Safe Living Technologies
Safe Living Technologies is a Guelph, Ontario-based e-commerce retailer and service provider that sells EMF and RF detection meters, shielding materials, and building biology products to health-conscious homeowners, EHS sufferers, and building biology professionals across North America and globally.
- Company typePrivate
- Founded2006
- HeadquartersGuelph, Canada
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Safe Living Technologies does
Safe Living Technologies Inc. is a privately held Canadian corporation founded in 2006 and headquartered in Guelph, Ontario. The company specializes in the detection and mitigation of electromagnetic field (EMF) and radio frequency (RF) radiation, serving health-conscious homeowners, building biology professionals, and individuals with electromagnetic hypersensitivity (EHS). Its product portfolio spans entry-level to professional-grade EMF/RF meters (including its own Safe and Sound branded line plus distributed brands such as Gigahertz Solutions, Alpha Lab, and Cornet), shielding materials (Yshield paints, Swiss Shield fabrics, Signal Protect mesh, G-Iron ArmoFlex), interior shielding devices (power strips, remote cut-off switches, bed canopies), and grounding accessories.
The business operates primarily as a direct-to-consumer e-commerce retailer on the BigCommerce platform, with global shipping and dual USD/CAD pricing, complemented by paid EMF consulting, professional EMF/RF inspection services across North America, free 15-minute virtual consultations via SimplyBook, and an education arm offering EMR101, EMF certification training, and Building Biology courses. Revenue is generated through one-time hardware sales at price points ranging from approximately $149 for entry detectors to over $4,600 for professional test kits, plus professional services revenue from inspections and consultations. The company holds no disclosed institutional funding, maintains 1-10 employees, and operates as the North American distribution channel for several European shielding and meter manufacturers.
Customer acquisition relies on content-led and community-led go-to-market motions: an extensive educational content library (articles, conversion tables, exposure guidelines, EMF books), certification programs that create a recurring professional buyer base, an official InterNACHI partnership for home inspector credibility, and a free consultation funnel to convert traffic. Notable proprietary assets include the registered "We Make The Invisible, Visible" trademark, an EU Declaration of Conformity supporting cross-border distribution, and third-party tested Safe and Sound meter products positioned for the 5G/mmWave era.
Safe Living Technologies firmographics
Firmographics- Name
- Safe Living Technologies
- Legal name
- Safe Living Technologies Inc.
- Website
- https://safelivingtechnologies.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Safe Living Technologies is a Guelph, Ontario-based e-commerce retailer and service provider that sells EMF and RF detection meters, shielding materials, and building biology products to health-conscious homeowners, EHS sufferers, and building biology professionals across North America and globally.
- Ownership category
- akta.pro rank
Safe Living Technologies industry classification
Industry- Product category
- EMF/RF Detection and Shielding Products
- NAICS
- Electrical Equipment Manufacturing (33531), Testing Laboratories and Services (54138), Current-Carrying Wiring Device Manufacturing (335931)
- SIC
- Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- EMI/EMC & Filtering Components (Common-mode chokes, filters, shielding materials) (IMAGAJAN)
- akta.pro secondary industry
- EMI/RFI Suppression Components (Ferrite Beads/Cores/Filters) (HDAHANAE)
Keywords
Where Safe Living Technologies is headquartered
LocationHeadquarters
- HQ city
- Guelph
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Safe Living Technologies business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- E-commerce Product Sales: Direct retail sales of EMF meters, RF meters, shielding products, building materials, and accessories through the company's e-commerce platform. Products include various price points from entry-level detectors ($149-$199) to professional kits ($4,612+). Both one-time purchases and bundled kits.
- EMF Consulting Services: Phone consultations and EMF inspections provided to help customers develop EMF protection plans and identify EMF sources in their environments
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry Level EMF/RF Detectors |
| Unit Pricing | Pay-as-you-go | Intermediate EMF Meters |
| Unit Pricing | Pay-as-you-go | Professional EMF/RF Meters |
| Unit Pricing | Pay-as-you-go | Shielding Materials and Building Products |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Safe Living Technologies product offering
Product offeringCore offering
Safe Living Technologies distributes and white-labels EMF and RF radiation detection meters (entry-level through professional Gigahertz Solutions kits) and a full line of shielding products including carbon-based paints, aluminum mesh, magnetic field shielding, Swiss Shield fabrics, bed canopies, power control devices, and grounding accessories. The company also sells professional EMF/RF inspection services, phone consulting, and paid EMF certification training through its EMR101 education platform.
