Lombard Insurance Company
- Company typePrivate
- Founded1990
- HeadquartersJohannesburg, South Africa
- Headcount101–250
- GTM typeB2B
- OfferingServices
Lombard Insurance Company firmographics
Firmographics- Name
- Lombard Insurance Company
- Legal name
- Lombard Insurance Company Limited
- Website
- https://lombardins.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Lombard Insurance Company industry classification
Industry- Product category
- Specialty Short-term Insurance
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (52421), Direct Insurance (except Life, Health, and Medical) Carriers (52412), Other Direct Insurance (except Life, Health, and Medical) Carriers (524128)
- SIC
- Fire, Marine & Casualty Insurance (6331), Insurance Agents, Brokers & Service (6411), Insurance Carriers, Nec (6399)
- akta.pro primary industry
- Commercial Lines Insurance Brokerage (FSAEADAB)
- akta.pro secondary industries
- Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ), Commercial Property Insurance (FSAJACAE), Mid-Market Commercial Package (Package Policies) (FSAJAFAB), Restaurants, Bars & Food Service BOP (FSAJAFAG), Professional Firms BOP (Office/Professional) (FSAJAFAE), Healthcare Offices BOP (Medical/Dental/Vet Clinics) (FSAJAFAL), Nonprofit / Social Services BOP (FSAJAFAM)
Keywords
Where Lombard Insurance Company is headquartered
LocationHeadquarters
- HQ city
- Johannesburg
- HQ country
- South Africa
- HQ region
- Africa
Offices3 records
Markets served
Lombard Insurance Company business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Specialty short-term insurance underwriting premiums: Earned premium income from underwriting specialist short-term commercial and corporate insurance in South Africa (e.g., guarantees/contract surety, engineering, marine, motor fleet, professional indemnity, commercial crime, medical malpractice, gap cover, personal lines, human risks), distributed through partner UMAs and divisional teams; ~R22bn of South African short-term market estimated at UMA-level with specialist lines 40–50% of that value.
- Investment income on insurance float and capital: Investment returns on policyholder reserves and shareholder capital managed under Chief Investment Officer Gareth Neilson, supported by R5.6 billion in assets as at June 2024 and an A+ GCR claims-paying rating.
- Reinsurance commission and capacity placement: Earned through dedicated in-house reinsurance team placing treaties with local and international reinsurers and providing capacity to UMAs; commissions earned on ceded premium and capacity fees from partners.
- Mechanical warranty and ancillary product administration (via AMP): AMP underwrites motor mechanical breakdown warranties, Performance Plus warranty shortfall, tyre/rim, leisure and administers service plans, Auto Bodywise exterior maintenance and roadside assistance on Lombard's insurance licence; revenue mix of premiums and admin/service fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Quote-based / not publicly disclosed for B2B insurance underwriting |
| Other | Annual | AMI Personal Lines – Personal Plan vs Wealth Plan (asset-value threshold R4m) |
| Other | Annual | Genoa Medical Malpractice – individually risk-rated |
| Other | Annual | Commercial Crime Concepts – franchise-based, no deductible |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Lombard Insurance Company product offering
Product offeringCore offering
Lombard Insurance Company Limited is a specialist short-term commercial insurer in South Africa that provides underwriting capacity, capital, reinsurance placement, regulatory infrastructure, business advisory support and shared technology and data services to a network of 10 niche Underwriting Management Agencies (UMAs) and 3 in-house divisional teams. Its divisional partners (Lombard Guarantee and Lombard Human Risks) and UMA partners collectively underwrite contract guarantees and trade credit, engineering, marine, motor fleet, professional indemnity, medical malpractice, medical gap cover, commercial crime, personal lines, motor warranties, and personal accident/travel/medical/kidnap & ransom risks for commercial, corporate and individual clients in the South African market.
