What Studyrama does

Studyrama is a privately-held French educational orientation and student-services platform founded in 1989 and headquartered in Levallois-Perret, France, with 101–250 employees. It operates an integrated ecosystem spanning the student life cycle from secondary school through early careers: orientation tests, a comprehensive formations directory (Annuaire des formations), exam preparation and revision resources for BAC/BTS/Brevet, official exam-results publishing (resultat.studyrama.com) under partnership with the French Education Ministry, a live-streaming orientation platform (StudyLives), a physical salon (fair) network across 40+ French cities and internationally, student housing search (Logement), an e-commerce bookstore (Librairie), job/internship/apprenticeship listings, international study-abroad content, and a continuing-education portal (Formation continue, Formaguide). Underlying technology is a multi-domain web platform with subdomain-branded properties, supplemented by IA Studyrama — a natural-language AI search and recommendation assistant for orientation queries.

The business model is B2B-advertising-led on a free-to-student consumer front. Educational institutions (schools, universities, training centers) and student-facing employers pay for premium directory listings, advertising, lead generation tied to orientation test outcomes and Parcoursup-related traffic, and booth participation at the orientation salons. Secondary monetization includes e-commerce book sales through the online Librairie and lead-generation referrals to partner institutions. Multi-channel distribution combines owned web properties (including formation directory/API for institutional partners), social media, email, SEO/content marketing, and both physical and virtual (StudyLives) events.

The company is privately held with no disclosed funding rounds, no public listing, and no identifiable external institutional investors in the source data. Corporate structure indicates a portfolio model: alongside the core Studyrama brand sit six wholly-owned operating subsidiaries or sister sites (Logement, Librairie, StudyLives, Grandes Écoles, Focus RH, Formaguide), suggesting a deliberate hub-and-spoke strategy to capture adjacent verticals (housing, e-commerce, recruitment, continuing education) within the broader French education and student-services market. Geographic focus is primarily France, with international content and salon activity supporting limited cross-border reach.

Name

Studyrama

Legal name

Studyrama

Website

https://studyrama.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Short description

Studyrama is a French educational orientation platform serving students, parents, and educational institutions with formation directories, orientation tests, exam prep, official exam results publishing, a national salon/fair network, and AI-assisted guidance.

Ownership category

akta.pro rank

Product category

Educational orientation and student services platform

NAICS

Educational Support Services (6117), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200), Services-Advertising (7310)

akta.pro primary industry

Application Strategy & School List Building (EDANAEAE)

akta.pro secondary industries

Summer Programs, Research & Extracurricular Planning for Admissions (EDANAEAL), Exam Preparation Language Programs (IELTS/TOEFL/DELE/DALF/HSK, etc.) (EDAIAEAD)

Keywords

• Educational orientation services
• Student information platform
• Exam preparation resources
• Student job listings
• Education marketing services

Headquarters

HQ city

Levallois-perret

HQ country

France

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Advertising and Listings for Educational Institutions: Educational institutions (schools, universities, training centers) pay for premium placement in Studyrama's formation directory, participating in salons, and advertising on the platform to reach students and parents.
2. Lead Generation for Schools: Studyrama generates qualified leads for educational institutions through its comprehensive directory, orientation tests results, and Parcoursup-related traffic.
3. E-commerce Bookstore: Studyrama operates an e-shop (librairie.studyrama.com) selling educational books, exam preparation guides, and study materials.
4. Exam Results Publishing: Official exam results publishing platform (resultat.studyrama.com) for BAC, BTS, Brevet results - likely monetized through institutional partnerships with education ministry and academies.

Go-to-market motion3 records

Distribution channels7 records

Marketing channels7 records

Core offering

Studyrama operates a French educational orientation platform that aggregates training program listings, exam preparation content, career guidance tests, and student life resources. It monetizes primarily through B2B advertising, premium directory listings, and paid participation in physical and virtual orientation events held with educational institutions, while students access most content and tools for free.

Product overview

Studyrama is a comprehensive French educational orientation platform offering a unified ecosystem of interconnected services for students from secondary school through higher education and into early careers. The platform centers on IA Studyrama, an AI-powered search assistant that provides certified orientation guidance, complemented by core products including the Annuaire des formations (comprehensive training directory), StudyLives (live orientation streaming), Tests d'orientation (career assessment tests), Salons d'orientation (orientation fairs), and Fiches métiers (career fact sheets). Supporting services include exam preparation resources, student housing assistance, job/internship listings, international study programs, and continuing education for professionals. The platform operates multiple sub-brands and sub-domains including Logement étudiant (housing), Librairie (e-commerce bookstore), Formation continue (professional training), and Grandes écoles (higher education portal), all interconnected through the main Studyrama.com platform.

