LobbySpace
LobbySpace is a Hamburg-based SaaS company, founded in 2016, that provides GDPR-compliant cloud digital signage software bundled with managed Android media players for internal employee communication at multi-location German Mittelstand companies.
- Company typePrivate
- Founded2016
- HeadquartersHamburg, Germany
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What LobbySpace does
LobbySpace is a Hamburg-based digital signage software company, incorporated as LobbySpace GmbH (HRB 156056) and founded in 2016, that builds a cloud-based SaaS platform for internal employee communication at multi-location German-speaking companies. The platform enables HR and internal communications teams to centrally create, schedule, and distribute content to displays across multiple sites, with a claimed customer base of over 500 companies including INTERSPORT, Marc Aurel, Technik Profi, TEMPUR, Apetito, UMCH, and Kirinus Health across retail, healthcare, food service, and education verticals.
The technology combines a cloud content management system hosted on Google Firebase (server infrastructure operated by Google Ireland Limited) with a managed Android-based media player device — the LobbySpace Box — shipped pre-configured for plug-and-play 48-hour deployment. The platform integrates Microsoft Entra ID for SSO, exposes a built-in app suite (Images, Videos, Webview, Weather, Instagram, Clock, Walls.io social wall, PDF, RSS, Kiosk mode), and supports CI-compliant Smart Templates for on-brand content creation. Hosting is exclusively in EU data centers certified GDPR-compliant by external auditors, with no third-country data transfers and ZUGFeRD e-invoicing support to enable public-sector sales.
The business model is SaaS subscription with annual billing in advance, packaged with managed hardware. The company targets German Mittelstand (200-5,000 employees) through a direct sales motion anchored on personal live demos, supported by a Reseller Program for partner-led expansion and competitor-comparison content targeting Yodeck, ScreenCloud, viewneo, FRAMR, and OptiSigns. LobbySpace is privately held with 1-10 employees, lists only one disclosed funding event (TinySeed, September 2022), and reports a 4.9/5 customer satisfaction rating on Capterra alongside a 95% annual average uptime guarantee.
LobbySpace firmographics
Firmographics- Name
- LobbySpace
- Legal name
- LobbySpace GmbH
- Website
- https://lobbyspace.me
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- LobbySpace is a Hamburg-based SaaS company, founded in 2016, that provides GDPR-compliant cloud digital signage software bundled with managed Android media players for internal employee communication at multi-location German Mittelstand companies.
- Ownership category
- akta.pro rank
Where LobbySpace is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
LobbySpace business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure, Supply Chain
Revenue model
- Software Subscription Licenses: Cloud-based SaaS subscription licenses for Digital Signage software. Licenses are billed annually in advance. Customers pay for screen/display capacity with managed player hardware included in packages.
- Managed Hardware (LobbySpace Box): Pre-configured media player hardware (LobbySpace Box) included with service packages. Professional Media Players vorkonfiguriert und betriebsbereit geliefert.
- Reseller Plans: Special reseller rates offered for partners who want to resell LobbySpace Digital Signage solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Subscription packages with managed player hardware included |
| Freemium | Pay-as-you-go | Free Trial |
| Subscription | Multi-year contract | Enterprise Custom |
| Other | Annual | Reseller Rates |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
LobbySpace product offering
Product offeringCore offering
LobbySpace sells a cloud-based digital signage / infoscreen SaaS platform for internal corporate communication, sold as annual subscriptions and bundled with managed Android-based player hardware (LobbySpace Box) that ships pre-configured to customer sites. The platform enables HR and internal-communications teams to centrally create, schedule, and push CI-compliant content to unlimited screens across multiple locations, with real-time updates, Microsoft Entra ID SSO, and GDPR-compliant EU hosting.
Product overview
LobbySpace is a cloud-based digital signage and infoscreen software platform purpose-built for internal employee communication. The core offering is the LobbySpace Digital Signage Software, a managed SaaS platform that enables HR and internal communication teams to create, schedule, and centrally manage content for playback on digital screens across multiple locations. The platform is bundled with LobbySpace Box, a pre-configured Android-based media player device that ships as managed hardware (Plug & Play, remotely maintained). The product supports location-specific content targeting via Teams, Sub Teams, and Screen Tags, and provides CI-compliant Smart Templates for brand-consistent content creation without design tools.
Differentiator
Problem solved
Functional benefit
Products and services
- LobbySpace Digital Signage Software Cloud-based digital signage / infoscreen software platform for internal employee communication. Enables centralized content creation, scheduling, and automated playback across multiple screens and locations, with Teams/Sub-Teams/Screen-Tag targeting, CI-compliant Smart Templates, Microsoft Entra ID SSO, real-time updates, and GDPR-compliant EU hosting. Targets HR and internal-communication teams in mid-sized multi-location companies.
