StarTV

What StarTV does

StarTV is a major Turkish free-to-air commercial television channel, founded in 1989 and headquartered at Ahi Evran Cad. No:4 Maslak Sarıyer, Istanbul. The channel is legally organized as STARTV MEDYA HİZMETLERİ A.Ş., a Turkish joint stock company wholly owned by Doğuş Yayın Grubu (Doğuş Media Group), a diversified media conglomerate that also controls NTV, Euro Star, Kral Pop TV, multiple radio stations, and digital platforms including puhutv.com.

The channel's programming slate is anchored by high-rated Turkish-language drama series — including Yalı Çapkını (Turkey's most Googled TV series in 2023, concluded April 2025 after 101 episodes), Sahipsizler (5.67 rating, 20.57 share on premiere), Doğanın Kanunu, Çirkin, Sevdiğim Sensin, and Kral Kaybederse — supplemented by the daily news program Star Haber (19:00), lifestyle talk shows (Asuman Krause ile Hayat Güzeldir, Songül ve Uğur ile Sana Değer), and comedy programming. Distribution covers Türksat 4A satellite, all major Turkish pay-TV platforms (Digiturk, D-Smart, Teledünya, KabloTV, Tivibu), free live streaming at startv.com.tr, and native mobile applications on iOS, Android, and Huawei AppGallery.

The business model is advertising-funded: as a free-to-air commercial broadcaster with no viewer subscription fees, revenue is generated through advertising placements during programming. The company serves a horizontal mass-market segment — general Turkish-speaking viewers seeking entertainment, news, and lifestyle content in their native language — and operates with a stated headcount of 5,001–10,000 employees.

Name

StarTV

Legal name

STARTV MEDYA HİZMETLERİ A.Ş.

Website

https://startv.com.tr

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

StarTV is a Turkish free-to-air commercial television channel, founded in 1989 and based in Istanbul, broadcasting drama series, daily news, and lifestyle programming to mass-market Turkish audiences via satellite, cable, web streaming, and mobile apps.

Ownership category

akta.pro rank

Product category

Broadcast Television

NAICS

Television Broadcasting Stations (51612), Radio and Television Broadcasting Stations (5161)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

National General-Entertainment Broadcast Networks (MPABAAAA)

akta.pro secondary industries

International TV Broadcasters (Free-to-Air/Satellite/Cable) (MPABAEAJ), International News & Current Affairs Broadcasters (MPABAEAD)

Keywords

• Broadcast television
• Television programming
• Drama series production
• News broadcasting
• Entertainment content

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Television Advertising: Commercial broadcast television channel generating revenue through advertising placements during program breaks and sponsored content slots.

Go-to-market motion1 record

Distribution channels8 records

Marketing channels2 records

Core offering

Star TV is a free-to-air commercial Turkish television channel that broadcasts a diverse slate of Turkish-language programming including drama series, daily news, talk shows, comedy programs, and films. The channel distributes its content nationally through satellite (Türksat 4A), cable platforms (Digiturk, D-Smart, Teledünya, KabloTV, Tivibu), live streaming on its website, and mobile applications, targeting mass-market Turkish audiences.

Product overview

Star TV is a major Turkish broadcast television channel operated by StarTV Medya Hizmetleri A.Ş., part of Doğuş Media Group (DYG). The channel offers a diverse content portfolio including drama series (such as Yalı Çapkını, Sahipsizler, Doğanın Kanunu, Çirkin, Sevdiğim Sensin, Kral Kaybederse), daily news programming (Star Haber), talk shows (Asuman Krause ile Hayat Güzeldir, Songül ve Uğur ile Sana Değer), entertainment programs (Çok Güzel Hareketler 2), and films. The channel distributes content through satellite broadcast (Turksat 4A), cable providers (DIGITURK, D-SMART, TELEDÜNYA, KABLOTV, TİVİBU), and a mobile application for iOS, Android, and Huawei devices.

Differentiator

Problem solved

Functional benefit

Brands

• Star Haber: Daily news program broadcast at 19:00 every day on Star TV.

