Via Satellite Magazine
Via Satellite is a B2B trade media brand and event operator serving the global satellite and space industry via print and digital journalism, owned conferences (SATELLITE, CyberSat, GovMilSpace), and award programs for industry executives and technology.
- Company typePrivate
- Founded1986
- HeadquartersRockville, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Via Satellite Magazine does
Via Satellite is a B2B trade media brand and event operator serving the global satellite and space industry. Founded in 1986 and published by Access Intelligence, LLC as part of its Aerospace Group, the brand delivers news, analysis, and expert perspectives through a print and digital magazine, the satellitetoday.com website, email newsletters, and multimedia channels including the On Orbit podcast, Thursday Morning Conversations video series, and Technology Webcast Series. Its core technology is a digital media publishing platform distributing content across web, email, podcast, and video channels to a claimed audience of 142,000+ actively engaged satellite and space professionals, of which 45% are international. Reader composition is roughly 35% Commercial End Users, 28% Satellite Industry, 25% Military/Government/Defense, and 12% Support Services.
The company operates three owned industry events — SATELLITE Conference & Exhibition (billed as the world's largest global satellite trade show, held in Washington D.C.), CyberSat Summit (cybersecurity), and GovMilSpace (government and military space procurement) — alongside recurring recognition franchises such as Satellite Executive of the Year (since 1988), Satellite Technology of the Year, the 10 Hottest quarterly series, Celebrating Women in Satellite, and Rising Stars. Monetization is diversified across three streams: print and digital subscriptions, advertising and sponsorships from aerospace, defense, and satellite technology advertisers (including NASA, U.S. Space Command, Northrop Grumman, L3Harris, BAE Systems, Viasat, and Verizon), and event revenue from conference programs, exhibitions, and networking.
Via Satellite maintains editorial offices in the Washington D.C. area (Bethesda/Rockville) and London. Its Advisory Board includes senior executives from across the satellite ecosystem — SES, Intelsat, Inmarsat, Comtech, Spire Global, BlackSky, Mynaric, Kymeta, Rivada Space, ST Engineering iDirect, and Seraphim Space — providing structural ties into industry strategy and decision-making.
Via Satellite Magazine firmographics
Firmographics- Name
- Via Satellite Magazine
- Legal name
- Access Intelligence, LLC
- Website
- https://satellitetoday.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Via Satellite is a B2B trade media brand and event operator serving the global satellite and space industry via print and digital journalism, owned conferences (SATELLITE, CyberSat, GovMilSpace), and award programs for industry executives and technology.
- Ownership category
- akta.pro rank
Where Via Satellite Magazine is headquartered
LocationHeadquarters
- HQ city
- Rockville
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Via Satellite Magazine business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Subscription Revenue: Via Satellite generates subscription revenue from its print and digital magazine offerings. Subscribers include satellite industry executives, engineers, strategists, and analysts who depend on the publication for industry intelligence.
- Advertising & Sponsorships: The publication monetizes its audience through advertising placements and event sponsorships. Advertisers include major aerospace, defense, and satellite technology companies seeking to reach decision-makers in the industry.
- Event Revenue: Access Intelligence's Aerospace Group generates significant revenue through owned events including SATELLITE Conference & Exhibition, GovMilSpace, and CyberSat Summit. These events feature conference programs, exhibitions, and networking opportunities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Magazine subscription (print and digital) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Via Satellite Magazine product offering
Product offeringCore offering
Via Satellite is a B2B trade media brand providing news, analysis, and expert perspectives on the global satellite industry through its print and digital magazine, satellitetoday.com website, and multimedia channels including the On Orbit podcast, Thursday Morning Conversations video series, and Technology Webcast Series. The brand is reinforced by owned industry events—principally the SATELLITE Conference & Exhibition in Washington, D.C., CyberSat Summit, and GovMilSpace—and recognition programs such as Satellite Executive of the Year and Rising Stars, serving 142,000+ actively engaged satellite and space professionals worldwide.