Product overview
Safe Living Technologies is a North American provider of EMF detection and mitigation products. The company offers a comprehensive portfolio organized around three pillars: EMF/RF detection instruments (meters and kits), shielding materials and products, and professional services. The meter portfolio spans from entry-level detectors (Safe and Sound EM3, Cornet ED88TPlus) through intermediate meters (Gigahertz Solutions ME3830B, HFE35C) to professional-grade instruments (Gigahertz Solutions NFA1000, NFA400, HFE59B), available as individual units or bundled into Electrosmog Test Kits (MK5, MK15, MK70-3D). Shielding products include Yshield carbon-based paints (HSF54 series with 44dB attenuation), G-Iron ArmoFlex magnetic shielding, Signal Protect aluminum mesh, RF shielding foil, Swiss Shield fabric/canopy products, and associated grounding accessories (GS2/GS3/GF4 kits, GSX grounding tape). The company also offers branded power control devices including the RCS4 Remote Cut Off Switch. Services include EMF/RF testing, consulting, mitigation planning, certification training, and free virtual consultations. The business operates as a distributor for multiple manufacturers including Gigahertz Solutions, Alpha Lab Inc., Swiss Shield, Signal Protect, and Yshield, while selling its own SLT-branded accessories and the Safe and Sound meter line.
Differentiator
Problem solved
Functional benefit
Products and services
- Safe and Sound EM3 Gauss Meter Entry-level EMF meter for measuring AC electric fields and AC magnetic fields (16 Hz – 2000 Hz); part of the company's own Safe and Sound brand.
- Safe and Sound EM2 EMF Gauss Meter EMF meter designed for Safe and Sound Pro II owners to measure electromagnetic field levels.
- Safe and Sound Pro II RF Meter Professional RF meter for ambient radio frequency measurement; 5G-ready for low and mid bands, third-party tested.
- Safe and Sound Pro mmWave RF Meter Professional RF meter for measuring millimeter-wave frequencies including 5G mmWave.
- Safe and Sound Micro 2.1 RF Detector Wearable RF detector providing real-time EMF exposure alerts for personal EMF awareness.
- Cornet ED98QPro5G Quad Mode Meter Quad-mode meter for combined EMF and RF detection including 5G bands.
- TriField EMF Meter Model TF2 AC gaussmeter, AC electric field meter, and radio power density meter in one unit; manufactured by Alpha Lab Inc.
- UHS2 3-Axis AC Gaussmeter Economical 3D gaussmeter for AC magnetic fields measured across 1 axis (source location) or 3 axes (total exposure); manufactured by Alpha Lab Inc.
- Line EMI Meter Dirty electricity power line meter measuring high-frequency electric fields on power lines in milliVolts peak-to-peak; manufactured by Alpha Lab Inc.
- Gigahertz Solutions NFA1000 Ultimate 3D professional-level EMF meter with data logger covering 5 Hz – 1,000,000 Hz; measures 3D AC magnetic fields and 1D potential-free AC electric fields, paired with NFA-Soft software for analysis and reporting.
- Gigahertz Solutions NFA400 Professional-level EMF meter with data logger; measures 3D magnetic fields and 1D potential-free AC electric fields (Y-Axis).
- Gigahertz Solutions ME3030B Basic EMF detection meter for AC electric fields and AC magnetic fields (16 Hz – 2000 Hz).
- Gigahertz Solutions HFE59B RF Meter Kit Professional RF analyzer with 27 MHz – 3.3 GHz range; includes UBB27 omni-directional and logarithmic-periodic antennas, audio signal analysis, peak hold, and data logging.
- MK5 Electrosmog Test Kit Entry-level EMF test kit bundling the Gigahertz Solutions ME3030B EMF meter and the Safe and Sound RF detector.
