Rhino Rescue

What Rhino Rescue does

Rhino Rescue manufactures and sells professional-grade tactical medical equipment and first aid kits through a proprietary brand owned by Nanchi Medical (established 2010 in manufacturing; Rhino Rescue brand founded 2019). The company operates an ISO 13485-certified in-house production facility producing TCCC-compliant kits organized by the MARCH algorithm (Massive hemorrhage, Airway, Respiration, Circulation, Hypothermia), with proprietary compression gauze technology (3-second expansion), 5-year vacuum-sealed packaging rated from -30°C to 70°C, and component-level lot traceability. The product portfolio spans IFAK trauma kits (SE IFAK, CMS IFAK MINI, CLC IFAK MINI, EDC Fanny-Pack, TRD IFAK MINI, 001M, 002M), civilian/adventure kits (Hummingbird, Mole, Argiope, EVA, Hawkeye), mass-casualty kits (50/100-person, 266/350-piece), tactical backpacks (R20, R40), and individual consumables (tourniquets, hemostatic gauze, Israeli bandages, chest seals, NPAs, decompression needles, burn dressings). Pricing ranges from approximately $20 (Ultralight Waterproof Medical Kit) to $550 (ASSAULT MEDICAL BACKPACK-R20).

The business operates three go-to-market motions: (1) direct-to-consumer e-commerce via rhinorescuestore.com (Shopify) with free shipping over $60, targeting individual consumers, outdoor enthusiasts, and tactical users; (2) enterprise field sales with compliance documentation for military, law enforcement, and EMS procurement; and (3) wholesale distribution plus OEM/white-label manufacturing partnerships. Headquarters is in Hong Kong (Room 704, Tower A, New Mandarin Plaza, Kowloon) with US fulfillment from Chino, California, international fulfillment from Shanghai, and R&D centers in California and Germany. Certifications include FDA registration, ISO 13485, ISO 14001, CE, NMPA, TCCC compliance, and Stop the Bleed compliance.

The customer base spans 200K+ verified buyers across 100+ countries, including notable institutional deployments: FIFA World Cup 2010 (first aid supplies), London Olympics 2012 (stretchers and first aid kits), French Police Equipment contract 2015, Saudi Civil Defense 2016 (5,500 stretchers and 30,000 IFAK kits), Yemen Mobile Hospital Project 2018 (95 containers, 5 hospitals), and ICRC humanitarian operations (Ebola field deployments). Revenue is generated through unit hardware sales across DTC, wholesale, and OEM channels; specific revenue figures are not publicly disclosed.

Name

Rhino Rescue

Legal name

Rhino Rescue

Website

https://rhinorescuestore.com

Company type

Private

Founded year

2019

Operating status

Operating

Short description

Rhino Rescue manufactures ISO 13485-certified tactical medical kits (IFAKs), trauma supplies, and adventure first aid products, serving military, law enforcement, EMS, and civilian consumers across 100+ countries via DTC e-commerce, wholesale, and OEM channels.

Ownership category

akta.pro rank

Product category

Tactical Medical Equipment and First Aid Kits

NAICS

Surgical Appliance and Supplies Manufacturing (339113)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

First Aid & Wound Care (Bandages, Dressings, Antiseptics, Burn Care) (CRADAMAB)

akta.pro secondary industry

First Aid & Wound Care (HLAIADAM)

Keywords

• Tactical medical supplies
• First aid kits
• Trauma kits
• IFAK equipment
• Emergency medical supplies

