Fun In The Sun
Fun In The Sun is a family-owned Orlando-based installer of residential solar pool heating, solar PV, solar hot water, and pool equipment systems serving homeowners across eight Central Florida counties since 1996.
- Company typePrivate
- Founded1996
- HeadquartersOrlando, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Fun In The Sun does
Fun In The Sun Pool Heating Inc. is a family-owned solar and pool heating installation company headquartered in Orlando, Florida, founded in 1996 and controlled by the Brewer family. The company designs, sells, and installs residential solar pool heating systems, solar photovoltaic (PV) electric systems, and solar hot water systems, alongside a complementary portfolio of pool equipment including gas heaters, heat pumps, variable-speed pumps, automation controls, filtration, LED lighting, salt chlorinators, ozone/UV sanitization, and custom fire features. Technical components include proprietary-feeling system integration around third-party OEM hardware from brands such as Pentair, Polaris, Raypak, Jandy, SMA, and Solar Edge, with automated temperature-control logic that diverts pool water through solar collectors when collector temperature exceeds pool temperature by a set differential, and 63%-efficient flat-plate solar thermal collectors versus roughly 10% end-to-end efficiency for PV-driven water heating.
Fun In The Sun firmographics
Firmographics- Name
- Fun In The Sun
- Legal name
- Fun In The Sun Pool Heating Inc.
- Website
- https://funinthesunsolar.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fun In The Sun is a family-owned Orlando-based installer of residential solar pool heating, solar PV, solar hot water, and pool equipment systems serving homeowners across eight Central Florida counties since 1996.
- Ownership category
- akta.pro rank
Where Fun In The Sun is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fun In The Sun business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Marketing or Sales, Operations, Others
Revenue model
- Solar Pool Heating Installation: Installation of solar pool heating systems for residential swimming pools. Revenue is generated through one-time installation fees. Systems are sized based on pool surface area and include collectors, pumps, filters, and automated controls.
- Solar Electric (PV) Installation: Installation of photovoltaic solar panel systems for residential electricity generation. One-time installation revenue with potential for ongoing maintenance services.
- Solar Hot Water Installation: Installation of solar water heating systems including direct systems and ICS (Integral Collector Storage) systems. One-time installation fees with federal tax credit incentives available.
- Pool Equipment Sales and Installation: Sales and installation of pool equipment including automation controls, pumps, filtration, LED lighting, chlorine generators, ozone generators, and custom fire features. Revenue from both equipment sales and professional installation services.
- Maintenance and Repair Services: Warranty station services and repair maintenance for installed equipment and systems. Service calls and ongoing maintenance contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free Estimate |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Fun In The Sun product offering
Product offeringCore offering
Fun In The Sun is a family-owned solar and pool heating installation contractor that designs, sells, and installs residential solar pool heating systems, solar photovoltaic (PV) electric systems, and solar hot water systems for homeowners in Central Florida. The company also supplies and installs complementary pool equipment including pumps, filters, automation controls, LED lighting, salt chlorinators, UV ozone generators, heat pumps, gas heaters, and custom outdoor fire features, serving as an authorized warranty station for multiple major equipment brands.
Product overview
Fun in the Sun is a family-owned solar and pool heating company offering a comprehensive portfolio of products organized around three core areas: pool heating (solar, gas, and electric/heat pump systems), solar electric (PV systems for home power generation), and solar hot water systems for residential use. The company also provides an extensive range of pool equipment including automation controls (IntelliTouch, EasyTouch, SunTouch), pumps (IntelliFlo, IntelliPro variable speed pumps), filtration (Clean & Clear RP), lighting (IntelliBrite LED), sanitization (IntelliChlor salt chlorinator, BioShield UV ozone generator), and custom fire features. All products are primarily sourced from Pentair and other major pool equipment manufacturers, with the company acting as both installer and warranty service station for these brands. The product portfolio works as an integrated ecosystem where automation systems coordinate heating, lighting, pumps, and sanitization equipment.
