What Swansea Country Club does

Swansea Country Club is a privately held, semi-public golf and recreation facility located on approximately 300 acres in Swansea, Massachusetts, founded in 1963 and currently managed by Kemper Sports. The core product is an 18-hole Par-72 Championship Course designed by Geoffrey Cornish, complemented by a 9-hole Par 3 Executive Course designed by Michael Weremay (opened 2001), a driving range with 13 commercial mats, a short-game chipping green and bunker complex, and a private membership-only Pool Club (opened 2018-2019) with three salt-water pools, a splash pad, a Tiki bar, and a food truck. Instruction is delivered through the Ocean State Golf Academy under Director of Instruction Russel Johnson, utilizing Trackman, K-Vest, Robo Golf Pro, Hack Motion, and Sportsbox AI technologies, with programs targeting ladies, juniors, and private-lesson clients.

The business operates a hybrid revenue model combining daily-fee golf play, season-pass memberships (Championship, Par 3, Junior), Pool Club subscriptions (sold out for 2026), tournament and outing hosting (over 2,850 events; over $11.5M raised for community causes), food and beverage across the clubhouse, Tiki bar, and poolside food truck, driving-range bucket sales, gift cards, and contracted multi-year tee-time packages. Pricing is publicly accessible: weekday greens fees start at $75 on the Championship Course and $19-$22 on the Par 3 Course, with Pool Club full-season family memberships priced up to $1,500. Distribution is direct-to-consumer via the club's website, a Golfems2-powered online registration system, and the Swansea Country Club mobile app (iOS/Android), supplemented by third-party tee-time booking on cps.golf platforms.

The club serves a diversified regional customer base in Southern New England — public daily-fee golfers, season-pass members, families using the Pool Club, 34 golf leagues including 5 ladies leagues, junior golfers, and corporate/charity tournament organizers. Marketing is multi-channel across website, app-exclusive deals, email newsletter, and Facebook, with a referral program paying $50-$100 gift cards for Pool Club memberships. Facility has been continuously upgraded since acquisition by current owners in 1992, with recent capex including a new Golf Operations building (2024) and range dispenser (2025). The club is recognized by Providence Business News as the most popular public golf facility in Southern New England and hosted a USGA Golden Ticket qualifier in 2025.

Name

Swansea Country Club

Legal name

Swansea Country Club

Website

https://swanseacountryclub.com

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

11–50 employees

Short description

Swansea Country Club is a privately held, Kemper Sports-managed semi-public golf facility in Swansea, Massachusetts, operating a Geoffrey Cornish-designed 18-hole Championship Course, a 9-hole Par 3 Course, a private Pool Club, and the Ocean State Golf Academy, serving public daily-fee golfers, season-pass members, families, leagues, and tournament clients across Southern New England.

Ownership category

akta.pro rank

Product category

Public Golf Course and Recreation Facility

NAICS

Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Club Sports Programs (EDALAIAB)

Headquarters

HQ city

Swansea

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Daily Fee Golf Play: Revenue from public golfers booking tee times for 9 or 18 holes on Championship Course and Par 3 Course. Weekend prime times command higher rates.
2. Golf Memberships: Season passes providing unlimited or weekday access to Championship and/or Par 3 courses. Championship Course membership includes 7-day Par 3 access. Par 3 membership includes twilight play on Championship Course.
3. Pool Club Memberships: Private membership-only pool facility with single, couples, and family membership options. Weekday and full-season tiers available. Includes guest packages.
4. Pool Club Day Passes: Guest fees of $20 per guest per day for non-members. Discounted guest packages available (10 or 20 passes).
5. Junior Golf Camps and Programs: Revenue from junior camps (Golf Camp, Swim & Swing Camp), junior clinics, and Junior Golf Academy instruction programs.
6. Golf Lessons and Instruction: Private lessons through Ocean State Golf Academy with various durations (30, 45, 60, 90 mins) and group lessons for ladies, juniors, and beginners.
7. Tournament and Outing Hosting: Corporate, charity, and private tournament hosting with catering options. Club has hosted over 2,850 events and helped raise over $11,500,000 for community causes.
8. Food and Beverage: Clubhouse bar and grille, poolside food truck, and Tiki bar. Menu features sandwiches, wraps, burgers, seafood, cocktails, beer, and specialty drinks. Catering for tournaments and events.
9. Driving Range: Pay-per-use driving range with bucket sizes (warm-up, medium, large). Range season runs approximately first week of April through second week of November.
10. Gift Cards: Gift cards available for purchase online ($50-$500) or in-person (any denomination), usable for golf, cart, range, food and beverage, tournaments, merchandise, and pool memberships.

