Social Tees Animal Rescue

What Social Tees Animal Rescue does

Social Tees Animal Rescue is a 501c3 no-kill animal rescue organization founded in 2001 and headquartered in New York City's East Village. The organization operates a foster-based model in which rescued abandoned dogs and cats are placed with volunteer foster families until permanent adoption, with staff and volunteers prioritizing thorough veterinary treatment, animal wellbeing, and careful matching of each animal to the family best able to meet its needs for life. It has been operating for 25 years and runs no technology product or software platform; its services are programmatic and operational rather than digital.

The organization is funded almost entirely through charitable giving rather than earned revenue, with three primary streams: monetary donations from the animal-loving public, in-kind donations of supplies (leashes, collars, crates, preventatives, food, cleaning supplies), and proceeds from fundraising events. There is no pricing model in the conventional sense, as the rescue does not charge for adoption or foster services. Its go-to-market is community-led and event-driven, leveraging Instagram, an email newsletter, the website, Petfinder listings, celebrity and influencer amplification, and recurring events such as dog-friendly bingo, yoga, kickboxing fundraisers, happy hours, art events, meet-and-greets, and trivia nights.

Its customer base is segmented into three horizontal personas: prospective adopters seeking rescue dogs and cats, foster parents providing temporary homes, and donors and supporters providing financial or material contributions. Core operational partners include First Avenue Veterinary Hospital for healthcare, a network of brand partners running percentage-of-proceeds campaigns (The Farmer's Dog, Piper Wai, Scribner's Lodge), and venue partners hosting fundraising events (Hit House, Time Out Market Union Square, La Plaza Cultural, TMIRCE). The organization has recently undergone program transitions and a COVID-era restructuring of onsite and events programming, and is currently expanding its recurring event calendar and brand-partner donation channels.

Name

Social Tees Animal Rescue

Legal name

Social Tees Animal Rescue

Website

https://socialteesnyc.org

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Social Tees Animal Rescue is a 501c3 no-kill, foster-based animal rescue in NYC, founded in 2001, that finds forever homes for abandoned dogs and cats through donor-funded operations, volunteer foster networks, and community events.

Ownership category

akta.pro rank

Product category

Animal Rescue and Welfare Services

SIC

Services-Social Services (8300)

akta.pro primary industry

Foster & Volunteer Network Programs (BPAGAIAF)

akta.pro secondary industries

Animal Shelters & Adoption Services (BPAGAIAA), Animal Shelters & Rescue Operations (AFAEALAB)

Keywords

• Animal rescue services
• Nonprofit pet adoption
• Foster-based rescue
• Veterinary rehabilitation services
• Animal welfare programs

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Monetary Donations: Social Tees Animal Rescue is a 501c3 non-profit that relies almost entirely on benevolent monetary donations from the animal-loving public. 100 percent of donations are used directly to rescue and rehabilitate dogs in need. Donations support veterinary expenses, foster and volunteer programs, supplies like pet food and training courses.
2. Material Donations: Accepts material donations including dog leashes, martingale collars, wire crates, flea/tick/heartworm preventatives, wee pads, bully sticks, and eco-friendly cleaning supplies.
3. Fundraising Events: 100% of proceeds from events like kickboxing classes, sketch nights, and bingo events support the organization's rescue work.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Social Tees Animal Rescue is a 501c3 no-kill rescue in NYC that finds forever homes for abandoned dogs and cats through a foster-based, community-oriented program. The organization provides thorough veterinary treatment and rehabilitation, then matches each animal with the family best able to meet its needs for life. All operations are supported by donations and a network of foster parents, volunteers, and community partners.

