Groupe Barroco
Groupe Barroco is a privately held Montreal hospitality group founded in 2008 operating seven restaurants and cocktail bars (Barroco, Foiegwa, Atwater Cocktail Club, Milky Way, Trattoria Fugazzi, Fugazzi Pizza Presto, Bon Délire), plus group events, catering, and a branded Shopify merchandise store.
- Company typePrivate
- Founded2008
- HeadquartersMontréal, Canada
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Groupe Barroco does
Groupe Barroco is a privately held, Montreal-based hospitality group founded in 2008 that operates a portfolio of restaurants and cocktail bars under distinct brand identities. The company runs seven physical venues in Montreal: Barroco (European steakhouse in Old Montreal), Foiegwa (French bistro / North-American diner), Trattoria Fugazzi (Italian with wood-fired pizzas), Fugazzi Pizza Presto (quick-service pizza), Atwater Cocktail Club (speakeasy), Milky Way (cocktail bar), and Bon Délire (neighborhood dive bar). The group also offers private events and group bookings for parties of 10 or more, including corporate dinners, product launches, cocktail receptions, and full venue buyouts. A catering service complements the venue operations.
The group's only documented technology is a Shopify-powered e-commerce storefront selling branded merchandise (apparel, accessories, drinkware) for domestic and international shipping. Pricing across the merchandise line ranges from roughly CAD $6 for a coffee cup to $44 for a crewneck. Group bookings use minimum-spend or set-menu structures with deposits. Revenue is generated primarily through on-premise food and beverage transactions, with ancillary streams from group and event bookings (professional-services style) and merchandise sales (one-time transactions). Customer segments are split between individual diners and nightlife consumers (primary) and corporate/event clients (primary), with merchandise buyers as a secondary persona. The go-to-market is direct-to-consumer via physical venues, supported by organic Instagram marketing, downloadable brochures, and email-based event inquiries.
Groupe Barroco firmographics
Firmographics- Name
- Groupe Barroco
- Legal name
- Groupe Barroco
- Website
- https://groupebarroco.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Groupe Barroco is a privately held Montreal hospitality group founded in 2008 operating seven restaurants and cocktail bars (Barroco, Foiegwa, Atwater Cocktail Club, Milky Way, Trattoria Fugazzi, Fugazzi Pizza Presto, Bon Délire), plus group events, catering, and a branded Shopify merchandise store.
- Ownership category
- akta.pro rank
Groupe Barroco industry classification
Industry- Product category
- Restaurant Hospitality
- NAICS
- Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Spirits/Cocktail Bars Operated by Producers (THAFALAJ)
Keywords
Where Groupe Barroco is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices7 records
Markets served
Groupe Barroco business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Restaurant & Bar Operations: Revenue from 5 restaurants and 2 cocktail bars serving food and cocktails. Venues include Barroco (European steakhouse), Foiegwa (French bistro/North-American diner), Trattoria Fugazzi (Italian), Fugazzi Pizza Presto, Atwater Cocktail Club (speakeasy), Milky Way (cocktail bar), and Bon Délire (neighborhood bar). Operations 7 days a week.
- Merchandise Sales: Branded merchandise sales including t-shirts, hoodies, caps, beanies, and coffee cups from various venue brands. Sold through Shopify e-commerce platform with shipping to local, regional, national, US, and international customers.
- Group & Events Catering: Private event bookings including corporate dinners, team celebrations, product launches, cocktail receptions, and full venue buyouts. Services include custom menus, signature cocktails, and event coordination.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | T-shirts and apparel ($15-$36) |
| Unit Pricing | Pay-as-you-go | Hoodies and crewnecks ($44) |
| Unit Pricing | Pay-as-you-go | Accessories ($6-$22) |
| Other | Multi-year contract | Group event packages (minimum 10 guests) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Groupe Barroco product offering
Product offeringCore offering
Groupe Barroco owns and operates a portfolio of restaurants, cocktail bars and a dive bar in Montreal, serving hand-crafted food and cocktails at seven physical venues. The company also offers private and corporate event services (groups of 10+, set menus or minimum spend, signature cocktails, full venue buyouts) and sells branded apparel and accessories through a Shopify e-commerce storefront.
