France Rocks
- Company typePrivate
- Founded2016
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
France Rocks firmographics
Firmographics- Name
- France Rocks
- Legal name
- France Rocks
- Website
- https://francerocks.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
France Rocks industry classification
Industry- Product category
- Cultural Event Promotion
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Touring Concert Promoters & Presenters (MPAGAAAA)
- akta.pro secondary industries
- Concert & Tour Promoters (MPAIAFAA), Concerts & Music Festivals (THAJAFAA)
Keywords
Where France Rocks is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
France Rocks business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Event promotion and sponsorship: France Rocks generates visibility and funding through sponsorship arrangements with French and American organizations including cultural institutions, brands, and government agencies that support French music promotion in the US.
- Ticket sales and event revenue: Many France Rocks events feature free admission (particularly at venues such as Lincoln Center's David Rubenstein Atrium and Central Park SummerStage), while other events charge ticket prices for venue admission.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
France Rocks product offering
Product offeringCore offering
France Rocks curates and promotes French and Francophone music and cultural events for US audiences through an online discovery platform (francerocks.com) featuring an artist directory of 200+ French artists, North American tour date listings, and editorial content. The organization produces the annual Summerfest festival series, the France Rocks Summer for the City concert series at Lincoln Center, and partners with French cultural institutions (Cultural Services of the French Embassy, Bureau Export, Institut Français) to connect French artists with American audiences through live events.
Product overview
France Rocks operates as a unified platform centered on promoting francophone music and culture in the United States. The core offering consists of the main discovery website, which serves as a hub for artist promotion, tour date listings, and cultural content. The product portfolio includes the annual Summerfest festival series, the France Rocks Summer for the City concert series at Lincoln Center, and the New York Sephardic Jewish Film Festival. Supporting modules include an artist directory, newsletter subscription service, and blog news section. The platform functions as an aggregator and promotional channel rather than a transactional music service.
Differentiator
Problem solved
Functional benefit
Products and services
- France Rocks Platform The main website serving as the definitive platform for discovering French music, promoting Francophone music and culture in the US, and connecting artists with audiences. Provides artist profiles, tour date listings, blog content, and newsletter signup.
- Summerfest Annual music festival series showcasing French and Francophone artists across North America, with editions from 2016 to present at venues including Lincoln Center, Central Park SummerStage, Brooklyn Steel, Irving Plaza, and SXSW (Austin).
- France Rocks Summer for the City Free outdoor concert series presented at Lincoln Center (David Rubenstein Atrium) featuring French and Francophone artists, part of the Summer for the City festival programming.
- New York Sephardic Jewish Film Festival (NYSJFF) Annual film festival presented in partnership featuring Sephardic films, cultural events, and live performances at the Museum of Jewish Heritage, with France Rocks as a promotional and curatorial partner.
- North America Tour Date Promotions Curated listing and promotion of French and Francophone artist tour dates across North America, featuring ticketing information and venue details for individual shows in New York, Los Angeles, Miami, Chicago, Toronto, Montreal, and other cities.
Companies that use France Rocks
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
France Rocks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
France Rocks partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- Cultural Services of the French EmbassycoreCultural Services of the French Embassy provides a platform for exchange between French and American artists, intellectuals, and the general public. Based in New York City and other US cities, it develops the cultural economy and is a primary institutional partner of France Rocks.
- Bureau ExportcoreBureau Export is a non-profit organization and global network of export specialists supporting French artists and labels internationally for over 20 years. Co-presenter of France Rocks Summerfest events and SXSW showcases.
- Institut FrançaiscoreInstitut Français is the agency of the French ministries of Foreign Affairs and Culture responsible for international cultural exchanges, supporting artists and professionals across over 160 countries. Listed as a sponsor and partner of France Rocks.
- LacosteminorLacoste is a premium casual wear brand whose core values of optimism and elegance align with French cultural promotion. Supported France Rocks Summerfest 2017 events including the Central Park SummerStage Fête de la Musique celebration.
- Air FranceminorAir France, the French national airline, is listed as a sponsor and partner supporting France Rocks events and French cultural programming in the US.
- DailymotionminorDailymotion, the #2 video platform with over 110M monthly uniques worldwide, is listed as a sponsor supporting France Rocks' video content and music promotion.
- Lincoln Center for the Performing ArtscoreLincoln Center hosts France Rocks Summerfest events at its David Rubenstein Atrium venue. Partnership provides access to one of New York's premier performing arts venues for French artist performances.
- Central Park SummerStage / City Parks FoundationcoreCentral Park SummerStage, a program of the City Parks Foundation, provides free outdoor concert programming in New York City. France Rocks has presented multiple free events at SummerStage including annual Fête de la Musique celebrations.
- Northside Festival (Brooklyn)minorNorthside Festival in Brooklyn is a partner venue for France Rocks Summerfest programming, hosting events such as Laetitia Sadier and Emel Mathlouthi performances in 2017.
- SXSW FestivalcoreSXSW in Austin, TX is a key annual platform for France Rocks showcases featuring French artists. France Rocks / Bureau Export have presented annual showcases at SXSW since at least 2016.
- Atout FranceminorAtout France is the French government agency responsible for promoting and developing France's tourism sector. Listed as a sponsor of France Rocks.
