INFLITE Tourism Group
INFLITE Tourism Group is New Zealand's largest private aviation operator, running 10 brands across 8 locations offering helicopter charters, scenic flights, tandem skydiving, glacier experiences, and commercial aviation tasking to domestic and international tourists and corporate clients.
- Company typePrivate
- Founded2012
- HeadquartersAlbany, New Zealand
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What INFLITE Tourism Group does
INFLITE Tourism Group is a privately held New Zealand aviation and tourism operator, founded in 2012 through the merger of Helilink and Air National. Headquartered in Albany, Auckland, the group operates 10 brands across 8 locations, making it NZ's largest private aviation operator. Its portfolio spans helicopter charters (INFLITE Charters, Heletranz), scenic flights (Mount Cook Ski Planes & Helicopters, INFLITE Franz and Fox Helicopters, Nelson Tasman Air, INFLITE Experiences), tandem skydiving at three dropzones (Abel Tasman, Franz Josef & Fox Glacier, Mt. Cook), glacier guiding (joint venture with Fox Glacier Guiding), commercial tasking (lifting, surveying, fire support, aerial filming), aircraft management, and luxury accommodation (Sky Suites).
The company runs a diverse mixed fleet including the Agusta 109 Grand (NZ's only Part 135 IFR-certified helicopter), Bell 427, EC130, AS350 Squirrel, Pilatus Porter PC-6, and PAC 750 XL, supplemented by an in-house maintenance division acquired from Oceania in 2022. The technology and operational backbone centers on aviation hardware and regulatory certifications rather than software platforms; bookings are processed via FareHarbor integration across all experience products.
INFLITE's business model is built on per-seat transactional pricing for consumer experiences (ranging from NZ$99 scenic flights to NZ$799 helicopter skydives), supplemented by whole-aircraft charter, commercial aviation contracts, managed services for aircraft owners, and B2B trade wholesale rates for registered travel agents. Customer segments include domestic and international leisure tourists, corporate and executive travelers, commercial/industrial operators, and travel trade partners. Direct-to-consumer booking via brand-specific websites is the primary GTM, augmented by a registered agent network, on-location sales at 8 physical bases, and the ExperieNZ Pass multi-brand voucher system. The group is 100% NZ-owned, certified CarboNZero, and Qualmark Gold.
INFLITE Tourism Group firmographics
Firmographics- Name
- INFLITE Tourism Group
- Legal name
- INFLITE Group Ltd.
- Website
- https://inflite.nz
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- INFLITE Tourism Group is New Zealand's largest private aviation operator, running 10 brands across 8 locations offering helicopter charters, scenic flights, tandem skydiving, glacier experiences, and commercial aviation tasking to domestic and international tourists and corporate clients.
- Ownership category
- akta.pro rank
Where INFLITE Tourism Group is headquartered
LocationHeadquarters
- HQ city
- Albany
- HQ country
- New Zealand
- HQ region
- Oceania
Offices5 records
Markets served
INFLITE Tourism Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Scenic Flight Experiences: Per-seat sales of scenic helicopter and fixed-wing flights across various New Zealand locations including Auckland, Mount Cook, Franz Josef, and Nelson/Tasman region.
- Skydiving Operations: Tandem skydiving experiences at three dropzones (Abel Tasman, Franz Josef/Fox, Mount Cook) with pricing from $349 to $799 per person, including the unique helicopter skydive option.
- Aircraft Charter Services: Whole aircraft charter bookings for private jet and helicopter services throughout New Zealand, Australia and the South Pacific, including GSA representation for Air Chathams.
- Commercial Tasking: Commercial lifting, freight solutions, surveying, fire support, and aerial filming/photography services using their diverse helicopter fleet.
- Glacier Guiding: Joint venture with Fox Glacier Guiding offering heli-hiking, snowshoeing, and ice climbing experiences in the Mount Cook region.
- Aircraft Management Solutions: Aircraft management services including maintenance and operations support, with INFLITE acquiring a maintenance division from Oceania in 2022.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Helicopter Tandem Skydive - 10,000ft |
| Unit Pricing | Pay-as-you-go | Waiheke Heli Wine Tasting Experience |
| Unit Pricing | Pay-as-you-go | City & Volcanoes Scenic Flight |
| Unit Pricing | Pay-as-you-go | Coast to Coast Experience |
| Unit Pricing | Pay-as-you-go | Batch Winery Package |
| Unit Pricing | Pay-as-you-go | Nelson Tasman Air Scenic Flights |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
INFLITE Tourism Group product offering
Product offeringCore offering
INFLITE Tourism Group operates a multi-brand aviation tourism platform across New Zealand, offering helicopter and fixed-wing scenic flights, tandem skydiving, charter aircraft (private jets and helicopters), commercial aviation tasking (lifting, freight, surveying), glacier guiding (heli-hiking, snowshoeing, ice climbing), air transfers, event travel, and luxury accommodation. The group operates over 100 tourism and aviation products across 10 brands and 8 nationwide locations, holding the exclusive GSA for Air Chathams.