Headquarters

HQ city

Hong Kong

HQ country

Hong Kong SAR China

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Direct E-commerce Sales: B2C e-commerce sales through rhinorescuestore.com selling directly to consumers. Products range from individual IFAK units ($49-$119) to comprehensive trauma kits. Offers free shipping over $60.
2. Wholesale/B2B Sales: Wholesale distribution to institutional buyers including military units, law enforcement agencies, EMS providers, and organizations. Offers volume pricing and custom configurations.
3. OEM Manufacturing: Custom manufacturing partnerships where Rhino Rescue produces kits under buyer specifications, component selection, and branding. Operates under same ISO 13485 quality system as own brand.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Rhino Rescue manufactures and sells professional-grade tactical first aid kits, Individual First Aid Kits (IFAKs), trauma kits, and related medical consumables (tourniquets, hemostatic gauze, chest seals, wound closure products, burn care, NPAs, decompression needles, emergency stretchers). Production is carried out in an ISO 13485-certified facility under parent company Nanchi Medical, with components organized under the MARCH protocol for TCCC-compliant use. Products are sold direct-to-consumer via rhinorescuestore.com and through B2B channels including military/law enforcement direct sales, wholesale distribution, and OEM/white-label manufacturing.

Product overview

Rhino Rescue is a manufacturer of professional-grade first aid and tactical medical equipment, organized around three product lines: IFAK (Individual First Aid Kit) trauma kits for military, law enforcement and tactical use; civilian/adventure first aid kits for outdoor, workplace and mass casualty scenarios; and individual medical supplies/consumables. The IFAK portfolio includes SE IFAK, CMS IFAK MINI, CLC IFAK MINI, EDC Fanny-Pack, TRD IFAK MINI, 001M IFAK, and 002M IFAK, all organized by MARCH protocol (Massive Hemorrhage, Airway, Respiration, Circulation, Hypothermia). The civilian line includes Hummingbird, Mole, Argiope, EVA, and Hawkeye kits for outdoor/adventure use, plus All-Purpose kits in 50-person and 100-person configurations for mass casualty and public space readiness. Supporting products include emergency stretchers (Emergency Litter), trauma supplies (tourniquets, hemostatic gauze, Israeli bandages, chest seals, NPAs, decompression needles, splints, burn dressings), and accessories (scissors, gloves, tape, eye shields). The company operates with ISO 13485, CE, FDA, and ISO 14001 certifications.

Differentiator

Problem solved

Functional benefit

Brands

• SE IFAK Series: Tactical Individual First Aid Kit product line for military and law enforcement
• EDC Series
• CMS IFAK
• CLC IFAK
• Adventure Series
• TRD IFAK