- MK15 Electrosmog Test Kit Intermediate EMF test kit bundling the Gigahertz Solutions ME3830B EMF meter and the Safe and Sound Pro II RF meter.
- MK70-3D Electrosmog Test Kit Professional EMR test kit bundling the Gigahertz Solutions NFA1000 3D EMF meter with data logger and the HFE59B RF meter; designed for hospitals, EMR research facilities, EMF testing labs, and EMF professionals.
- Yshield HSF54 EMF Shielding Paint Carbon-based, corrosion-resistant EMF/RF shielding paint with 44 dB (99.996%) attenuation per layer; 5G-ready, suitable for interior and exterior application.
- Signal Protect AM2 Aluminum Shielding Mesh Aluminum shielding mesh for RF protection sold in rolls for interior RF shielding applications.
- G-Iron ArmoFlex Flexible magnetic field shielding material for blocking AC magnetic fields; >35 dB (98%) attenuation at 50 Hz, fire- and corrosion-resistant.
- RCS4 Remote Cut Off Switch Kit Remote control system to switch electrical circuits on/off, mitigating AC electric fields and dirty electricity; controls up to 4 branch circuits.
- Swiss Shield Ventus EMF Bed Canopy Premium EMF bed canopy made from Swiss Shield shielding fabric for sleeping-area protection.
- Yshield Interior Grounding Kit (GS2/GS3/GF4) Interior and exterior grounding plate kits required for proper grounding of shielding paints, nettings, and fleeces.
- Grounding Tape GSX10/GSX50 Self-adhesive conductive fleece grounding tape for use under shielding paints, to bridge cracks and join adjacent surfaces.
- AC Current Clamp Meter AC current clamp leaker meter for measuring AC leakage current from live wires; available in large and small sizes.
- RF Shielding Foil Aluminum RF shielding foil designed to block analogue and digital RF radiation for interior applications.
- Gigahertz Solutions EMF/RF Meter Cases (K2, K5, K7) Hard-cover plastic carrying cases for Gigahertz Solutions meters; K7 holds 6 slots, K2 and K5 hold 2 meters each.
- PM1 NFA EMF Meter Holder Fiberglass holder enabling potential-free or ungrounded AC electric field measurements; compatible with Gigahertz Solutions NFA1000 and NFA400 meters.
- EMF Consulting Services Phone consultations and professional EMF mitigation services for developing personalized EMF protection plans.
- EMF Testing and RF Testing Services Professional EMF inspection and testing services for residential and commercial properties, including mitigation recommendations.
- EMF Certification Training Paid EMF certification and training programs including Building Biology courses, EMR Interactive Seminars, and mmWave Learning modules.
- Free Virtual EMF Consult Free 15-minute virtual consultation to help customers start an EMF protection plan; booked through the SimplyBook platform.
Quantifiable outcome
- Yshield HSF54 EMF Shielding Paint achieves 44 dB attenuation (99.996%) with one coat
- +1 more outcomes
Companies that use Safe Living Technologies
Customer profileSegments3 records
Ideal customer profiles3 records
Safe Living Technologies technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Safe Living Technologies partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- InterNACHIcoreOfficial InterNACHI Partner - Safe Living Technologies is recognized as an official partner of the International Association of Certified Home Inspectors, indicating collaboration in building inspection and EMF assessment standards.
- Gigahertz SolutionscorePrimary supplier of professional-grade EMF and RF meters. The company sells a wide range of Gigahertz Solutions products including NFA1000, NFA400, HFE59B, HF38B, and related accessories and test kits.
- Swiss ShieldcoreSupplier of premium shielding fabrics including Swiss Shield Naturell and Swiss Shield Ventus products for bed canopies and clothing.
- YshieldcoreSupplier of Yshield EMF shielding paints, grounding kits, and related installation products for building material shielding applications.
- Safe and SoundcoreOwn brand of EMF and RF meters including Safe and Sound Pro II, EM2, EM3, and Micro detectors. Products are third-party tested and include free shipping on select items.