Differentiator
Problem solved
Functional benefit
Products and services
- Solar Pool Heating
Quantifiable outcome
- Extends swimming season by 156+ days
- +5 more outcomes
Companies that use Fun In The Sun
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Fun In The Sun technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Fun In The Sun partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights3 records
Fun In The Sun competitors and assessment
Company assessmentBroad incumbents
- Sunrun: Largest U.S. residential solar PV installer offering rooftop solar leases and PPAs nationwide. Comparable to Fun In The Sun in residential solar PV installations, though Sunrun operates nationally and does not focus on pool heating or solar thermal.
- Tesla Energy: National provider of Solar Roof, traditional rooftop PV, and Powerwall battery storage to residential customers. Competes with Fun In The Sun for residential solar PV dollars in Florida, but at much larger scale and with vertically integrated hardware.
- ADT Solar: National residential solar installer spun out of ADT with broad geographic footprint including Florida. Competes directly for residential solar PV contracts with similar sales-led go-to-market motions.
Direct peers
- Momentum Solar: Direct-to-consumer residential solar installer operating in multiple U.S. states. Closely comparable to Fun In The Sun in business model (residential solar PV, in-home consultations, sales-led), though at larger scale and broader geographic reach.
- Trinity Solar: East Coast-focused residential solar installer (NJ-based) with regional sales offices. Directly comparable to Fun In The Sun in customer segment (residential homeowners), product (rooftop PV), and direct-sales motion.
- Semper Solaris: Regional residential solar and roofing installer serving California and Arizona. Comparable to Fun In The Sun in offering residential solar PV installation with a similar sales-led, regional operating model.
- Blue Raven Solar: Regional residential solar installer serving multiple U.S. states. Comparable to Fun In The Sun in targeting residential homeowners with rooftop PV systems via direct sales motions.
Regional players
- Roberson Solar: Florida-based residential solar installer operating in the same state as Fun In The Sun. Comparable in product offering (residential solar PV) and customer base (Florida homeowners), though Roberson does not specialize in solar pool heating.
Others
- Pentair: Major manufacturer of pool equipment (pumps, filters, automation, sanitizers, heaters) whose products Fun In The Sun installs as an authorized warranty station. Adjacent ecosystem participant rather than direct competitor.
- Hayward Holdings: Pool equipment manufacturer (pumps, filters, heaters, automation) serving residential and commercial pool markets. Comparable to Fun In The Sun as a pool industry supplier/partner rather than direct installer competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Fun In The Sun social profiles
Digital presenceFun In The Sun compliance and trust
Trust signalCompliance3 records
Fun In The Sun financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fun In The Sun leadership team
Management profileNumber of profiles
Profiles7 records
Fun In The Sun funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fun In The Sun M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fun In The Sun
What does Fun In The Sun do?
Fun In The Sun is a family-owned solar and pool heating installation contractor that designs, sells, and installs residential solar pool heating systems, solar photovoltaic (PV) electric systems, and solar hot water systems for homeowners in Central Florida. The company also supplies and installs complementary pool equipment including pumps, filters, automation controls, LED lighting, salt chlorinators, UV ozone generators, heat pumps, gas heaters, and custom outdoor fire features, serving as an authorized warranty station for multiple major equipment brands.
Is Fun In The Sun a public or private company?
Fun In The Sun is a private company. It is classified as family owned and is currently operating.
When was Fun In The Sun founded?
Fun In The Sun was founded in 1996. It employs 11 to 50 people.
Where is Fun In The Sun based?
Fun In The Sun is headquartered in Orlando, United States, in the North America region.
How does Fun In The Sun make money?
Five revenue lines are on record. Solar Pool Heating Installation is the primary driver. The others are solar Electric (PV) Installation, solar Hot Water Installation, pool Equipment Sales and Installation and maintenance and Repair Services.
Who are Fun In The Sun's main competitors?
Broad incumbents on record are Sunrun, Tesla Energy and ADT Solar. Direct peers are Momentum Solar, Trinity Solar, Semper Solaris and Blue Raven Solar. Roberson Solar is listed as a regional player. Others are Pentair and Hayward Holdings.
Does Fun In The Sun have an API?
No public API is recorded for Fun In The Sun.