AMSTORE
- Company typePrivate
- Founded1914
- HeadquartersGrand Rapids, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
AMSTORE firmographics
Firmographics- Name
- AMSTORE
- Legal name
- Amstore
- Website
- https://amstore.com
- Company type
- Private
- Founded year
- 1914
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where AMSTORE is headquartered
LocationHeadquarters
- HQ city
- Grand Rapids
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
AMSTORE business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Custom Retail Fixtures and Environments: Design, engineering, and manufacturing of custom store fixtures and merchandising spaces for retailers and brands. Projects range from large-scale to small, with focus on tight lead times and high-visibility assignments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Project-based custom pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
AMSTORE product offering
Product offeringCore offering
AMSTORE designs, engineers, and manufactures custom store fixtures and merchandising spaces for leading retailers and brands, including department stores, discounters, specialty stores, and drug stores. Projects span large-scale rollouts to small, high-visibility assignments and leverage broad materials expertise across woods, metals, plastics, glass, and electronics, with an emphasis on tight lead times. Supporting capabilities include 3-D SolidWorks visualization, physical testing, and the integration of sensors, LED lighting, and low-voltage wireless power into smart connected fixtures.
Product overview
Amstore is a custom retail environment specialist providing comprehensive design, engineering, and manufacturing services for custom fixtures and merchandising spaces. The core offering consists of Custom Retail Fixtures and Merchandising Spaces, supported by Design and Engineering Services and enhanced with Smart Connected Fixtures that integrate technology. All products are manufactured at their 900,000 square-foot Grand Rapids facility with global supply chain management capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Retail Fixtures Bespoke retail fixtures engineered and manufactured to meet or exceed demanding customer specifications, utilizing woods, metals, plastics, glass, and electronics. Specifications and standards are documented in 3-D SolidWorks models with renderings, scale models, mock-ups, and prototypes, and units undergo physical testing (load bearing, abrasion resistance, color fastness) with outside certification (UL, seismic) obtained when required. Intended for leading retailers and brands needing repeatable, high-quality fixtures for stores and remodels.
- Merchandising Spaces Custom retail environment and merchandising space solutions delivered for leading retailers and brands, including department stores, discounters, specialty stores, and drug stores. The offering combines AMSTORE's engineering, design, and manufacturing capabilities in partnership with customer staff to bring high-visibility store projects to life on tight lead times.
- Design and Engineering Services Design and engineering services delivered through highly skilled teams working in partnership with customer staff, applying a proven VA/VE (Value Analysis / Value Engineering) process to drive continual cost reductions and innovative solutions across fixture and merchandising space programs. Service offerings include 3-D SolidWorks modeling, prototyping, and process integration for retailer and brand customers.
Quantifiable outcome
- 98% customer retention rate
- +2 more outcomes
Companies that use AMSTORE
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
AMSTORE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
AMSTORE partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
AMSTORE competitors and assessment
Company assessmentBroad incumbents
- Steelcase: Steelcase is a global office and commercial furniture and fixtures manufacturer with engineering, design, and manufacturing capabilities analogous to AMSTORE's. While focused on workplace rather than retail, the custom-engineered fixture business model is comparable.
- Hussmann (Panasonic): Hussmann is a major manufacturer of refrigeration and merchandising fixtures for grocery and food retail. A broader incumbent serving the same enterprise retail customers with overlapping fixture and in-store environment capabilities.
- Haworth: Haworth designs and manufactures commercial furniture, fixtures, and architectural interiors. Comparable to AMSTORE in custom engineered environment delivery, integrated design-and-make model, and global customer base.
- Knoll (MillerKnoll): MillerKnoll (Knoll) designs and manufactures modern office furniture, textiles, and architectural interiors. Comparable custom-engineered, design-driven fixture and environment business serving enterprise commercial customers.
- Leggett & Platt: Leggett & Platt is a diversified manufacturer whose commercial and retail fixture businesses produce shelving, displays, and store fixtures. Overlaps with AMSTORE's custom retail fixture work but operates across many adjacent categories at much greater scale.
- HNI Corporation: HNI Corporation manufactures office furniture and hearth products through brands like HON and Allsteel. A broader incumbent with custom fixture and commercial interior capabilities analogous to AMSTORE's enterprise project delivery.
Direct peers
- Trion Industries: Trion produces retail display fixtures, merchandising hardware, and custom metal store fixtures. Closely comparable in product category (custom retail fixtures), customer type (enterprise retailers), and project-based business model.
- Madix Inc. Madix manufactures retail store fixtures, gondola shelving, and custom displays for grocery, big-box, and convenience retailers. Direct competitor in custom retail fixture engineering and manufacturing serving the same enterprise customer base.
- Lozier Corporation: Lozier is a leading U.S. manufacturer of store fixtures, shelving, and merchandising systems for retail, with comparable B2B sales to enterprise retailers. Overlaps directly with AMSTORE's core custom retail fixture and merchandising space offering.
Emerging players
- Displayit (Specialty Retail Fixtures): Displayit is a custom retail display and fixture manufacturer serving brands and retailers. Comparable niche overlap with AMSTORE in custom retail environments, but smaller scale and more digitally-led sales motion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
AMSTORE social profiles
Digital presenceAMSTORE compliance and trust
Trust signalCompliance3 records
AMSTORE financial estimates
Financial estimateRevenue estimate
Valuation estimate
AMSTORE leadership team
Management profileNumber of profiles
AMSTORE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AMSTORE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AMSTORE
What does AMSTORE do?
AMSTORE designs, engineers, and manufactures custom store fixtures and merchandising spaces for leading retailers and brands, including department stores, discounters, specialty stores, and drug stores. Projects span large-scale rollouts to small, high-visibility assignments and leverage broad materials expertise across woods, metals, plastics, glass, and electronics, with an emphasis on tight lead times. Supporting capabilities include 3-D SolidWorks visualization, physical testing, and the integration of sensors, LED lighting, and low-voltage wireless power into smart connected fixtures.
Is AMSTORE a public or private company?
AMSTORE is a private company. It is classified as unknown and is currently operating.
When was AMSTORE founded?
AMSTORE was founded in 1914. It employs 251 to 500 people.
Where is AMSTORE based?
AMSTORE is headquartered in Grand Rapids, United States, in the North America region.
How does AMSTORE make money?
One revenue line is on record: custom Retail Fixtures and Environments.
Who are AMSTORE's main competitors?
Broad incumbents on record are Steelcase, Hussmann (Panasonic), Haworth, Knoll (MillerKnoll), Leggett & Platt and HNI Corporation. Direct peers are Trion Industries, Madix Inc. and Lozier Corporation. Displayit (Specialty Retail Fixtures) is listed as an emerging player.
Does AMSTORE have an API?
No public API is recorded for AMSTORE.