Technikart
Technikart, founded in 1991, is a Paris-based independent French cultural monthly magazine and digital publisher covering culture, fashion, society, and lifestyle for under-35 French-speaking readers, with subscriptions, advertising, and a Creative Studio branded-content arm.
- Company typePrivate
- Founded1991
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Technikart does
Technikart is a French independent cultural magazine founded in 1991 and published by SAS YAKART (a private limited company with €270,000 in share capital, headquartered at 9 rue Mandar in Paris). The monthly publication covers contemporary culture across dedicated sections including Culture (media, music, cinema), Société (ideas, politics, media criticism), Nouveaux Luxes (fashion, jewelry, fragrances, watches, tech, cars), and Lifestyle, with the publication positioning itself as a cultural reference for French-speaking readers under 35. Editorial is led by publisher and director Fabrice de Rohan Chabot alongside editorial director Laurence Rémila and a structured team of section chiefs covering Culture, Cinema, Books, Art, Ideas, Economy, Fashion, and Test sections.
The core product is the print monthly Technikart Magazine, complemented by a digital version sold at €3.99 per issue, Hors-Série special themed editions, and an annual/multi-year subscription tier priced between €59 and €130 depending on format. Distribution is primarily direct through the company's own e-commerce on technikart.com and via subscription services managed in France, Switzerland, and Belgium. The product portfolio extends beyond the flagship title to include the Technikart Creative Studio (a branded-content division producing campaigns such as Unique Makers, Raised by Energy!, and Romance and Rhythm in partnership with Meetic), a sister publication called Le Grand Tour, and a Films vertical producing original short-form video content.
Revenue is generated through three streams: advertising and brand partnerships (targeting luxury, fashion, and lifestyle advertisers seeking access to the magazine's under-35 cultural audience, evidenced by collaborations such as the Paris Fashion Week dinner with Tommy Hilfiger for issue 300), direct subscription sales, and one-time digital and single-issue purchases. The business is privately held, founder-led, and operates at a small scale (11-50 employees) with no external funding, acquisitions, or parent company involvement evidenced in the source material.
Technikart firmographics
Firmographics- Name
- Technikart
- Legal name
- SAS YAKART
- Website
- https://technikart.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Technikart, founded in 1991, is a Paris-based independent French cultural monthly magazine and digital publisher covering culture, fashion, society, and lifestyle for under-35 French-speaking readers, with subscriptions, advertising, and a Creative Studio branded-content arm.
- Ownership category
- akta.pro rank
Technikart industry classification
Industry- Product category
- Magazine Publishing
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Arts, Culture & Literary Magazines (MPAJAEAN)
Keywords
Where Technikart is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Technikart business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Magazine Sales: Sale of individual digital issues of Technikart magazine at €3.99 per issue. Issue 300 available as digital version.
- Print and Digital Subscriptions: Annual and multi-year subscription plans ranging from €59.00 to €130.00, offering ongoing access to the magazine.
- Advertising: Revenue from advertising placements within the magazine and potentially on the website, targeting a culturally engaged under-35 demographic attractive to lifestyle, fashion, and entertainment brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Single digital issue |
| Subscription | Annual | Magazine subscription |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Technikart product offering
Product offeringCore offering
Technikart publishes a monthly French-language cultural magazine (print and digital editions) covering culture, society, fashion, luxury, music, cinema, and lifestyle, targeting readers under 35. The core product is sold through annual subscriptions (€59-€130), individual digital issues (€3.99 each), and special themed editions, supplemented by a sister publication (Le Grand Tour), short films, and a creative studio offering branded-content services.
Product overview
Technikart is a French cultural media company founded in 1991, operating primarily as a print and digital magazine targeting readers under 35. The company offers a core monthly magazine covering culture, society, luxury lifestyle, and entertainment, available through print subscriptions, digital versions (€3.99 per issue), and special themed issues. The portfolio includes sister publication Le Grand Tour and a creative services division (Technikart Creative Studio) producing branded content projects. The magazine covers diverse editorial categories including Culture (Médias, Musique, Cinéma), Société (Ideas, Politics, Media criticism), Nouveaux Luxes (Fashion, Jewelry, Watches, Fragrances, Tech, Cars), and Lifestyle content. Revenue is generated through magazine sales, subscriptions (€59-€130), and advertising partnerships.
Differentiator
Problem solved
Functional benefit
Brands
- Technikart Creative Studio: Creative studio arm of Technikart producing branded content, including projects such as Unique Makers, Raised by Energy, and Romance and Rhythm (with Meetic).
