), radar data, storm surge maps, and university forecasting tools from CSU, Albany, FSU, and ECMWF — into a single, accessible interface aimed at general consumers, weather enthusiasts, and the Florida/Gulf Coast regional community. Distribution is delivered through a self-serve website, native iOS and Android apps, a YouTube channel (the Daily Brew show), and active Facebook and Twitter/X social presences.

The underlying technology is an aggregation and curation layer rather than a proprietary data or modeling platform: the site embeds and links out to external forecasting models, radar feeds, buoy data, and lightning/wind products. The platform has earned sustained brand recognition through features in FOX News, CNN, The Weather Channel, and other outlets, and through endorsements from Weather Channel personalities (Jim Cantore, Stephanie Abrams) and NOAA Hurricane Hunters.

The business model is diversified across four streams: advertising and sponsorship (Firman Power Equipment sponsors the US Power Outage Tracker Map; Storm Smart sponsors the Daily Brew YouTube channel), a recurring monthly Supporter/membership program with undisclosed pricing, branded merchandise sales through a square.site storefront, and affiliate referrals (notably a Tempest Weather Stations 10% discount code). Go-to-market is community-led, relying on organic social, content marketing, and event-driven reach that spikes during major hurricane seasons (500K+ during Hurricane Isaac in 2012, 8M+ during Hurricane Laura in 2021).

Name

Compufit

Legal name

Mike's Weather Page (informal personal business)

Website

https://compufit.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Mike's Weather Page is a personal weather aggregation website founded in 2012 by Mike Boylan, providing tropical cyclone tracking, hurricane forecasts, and curated weather data to general consumers and weather enthusiasts across the Southeast US and Gulf Coast.

Ownership category

akta.pro rank

Product category

Weather Information Services

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Broadcasting and Content Providers (516)

akta.pro primary industry

Weather & Emergency Information Channels (MPABAIAF)

Keywords

• Tropical weather tracking
• Hurricane forecasting
• Weather data aggregation
• Storm tracking
• Meteorological resources

Headquarters

HQ city

White Plains

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Advertising & Sponsorship: Sponsored content and advertising relationships with weather-related companies such as Firman Power Equipment (power outage tracker) and Storm Smart (YouTube sponsor). Revenue generated through display ads on the website and sponsored YouTube content.
2. Supporters/Membership Program: Monthly supporter program offering perks to followers in exchange for recurring financial support, enabling website, app, and content operations.
3. Merchandise Sales: Online merch store selling branded apparel and merchandise through square.site platform.
4. Affiliate/Referral Revenue: Affiliate partnerships including Tempest weather station sales (10% discount code) and other weather-related product affiliate links.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Compufit operates Mike's Weather Page, a tropical weather information aggregation website hosted at compufit.com that consolidates links and references to NOAA satellite imagery, multiple forecast models (GFS, EURO, CMC, ICON, HRRR), radar data, sea-surface and water temperature maps, lightning strike trackers, storm surge resources, buoy data, and hurricane preparedness information for general consumers. The site also distributes companion native iOS and Android applications, a sponsored Daily Brew YouTube show, and a branded merchandise storefront.

Product overview

Mike's Weather Page (hosted at compufit.com) is a single unified weather information portal that aggregates and links to external weather data sources, satellite imagery services, and meteorological forecasting tools. The product does not offer a platform-plus-modules architecture; rather, it is a curated collection of weather resources organized by the site owner, Mike Boylan, for hurricane and tropical weather tracking. The site provides access to various weather models, radar data, satellite imagery, and storm tracking information through embedded links and references.