Product overview
Lombard Insurance Company Limited is a platform-plus-modules architecture: a specialist short-term commercial insurer that operates as a financial backbone for a network of niche Underwriting Management Agencies (UMAs) and in-house divisional teams. The core offering is underwriting capacity, capital provision, reinsurance, regulatory and compliance infrastructure, and shared Technology & Data services consumed by partner brands. Sitting on this platform are ten UMA partners (Ami Personal Lines, Commercial Crime Concepts / C3, Consort Technical Underwriting Managers, Credeq Africa, Genoa Underwriting Managers, Horizon Underwriting Managers, Leppard Underwriting, Motor Acceptances, Turnberry Medical Gap Cover, and AMP Motor Warranties) and two Lombard-owned divisional partners (Lombard Guarantee and Lombard Human Risks). Together these offerings cover personal lines, commercial crime, engineering, medical malpractice and gap cover, marine, professional indemnity, motor fleet, motor warranties, guarantee and trade credit, and personal accident/travel/medical/kidnap & ransom risk across the South African market.
Differentiator
Problem solved
Functional benefit
Brands
- Lombard Guarantee: Leaders in providing specialist risk solutions for guarantee and trade credit insurance across multiple industries. A divisional partner operating under Lombard Insurance.
- Lombard Human Risks
Products and services
- Lombard Guarantee Specialist risk solutions for guarantee and trade credit insurance across multiple industries, including performance guarantees for the construction industry and contract guarantees for civil engineering, building, manufacturing, steel fabrication, shutdown/demolition, instrumentation, supply/installation of capital-intensive equipment, and IT system implementation, including utility-scale renewable energy projects via project finance structures.
- Lombard Human Risks Specialist insurance solutions to protect people, including Personal Accident, Travel, Emergency Medical and Kidnap & Ransom cover for Corporate, Family, Hospitality and School Protection, plus Cyber Extortion and Political Evacuation, offered throughout South Africa and Africa.
- Ami Personal Lines Boutique underwriting manager providing bespoke personal-lines insurance (homes, contents, vehicles, valuables, motorcycles, boats) for wealth clients and aspirational professionals, with Personal Plans (insured assets under R4m combined) and Wealth Plans (insured assets over R4m combined) and excess-free and average-free options.
- Commercial Crime Concepts (C3) Specialist provider of Commercial Crime Insurance covering employee dishonesty, computer fraud, computer virus, electronic data loss, extortion and fraudulent transfer instructions; uses a franchise model rather than deductibles and funds claim investigations at its own expense.
- Consort Technical Underwriting Managers Founded in 1999, underwrites engineering classes on behalf of Lombard including Contract Works (CAR/EAR), Electronic Equipment, Plant All Risks, Construction Industry Public Liability, Machinery Breakdown, Business Interruption and Deterioration of Stock, with treaties backed by the world's largest local and international reinsurance companies.
- Credeq Africa Part of the Credeq Group, a global network of guarantee, credit insurance, specialist financial risk and fintech businesses across Africa, Europe, the UK, and Australia; provides guarantees and credit insurance solutions, with Lombard's Guarantee division set to become an independent UMA within the group.
- Genoa Underwriting Managers Specialist Medical Malpractice insurance for over 6,800 medical practitioners and prominent medical institutions in South Africa, plus a Business Rescue / Restructuring insurance team with cumulative experience of 100+ years; customisable limits, varying excess options including zero excesses, retroactive cover and AERP solutions.
- Horizon Underwriting Managers Underwriter of marine import, export, cross-voyage, transit, stock throughput, pleasure craft, charterers, stevedores, container liabilities, and confiscation/deprivation cover, plus certain marine liabilities such as Warehouseman's and Carrier's Legal Liability, with offices in Johannesburg, Durban and Cape Town.
- Leppard Underwriting Specialist provider of Professional Indemnity, Directors & Officers Liability, Events Liability, Financial Institutions, General Liabilities (Broadform and Products), Security Liability and Single Projects PI covers, protecting professionals, entrepreneurs and corporates against high-impact risks.