Product overview
INFLITE Tourism Group operates as a multi-brand aviation and tourism platform offering a comprehensive portfolio of helicopter and fixed-wing aircraft services across New Zealand. The portfolio includes charter services (INFLITE Charters), scenic helicopter experiences (Heletranz, INFLITE Experiences, INFLITE Auckland), ski plane and helicopter flights (Mount Cook Ski Planes & Helicopters, INFLITE Franz and Fox Helicopters), tandem skydiving (Skydive Abel Tasman, Skydive Franz Josef & Fox Glacier, Skydive Mt. Cook), ground transport (Mt. Cook Explorer), guided glacier experiences (Mt. Cook Glacier Guiding), luxury accommodation (Sky Suites), commercial aviation services (INFLITE Commercial Tasking, INFLITE Events, INFLITE Transfers), and voucher products (ExperieNZ Pass). The Group also maintains a diverse aircraft fleet including the Agusta 109 Grand, Bell 427, EC130, AS350 Squirrel, Pilatus Porter PC-6, and PAC 750 XL. The company operates as 10 brands across 8 locations nationwide and is the exclusive GSA for Air Chathams.
Differentiator
Problem solved
Functional benefit
Brands
- Heletranz: Auckland's premier helicopter operator specializing in tailored itineraries to Waiheke Island, luxury lodges, and throughout New Zealand. Operating since 1990.
- Mount Cook Ski Planes and Helicopters
- Skydive Abel Tasman
- Skydive Franz Josef and Fox Glacier
- Skydive Mt. Cook
- Sky Suites
- Mt. Cook Glacier Guiding
- Nelson Tasman Air
- INFLITE Experiences
- INFLITE Charters
- Mt. Cook Explorer
Products and services
- INFLITE Charters Charter aircraft services including private jets and helicopters, transfer and freight services throughout New Zealand, Australia, and the South Pacific. INFLITE Charters is the exclusive General Sales Agent (GSA) representing Air Chathams' NZ fleet and provides bespoke private travel solutions for corporate and private clients.
- Heletranz Helicopters Auckland's premier helicopter operator (since 1990) specializing in tailored itineraries to Waiheke Island, luxury lodges, and throughout New Zealand. Operates a fleet of single and twin-engine helicopters (Agusta 109 Grand, Bell 427, EC130) for scenic flights, transfers, and luxury experiences including heli wine tastings.
- Mount Cook Ski Planes & Helicopters Scenic flights and experiences into Aoraki/Mt. Cook National Park. The most popular offering is the Ultimate Alpine Experience combining a ski plane and helicopter trip with a glacier landing, celebrating 70 years of flying in 2025.
- INFLITE Franz and Fox Helicopters The only operator to offer exclusive private landings on the Tasman Glacier from the West Coast, providing complete helicopter flights and landing experiences over Franz Josef & Fox Glaciers, Aoraki Mount Cook, and NZ's longest glacier (Tasman Glacier).
- Skydive Abel Tasman Tandem skydiving from Motueka on the border of the Abel Tasman and Kahurangi National Parks - the only drop zone in New Zealand with views of both the North and South Island, with operators including Mount Taranaki, Mount Ruapehu, and the Marlborough Sounds visible on clear days.
- Skydive Franz Josef & Fox Glacier NZ's original high altitude skydive operation, which pioneered the highest commercial skydive in New Zealand. Featured in Red Bull's Top 9 Insane Places to Skydive, including the only helicopter skydive drop zone in New Zealand where customers can skydive from a helicopter.
- Skydive Mt. Cook New Zealand's most spectacular skydive operating from Pukaki Airport with views of Aoraki/Mt. Cook, Lake Pukaki, Lake Tekapo, and the Te Wahipounamu World Heritage Area. Includes the unique 10,000ft Helicopter Tandem Skydive experience priced at $799 per person.