Product overview
Via Satellite is a media and events company serving the global satellite industry through a unified platform-plus-programs model. The core offering consists of Via Satellite Magazine (print and digital) and the satellitetoday.com website, which deliver news, analysis, expert perspectives, and opinion content across topics including connectivity, government/military, technology, imagery and sensing, cybersecurity, manufacturing, and space economy. The publication is enhanced by supplementary programs including the On Orbit podcast, Thursday Morning Conversations video series, and Technology Webcast Series. The company operates major industry events including the SATELLITE Conference & Exhibition (the world's largest global satellite trade show), CyberSat Summit, and GovMilSpace. Community recognition programs include the Satellite Executive of the Year award (since 1988), Satellite Technology of the Year award, the 10 Hottest Series (quarterly company and trend spotlights), Celebrating Women in Satellite, and Rising Stars program. Email newsletters provide daily news delivery to subscribers. The publication serves 142,000+ actively engaged satellite and space professionals with 45% international readership.
Differentiator
Problem solved
Functional benefit
Brands
- On Orbit Podcast: A technology-focused podcast produced by Via Satellite that provides in-depth discussion about the socioeconomic value of space and satellite capabilities.
- Satellite Executive of the Year
- Satellite Technology of the Year
- Celebrating Women in Satellite
- Rising Stars
- 10 Hottest Series
Products and services
- Via Satellite Magazine (Print & Digital) A print and digital publication providing news, analysis, and expert perspectives on the global satellite industry across topics including connectivity, government/military, technology, imagery and sensing, cybersecurity, manufacturing, and space economy. Targeted at satellite industry executives, engineers, strategists, and analysts.
- satellitetoday.com Digital News Platform Online publication delivering daily satellite industry news, archived articles, opinion columns, and industry analysis across multiple topic categories including connectivity, finance, government/military, launch, technology, mobility, imagery and sensing, people, cybersecurity, manufacturing, and space economy.
- SATELLITE Conference & Exhibition The world's largest global satellite trade show held annually in Washington, D.C., bringing together satellite industry leaders, executives, and decision-makers through a conference program, exhibition floor, and networking opportunities.
- CyberSat Summit An industry event focused on cybersecurity in the satellite and space sector, examining threats, defense strategies, and resilience measures for space systems and satellite communications.
- GovMilSpace Conference A government and military-focused satellite industry event examining defense applications of space technology, government space programs, and procurement for the military space sector.
- On Orbit Podcast A technology-focused podcast hosted by Via Satellite's Senior Managing Editor, providing in-depth discussion about the socioeconomic value of space and satellite capabilities. Distributed via Apple Podcasts, Spotify, Amazon Music, SoundCloud, and YouTube.
- Thursday Morning Conversations A video interview series featuring exclusive conversations with satellite industry executives, leaders, and CEOs from major space companies.
- Technology Webcast Series A webcast series covering technology topics and trends impacting the satellite industry, produced as virtual events for the satellite ecosystem audience.
- Via Satellite Email Newsletters Email newsletters delivering the latest satellite industry news, analysis, and insights directly to subscribers on a regular cadence.
- Satellite Executive of the Year Award Program The most prestigious honor in the satellite industry recognizing an individual whose leadership, vision, and impact have shaped the global satellite industry. Awarded by Via Satellite since 1988.
- Satellite Technology of the Year Award Program An award program celebrating technological breakthroughs that transform how the satellite and connectivity industry operates, recognizing innovations in satellite communications, in-space servicing, antenna technology, and other engineering milestones.
Quantifiable outcome
- 142,000+ actively engaged satellite and space professionals
- +2 more outcomes
Companies that use Via Satellite Magazine
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
Via Satellite Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Via Satellite Magazine partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- Seraphim SpacecoreSeraphim Space is represented on the Via Satellite Advisory Board by Maureen Haverty, Vice President of Investment. Seraphim Space is a venture capital firm focused on space technology investments.
- Spire GlobalcoreSpire Global is represented on the Via Satellite Advisory Board by Theresa Condor, COO. Spire Global operates a satellite data company providing orbital analytics and space services.
- InmarsatcoreInmarsat is represented on the Via Satellite Advisory Board by Rebecca Cowen-Hirsch, Senior Vice President, Government Policy & Strategy.
- ST Engineering iDirectcoreST Engineering iDirect is represented on the Via Satellite Advisory Board by Don Claussen, CEO.
- MynariccoreMynaric is represented on the Via Satellite Advisory Board by Tina Ghataore, CCO. Mynaric produces optical wireless terminals for laser communications.
- BlackSkycoreBlackSky is represented on the Via Satellite Advisory Board by Peter Wegner, CTO. BlackSky provides real-time Earth observation and geospatial intelligence.
- SEScoreSES is represented on the Via Satellite Advisory Board by Amber Ledgerwood, Head of Environmental and Social Impact.