Products and services

• Yalı Çapkını A romantic drama series centered on the love story between Seyran and Ferit within the Korhan family. Aired on Star TV for three seasons with 101 episodes, concluding in April 2025. Targeted mass-market Turkish viewers; ranked as Turkey's most searched series on Google in 2023.
• Sahipsizler A drama series following six siblings who fight against all forms of desperation with hope. The story begins in Mardin with an innocent love story that puts the siblings through rigorous tests in Istanbul. Produced by OGM Pictures. Season premiere in September 2025 achieved 5.67 rating and 20.57 share, ranking #1 in Total audience category.
• Doğanın Kanunu A drama series starring Alperen Duymaz and Özge Yağız, airing Wednesdays at 20:00. The show consistently ranked #1 in ratings across all categories.
• Çirkin A drama series about Meryem, who lost her family at a young age and is known as 'Çirkin' (Ugly), and her childhood love Kadir. Produced by 25 Film. Aired Sundays at 20:00.
• Sevdiğim Sensin A drama series starring Aytaç Şaşmaz and Helin Kandemir, airing Thursdays at 20:00. The show topped ratings across all categories during its run.
• Kral Kaybederse A drama series on Star TV featuring an ambitious storyline with successful debut.
• Star Haber Star TV's daily news program airing every day at 19:00, providing Turkish viewers with daily news coverage and current affairs reporting.
• Songül ve Uğur ile Sana Değer A daily talk show airing weekdays at 09:30 on Star TV, targeting morning Turkish viewers.
• Asuman Krause ile Hayat Güzeldir A daily lifestyle talk show airing weekdays at 12:00 on Star TV.
• Çok Güzel Hareketler 2 A comedy entertainment program airing Mondays at 20:00 on Star TV.
• Olanlar Oldu

Quantifiable outcome

• Yalı Çapkını was ranked #1 as Turkey's most searched series on Google in 2023.
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Doğuş Yayın Grubu (Doğuş Media Group)coreOthersStar TV is operated by StarTV Medya Hizmetleri A.Ş., which is part of the Doğuş Yayın Grubu media conglomerate. The group operates multiple television channels (NTV, Star TV, Euro Star, Kral Pop TV), radio stations (NTV Radyo, Kral FM, Kral Pop, Eksen, Voyage), and digital platforms (ntv.com.tr, ntvspor.net, puhutv.com).

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• ITV plc: ITV is a UK-listed mass-market commercial broadcast network combining free-to-air linear TV, ad-funded streaming (ITVX), and in-house drama production — functionally analogous to Star TV at greater scale and with a public market valuation reference.
• Mediaset (MFE - Media for Europe): MFE operates Mediaset's portfolio of Italian and Spanish free-to-air commercial broadcast networks (Canale 5, Italia 1, etc.) with the same ad-supported mass-market drama/entertainment model as Star TV, but at significantly greater European scale.

Direct peers

• Kanal 7: Kanal 7 is a Turkish national free-to-air commercial broadcast network serving mass-market Turkish viewers with drama, news, and entertainment programming under an advertising-revenue model directly comparable to Star TV.
• TRT 1: TRT 1 is Turkey's flagship public broadcaster, the state-owned counterpart competing for the same mass-market Turkish-language drama, news, and entertainment audience as Star TV across satellite and cable distribution.
• TV8: TV8 is a Turkish national commercial broadcast channel carried on satellite and cable platforms, competing in the same mass-market entertainment/drama genre with an ad-supported revenue model comparable to Star TV.
• ATV: ATV (Kalyon Group) is a top-tier Turkish national free-to-air commercial broadcast network directly competing for the same prime-time drama and entertainment audiences and advertising budgets as Star TV.
• Show TV: Show TV is a major Turkish national commercial broadcaster carrying the same mix of mass-market drama series, entertainment shows, and news programming funded by advertising, distributed via Türksat and cable platforms head-to-head with Star TV.
• NOW TV (Fox TV Turkey): NOW TV is the rebranded Fox Turkey channel, a Turkish national general-entertainment broadcaster operating with the same free-to-air ad-supported model and overlapping drama/entertainment programming slate as Star TV.
• Kanal D: Kanal D is one of Turkey's largest national commercial broadcast networks, owned by Demirören Medya. It competes directly with Star TV in the same prime-time Turkish drama and entertainment slot, with similar ad-supported free-to-air distribution via satellite, cable, and digital streaming.

Emerging players

• Puhu TV: Puhu TV is the AVOD streaming platform owned by the same parent (Doğuş Yayın Grubu) as Star TV, competing in adjacent on-demand digital video while sharing content IP — directly comparable for cross-platform strategy even though the distribution mechanism differs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/startv
• Facebookfacebook.com/karasevdadiziofficial
• LinkedInlinkedin.com/company/star-tv_2

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StarTV