- Motor Acceptances Established in 2000, specialises in Motor Fleet Insurance, offering incentive-based options and solutions to brokers and clients managing commercial vehicle fleets in South Africa.
- Turnberry Medical Gap Cover Founded in 2001, FSP no. 36571, offering gap-cover products (Premier, Optimal, Synergy, Launch, Med-Extend, Extended Family Cover, Travel Assist) bridging the gap between medical aid cover and procedure costs.
- AMP Motor Warranties Advantage Motor Protector (AMP), in business since 2001, offers monthly, one- and two-year mechanical breakdown warranties (Motor Mechanical Breakdown, Performance Plus shortfall, Tyre and Rim, Leisure) plus non-insurance products (Service Plans, Auto Bodywise, Roadside Assistance); manages over 20,000 active motor warranties on Lombard's insurance licence.
Quantifiable outcome
- US MGA market showing 20% year-on-year growth with ~$102 billion in premiums in 2023, with Lombard expecting South African UMA specialist lines to follow the same trajectory
- +4 more outcomes
Companies that use Lombard Insurance Company
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Lombard Insurance Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability5 records
Feature6 records
Lombard Insurance Company partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core uma partner (personal lines), core uma partner (commercial crime), core uma partner (engineering), flagship partner (guarantee/credit), core uma partner (medical malpractice & business rescue), core uma partner (marine), core uma partner (professional indemnity), core uma partner (motor fleet), core uma partner (medical gap cover), flagship division (becoming independent uma under credeq), flagship division (personal accident, travel, medical, k&r), core partner (motor warranties), global partner (australian market access), global partner (capacity & strategic firepower), global partner (guarantee solutions), global partner (diversified insurance group), flagship industry collaboration (fire risk), core csi partner, csi partner, flagship csi partner (founder legacy) and flagship csi partner (school leadership).
- AMI (Ami Lifestyle Insurance)core uma partner (personal lines)Ami is a boutique underwriting manager distributing Lombard's personal-lines policies (home, contents, vehicles, valuables, motorcycles, boats) to wealth clients and young professionals in South Africa. Operates Personal Plans (<R4m combined insured assets) and Wealth Plans (>R4m combined insured assets). Lombard's partnership portfolio manager is Elmé Strauss.
- Commercial Crime Concepts (C3)core uma partner (commercial crime)C3 is a specialist provider of Commercial Crime Insurance (employee dishonesty, computer fraud, computer virus, electronic data loss, extortion, fraudulent transfer instructions) acting as a Juristic Representative under Lombard's insurance licence. Uses a franchise rather than a deductible and investigates claims itself at its own expense.
- Consort Technical Underwriting Managerscore uma partner (engineering)Founded in 1999, Consort underwrites Contract Works (CAR/EAR), Electronic Equipment, Plant All Risks, Construction Industry Public Liability, Machinery Breakdown, and Business Interruption/Deterioration of Stock on behalf of Lombard. Treaties backed by the world's largest local and international reinsurance companies.
- Credeq Africa (part of Credeq Group)flagship partner (guarantee/credit)Credeq Africa is part of the newly formed Credeq Group - a global network of guarantee, credit insurance, specialist financial risk and fintech businesses across Africa, Europe, the UK, and Australia. Lombard's Guarantee division is becoming an independent UMA and partner to Lombard under the Credeq Group, leveraging a global brand while maintaining regional independence. Lombard also partners with Credeq on CSI initiatives.
- Genoa Underwriting Managerscore uma partner (medical malpractice & business rescue)Genoa specialises in Medical Malpractice insurance (covering 6,800+ South African medical practitioners and prominent medical institutions) and Business Rescue/Restructuring insurance. Team has 100+ years of cumulative experience.
- Horizon Underwriting Managerscore uma partner (marine)Horizon Underwriting Managers (Pty) Ltd offers brokers world-class technical underwriting skills for marine import/export, transit, stock throughput, pleasure craft, charterers', stevedores' and container liabilities, plus confiscation and deprivation cover. Offices in Johannesburg, Durban and Cape Town.