Differentiator

Problem solved

Functional benefit

Brands

• StudyLives: Live orientation events, video interviews, and streaming content for students
• IA Studyrama
• Annuaire des formations
• Guides d'orientation

Products and services

• Annuaire des formations (Training Directory) A searchable directory of French educational programs, diplomas, and institutions that allows students to find formations by specialty, diploma type, and establishment. Educational institutions pay for premium listing placement to reach prospective students.
• StudyLives Live streaming platform offering orientation sessions, educational institution presentations, advice interviews, and student testimonials. Used by students for orientation content and by institutions as a virtual event marketing channel.
• Salons d'orientation (Orientation Fairs) Physical orientation fairs held in 40+ French cities where prospective students meet educational institutions, pedagogical directors, and current students to learn about admissions, programs, internships, and career opportunities. Educational institutions pay for booth participation.
• Tests d'orientation (Orientation Tests) Free online orientation and career assessment tests including personality tests, motivation tests, and professional interests assessments to help students identify suitable study paths and professions.
• Résultats d'examens (Exam Results Portal) Online portal publishing official BAC, BTS, and Brevet exam results across different academic years and French académies, operated through partnerships with the French Ministry of Education and académies.
• Logement étudiant (Student Housing Portal) Student housing search platform providing information on student residences, rental tips, financing options, and housing assistance (including Action Logement partnerships) for students seeking accommodation.
• Emploi, stage & alternance (Job Board) Job portal for students and young graduates offering first job opportunities, internships, apprenticeships (alternance), and student jobs across various sectors. Employers post openings to reach early-career candidates.
• Librairie Studyrama (E-commerce Bookstore) E-commerce bookstore selling study guides, exam preparation books, and educational resources for students at all levels, operated via librairie.studyrama.com.
• Formation continue (Continuing Education Portal) Continuing education portal for professionals and adult learners seeking to retrain, advance, or obtain new diplomas through CPF (Compte Personnel de Formation), VAE (Validation des Acquis de l'Expérience), and other financing mechanisms.
• Grandes écoles Studyrama (Higher Education Portal) Specialized portal dedicated to French grandes écoles including business schools, engineering schools, and other specialized higher education programs, with dedicated directory and content.
• IA Studyrama (AI Orientation Assistant) AI-powered search assistant using natural language processing to provide certified orientation guidance, formation recommendations, and career path suggestions for students. Accepts text queries and provides conversational recommendations.

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• French Education Ministry/AcademiescoreStrategic or Co-development PartnerStudyrama publishes official exam results (BAC, BTS, Brevet) through partnerships with French education authorities. The platform serves as an official results portal, demonstrating close government relationships.
• Educational Institutions (Schools, Universities, Training Centers)coreChannel Partner/ Reseller/ DistributorSchools and universities list programs on Studyrama's formation directory and participate in orientation salons. Institutions pay for premium placement and event participation to attract students.
• Action LogementminorStrategic or Co-development PartnerPartnership for student housing financing information. Studyrama's housing portal includes information about Action Logement housing aid programs.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Emerging players

• JobTeaser: JobTeaser is a European student and graduate recruitment platform integrated with universities. It competes with Studyrama's Emploi, stage & alternance vertical and adjacent institutional sales motion.

Broad incumbents

• Coursera: Coursera is a global incumbent in online higher-education and professional certificates, overlapping with Studyrama's continuing education and international study segments through a much larger course catalog.
• LinkedIn (France): LinkedIn's French presence serves as a broad incumbent for student/graduate recruitment, professional networking, and continuing education content, overlapping with Studyrama's Focus RH sub-brand and Formation continue portal.
• Indeed France: Indeed is a global incumbent in online job listings with deep French market presence. It competes with Studyrama's student job/internship portal on breadth of employer demand and SEO for entry-level roles.

Direct peers

• L'Étudiant: L'Étudiant is the leading French student media brand offering formation directories, orientation tools, exam prep, and event coverage. It is the closest direct competitor to Studyrama across nearly every product line, from Parcoursup guidance to salons and continuing education.
• EducPros: EducPros (Le Monde group) covers French higher education news, rankings, and recruitment, overlapping with Studyrama's Grandes écoles portal and B2B marketing services to institutions.
• Studialis: Studialis operates a portfolio of French education media brands (including Letudiant after its acquisition and other education properties), competing with Studyrama across student media, salon events, and institutional marketing.
• Diplomeo: Diplomeo is a French online orientation platform offering a formation directory, school matching, and student reviews. It directly overlaps Studyrama's Annuaire des formations and orientation-test use cases for prospective students.
• Onisep: Onisep is the French government's national information office on education and careers, providing free formation directories, career sheets, and orientation resources. It competes directly with Studyrama's Annuaire des formations and Fiches métiers.

Regional players

• Campus France: Campus France is the French government agency promoting international study in France. It overlaps with Studyrama's International sub-portal for language stays and study abroad, but operates as a public agency rather than a commercial platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/studyrama
• Facebookfacebook.com/studyrama
• LinkedInlinkedin.com/company/studyrama
• YouTubeyoutube.com/c/Studyrama

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studyrama