- Sud de FranceminorSud de France is an umbrella brand for food and wine products from the Languedoc-Roussillon region of southern France. Listed as a sponsor of France Rocks.
- LeSportsacminorLeSportsac, an American lifestyle bag and travel brand with international recognition, is listed as a sponsor of France Rocks.
- Arts Initiative at Columbia UniversityminorThe Arts Initiative at Columbia University promotes arts and culture as part of the Columbia University experience. Listed as a partner of France Rocks.
- Columbia Alumni Arts League (CAAL)minorCAAL is a Columbia Alumni Association program supporting arts at Columbia University. Listed as a partner of France Rocks.
- TechnikartminorTechnikart is an independent French magazine covering trends in music, technology, cinema, fashion, and culture since 1991. Listed as a sponsor of France Rocks.
- KitsunéminorKitsuné is a French electronic music label and club night brand that has organized events at SXSW and other venues. France Rocks has partnered with Kitsuné for club night programming featuring French artists.
- Barbès RecordsminorBarbès Records is a record label and Brooklyn-based label specializing in global music. Several France Rocks artists including Las Rubias del Norte are released on Barbès Records.
- French TechminorFrench Tech is the term describing the French startup community. France Rocks has partnered with French Tech for events including the French Tech Lunch at SXSW 2016, combining technology and cultural programming.
- French-American Cultural Exchange (FACE) FoundationminorFACE Foundation is listed as a supporter of France Rocks Summerfest 2017, supporting cultural exchange between France and the US.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
France Rocks competitors and assessment
Company assessmentDirect peers
- Bureau Export (now AFEX): French music export organization supporting French artists abroad; France Rocks is essentially its US-market execution partner and co-presents Summerfest and SXSW showcases, making it the closest functional peer.
- MUTEK: International festival and showcase platform for electronic and experimental music with editions in multiple cities; comparable to France Rocks as a curated festival/conference producer with international artist programming.
- Mundial Montreal: World-music showcase and conference in Montreal featuring international artist programming, professional networking, and discovery — highly comparable in structure and target audience to France Rocks' Summerfest.
- Reeperbahn Festival: German-led European music export showcase/conference combining live showcases, conferences, and international artist programming — structurally analogous to France Rocks' Summerfest model.
- The Great Escape: UK-based new-music showcase festival featuring international artists across multiple venues — a comparable model of curated international-music discovery events for an industry/press audience.
- Eurosonic Noorderslag: Dutch European-music export showcase with national-pavilion programming (analogous to France Rocks' French-artist focus), industry conference, and live showcases — directly comparable in mission.
Broad incumbents
- SXSW: The US' largest music-industry showcase/festival; France Rocks operates an annual curated stage within SXSW, making SXSW both a partner venue and the broad incumbent in the showcase space.
Emerging players
- Folk Alliance International: Music-industry conference and showcase focused on folk/roots music; comparable as an artist-discovery showcase with global programming and venue partnerships, though narrower in genre.
Others
- What the France (whatthefrance.org): Sister platform referenced on France Rocks' own site as a related outlet for French cultural content; complementary rather than directly competing.
- FACE Foundation (French-American Cultural Exchange): Listed supporter of France Rocks Summerfest 2017; comparable as a US-France cultural exchange organization enabling artistic exchange, though not a music promoter per se.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
France Rocks social profiles
Digital presenceFrance Rocks financial estimates
Financial estimateRevenue estimate
Valuation estimate
France Rocks leadership team
Management profileNumber of profiles
Profiles1 record
France Rocks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
France Rocks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about France Rocks
What does France Rocks do?
France Rocks curates and promotes French and Francophone music and cultural events for US audiences through an online discovery platform (francerocks.com) featuring an artist directory of 200+ French artists, North American tour date listings, and editorial content. The organization produces the annual Summerfest festival series, the France Rocks Summer for the City concert series at Lincoln Center, and partners with French cultural institutions (Cultural Services of the French Embassy, Bureau Export, Institut Français) to connect French artists with American audiences through live events.
Is France Rocks a public or private company?
France Rocks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was France Rocks founded?
France Rocks was founded in 2016. It employs 1 to 10 people.
Where is France Rocks based?
France Rocks is headquartered in New York, United States, in the North America region.
How does France Rocks make money?
Two revenue lines are on record. Event promotion and sponsorship is the primary driver. The others are ticket sales and event revenue.
Who are France Rocks's main competitors?
Direct peers on record are Bureau Export (now AFEX), MUTEK, Mundial Montreal, Reeperbahn Festival, The Great Escape and Eurosonic Noorderslag. SXSW is listed as a broad incumbent. Folk Alliance International is listed as an emerging player. Others are What the France (whatthefrance.org) and FACE Foundation (French-American Cultural Exchange).
Does France Rocks have an API?
No public API is recorded for France Rocks.
What industry is France Rocks in?
France Rocks's product category is Cultural Event Promotion. Its primary akta.pro industry code is MPAGAAAA, Touring Concert Promoters & Presenters, with a secondary code of MPAIAFAA, Concert & Tour Promoters. Its NAICS code is 711320 and its SIC code is 7990.