- Leppard Underwritingcore uma partner (professional indemnity)Leppard specialises in Professional Indemnity, Directors and Officers Liability, Events Liability, Financial Institutions, General Liabilities, Security Liability, Single Projects PI and related cover, protecting professionals, entrepreneurs and corporates against high-impact risks.
- Motor Acceptancescore uma partner (motor fleet)Established in 2000, Motor Acceptances specialises in Motor Fleet Insurance, offering incentive-based options and solutions to the motor fleet market. Lombard's partnership portfolio manager is Karla Prinsloo.
- Turnberry Medical Gap Covercore uma partner (medical gap cover)Founded in 2001, Turnberry is a registered financial services provider (FSP no. 36571) offering Premier, Optimal, Synergy, Launch, Med-Extend, Extended Family Cover and Travel Assist gap-cover products in conjunction with South African medical aids.
- Lombard Guarantee (divisional partner)flagship division (becoming independent uma under credeq)Lombard Guarantee are leaders in providing specialist risk solutions for guarantee and trade credit insurance across multiple industries (construction, engineering, fuel, mining, transport). Underwriting contract guarantees in sub-Saharan Africa. Will become an independent UMA under the Credeq Group brand.
- Lombard Human Risks (divisional partner)flagship division (personal accident, travel, medical, k&r)Based in Johannesburg, offering services throughout South Africa and Africa. Specialises in Personal Accident, Travel, Emergency Medical and Kidnap & Ransom insurance for corporates, families, hospitality and schools. Lombard's partnership portfolio manager is Elmé Strauss.
- AMP (Advantage Motor Protector)core partner (motor warranties)AMP has been in business since 2001, specialises in motor mechanical breakdown warranties, Performance Plus warranty shortfall, Tyre & Rim, Leisure Warranty (motorcycles, quads, caravans), and administers Service Plans, Auto Bodywise exterior maintenance and Roadside Assistance. Manages over 20,000 active motor warranties. AMP underwrites on Lombard's licence.
- Assetinsureglobal partner (australian market access)Provides insurance for DBI, surety bonds, lease bonds, enthusiast motor insurance, owner builder insurance and credit enhancement in Australia; part of Lombard's global partner network.
- Correlationglobal partner (capacity & strategic firepower)Correlation backs insurance entrepreneurs globally, bringing private patient capital, strategic firepower, underwriting strength and capacity to every partnership.
- Nordic Guaranteeglobal partner (guarantee solutions)Provides similar protection as traditional bank guarantees with deep expertise in risk analysis and risk control, offering tailored guarantee solutions with flexible handling and competitive terms. An insurer for a number of international insurance distributors.
- Red Sands Insurance Groupglobal partner (diversified insurance group)An independent insurance group operating across multiple market sectors with a diverse range of products and services; develops a sustainable portfolio of insurance products and uses partnership expertise to drive value.
- Quick Reaction Force (QRF) collaboration: Leading Edge Aviation, LEFPA, WFPA, Hollard, Santam, Old Mutual Insure, Bryte, Infiniti Insuranceflagship industry collaboration (fire risk)Cross-insurance-industry collaboration (November 2025) combining aerial fire response (Leading Edge Aviation), on-the-ground expertise (Lowveld & Escarpment Fire Protection Association, Winelands Fire Protection Association) and insurer peers (Hollard, Santam, Old Mutual Insure, Bryte, Infiniti Insurance). Has delivered lasting impact in the Lowveld and Stellenbosch regions.
- Bokamoso Education Trustcore csi partnerCSI partner providing a platform to fund children's education (Grade 000 to 12) for children in need through individual monthly donors and corporate contributions.
- Bethany House Trustcsi partnerCSI partner established in 1998 providing shelter, access to primary health services and education for young people through national and provincial programmes.