Product overview

Social Tees Animal Rescue is a non-profit (501c3) no-kill animal rescue organization in NYC operating as a foster-based, community-oriented program. They do not offer a technology product or software platform. Their services include animal rescue and adoption (for dogs and cats), foster care programs, volunteer coordination, fundraising events, and community engagement programs. Their 'products' are programmatic services focused on animal welfare rather than technology offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Animal Rescue and Adoption Program

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• First Avenue Veterinary HospitalcoreOthersProvides thorough and compassionate veterinary care for most animals that pass through the rescue on their way to adoption. Key healthcare partner for the organization.
• Flobo Photo (Andrew Leal)minorOthersTalent photographer behind almost all photos on the website and office displays. Donates photography services to support the rescue.
• Found My AnimalminorGTM or Marketing PartnerPet accessory company and rescue advocates. Regular event partners and donors supporting Social Tees Animal Rescue.
• Paws in Chelsea & Paws InnminorGTM or Marketing PartnerDoggy daycare and boarding facilities. Owner adopted a pup from Social Tees and has been a loyal donor. Staff volunteers regularly. Social Tees alumni receive 20% off for life.
• Qualiphied (Elizabeth Mason)minorStrategic or Co-development PartnerGraphic design company that designed the organization's logo. Provides ongoing design support for the rescue.
• Van Zee Sign Co.minorOthersCreated the gorgeously guilded storefront office window sign. Owner has a Social Tees grad pup.
• Hit HouseminorGTM or Marketing PartnerKickboxing studio that hosts 'Kickboxing for a Cause' events. 100% of proceeds support Social Tees Animal Rescue.
• Time Out Market Union SquareminorGTM or Marketing PartnerHost venue for Miles for Mutts event. Percentage of sales during event donated to Social Tees Animal Rescue.
• TMIRCE (The Most Informal Run Club Ever)minorGTM or Marketing PartnerRunning club that partners with Time Out Market and Social Tees for meet-and-greet events featuring adoptable dogs.
• La Plaza CulturalminorGTM or Marketing PartnerCommunity garden venue hosting 'Sit, Stay, Sketch!' figure drawing events with rescue dogs.
• The Farmer's DogminorGTM or Marketing PartnerPet food company with ongoing campaign where a portion of proceeds goes to Social Tees Animal Rescue.
• Piper WaiminorGTM or Marketing PartnerBrand with ongoing campaign where a portion of proceeds goes to Social Tees Animal Rescue.
• Scribner's LodgeminorGTM or Marketing PartnerLodging company with ongoing campaign where a portion of proceeds goes to Social Tees Animal Rescue.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Muddy Paws Rescue: NYC-based foster-based dog rescue focused on adoption. Operates a volunteer- and foster-driven model similar to Social Tees, serving the same adopter and foster parent segments in the same metro area.
• Bideawee: Long-established NYC animal welfare organization offering pet adoption, rescue, and veterinary services. Comparable mission and NYC geography, though operates with a physical shelter footprint unlike Social Tees' foster-only model.
• Sean Casey Animal Rescue: Brooklyn-based no-kill animal rescue operating in NYC with a similar foster and adoption focus for dogs and cats. Directly comparable in mission, geographic market, and nonprofit donation-driven model.
• Animal Care Centers of NYC: Municipal shelter system serving NYC for animal intake, adoption, and rescue. Directly comparable operating geography and animal welfare mission, though funded and operated differently from Social Tees' independent 501c3 model.
• North Shore Animal League America: Large no-kill animal rescue and adoption organization based in the NYC metro region. Comparable no-kill philosophy, adoption services, and donor-supported model, though at significantly larger scale than Social Tees.

Broad incumbents

• ASPCA: National animal welfare organization headquartered in NYC. Overlaps on adoption, rescue, and anti-cruelty mission but operates at national scale with vastly broader programs, government affairs, and funding base.
• Best Friends Animal Society: Leading national no-kill animal welfare organization. Comparable no-kill mission and rescue/adoption focus, but operates sanctuaries, national campaigns, and regional centers at much larger scale than Social Tees.
• Humane Society of the United States: Largest US animal protection organization. Comparable in mission area but operates nationally with policy advocacy and corporate partnerships, distinct from Social Tees' community-level, foster-based rescue operations.

Others

• Petfinder: Online pet adoption marketplace where Social Tees already lists animals. Not a direct competitor but a key distribution channel — comparable because it aggregates adoptable pets from rescue organizations nationwide.
• Petco Love (formerly Petco Foundation): Pet industry-funded nonprofit supporting animal welfare organizations nationally. Comparable donor base and animal welfare focus, but functions as a grantmaker/funder to rescues like Social Tees rather than operating rescues directly.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/socialteesnyc
• Xx.com/socialteesnyc
• Facebookfacebook.com/SocialTeesAnimalRescue

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Social Tees Animal Rescue