Australian Almonds

What Australian Almonds does

Australian Almonds is the consumer-facing brand operated by the Almond Board of Australia (ABA), a private nonprofit industry peak body founded in 1985 and headquartered at 1801 Bookpurnong Road, Loxton, South Australia. The ABA represents the entire Australian almond supply chain — growers, processors, and marketers — and supports them through collective marketing, research investment, sustainability programs, and government engagement, funded primarily through grower levies. The organization itself has 1–10 employees and does not sell almonds directly; instead, it operates as a managed-services-style industry body facilitating development and demand generation for the broader $1.3B-export Australian almond sector.

The digital product surface consists of australianalmonds.com.au, which functions as a marketing and educational platform featuring a 60+ recipe library organized across eight categories, evidence-based health and nutrition fact sheets (gut health, heart health, diabetes, mood and cognition, weight management, general wellness), sustainability resources covering irrigation efficiency and pollinator health, and a CRUNCH recipe eBook led by global ambassador Poh Ling Yeow (MasterChef Australia host). Adjacent channels include social media, email/newsletter capture, and trade exhibition participation at Gulfood 2026 in Dubai targeting international buyers. Notable ecosystem partnerships include Bee Friendly Farming Australia (covering 42% of orchards), the South Australian Research Institute for the first Australian Whole Orchard Recycling study, Select Harvests for closed-loop processing, Wheen Bee Foundation, Horticulture Innovation Australia, and TradeMutt for grower mental health support.

Commercially, ABA is funded by grower levies and supplemented by occasional grants (e.g., a $32,000 ARENA grant in 2012); it does not produce or sell almonds. Its strategic value is measured at the industry level: a record $1.3 billion in export value was achieved last financial year, with China accounting for over 60% of exports under favorable trade agreements and premium pricing. Underlying proprietary practices span Whole Orchard Recycling (mulching end-of-life trees to improve soil and water retention), Bee Friendly Farming certification, and Select Harvests' closed-loop processing that converts hull and shell into power, compost, and organic fertilizer.

Name

Australian Almonds

Legal name

Almond Board of Australia

Website

https://australianalmonds.com.au

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Australian Almonds is the consumer-facing brand of the Almond Board of Australia, a nonprofit industry peak body supporting Australian almond growers, processors, and marketers through collective marketing, research, and sustainability programs. The industry it represents achieved a record $1.3 billion in exports, primarily to China.

Ownership category

akta.pro rank

Headquarters

HQ city

Loxton

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Industry Development and Marketing: Australian Almonds (Almond Board of Australia) operates as an industry peak body funded by grower levies to facilitate industry development, marketing, research, and sustainability initiatives. The organization does not directly generate revenue but supports the broader Australian almond industry's export value of $1.3 billion.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Australian Almonds is the consumer-facing marketing brand of the Almond Board of Australia, operating as the peak industry body for Australian almond growers, processors, and marketers. The organization delivers industry marketing, consumer education, health and nutrition content, sustainability advocacy, and export promotion to support the Australian almond industry's development and global positioning.

Product overview

Australian Almonds operates as the marketing and promotional arm for the Australian almond industry, representing the entire supply chain from growers to processors. The organization's digital presence consists of a marketing platform featuring recipe content, health and nutrition education, sustainability practices, and grower resources. The portfolio includes a recipe collection organized into eight categories, health fact sheets covering six wellness areas, sustainability resources addressing environmental stewardship, and a CRUNCH eBook featuring celebrity chef recipes. The Almond Board of Australia (ABA) serves as the governing body, facilitating industry development and research investment.

Differentiator

Problem solved

Functional benefit

Products and services

• CRUNCH Recipes eBook

Quantifiable outcome

• Record $1.3 billion in export value last financial year
• +2 more outcomes

Named customers2 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core, supporting and flagship.