- LobbySpace Box Managed Android-based media player hardware included with LobbySpace subscriptions. Ships pre-configured and ready to use (Plug & Play), connects to displays via HDMI, receives content over Wi-Fi or LAN, and is remotely monitored and updated by LobbySpace to enable 48-hour deployment at customer sites.
Quantifiable outcome
- 4x more attention than posters
- +4 more outcomes
Companies that use LobbySpace
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles2 records
LobbySpace technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature9 records
LobbySpace partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Google FirebasecoreLobbySpace software is hosted on Google Firebase servers operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Firebase is used as the platform for mobile app and website development infrastructure.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
LobbySpace competitors and assessment
Company assessmentEmerging players
- Kitcast: SMB-focused Apple TV–centric digital signage SaaS. Targets small-business retail and hospitality signage with a simpler content experience, partially overlapping LobbySpace's ease-of-use positioning for smaller accounts.
- Rise Vision: Cloud-based digital signage platform focused on schools, nonprofits, and SMBs. Provides a comparable CMS-driven, template-based content experience, intersecting with LobbySpace's market for organizations seeking easy-to-deploy signage.
Regional players
- ONELAN: UK-based digital signage provider with strong presence across EMEA markets. Comparable cloud-managed signage offering aimed at multi-site enterprises and internal communications, though more EMEA-focused than LobbySpace's DACH core.
Direct peers
- ScreenCloud: UK-headquartered digital signage SaaS with a global customer base. Competes directly with LobbySpace on cloud-managed screens, integrations, and a content template/editor experience aimed at internal communications and workplace experience.
- FRAMR: DACH digital signage competitor explicitly cited by LobbySpace. Comparable focus on internal/employee information displays and bundled player hardware for SMB and mid-market customers.
- viewneo: Germany-based digital signage software vendor explicitly listed as a LobbySpace competitor. Overlaps on DACH customer base, CMS-driven content distribution, and BYOD or bundled media player delivery models.
- OptiSigns: US-based digital signage SaaS competitor named by LobbySpace on its comparison pages. Targets the same enterprise and multi-site use cases with similar template-driven content and cloud CMS capabilities.
- Yodeck: Cloud-based digital signage SaaS widely named as a competitor by LobbySpace. Both target SMB/mid-market multi-location customers with subscription pricing and media player bundles, competing head-to-head on ease-of-use and per-screen economics.
Broad incumbents
- BrightSign: Established hardware-first digital signage media player vendor with an integrated BrightSign Network cloud CMS. Overlaps with LobbySpace's bundled hardware-plus-cloud strategy and competes for integrators and end customers.
- Scala (Stratacache): Large, established enterprise digital signage platform owned by Stratacache. Competes with LobbySpace in the same digital signage category but sells broadly across retail, QSR, and corporate environments with a heavier enterprise and integrator footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
LobbySpace social profiles
Digital presenceLobbySpace compliance and trust
Trust signalCompliance1 record
LobbySpace financial estimates
Financial estimateRevenue estimate
Valuation estimate
LobbySpace leadership team
Management profileNumber of profiles
Profiles1 record
LobbySpace funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LobbySpace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LobbySpace
What does LobbySpace do?
LobbySpace sells a cloud-based digital signage / infoscreen SaaS platform for internal corporate communication, sold as annual subscriptions and bundled with managed Android-based player hardware (LobbySpace Box) that ships pre-configured to customer sites. The platform enables HR and internal-communications teams to centrally create, schedule, and push CI-compliant content to unlimited screens across multiple locations, with real-time updates, Microsoft Entra ID SSO, and GDPR-compliant EU hosting.
Is LobbySpace a public or private company?
LobbySpace is a private company. It is classified as venture growth investor backed and is currently operating.
When was LobbySpace founded?
LobbySpace was founded in 2016. It employs 1 to 10 people.
Where is LobbySpace based?
LobbySpace is headquartered in Hamburg, Germany, in the Europe region.
How does LobbySpace make money?
Three revenue lines are on record. Software Subscription Licenses are the primary driver. The others are managed Hardware (LobbySpace Box) and reseller Plans.
Who are LobbySpace's main competitors?
Emerging players on record are Kitcast and Rise Vision. ONELAN is listed as a regional player. Direct peers are ScreenCloud, FRAMR, viewneo, OptiSigns and Yodeck. Broad incumbents are BrightSign and Scala (Stratacache).
Does LobbySpace have an API?
No public API is recorded for LobbySpace.