- Forgoodcsi partnerCSI partner operating an online platform that connects passionate people with needy organisations; used to engage Lombard staff in employee volunteer programmes.
- George Lombard Education Foundation (GLEF)flagship csi partner (founder legacy)CSI partner established at end of 2011 after George Lombard's passing in 2011; provides bursaries for undergraduate studies in business and science (currently only at the University of Witwatersrand) for disadvantaged South African students who show academic excellence. PBO status with SARS.
- Heartlinescsi partnerCSI partner using media, technology and partnerships with key institutions to shift social norms and promote positive values across South Africa.
- Uplands Outreachflagship csi partner (school leadership)Since 2007 Lombard has supported 125+ school leaders in four cohorts through the Advanced Diploma in Education (ADE) in collaboration with the University of Johannesburg, the Department of Basic Education, and Uplands Outreach; programme lifted Insikazi circuit ranking from 37th to 7th in Mpumalanga and pass rate from 56% to 88.9% across 24,000+ learners.
- Kgwale Le Mollo Foundationcsi partnerCSI partner identifying talented young students from economically disadvantaged rural communities in Mpumalanga and awarding five-year scholarships to Uplands College as a leadership development programme.
- Maths Buddy / South African Mathematics Foundation (SAMF)csi partnerCSI partner delivering the My Maths Buddy 1 Book 1 Learner Project; has workshopped 3,000+ maths teachers and 24,000+ learners with a 14% average increase in maths results across programme schools.
- The Link (literacy & numeracy programme)csi partnerCSI partner running 19 Link Centres in Johannesburg schools providing literacy and (in 7) numeracy support to over 1,000 children in Grades 2 and 3 weekly.
- Xpose Leadership Development Programmecsi partnerCSI partner using entrepreneurship to expose underprivileged learners and unemployed youth from disadvantaged low-income households to knowledge and skills for entrepreneurial intent.
Scale indicators11 records
Recent moves8 records
Expansion highlights7 records
Lombard Insurance Company competitors and assessment
Company assessmentBroad incumbents
- Santam: Santam is South Africa's largest short-term insurer and the dominant broad-line commercial and personal lines carrier listed on the JSE. It competes with Lombard in engineering, marine, motor fleet and commercial crime via its own specialist divisions and UMAs, and is a co-participant with Lombard in the QRF fire-response collaboration. Comparable as a peer for specialist broker-distributed underwriting in the SA market.
- Hollard Insurance Group: Hollard is a large privately held South African insurer operating across personal, commercial and specialty lines via partner and UMA structures, very similar in architecture to Lombard's model. Bert Carlin, Lombard's longest-serving non-executive director, also serves on Hollard group boards. Hollard is a direct competitor in marine, commercial crime and personal lines and a QRF collaboration partner.
- Old Mutual Insure: Old Mutual Insure is the short-term insurance arm of Old Mutual Limited, one of Africa's largest financial services groups. It underwrites personal, commercial and specialist lines in South Africa and broader Africa. It competes with Lombard in motor fleet, engineering and commercial lines and is a co-participant in the QRF aerial fire-response initiative alongside Lombard.
- Bryte Insurance: Bryte Insurance is a South African specialist commercial and corporate short-term insurer owned by Momentum Metropolitan, focused on commercial property, engineering, liability and specialist risks via broker distribution. It is a peer to Lombard's specialty engineering and commercial crime lines and a QRF collaboration partner.
Direct peers
- Infiniti Insurance: Infiniti Insurance is a South African specialist short-term insurer operating through a UMA partner model similar to Lombard's, distributing niche commercial and personal lines through brokers. Direct competitor in the South African specialist broker-distributed space and a QRF collaboration partner alongside Lombard.
- Renasa Insurance Company: Renasa is a South African specialist non-life insurer underwriting niche commercial and personal lines through brokers, with a similar mid-tier asset base and partner distribution model to Lombard. Comparable as a direct peer in specialist broker-distributed underwriting with overlapping lines in motor, property and liability.