Product overview
Groupe Barroco is a Montreal-based hospitality group founded in 2008 operating 5 restaurants, 2 cocktail bars, and a catering service. The group's establishments include Barroco (European steakhouse in Old Montreal), Foiegwa (French bistro/North-American diner), Atwater Cocktail Club (speakeasy), Milky Way (cocktail bar above Fugazzi), Trattoria Fugazzi (Italian restaurant with wood-fired pizzas), Fugazzi Pizza Presto (quick-service pizza), and Bon Délire (dive bar). The group also operates an e-commerce merchandise shop selling branded apparel and accessories across all their brands. The company positions itself around food, cocktails, music, wine, design, and hospitality excellence.
Differentiator
Problem solved
Functional benefit
Products and services
- Barroco European charm and rustic steakhouse in the heart of Old Montreal, offering warm service, hearty dishes and an intimate atmosphere; capacity 50 seated / 65 cocktail.
- Foiegwa Half French bistro, half North-American diner offering classic comfort fare, cozy booths and laid-back Montreal energy.
- Trattoria Fugazzi Italian restaurant with bold colors and lively spirit, offering wood-fired pizzas and shared plates with a Montreal twist; capacity 70 seated / 80-85 cocktail.
- Fugazzi Pizza Presto Pizza-focused quick-service restaurant under the Fugazzi brand offering pizza options at additional Montreal locations.
- Atwater Cocktail Club Sleek speakeasy hidden behind Foiegwa, known for mixology artistry and an intimate, moody atmosphere; capacity 58-65 seated / 85 cocktail.
- Milky Way Cosmic-chic cocktail bar perched above Fugazzi where art and atmosphere meet for after-work drinks and late-night celebrations; capacity 60 seated / 85 cocktail.
- Bon Délire Curated neighborhood dive bar with the group's signature touch, featuring a pool table, free popcorn, weird art, smoke machine and live appearances; capacity 85 seated / 130 cocktail.
- Group & Events Catering Private and corporate event booking service for groups of 10 or more across the group's venues, covering corporate dinners, team celebrations, product launches, cocktail receptions, business meetings, networking events and full venue buyouts, with custom menus, signature cocktails and event coordination.
- Groupe Barroco Merchandise Shop Online Shopify storefront selling branded merchandise including t-shirts, hoodies, crewnecks, caps, beanies and drinkware from the group's various venues, with domestic, US and international shipping.
Companies that use Groupe Barroco
Customer profileSegments3 records
Ideal customer profiles3 records
Groupe Barroco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Groupe Barroco partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FreeBeesPointsminorFreeBeesPoints is a gift certificate distribution platform that enables Groupe Barroco to sell gift certificates for their various venues. Gift certificates are available for specific venue groupings including Barroco, Foiegwa & Atwater Cocktail Club, Fugazzi & Milky Way, and Fugazzi Presto.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Groupe Barroco competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Groupe Barroco social profiles
Digital presenceGroupe Barroco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Groupe Barroco leadership team
Management profileNumber of profiles
Groupe Barroco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Groupe Barroco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Groupe Barroco
What does Groupe Barroco do?
Groupe Barroco owns and operates a portfolio of restaurants, cocktail bars and a dive bar in Montreal, serving hand-crafted food and cocktails at seven physical venues. The company also offers private and corporate event services (groups of 10+, set menus or minimum spend, signature cocktails, full venue buyouts) and sells branded apparel and accessories through a Shopify e-commerce storefront.
Is Groupe Barroco a public or private company?
Groupe Barroco is a private company. It is classified as unknown and is currently operating.
When was Groupe Barroco founded?
Groupe Barroco was founded in 2008. It employs 51 to 100 people.
Where is Groupe Barroco based?
Groupe Barroco is headquartered in Montréal, Canada, in the North America region.
How does Groupe Barroco make money?
Three revenue lines are on record. Restaurant & Bar Operations are the primary driver. The others are merchandise Sales and group & Events Catering.
Does Groupe Barroco have an API?
No public API is recorded for Groupe Barroco.
What industry is Groupe Barroco in?
Groupe Barroco's product category is Restaurant Hospitality. Its primary akta.pro industry code is THAFALAJ, Spirits/Cocktail Bars Operated by Producers. Its NAICS code is 722410 and its SIC code is 5810.