Yara North America

What Yara North America does

Yara North America, Inc. is a Florida-incorporated, wholly-owned subsidiary of Norwegian multinational Yara International ASA, operating as the US arm of one of the world's largest crop nutrition companies. From its Tampa headquarters at 100 North Tampa Street, the company manufactures and distributes a broad portfolio of fertilizers and crop nutrition products under sub-brands including YaraLiva (calcium nitrate), YaraMila (homogeneous NPK), YaraVita (foliar nutrition), YaraTera and YaraRega (fertigation), YaraVera (urea), YaraBela (premium nitrates), YaraAmplix (biostimulants), and the proprietary PROCOTE micronutrient coating line (B, Cu, Fe, Mn, Zn, BCMZ, BMZ blends). Yara North America is identified among the four major US fertilizer producers — alongside Nutrien, Mosaic, and CF Industries — driving capacity expansion through 2026.

Underlying technology centers on PROCOTE liquid-suspension micronutrient coating (which reduces dust and losses versus powder coatings), calcium nitrate manufacturing, biostimulant formulations (ACTISIL, OPTITRAC, SEEDLIFT PLUS), and a precision-agriculture digital layer comprising Atfarm satellite crop monitoring, N-Sensor optical sensing, ApplyIT variable-rate planning, TankMix compatibility checking, Megalab laboratory analysis, and Yara Analytical Services. The 4R Nutrient Stewardship framework underpins sustainability positioning.

The company monetizes through one-time product sales across three customer segments: farmers and agricultural operations (served primarily through an authorized dealer network across more than 15 crop types), industrial customers (DEF, ammonia, NOx reduction, concrete accelerators, drilling fluids, odor control, process chemicals), and animal nutrition (feed grade urea). Direct sales supplement the channel for large agricultural and industrial accounts. Yara Canada Inc. and Yara Belle Plaine Inc. operate as affiliated entities supporting North American reach. Pricing is opaque and quoted through dealers or sales representatives rather than published.

Name

Yara North America

Legal name

Yara North America, Inc.

Website

https://yara.us

Company type

Private

Founded year

1905

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Yara North America is a Tampa, FL-based subsidiary of Norwegian multinational Yara International that manufactures and distributes specialty and commodity fertilizers, biostimulants, and industrial chemicals to US farmers through dealers and direct enterprise sales.

Ownership category

akta.pro rank

Product category

Crop Nutrition Fertilizers

NAICS

Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Nitrogenous Fertilizer Manufacturing (325311)

akta.pro primary industry

NPK & Compound/Blended Fertilizers (IMAEAEAD)

akta.pro secondary industries

Nitrogen Fertilizers (Ammonia/Urea/UAN) (IMAEAEAA), Micronutrient & Secondary-Nutrient Fertilizers (IMAEAEAE), Fertilizer & Micronutrient Formulations (NPK blends, chelates, suspensions) (AFABAIAB), Liquid Specialty Fertilizers (Suspensions, Solutions, UAN Blends) (AFABACAF)

Keywords

• Crop nutrition products
• Fertilizer manufacturing
• Agricultural chemicals
• Biostimulant products
• Industrial chemical solutions

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Fertilizer Product Sales: Yara North America generates revenue through the sale of fertilizer products including calcium nitrate (YaraLiva), homogeneous NPK (YaraMila), foliar nutrition (YaraVita), soluble fertilizers (YaraTera), fertigation and dry applied NPKs (YaraRega), added value urea (YaraVera), premium nitrates (YaraBela), micronutrient coatings (PROCOTE), biostimulants (YaraAmplix), and other fertilizers. Products are sold to farmers and agricultural operations through dealers and direct sales.
2. Industrial Chemical Product Sales: Revenue from industrial products including concrete accelerator admixtures, drilling fluids for oil exploration, process chemicals, diesel exhaust fluid (DEF), ammonia, industrial nitrates (Calcinit, CN-8, CN-9, PetroCare, Tropicote, Nitcal), and NOx reduction solutions for stationary plants and marine vessels.
3. Animal Nutrition Product Sales: Sale of feed grade urea for animal nutrition applications.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Yara North America manufactures and sells a comprehensive portfolio of crop nutrition products (calcium nitrate, homogeneous NPK, foliar nutrition, soluble and fertigation fertilizers, urea, premium nitrates, micronutrient coatings, and biostimulants) for farmers and agricultural operations across the United States. Beyond agriculture, the company supplies industrial chemicals and environmental solutions (industrial nitrates, diesel exhaust fluid, ammonia, concrete admixtures, drilling fluids, NOx reduction chemicals, process chemicals) and offers digital precision agriculture tools (Atfarm, N-Sensor, ApplyIT, TankMix, Megalab) and laboratory analytical services.