- EthiQal (part of Constantia Insurance Group): EthiQal is a South African specialist medical malpractice insurer and a direct competitor to Lombard's Genoa Underwriting Managers UMA, serving medical practitioners and institutions. Operates on a similar specialist-niche, broker-distributed model underwritten on a partner carrier's licence.
- Centriq Insurance: Centriq is a South African short-term insurer focused on niche commercial, engineering and personal lines distributed through brokers, with a partnership and UMA-oriented architecture similar to Lombard. It is a comparable mid-tier specialist insurer competing for the same broker and partner capacity relationships.
Emerging players
- King Price Insurance: King Price is a fast-growing South African digital-first insurer known for data-led pricing and direct/broker distribution across personal and commercial lines. It is comparable to Lombard as a tech-enabled, data-driven South African insurer, though it skews toward personal lines and direct-to-consumer rather than the UMA partnership model.
Others
- Coronation Fund Managers (specialty insurance-linked assets): Coronation is a leading South African asset manager. Relevant as an 'others' comparator because Lombard's investment income on its R5.6bn float is managed by a Chief Investment Officer with deep institutional asset-management expertise and competes for capital and talent against SA-based investment managers like Coronation. Useful for triangulating investment-income economics of a mid-tier SA insurer balance sheet.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
Lombard Insurance Company social profiles
Digital presenceLombard Insurance Company compliance and trust
Trust signalCompliance7 records
Lombard Insurance Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lombard Insurance Company leadership team
Management profileNumber of profiles
Profiles13 records
Lombard Insurance Company subsidiaries and ownership
Company hierarchySubsidiaries2 records
Lombard Insurance Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lombard Insurance Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lombard Insurance Company
What does Lombard Insurance Company do?
Lombard Insurance Company Limited is a specialist short-term commercial insurer in South Africa that provides underwriting capacity, capital, reinsurance placement, regulatory infrastructure, business advisory support and shared technology and data services to a network of 10 niche Underwriting Management Agencies (UMAs) and 3 in-house divisional teams. Its divisional partners (Lombard Guarantee and Lombard Human Risks) and UMA partners collectively underwrite contract guarantees and trade credit, engineering, marine, motor fleet, professional indemnity, medical malpractice, medical gap cover, commercial crime, personal lines, motor warranties, and personal accident/travel/medical/kidnap & ransom risks for commercial, corporate and individual clients in the South African market.
Is Lombard Insurance Company a public or private company?
Lombard Insurance Company is a private company. It is classified as corporate owned and is currently operating.
When was Lombard Insurance Company founded?
Lombard Insurance Company was founded in 1990. It employs 101 to 250 people.
Where is Lombard Insurance Company based?
Lombard Insurance Company is headquartered in Johannesburg, South Africa, in the Africa region.
How does Lombard Insurance Company make money?
Four revenue lines are on record. Specialty short-term insurance underwriting premiums are the primary driver. The others are investment income on insurance float and capital, reinsurance commission and capacity placement and mechanical warranty and ancillary product administration (via AMP).
Who are Lombard Insurance Company's main competitors?
Broad incumbents on record are Santam, Hollard Insurance Group, Old Mutual Insure and Bryte Insurance. Direct peers are Infiniti Insurance, Renasa Insurance Company, EthiQal (part of Constantia Insurance Group) and Centriq Insurance. King Price Insurance is listed as an emerging player. Coronation Fund Managers (specialty insurance-linked assets) is listed as an others.
Does Lombard Insurance Company have an API?
No public API is recorded for Lombard Insurance Company.
What industry is Lombard Insurance Company in?
Lombard Insurance Company's product category is Specialty Short-term Insurance. Its primary akta.pro industry code is FSAEADAB, Commercial Lines Insurance Brokerage, with a secondary code of FSAEADAJ, Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines). Its NAICS code is 5242 and its SIC code is 6331.