- Le Grand Tour
Products and services
- Technikart Magazine (Print Edition) Monthly print magazine covering culture, society, luxury, and lifestyle, published continuously since 1991 and positioned as a cultural reference for readers under 35 in France.
- Technikart Digital Version (Version Digitale) Digital edition of the magazine available for individual purchase at €3.99 per issue, providing the same content as the print version in electronic format.
- Technikart Subscription (Abonnement) Annual and multi-year subscription service providing regular delivery of the magazine, priced between €59 and €130 depending on format (print, digital, or combined) and duration.
- Hors-Série (Special Issues) Special themed issues published beyond the regular monthly editions, covering specific cultural or lifestyle topics in depth.
- Technikart Creative Studio Creative services division of Technikart producing branded content projects for advertisers, including campaigns such as Unique Makers, Raised by Energy!, and Romance and Rhythm (with Meetic).
- Le Grand Tour Magazine Sister print and digital publication under the Technikart umbrella covering travel and culture, accessible via legrandtour-magazine.com.
- Films Short films and video editorial content produced or curated by Technikart, including cover-story short films such as those released for issue 300.
Quantifiable outcome
- Reference cultural magazine for under-35s in France
Companies that use Technikart
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Technikart technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Technikart partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Tommy HilfigerminorTechnikart hosted a PFW (Paris Fashion Week) dinner at the Hollywood Savoy in collaboration with Tommy Hilfiger to celebrate issue 300 'The Modern Chic Issue' with cover star Sami Outalbali. Flowers were provided by Les Garçons, with event coverage on Technikart's Instagram.
- Les Garçons (Les Garçons Les Fleurs)minorFloral partner for the PFW dinner hosted by Technikart and Tommy Hilfiger, providing flower arrangements for the event celebrating issue 300.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Technikart competitors and assessment
Company assessmentDirect peers
- Grazia France: French edition of Grazia, a weekly fashion and lifestyle magazine targeting style-conscious young women—overlaps with Technikart's fashion and lifestyle content.
- Madame Figaro: French lifestyle and luxury weekly from Le Figaro group, covering culture, fashion, society, and luxury—directly competitive in French premium lifestyle print and digital.
- L'Officiel France: Long-running French fashion and luxury magazine covering fashion, beauty, art, and culture—directly competes in the French luxury-cultural magazine category.
- Society Magazine: French culture, lifestyle and society magazine covering fashion, beauty, music and ideas—directly comparable to Technikart's editorial mix and French under-35 cultural positioning.
- AD Magazine France: French edition of Architectural Digest covering luxury, design, fashion, and culture—comparable in the luxury-lifestyle editorial segment and premium ad positioning.
- Numéro Magazine: Paris-based independent fashion and culture magazine blending fashion editorials with art, music, and contemporary culture—closely aligned with Technikart's luxe-culture positioning.
Broad incumbents
- T: The New York Times Style Magazine: Style and culture supplement attached to a major broadsheet, decoding cultural currents through fashion, art, and design—a functional analogue to Technikart's editorial model at a much larger scale.
- Vogue France: Flagship French fashion and culture title owned by Condé Nast with vastly greater scale and resources; dominates the same advertising and subscription markets Technikart operates in.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Technikart social profiles
Digital presenceTechnikart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Technikart leadership team
Management profileNumber of profiles
Profiles8 records
Technikart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Technikart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Technikart
What does Technikart do?
Technikart publishes a monthly French-language cultural magazine (print and digital editions) covering culture, society, fashion, luxury, music, cinema, and lifestyle, targeting readers under 35. The core product is sold through annual subscriptions (€59-€130), individual digital issues (€3.99 each), and special themed editions, supplemented by a sister publication (Le Grand Tour), short films, and a creative studio offering branded-content services.
Is Technikart a public or private company?
Technikart is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Technikart founded?
Technikart was founded in 1991. It employs 11 to 50 people.
Where is Technikart based?
Technikart is headquartered in Paris, France, in the Europe region.
How does Technikart make money?
Three revenue lines are on record. Digital Magazine Sales are the primary driver. The others are print and Digital Subscriptions and advertising.
Who are Technikart's main competitors?
Direct peers on record are Grazia France, Madame Figaro, L'Officiel France, Society Magazine, AD Magazine France and Numéro Magazine. Broad incumbents are T: The New York Times Style Magazine and Vogue France.
Does Technikart have an API?
No public API is recorded for Technikart.
What industry is Technikart in?
Technikart's product category is Magazine Publishing. Its primary akta.pro industry code is MPAJAEAN, Arts, Culture & Literary Magazines. Its NAICS code is 513120 and its SIC code is 2721.