Differentiator

Problem solved

Functional benefit

Products and services

• Mike's Weather Page Website (compufit.com / spaghettimodels.com) A free tropical weather information aggregation website that consolidates links to NOAA satellite imagery, multiple forecast models (GFS, EURO, CMC, ICON, HRRR), radar data, sea-surface and water temperature maps, lightning strike trackers, storm surge resources, buoy data, and hurricane preparedness resources for general consumers and weather enthusiasts in U.S. coastal regions.
• Mike's Weather Page iOS Mobile App Native iOS application distributing Mike's Weather Page tropical weather content and updates to Apple device users, enabling on-the-go access to the site's tracking tools and preparedness resources.
• Mike's Weather Page Android Mobile App Native Android application distributing Mike's Weather Page tropical weather content and updates to Android device users, enabling on-the-go access to the site's tracking tools and preparedness resources.
• MWP Supporter Program Recurring voluntary supporter/membership program offering perks to followers in exchange for monthly financial contributions that fund website, app, and content operations.
• MWP Branded Merchandise Storefront Direct-to-consumer e-commerce storefront selling branded Mike's Weather Page apparel and merchandise through the square.site platform.

Named customers3 records

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Firman Power EquipmentminorGTM or Marketing PartnerFirman Power Equipment sponsors Mike's Weather Page with a 30% discount code for their products and powers the US Power Outage Tracker Map on the site. The partnership provides weather-related utility while giving Firman advertising visibility to MWP's weather-conscious audience.
• Storm SmartminorGTM or Marketing PartnerStorm Smart sponsors the Daily Brew YouTube channel, providing video sponsorship and advertising revenue in exchange for brand visibility with MWP's weather-focused audience.
• Tempest Weather StationsminorGTM or Marketing PartnerAffiliate partnership offering 10% discount on Tempest weather stations with referral revenue for MWP.
• Various NOAA SourcescoreTechnology or IntegrationMike's Weather Page integrates data and imagery from numerous NOAA sources including NHC, NOAA satellite imagery, and various NOAA forecasting tools and models. These are not formal partnerships but essential data sources for the platform.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Tropical Tidbits: Founded by meteorologist Levi Cowan, aggregates tropical cyclone model output (GFS, EURO, CMC, etc.) and satellite imagery for weather enthusiasts. Closest direct competitor in the curated tropical-hurricane aggregation niche, even linked from MWP.
• Windy.com: Interactive global weather visualization platform aggregating ECMWF, GFS, ICON, and other models. Competes for the same enthusiast audience that wants multiple-model tropical tracking in one interface.
• MyRadar: Mobile-first weather app with animated radar, hurricane tracking, and push alerts. Similar consumer-grade mobile UX and event-driven engagement model, distributed via iOS/Android app stores.

Broad incumbents

• The Weather Channel (weather.com): Largest U.S. consumer weather brand, providing forecasts, hurricane coverage, and live streaming. Overlaps with MWP on tropical weather content but as a general-purpose platform with vastly broader scope (national news, daily forecasts, video).
• AccuWeather: Major commercial weather provider with hurricane tracking, radar, and enterprise forecasts. Comparable in tropical weather coverage and audience but operates at broader consumer and enterprise scale with proprietary forecasting.
• WeatherNation: Streaming weather video network producing hurricane and severe weather coverage on YouTube, FAST channels, and cable. Overlaps with the Daily Brew show and YouTube-driven hurricane video category.
• Weather Underground: Personal weather station network with forecasts, hurricane section, and rich historical data. Comparable aggregation of public + station data for tropical storm tracking at broader consumer scale than MWP.

Emerging players

• RadarOmega: Professional-grade radar and severe weather visualization platform with subscription tiers for storm chasers and enthusiasts. Comparable enthusiast audience seeking advanced visualization, though with a paid, professional-tool orientation rather than free aggregation.
• CyclonicWx: Smaller tropical weather aggregator (also linked from MWP) covering hurricane models and satellite imagery for the enthusiast community. Earlier-stage but partial-overlap peer in the same aggregation niche.

Others

• NOAA National Hurricane Center: Official U.S. government source for tropical cyclone forecasts, advisories, and spaghetti models. Not a competitor per se, but MWP's authoritative upstream and the primary destination users are redirected to for official guidance.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xtwitter.com/tropicalupdate
• YouTubeyoutube.com/c/mikesweatherpage
• Facebookfacebook.com/mikesweatherpage
• LinkedInlinkedin.com/company/compufit-technology-solutions-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Compufit