Products and services

• IFAK Trauma Kits (SE IFAK, SE IFAK PRO MAX, CMS IFAK MINI, CLC IFAK MINI, EDC Fanny-Pack, TRD IFAK MINI, 001M IFAK, 002M IFAK) TCCC-compliant Individual First Aid Kits for military, law enforcement, and tactical users. Kits contain tourniquets, hemostatic agents, Israeli bandages, compressed gauze, chest seals, and NPAs organized by the MARCH protocol in MOLLE-compatible Cordura pouches. SE IFAK includes 19 FDA/CE-listed components; SE IFAK PRO MAX extends to 23 components with second chest seal, second compressed gauze, and abdominal pad.
• Tactical Medical Backpacks (ASSAULT MEDICAL BACKPACK-R20, MEDICAL BACKPACK-R40) Heavy-duty tactical medical backpacks built with 1000D nylon fabric for combat medics and field operators. R20 is a 20L compact configuration at $550; R40 is a 40L backpack with clamshell drop-down organizer panels and ergonomic heavy-load suspension at $405.
• Adventure Series First Aid Kits (Hummingbird, Mole, Argiope, Hawkeye) Compact civilian first aid kits designed for outdoor, hiking, and family use. Includes Hummingbird for family and outdoor use, Mole for hiking, Argiope for outdoor adventure, and Hawkeye for wilderness scenarios.
• All-Purpose First Aid Kits (50-person, 100-person, 240-piece, 266/350-piece) Mass casualty and household first aid kits with Stop the Bleed-compliant components and color-coded visual instructions usable by untrained bystanders. Includes 50-person, 100-person, 240-piece ($69), and 266/350-piece Quick-Tilt Shelves configurations ($89) for home, school, office, and business readiness.
• Vehicle First Aid Kit 5-year vacuum-sealed first aid kit tested from -30°C to 70°C, designed for vehicle trunks and motorcycle saddlebags.
• Portable Outdoor First Aid Kits (EVA First Aid Kit, Ultralight Waterproof Medical Kit) Lightweight and portable first aid kits for outdoor use. EVA First Aid Kit at $28 and Ultralight Waterproof Medical Kit at $20 are entry-level offerings for compact, weather-resistant consumer preparedness.
• IFAK Refill Packs (17-piece, 12-piece) Component-level IFAK refill packs with vacuum-sealed sterile packaging, including 17-piece kit with CAT tourniquet at $85 and a 12-piece kit with tourniquet, designed for resupply of expiring components with full expiration tracking.
• Wound Closure Kits (Triple-Action, Civil Laceration Kit, Pro Strips & Butterfly Bandages) Suture-free wound closure kits with adjustable tension control, available as Triple-Action ($36 starting), Civil Laceration Kit ($36), and Pro Strips & Butterfly Bandages for hospital-grade laceration care.
• Burn Care Kits (Burn Kit, Civil Burn Kit, Burn Dressing) FDA/CE-approved burn care kits with 4x4 hydrogel dressings and sterile gel for sunburn, flame, chemical, electric, and combat burns. Burn Kit at $72; Burn Dressing standalone at $10.99.
• Hemorrhage Control Consumables (Ratchet Tourniquet, Ratchet-Driven Hemostatic Clamp, CM-Chitosan Hemostatic Granules, Chitosan Hemostatic Gauze, Israeli Emergency Bandage, Emergency Bandage-True Pressure, Compressed Gauze, Soluble Hemostatic Gauze) Individual massive hemorrhage control components used as IFAK contents or standalone purchases. Includes Ratchet Tourniquet ($36.99), Israeli Emergency Bandage ($58, 4/6-inch pressure-bar), Compressed Gauze ($21), Chitosan Hemostatic Gauze ($49), CM-Chitosan Granules, Hemostatic Clamp, Emergency Bandage-True Pressure ($16), and Soluble Hemostatic Gauze ($37).
• Airway and Respiratory Components (Nasopharyngeal Airway, Chest Seal, Chest Seal Twin Pack, Decompression Needle, Cricothyroidotomy Kit) Airway and respiratory management products including water-soluble-lubricant NPA, vented one-way valve Chest Seal ($18, 83 reviews), Chest Seal Twin Pack ($19), 14G Decompression Needle ($30) for needle thoracostomy, and All-in-one Cricothyroidotomy Kit ($45).
• Fracture Management and Circulation Products (Splint Kit, Constricting Band, Wound Closure Device, Zip Stitch Strips) Fracture and circulation management products including a 4-size Splint Kit for finger, neck, leg, knee, foot, wrist, hand and arm injuries at $26, IV Constricting Band for circulation support at $22, Wound Closure Device at $42, and Zip Stitch suture-free wound closure strips.
• Emergency Litter / Stretcher Compact foldable multi-purpose emergency stretcher at 186x68cm, 369g weight, nylon construction, for patient transport in mass casualty, tactical, and humanitarian deployments. $39.
• Tactical Carrying Accessories (Drop Leg First Aid Pouch, Tactical Medical Waist Bag) Tactical mounting pouches for carrying first aid equipment, including drop-leg and waist-bag configurations for operators and medics.
• Medical Tools and Accessories (CPR PAD, Trauma Shears, Nitrile Gloves, All-Weather Tape, Eye Shield, Penlight, Scissors Retractor) Supporting medical tools and accessories, including CPR protective pad, 18.5cm fluoride-coated stainless steel trauma shears with carabiner ($10), nitrile gloves, all-weather tape for combat and trauma applications ($35), aluminum alloy eye shield ($300), medical penlight with pupil gauge and ruler, and scissors retractor for surgical and trauma procedures ($15).

Quantifiable outcome

• Compression gauze expands in 3 seconds — 40% faster than standard gauze
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered major, core and growth.