- IntelsatcoreIntelsat is represented on the Via Satellite Advisory Board by Mike DeMarco, CCO.
- ComtechcoreComtech is represented on the Via Satellite Advisory Board by Nicole Robinson, Chief Growth Officer.
- KymetacoreKymeta is represented on the Via Satellite Advisory Board by Lilac Muller, Vice President, Product Management.
- Rivada SpacecoreRivada Space is represented on the Via Satellite Advisory Board by Ronald van der Breggen, CCO.
- Access IntelligencecoreVia Satellite is published by Access Intelligence, a global information and marketing company. The Aerospace Group serves markets spanning aviation, defense, healthcare, chemical, power, and beyond.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Via Satellite Magazine competitors and assessment
Company assessmentDirect peers
- Shephard Media: Shephard Media is a B2B trade media company with deep defense and aerospace coverage including satellite, space, and unmanned systems, monetizing through publications, events, and awards programs.
- Breaking Defense: Breaking Defense is a defense-industry digital media outlet with substantial satellite, space, and intelligence coverage. It serves a comparable B2B government and defense-contractor advertiser base with similar news-and-events monetization.
- SatNews: SatNews is a satellite industry news and intelligence outlet serving a similar operator, manufacturer, and integrator audience, competing for share-of-voice in satellite trade media.
- SpaceNews: SpaceNews is the most direct competitor to Via Satellite, providing news, analysis, and events covering the global space and satellite industry to a similar executive and policymaker audience.
Emerging players
- Payload: Payload is a digital-first media brand covering the space and satellite industry with newsletters and podcasts. It targets similar industry executives and competes for the same advertising and sponsorship dollars as Via Satellite.
- Spaceflight Now: Spaceflight Now is a digital space-industry news outlet covering launches, satellite programs, and industry deals with similar professional audiences but a narrower focus on mission operations.
Broad incumbents
- Defense News: Defense News is an established defense-industry trade publication covering satellite, space, and adjacent military programs with similar B2B media, subscriptions, and event monetization.
- Aviation Week: Aviation Week is a long-running aerospace trade media brand under Informa that covers satellite, space, and defense alongside its core aviation franchise, sharing a B2B subscription and event model with Via Satellite.
- Ars Technica: Ars Technica is a long-running technology publication with a dedicated space and satellite section reaching an influential professional and enthusiast audience, partially overlapping with Via Satellite's coverage of the space economy.
Others
- MIT Technology Review (Space coverage): MIT Technology Review covers satellite and space-technology topics as part of broader emerging-tech reporting, reaching executives and decision-makers in adjacent but non-competing coverage.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Via Satellite Magazine social profiles
Digital presenceVia Satellite Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Via Satellite Magazine leadership team
Management profileNumber of profiles
Profiles8 records
Via Satellite Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Via Satellite Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Via Satellite Magazine
What does Via Satellite Magazine do?
Via Satellite is a B2B trade media brand providing news, analysis, and expert perspectives on the global satellite industry through its print and digital magazine, satellitetoday.com website, and multimedia channels including the On Orbit podcast, Thursday Morning Conversations video series, and Technology Webcast Series. The brand is reinforced by owned industry events—principally the SATELLITE Conference & Exhibition in Washington, D.C., CyberSat Summit, and GovMilSpace—and recognition programs such as Satellite Executive of the Year and Rising Stars, serving 142,000+ actively engaged satellite and space professionals worldwide.
Is Via Satellite Magazine a public or private company?
Via Satellite Magazine is a private company. It is classified as corporate owned and is currently operating.
When was Via Satellite Magazine founded?
Via Satellite Magazine was founded in 1986. It employs 1 to 10 people.
Where is Via Satellite Magazine based?
Via Satellite Magazine is headquartered in Rockville, United States, in the North America region.
How does Via Satellite Magazine make money?
Three revenue lines are on record. Subscription Revenue is the primary driver. The others are advertising & Sponsorships and event Revenue.
Who are Via Satellite Magazine's main competitors?
Direct peers on record are Shephard Media, Breaking Defense, SatNews and SpaceNews. Emerging players are Payload and Spaceflight Now. Broad incumbents are Defense News, Aviation Week and Ars Technica. MIT Technology Review (Space coverage) is listed as an others.
Does Via Satellite Magazine have an API?
No public API is recorded for Via Satellite Magazine.