• Bee Friendly Farming AustraliacoreStrategic or Co-development Partner · 1 January 2022Partnership initiated in 2022 between the Almond Board of Australia and Bee Friendly Farming Australia to promote their bee-friendly certification program. Works with land managers to help protect, preserve and promote pollinator health including both honeybees and native bees. Approximately 42% of almond orchards already certified including the ACE Orchard at Loxton.
• TradeMuttsupportingGTM or Marketing PartnerMental health partnership with social justice work wear company TradeMutt. Supports the mental health of the almond industry and regional communities who often have reduced access to mental health services. Addresses stress caused by unfavourable conditions and isolation in remote farming environments.
• South Australian Research Institute (SARI)coreStrategic or Co-development PartnerResearch partnership conducting the first Australian Whole Orchard Recycling (WOR) study. Neale Bennett hosts the study at his Merbein property. Research identifies benefits of recycling almond trees back into orchard soil including increased soil matter and water holding capacity.
• Select HarvestscoreStrategic or Co-development PartnerMajor Australian almond processor operating Carina West processing plant near Mildura, Victoria. Implements closed loop system utilizing almond hull and shell to produce power, compost, and organic fertiliser. Committed to zero waste principles.
• Wheen Bee FoundationsupportingStrategic or Co-development PartnerFoundation orchestrating the Bee Friendly Farming program that the Almond Board of Australia partners with to support pollinator health and sustainable agriculture.
• Poh Ling YeowflagshipGTM or Marketing PartnerMasterChef Australia host serves as global ambassador for Australian Almonds. Featured in 'CRUNCH Recipes' eBook campaign and multiple recipe content pieces showcasing versatility of Australian almonds.
• Horticulture Innovation Australia LimitedsupportingOthersIndustry body involved in contractual monitoring and evaluation of project investment for the Australian almond industry.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Almond Board of California: Parallel statutory marketing body that promotes California almonds globally and funds research, sustainability, and nutrition programs; the most direct peer because both operate as levy-funded industry associations competing for the same global almond demand pool.
• Select Harvests: Australia's largest publicly listed almond processor and a named ABA partner running the Carina West closed-loop plant; directly comparable as the dominant commercial vehicle through which ABA's marketing translates into processed, branded almond product.
• Australian Macadamias: Australia's peer tree nut industry marketing body funded by grower levies to drive demand, sustainability research, and export promotion; structurally identical to ABA and competing for the same health-conscious consumer and export buyer mindshare.
• California Walnut Board: Federally authorized US walnut marketing order running consumer health campaigns and export promotion programs; comparable as another statutory tree nut marketing body executing the same playbook in a competitive snack-nut category.

Broad incumbents

• Blue Diamond Growers: World's largest almond processor-marketer and grower cooperative; comparable because it executes exactly the demand-creation, branding, and product development function that ABA supports at the industry level, particularly in snack and ingredient channels.
• Olam Food Ingredients: Global tree nut and ingredient processor with significant almond sourcing and ingredient-grade supply; comparable because it competes for the same international ingredient buyers ABA targets while also educating end customers on nut-based applications.
• Wonderful Pistachios / Paramount Farms: Vertically integrated tree nut grower-processor-marketer running celebrity-amplified consumer campaigns analogous to ABA's Poh Ling Yeow partnership; relevant benchmark for branded nut marketing scale and consumer pull.
• Diamond Foods: Established nut snack and ingredient brand owner with retail and foodservice distribution; relevant as a downstream branded competitor whose marketing spend influences category demand alongside ABA's pull-through programs.

Regional players

• Mariani Nut Company: Long-established US almond and nut processor-retailer with strong consumer branding; comparable as a downstream value-chain participant whose retail presence depends on the kind of origin-of-quality marketing that ABA provides.

Others

• Hort Innovation Australia: National research and development corporation named in ABA's partnerships; comparable as the funding/strategy layer that sits above ABA in Australia's horticulture industry, shaping investment and evaluation across grower-levy-funded categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ausalmonds
• Facebookfacebook.com/Australianalmonds

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Australian Almonds