Product overview

Yara North America operates as a comprehensive crop nutrition, chemical, and environmental solutions company with a broad portfolio spanning multiple product lines and digital tools. The core offering centers on the YaraLiva calcium nitrate brand, YaraAmplix biostimulant portfolio, YaraMila homogeneous NPK fertilizers, YaraVita foliar nutrition products, YaraTera and YaraRega fertigation solutions, YaraVera urea products, and YaraBela premium nitrates. A distinctive feature is the proprietary PROCOTE micronutrient coating technology available as individual elements (B, Cu, Fe, Mn, Zn) and blends (BCMZ, BMZ) that coat granular fertilizers for even nutrient distribution. The company complements its product portfolio with precision agriculture digital tools including Atfarm (satellite-based crop monitoring), N-Sensor (variable rate application), Tankmix, ApplyIT, Megalab, and Conversion Calculator. Beyond agriculture, Yara provides industrial products including calcium nitrate, DEF solutions, ammonia, process chemicals, concrete admixtures, and environmental solutions for NOx reduction, positioning itself as a multi-sector chemistry company focused on sustainable food production and environmental protection.

Differentiator

Problem solved

Functional benefit

Brands

• YaraLiva: Calcium nitrate product line providing available nitrate nitrogen and 100% soluble calcium for crops.
• YaraAmplix
• YaraMila
• YaraVita
• YaraTera
• YaraRega
• YaraVera
• YaraBela
• PROCOTE

Products and services

• YaraLiva Calcium Nitrate Calcium nitrate fertilizer providing available nitrate nitrogen and 100% soluble calcium with a low carbon footprint, designed for high-yielding, quality crops; sold to farmers and agricultural operations.
• YaraAmplix Biostimulants Portfolio of biostimulant technology products (including ACTISIL, OPTITRAC, PROCOTE OPTIMIZE, SEEDLIFT PLUS) that improve nutrient use efficiency, support soil health, and amplify crop resilience to climate stress; sold to farmers and agricultural operations.
• YaraMila Homogeneous NPK Homogeneous NPK fertilizer products providing balanced nutrition for a wide range of crops; sold to farmers and agricultural operations through dealers.
• YaraVita Foliar Nutrition Foliar nutrition products delivering essential nutrients directly to crop foliage for targeted supplementation; sold to farmers and agricultural operations.
• YaraTera Soluble Fertilizers Soluble fertilizers designed for fertigation systems, delivering nutrients through irrigation water; sold to farmers and greenhouse/irrigated crop operations.
• YaraRega Fertigation and Dry Applied NPKs Fertigation and dry applied NPK fertilizers providing flexible nutrient delivery through irrigation or soil application; sold to farmers and agricultural operations.
• YaraVera Added Value Urea Added value urea fertilizers including AMIDAS and granular/prilled urea products; sold to farmers and agricultural operations.
• YaraBela Premium Nitrates Premium nitrate fertilizers including CAN-27 for agricultural applications; sold to farmers and agricultural operations.
• PROCOTE Micronutrient Fertilizer Coatings Proprietary liquid-based suspension coating technology applied to prilled and granular fertilizers, evenly distributing micronutrients (Boron, Copper, Iron, Manganese, Zinc and BCMZ/BMZ blends) and reducing dust by over 99% versus powder coatings; sold through authorized dealers to fertilizer applicators and dealers.
• Industrial Nitrates (Calcinit, CN-8, CN-9, Nitcal, PetroCare, Tropicote) Industrial grade calcium nitrate and nitrate product family used in industrial process applications; sold to industrial buyers.
• Diesel Exhaust Fluid (DEF / NOxCare) Urea-based DEF products including NOxCare 50% and various concentration solutions for NOx reduction in diesel engines; sold to industrial and fleet customers.
• Anhydrous Ammonia Industrial ammonia product for various chemical and industrial applications; sold to industrial buyers.
• Feed Grade Urea Prilled feed grade urea for livestock feed applications; sold to livestock producers and animal nutrition buyers.
• Concrete Accelerator Admixture Chemical admixtures for concrete acceleration in construction applications; sold to construction industry buyers.
• Drilling Fluid for Oil Exploration Specialized drilling fluid products used in oil and gas exploration applications; sold to oilfield services and exploration customers.
• Odor Control Solutions for Wastewater Treatment Chemical solutions for odor control at wastewater treatment plants; sold to municipal and industrial wastewater operators.
• Process Chemicals Industrial process chemicals for various manufacturing and chemical processing applications; sold to industrial buyers.
• Solar Power Molten Salt Thermal energy storage salts for concentrated solar power applications; sold to solar power and energy storage developers.
• NOx Reduction Solutions for Stationary Plants and Marine Vessels Environmental solutions for nitrogen oxide (NOx) reduction in stationary industrial plants and marine vessels; sold to industrial and marine operators.
• Latex Dipping Coagulant Specialized coagulant chemicals for latex dipping processes in rubber manufacturing; sold to rubber products manufacturers.
• Atfarm Digital Crop Monitoring Satellite-based crop monitoring platform for precision agriculture using aerial imagery and analytics to support variable rate fertilizer application; offered to farmers and agricultural operations.
• N-Sensor Variable Rate Application Optical sensor technology for real-time variable rate fertilizer application based on crop nutrient needs; deployed on farm equipment for agricultural operations.
• Megalab Analytical Services Professional analytical laboratory services for soil and plant tissue analysis to guide nutrient management decisions; sold to farmers and agricultural operations.
• Yara Analytical Services Professional laboratory analysis services for fertilizer products and crop nutrition recommendations; sold to farmers, dealers, and industrial customers.

