Tintas MC

What Tintas MC does

Tintas MC is a São Paulo-headquartered Brazilian retailer engaged in the sale of paint, glass, and wallpaper. The company was founded in 1964, giving it over six decades of operating history in the Brazilian home improvement and finishing materials category. It employs between 251 and 500 people and operates as a privately held, for-profit business.

The company's commercial activity spans physical retail distribution and an e-commerce storefront at loja.tintasmc.com.br, suggesting a multi-channel model that serves both end consumers and trade/contractor buyers of finishing materials. The retailer's product set centers on paint, glass, and wallpaper — categories that typically generate revenue through unit sales, project-based contractor purchasing, and walk-in consumer transactions.

The available source material is limited; the company website surfaced as a loading/verification page, and no detailed disclosures on revenue, store count, ownership, leadership, partnerships, certifications, or product portfolio were available. As a result, the business model description is grounded in the stated retail activity, the long operating history, the mid-sized Brazilian employee base, and the presence of an online sales channel. Detailed mechanics of pricing, customer segmentation, supplier relationships, and unit economics cannot be specified from the supplied data.

Name

Tintas MC

Website

https://loja.tintasmc.com.br

Company type

Private

Founded year

1964

Headcount range

251–500 employees

Short description

Tintas MC is a São Paulo-based, privately held Brazilian retailer founded in 1964 that sells paint, glass, and wallpaper to consumers and trade buyers through physical stores and an online storefront, with 251-500 employees.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Core offering

Tintas MC is a Brazilian retailer founded in 1964 that sells paint, glass, and wallpaper products. The company operates both physical retail locations and an online store (loja.tintasmc.com.br), serving customers in São Paulo, Brazil, with a workforce of 251-500 employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Paint (Tintas) Retail sale of paint products for residential and decorative applications, sold to consumers and small trade customers via physical stores and online storefront at loja.tintasmc.com.br.
• Glass products (Vidros) Retail sale of glass products offered alongside paint and wallpaper, primarily serving home improvement and decorative needs of consumers in São Paulo, Brazil.
• Wallpaper (Papel de parede) Retail sale of wallpaper products for interior wall decoration, sold to residential consumers and small contractors through the company's retail channels.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights1 record

Direct peers

• Telhanorte: Brazilian home-improvement chain (part of the Sodimac/Votorantim ecosystem) carrying paint, glass, and wallpaper in a multi-store format. Operates the same product overlap as Tintas MC at significantly larger scale.
• Sodimac Brasil: Home-improvement retailer in Brazil (part of Falabella group) selling building materials, paint, glass, and finishing products. Directly comparable in assortment and customer base to Tintas MC.
• C&C Casa & Construção: Brazilian home-improvement retailer targeting both consumers and trade professionals with paint, glass, and building materials. Direct overlap with Tintas MC in paint, glass, and finishing-product retail.
• Leroy Merlin Brasil: Largest home-improvement retail chain in Brazil, selling paint, glass, wallpaper, and broader finishing categories. It is the most direct competitive peer to Tintas MC given overlapping product mix and target customer (renovation/DIY and professional).

Broad incumbents

• Saint-Gobain Brasil: Global building-materials group with glass and distribution operations in Brazil, including past ownership of C&C. Comparable on the glass-retail and distribution side of Tintas MC's offering.
• Suvinil: One of Brazil's largest paint brands (owned by BASF), sold through independent dealers and large retailers. A brand competitor in the paint category where Tintas MC also operates retail.
• Sherwin-Williams: Global paint and coatings company with operations in Brazil selling through own stores and dealers. Overlaps with Tintas MC at the product-category level despite operating more broadly.
• PPG Industries: Global paints and coatings manufacturer with presence in Brazil. Operates upstream of Tintas MC but competes in the same Brazilian paint market through brand and dealer relationships.
• AkzoNobel (Coral): Global coatings leader with a strong Brazilian paint brand (Coral). Competes for shelf space and brand preference in the same paint category that Tintas MC retails.

Emerging players

• Quimicolor: Independent Brazilian paint retailer with a regional footprint selling decorative and industrial paints. A smaller, regionally focused retail peer that competes with Tintas MC on price and assortment in overlapping catchments.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/tintasmc
• Facebookfacebook.com/TintasMC
• LinkedInlinkedin.com/company/tintas-mc-ltda

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tintas MC