- Nelson Tasman Air Scenic flights from Motueka Airport using helicopters and planes to explore Abel Tasman and Kahurangi National Parks, Nelson, Marlborough Sounds, and various lodges including Awaroa Lodge. Scenic flights start from $99 per person from Motueka.
- INFLITE Experiences Luxury scenic helicopter flights and tours throughout New Zealand to destinations including Waiheke Island wineries (Batch Winery, Mudbrick), Auckland city landmarks, volcanoes and beaches, heli-golfing, and multi-stop itineraries such as the Coast to Coast Experience and Waiheke Heli Wine Tasting (priced from $249 to $677 per person).
- INFLITE Commercial Tasking Commercial aviation services providing lifting, freight, surveying, fire support, and aerial filming & photography using a diverse fleet of helicopters suitable for difficult access or heavy lifting jobs across New Zealand.
- INFLITE Events Event travel solutions for group events, festivals, and corporate retreats, with experienced pilots able to assist in organizing events alongside providing travel solutions.
- INFLITE Transfers Helicopter and fixed-wing aircraft transfer services ranging from scenic flights over Auckland's CBD and beaches to transporting large groups of passengers around New Zealand.
- Mt. Cook Glacier Guiding Joint venture between Mount Cook Ski Planes and Helicopters and Fox Glacier Guiding, offering heli-hiking, snowshoeing, and ice climbing experiences in and around the Haupapa/Tasman Glacier in the Aoraki/Mt. Cook region.
- Sky Suites Luxury accommodation located above the hangar at Pukaki Airport, Twizel, next to Skydive Mt. Cook. Offers Luxury Suites with complimentary wine, fudge and continental breakfast, Standard Suites, and wheelchair-friendly Suite 1.
- Mt. Cook Explorer Scheduled guided transport service connecting Twizel, Aoraki/Mt. Cook and Tekapo/Takapo, with a Gold Class option offering personalized day trips from Queenstown.
- 10,000ft Helicopter Tandem Skydive New Zealand's only tandem skydiving experience from a helicopter at 10,000ft, offering customers a helicopter-borne skydive at Franz Josef and Pukaki bases. Priced at $799 per person and includes an instructor camera package.
Quantifiable outcome
- NPS Score of 92
- +1 more outcomes
Companies that use INFLITE Tourism Group
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
INFLITE Tourism Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
INFLITE Tourism Group partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Air ChathamscoreINFLITE is the exclusive GSA (General Sales Agent) for Air Chathams, representing their fleet of aircraft throughout New Zealand. This partnership extends INFLITE's reach in regional air travel solutions.
- Sustainable CoastlinesminorINFLITE supports Sustainable Coastlines by actively participating in coastline cleanups. When INFLITE was based at Mechanics Bay, they ensured their coastline was kept clean and free of pests.
- Abel Tasman Tree CollectiveminorThe Abel Tasman Tree Collective aims to pioneer a culture of philanthropy from park's international guests, directly funding native tree restorations in local protected areas. INFLITE supports this initiative.
- Motutapu Restoration TrustminorThe trust's vision is to restore the natural and cultural landscapes of Motutapu. INFLITE partnered to plant a tree for every hour of flight as part of sustainability commitment.
- Department of Conservation (DoC)minorMount Cook Ski Planes and Helicopters assist DoC with hut and track maintenance in conservation areas. INFLITE won an award for their DOC track restoration project.
- Alps 2 Ocean Cycle TrailminorMount Cook Ski Planes and Helicopters are an official trial guardian, responsible for maintaining a section of the Alps 2 Ocean Cycle Trail that passes by their doorstep at Aoraki/Mt Cook Airport.
- Toitu - EnvirocarecoreINFLITE partnered with Toitu in 2018 to measure their carbon footprint and put strategies in place to reduce emissions, leading to carboNZero certification achieved on 30th September 2019.
- Batch WineryminorPartnership for Waiheke Heli Wine Tasting experiences including 4-wine tasting sessions at Batch Winery with helicopter transfers.
- Mudbrick Vineyard and RestaurantminorAward-winning winery and restaurant on Waiheke Island partnered for Fly, Wine & Dine experiences with helicopter transfers.
- EcoZip AdventuresminorEcoZip Adventures on Waiheke Island partnered for helicopter combo experiences including zip-lining and vineyard lunch.
- Fox Glacier GuidingcoreJoint venture between Mount Cook Ski Planes and Helicopters and Fox Glacier Guiding to form Mt. Cook Glacier Guiding, offering heli-hiking, snowshoeing, and ice climbing experiences.