Quantifiable outcome

• 13:1 ROI on YaraVita PROCOTE Zn on corn
• +10 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Nutrien Ltd. Nutrien is the world's largest crop inputs provider and a major US fertilizer producer (potash, nitrogen, phosphate) with a direct retail footprint through Nutrien Ag Solutions. Like Yara NA, it produces NPK and nitrogen fertilizers and sells biostimulants, micronutrients, and digital agronomy tools, making it the closest direct competitor in the US market.
• CF Industries Holdings: CF Industries is one of the largest North American producers of nitrogen fertilizers (ammonia, urea, UAN, ammonium nitrate) and a named peer of Yara NA in the major US fertilizer producers cohort. It competes head-to-head with Yara's YaraBela, YaraVera, and YaraLiva nitrogen product lines in the US.
• The Mosaic Company: Mosaic is the largest US producer of phosphate and a major potash producer, named alongside Yara NA as a leading US fertilizer capacity expander. While stronger in P and K, Mosaic's portfolio of finished NPK and crop nutrition products overlaps with Yara NA's YaraMila homogeneous NPK and specialty nutrition lines.
• Koch Fertilizer: Koch Fertilizer is a major US producer of nitrogen, phosphate, and specialty fertilizers with deep distribution into US ag retailers. It competes with Yara NA across commodity nitrogen and NPK segments and is a logical peer in the US fertilizer manufacturing landscape.
• ICL Group: ICL is a global specialty fertilizer and crop nutrition company producing NPK, water-soluble, and specialty plant nutrition products. It directly competes with Yara NA's YaraTera soluble fertilizers, YaraRega fertigation products, and YaraVita foliar nutrition portfolio in specialty crop segments.
• OCI Global: OCI Global is a major global nitrogen producer (ammonia, urea, UAN) with significant North American production assets, including the Iowa Fertilizer Company plant. It is a direct peer to Yara NA's nitrogen product lines (YaraVera, YaraBela) in the US market.
• Haifa Group: Haifa Group is an Israeli specialty fertilizer company with strong US presence in water-soluble NPK, controlled-release, and foliar nutrition products. It directly competes with Yara NA's YaraTera, YaraRega, and YaraVita specialty crop nutrition lines, particularly in fertigation and high-value crops.
• Compass Minerals: Compass Minerals produces specialty plant nutrition products (sulfate of potash, micronutrients) sold through US ag retailers, overlapping with Yara NA's micronutrient and specialty crop nutrition portfolio. Both companies target specialty fertility in row and high-value crops.

Broad incumbents

• Corteva, Inc. Corteva is a large US-listed agriculture incumbent spanning seeds, crop protection, and digital agronomy. While not a direct nitrogen/NPK manufacturer, its digital agronomy platform and crop protection adjacency position it as a broad incumbent competing for share-of-wallet with Yara NA's digital tools and crop nutrition offerings.

Regional players

• LSB Industries: LSB Industries is a US-based nitrogen fertilizer producer (ammonia, UAN, ammonium nitrate) primarily serving the North American agricultural and industrial markets. It is a smaller regional nitrogen peer to Yara NA, competing in commodity nitrogen and industrial ammonia segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/YaraNorthAmerica/videos?view_as=subscriber
• Facebookfacebook.com/cropnutrition.yaraUS
• LinkedInlinkedin.com/company/yaranorthamerica
• Instagraminstagram.com/yaranorthamerica

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yara North America