- Rob MetzingerminorEMF expert who offers branded Rob Metzinger Meter Kits and educational resources for EMF detection and building biology.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Safe Living Technologies competitors and assessment
Company assessmentOthers
- Swiss Shield: Manufacturer of Öko-Tex certified EMF shielding fabrics used in SLT's bed canopies and apparel; relevant as a key upstream supplier in the shielding fabrics category.
- Gigahertz Solutions: German manufacturer of professional-grade EMF/RF meters (NFA1000, HFE59B, ME3030B) that SLT resells; included because Gigahertz is the dominant upstream supplier in the category and could become a direct competitor via its own e-commerce channel.
- Building Biology Institute (IBN): Professional certification body for Building Biology practitioners; SLT offers affiliated courses and InterNACHI-style training. Comparable ecosystem player serving the same building-biology professional audience that drives demand for SLT's professional-grade meters.
- Alpha Lab Inc. US manufacturer of TriField EMF meters, UHS2 Gaussmeters, and Line EMI meters that SLT resells; comparable as a meter manufacturer/supplier with overlapping product line and end customers.
- Yshield: Manufacturer of EMF shielding paints, grounding products, and fabrics that SLT distributes; an upstream supplier whose direct-to-consumer strategy could compete with or complement SLT's distribution role.
Direct peers
- Groundology: UK-based EMF protection retailer offering shielding paints, fabrics, bed canopies, and grounding products; comparable catalog and customer segment, primarily serving European consumers and competing with SLT in global shipping markets.
- SYB Technologies: EMF shielding paint and building materials specialist; offers Yshield-distributed paints and related products with a comparable focus on residential RF/EMF mitigation, overlapping SLT's building material shielding category.
- DefenderShield: Direct-to-consumer brand selling EMF/RF shielding products (phone cases, blankets, laptop pads, clothing); competes with SLT in the consumer EMF protection segment, though more weighted toward personal device shielding than whole-home/building solutions.
- EMF Protection Store: Online retailer of EMF protection products including shielding clothing, phone pouches, and meters; competes with SLT in the consumer-direct channel for health-conscious buyers.
- LessEMF: US-based direct-to-consumer retailer of EMF shielding fabrics, paints, meters, and bed canopies; the closest North American catalog competitor to SLT with overlapping suppliers (Yshield, Swiss Shield) and consumer/building-biology customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Safe Living Technologies social profiles
Digital presenceSafe Living Technologies compliance and trust
Trust signalCompliance5 records
Safe Living Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Safe Living Technologies leadership team
Management profileNumber of profiles
Profiles1 record
Safe Living Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Safe Living Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Safe Living Technologies
What does Safe Living Technologies do?
Safe Living Technologies distributes and white-labels EMF and RF radiation detection meters (entry-level through professional Gigahertz Solutions kits) and a full line of shielding products including carbon-based paints, aluminum mesh, magnetic field shielding, Swiss Shield fabrics, bed canopies, power control devices, and grounding accessories. The company also sells professional EMF/RF inspection services, phone consulting, and paid EMF certification training through its EMR101 education platform.
Is Safe Living Technologies a public or private company?
Safe Living Technologies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Safe Living Technologies founded?
Safe Living Technologies was founded in 2006. It employs 1 to 10 people.
Where is Safe Living Technologies based?
Safe Living Technologies is headquartered in Guelph, Canada, in the North America region.
How does Safe Living Technologies make money?
Two revenue lines are on record. E-commerce Product Sales are the primary driver. The others are EMF Consulting Services.
Who are Safe Living Technologies's main competitors?
Others on record are Swiss Shield, Gigahertz Solutions, Building Biology Institute (IBN), Alpha Lab Inc. and Yshield. Direct peers are Groundology, SYB Technologies, DefenderShield, EMF Protection Store and LessEMF.
Does Safe Living Technologies have an API?
No public API is recorded for Safe Living Technologies.
What industry is Safe Living Technologies in?
Safe Living Technologies's product category is EMF/RF Detection and Shielding Products. Its primary akta.pro industry code is IMAGAJAN, EMI/EMC & Filtering Components (Common-mode chokes, filters, shielding materials), with a secondary code of HDAHANAE, EMI/RFI Suppression Components (Ferrite Beads/Cores/Filters). Its NAICS code is 33531 and its SIC code is 3825.