Scale indicators6 records
Recent moves11 records
Expansion highlights5 records
INFLITE Tourism Group competitors and assessment
Company assessmentDirect peers
- The Helicopter Line: One of NZ's largest helicopter tourism operators offering scenic flights, glacier landings, and Mt Cook experiences. Directly competes with INFLITE's Mount Cook Ski Planes & Helicopters and overall scenic helicopter business across the South Island.
- Heliworks Queenstown: Queenstown-based helicopter tourism operator providing scenic flights, glacier landings, and bespoke experiences. Comparable to INFLITE's premium scenic helicopter brands in the high-volume South Island tourism market.
- Glacier Helicopters: NZ-based helicopter operator running scenic and glacier-landing experiences in the Fox Glacier and Franz Josef region. Directly comparable to INFLITE's Franz and Fox Helicopters brand and Mount Cook Ski Planes & Helicopters for glacier tourism in the same catchment.
- Wanaka Helicopters: Wanaka-based helicopter operator offering scenic flights, glacier landings, and alpine experiences. Comparable to INFLITE's premium helicopter experience brands in the South Island tourism market.
- NZone Skydive Queenstown: Queenstown-based tandem skydiving operator. Comparable to INFLITE's skydive portfolio in the high-volume South Island adventure tourism segment.
- Skydive Taupo: NZ tandem skydive operator based in Taupo. Directly comparable to INFLITE's three skydive brands (Abel Tasman, Franz & Fox, Mt. Cook) in the NZ tandem skydiving market.
- Air Safaris: NZ fixed-wing scenic flight operator based in Canterbury/Mt Cook region offering glacier landings. Directly comparable to INFLITE's Mount Cook Ski Planes & Helicopters for fixed-wing scenic tourism.
- Over The Top Helicopters: NZ helicopter operator offering scenic flights and bespoke tourism experiences. Comparable to INFLITE's Heletranz and INFLITE Experiences brands in the premium scenic helicopter category.
Broad incumbents
- Air New Zealand: NZ's flag carrier and dominant scheduled airline offering domestic and international air services. A broader incumbent in NZ aviation relevant to INFLITE's charter business and as a key channel for inbound tourism.
Emerging players
- Blue Hawaiian Helicopters: US-based helicopter tourism operator known for premium scenic flights in Hawaii. Comparable as a global benchmark for premium helicopter tourism scale, fleet management, and category leadership relevant to INFLITE's positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
INFLITE Tourism Group social profiles
Digital presenceINFLITE Tourism Group compliance and trust
Trust signalCompliance9 records
INFLITE Tourism Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
INFLITE Tourism Group leadership team
Management profileNumber of profiles
Profiles5 records
INFLITE Tourism Group subsidiaries and ownership
Company hierarchySubsidiaries6 records
INFLITE Tourism Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
INFLITE Tourism Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about INFLITE Tourism Group
What does INFLITE Tourism Group do?
INFLITE Tourism Group operates a multi-brand aviation tourism platform across New Zealand, offering helicopter and fixed-wing scenic flights, tandem skydiving, charter aircraft (private jets and helicopters), commercial aviation tasking (lifting, freight, surveying), glacier guiding (heli-hiking, snowshoeing, ice climbing), air transfers, event travel, and luxury accommodation. The group operates over 100 tourism and aviation products across 10 brands and 8 nationwide locations, holding the exclusive GSA for Air Chathams.
Is INFLITE Tourism Group a public or private company?
INFLITE Tourism Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was INFLITE Tourism Group founded?
INFLITE Tourism Group was founded in 2012. It employs 51 to 100 people.
Where is INFLITE Tourism Group based?
INFLITE Tourism Group is headquartered in Albany, New Zealand, in the Oceania region.
How does INFLITE Tourism Group make money?
Six revenue lines are on record. Scenic Flight Experiences are the primary driver. The others are skydiving Operations, aircraft Charter Services, commercial Tasking, glacier Guiding and aircraft Management Solutions.
Who are INFLITE Tourism Group's main competitors?
Direct peers on record are The Helicopter Line, Heliworks Queenstown, Glacier Helicopters, Wanaka Helicopters, NZone Skydive Queenstown, Skydive Taupo, Air Safaris and Over The Top Helicopters. Air New Zealand is listed as a broad incumbent. Blue Hawaiian Helicopters is listed as an emerging player.
Does INFLITE Tourism Group have an API?
No public API is recorded for INFLITE Tourism Group.