Pricing tiers

Go-to-market motion1 record

Distribution channels10 records

Marketing channels8 records

Core offering

Swansea Country Club operates a semi-public 18-hole Championship Course (Par 72, designed by Geoffrey Cornish) and a 9-hole Par 3 Executive Course (designed by Michael Weremay), offering daily-fee play, season memberships, and tournament/outing hosting. The club complements its golf operations with a private membership-only Pool Club (three heated salt-water pools with Tiki bar and food truck), a full clubhouse food and beverage program, and the Ocean State Golf Academy providing private lessons, junior camps, and ladies instruction using advanced swing-analysis technology.

Product overview

Swansea Country Club is a semi-private golf facility offering a unified portfolio of golf and recreation services. The core offerings center on two distinct golf courses: an 18-hole Par-72 Championship Course designed by Geoffrey Cornish and a 9-hole Par-3 Executive Course designed by Michael Weremay. The club's integrated experience is enhanced by a Pool Club (opened 2019) featuring three heated pools with salt water filtration, and comprehensive instruction programs through the Ocean State Golf Academy for private lessons, ladies programs, and junior camps. Additional modules include tournament and outing services, food and beverage at the clubhouse and poolside, practice facilities, and season membership passes for golf and pool access. A free mobile app provides GPS, digital scorecard, and online booking functionality.

Differentiator

Problem solved

Functional benefit

Products and services

• Championship Course An 18-hole par-72 championship golf course designed by Geoffrey Cornish, featuring six tee placements ranging from 5,200 to nearly 7,000 yards, tree-lined fairways, and views of the Palmer River; available for daily-fee play and tournaments.
• Par 3 Course A 9-hole par-3 executive course designed by Michael Weremay and constructed in 1999 by International Golf Construction, with hole lengths from 75 to 180 yards and a typical round time of 75-90 minutes; suitable for beginners, families, and short-game practice.
• Pool Club A private membership-only pool facility featuring three gunite heated pools with salt water filtration, a lap pool with slides, adult pool, sport/activities pool, splash pad, Tiki bar, food truck, and Castle Bounce House on 2.5 acres.
• Ocean State Golf Academy Private Lessons Private golf instruction led by Director of Instruction Russel Johnson, leveraging Trackman, K-Vest, Robo Golf Pro, and Hack Motion for swing analysis; available in 30, 45, 60, and 90-minute sessions for individuals and small groups.

Quantifiable outcome

• Over $11.5 million raised for community causes through tournament hosting
• +4 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Kemper SportscoreOthersKemper Sports is a professional golf course management company that operates Swansea Country Club. The company handles day-to-day operations, management, and business strategy for the facility. Robb Martin serves as General Manager under Kemper Sports management.

Scale indicators15 records

Recent moves12 records

Expansion highlights5 records

Direct peers

• Wannamoisett Country Club: Historic public-access country club in Rumford, Rhode Island. Highly comparable to Swansea Country Club as a Southern New England golf destination hosting qualifiers, leagues, and public play at a single 18-hole championship venue.
• Segregansett Country Club: Public-access country club in Taunton, Massachusetts, in the same South Coast MA region as Swansea. Comparable championship course, public play, and tournament/outing business mix.
• Crestwood Country Club: Public-access country club in Rehoboth, Massachusetts, near Swansea. Directly comparable semi-private facility with 18-hole course, leagues, and event hosting in the same local market.
• Kirkbrae Country Club: Country club in Lincoln, Rhode Island with golf, dining, and event hosting. Comparable Southern New England private/semi-private club competing for similar golfers, outings, and tournaments.
• Allendale Country Club: Public-access golf course in North Dartmouth, Massachusetts, in the South Coast MA market. Comparable daily-fee public course competing directly with Swansea for regional play.

Regional players

• TPC Boston: Premium daily-fee championship golf facility in Norton, Massachusetts operated under the TPC brand. Comparable as a Massachusetts public-access course at a higher price tier, sharing tournament and outing customers with Swansea.
• Granite Links Golf Club: Multi-course public golf facility in Quincy, Massachusetts. Comparable as a Massachusetts public-access venue with F&B, events, and league play, but operating in a different metro geography.
• Pinehills Golf Club: Public-access golf facility in Plymouth, Massachusetts with multiple courses, dining, and events. Comparable as a Massachusetts destination golf property overlapping with Swansea on corporate outings and league play.
• Old Sandwich Golf Club: Private championship golf club in Plymouth, Massachusetts. Comparable as a high-end New England golf venue but operating at a private, higher price point than Swansea's public-access model.

Others

• Kemper Sports: Third-party golf course management company that operates Swansea Country Club. Relevant as parent operator and as a portfolio of peer-managed courses sharing operating model, capital allocation, and tournament infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SwanseaCountryClub
• Xx.com/swansea_golf
• LinkedInlinkedin.com/company/swansea-country-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Swansea Country Club