• Yemen Mobile Hospital ProjectmajorStrategic or Co-development Partner · 1 January 2018Completed Yemen mobile hospital project providing all medical equipment - 95 containers total delivering 5 mobile hospitals.
• Saudi Civil DefensemajorStrategic or Co-development Partner · 1 January 2016Supplied 5,500 folding stretchers and 30,000 IFAK kits for Saudi Civil Defense operations.
• French Government - Police EquipmentmajorStrategic or Co-development Partner · 1 January 2015Won bid for French Individual Police Equipment contract, marking entry into European law enforcement market and starting IFAK product development.
• London OlympicsmajorStrategic or Co-development Partner · 1 January 2012Became stretcher supplier for London Olympics 2012, also providing first aid kits and other medical supplies for the event.
• FIFA World CupmajorStrategic or Co-development Partner · 1 January 2010Provided first aid supplies for 2010 FIFA World Cup medical stations, marking one of the first major international deployments for RhinoRescue products.
• Nanchi MedicalcoreStrategic or Co-development PartnerParent company that owns RhinoRescue brand. Established in 2010, Nanchi Medical operates its own ISO 13485 certified production lines, enabling full supply chain control and component traceability for all RhinoRescue products.
• International Committee of the Red Cross (ICRC)majorStrategic or Co-development PartnerTrusted by ICRC for Ebola field operations and other humanitarian missions. ICRC audits suppliers more thoroughly than most governments, demonstrating high product quality standards.
• CoTCCC (Committee on Tactical Combat Casualty Care)coreTechnology or IntegrationProducts aligned with CoTCCC guidelines. CAT Gen 7 tourniquets supplied through authorized channels for US military market. All components follow TCCC protocols.
• Wholesalers & DistributorsgrowthChannel Partner/ Reseller/ DistributorActive recruitment of wholesalers and distributors to expand product reach globally. Partners receive marketing support, compliance documentation, and dedicated account management.
• OEM PartnersgrowthOEM/ Whitelabel/ Licensing PartnerCustom manufacturing partnerships for tactical medical products. Partners receive custom pouch design, component selection, training protocol development under same ISO 13485 quality standards.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SAM Medical: Manufacturer of trauma medical devices including SAM splints and hemostatic products. Comparable in tactical/EMS medical device manufacturing with similar regulatory certifications (FDA/CE).
• Tactical Medical Solutions: US-based tactical medical solutions provider specializing in IFAKs, trauma kits, and casualty response equipment for military, law enforcement, and EMS. Direct competitor in TCCC-aligned products with similar dual B2B/B2C distribution.
• North American Rescue: Leading US-based manufacturer of tactical medical equipment and IFAK kits for military and law enforcement. Most direct competitor with similar TCCC-compliant product portfolio, CoTCCC-listed tourniquets, and strong government procurement relationships.
• Rescue Essentials: Tactical medical supplier offering IFAKs, trauma kits, and emergency response equipment to military, law enforcement, and civilian markets. Comparable hybrid B2B/B2C model with similar TCCC-compliant offerings.
• Adventure Medical Kits: Manufacturer of consumer and outdoor first aid kits, comparable to Rhino Rescue's Adventure Series and All-Purpose product lines. Similar retail/e-commerce distribution and outdoor enthusiast target market.
• PerSys Medical: Manufacturer of hemostatic gauze (QuikClot) and tactical medical devices. Overlaps with Rhino Rescue's chitosan hemostatic products and trauma care consumables in military and EMS channels.

Broad incumbents

• Cintas: Major provider of corporate first aid and safety products, including workplace first aid kits and bleeding control kits (Stop the Bleed). Comparable in civilian/workplace first aid segment but with broader uniform/services focus.
• Medline Industries: Large medical supply manufacturer and distributor serving hospitals, EMS, and government healthcare. Competes in first aid, wound care, and emergency medical supplies but as part of broader healthcare supply portfolio.
• 3M: Diversified global manufacturer with significant medical, safety, and personal protective equipment divisions. Competes broadly in wound care, first aid, and emergency response products as part of a much larger portfolio.
• Honeywell: Global conglomerate with substantial safety and tactical equipment divisions serving military and law enforcement. Overlaps with Rhino Rescue in protective and tactical medical products but as part of broader industrial portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rhino Rescue