Excel Driver Services
Excel Driver Services provides CDL training and testing across three campuses in Colorado and Texas, serving individual driver candidates, corporate fleets, and workforce-development programs via its Drive Prodigy LMS and Sim-Tech simulators.
- Company typePrivate
- Founded1998
- HeadquartersHenderson, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Excel Driver Services does
Excel Driver Services is a privately held CDL (Commercial Driver's License) training and testing company founded in 1998 and headquartered in Henderson, Colorado. The company operates through three integrated brands: Excel Driver Services (core training and testing), Drive Prodigy (a proprietary Learning Management System used for scheduling and progress tracking), and Sim-Tech (a sister company that manufactures driving simulators used in training since 2001). Across three physical campuses in Henderson CO, Colorado Springs CO, and Converse TX, it has cumulatively trained more than 130,000 drivers and delivers Class A and Class B CDL programs, FMCSA-mandated Entry Level Driver Training (ELDT) theory, specialty endorsements (HazMat, Passenger, School Bus), on-site CDL skills testing under third-party examiner status, simulation and mobile training for corporate fleets, Train the Trainer certification, and CSA compliance/expert witness consultation.
The technology stack centers on the Drive Prodigy LMS (app.driveprodigy.com), which carries course catalogs, scheduling, and student progress, paired with Sim-Tech's in-house manufactured driving simulators that support both stationary instruction at the campuses and mobile simulation units deployed at client sites. The curriculum is ELDT-compliant under FMCSA 49 CFR Part 380 Subpart F and is listed on the FMCSA Training Provider Registry. Distribution mixes direct-to-consumer enrollment through website forms and phone with a field-sales motion for enterprise clients receiving on-site mobile training and a workforce-development channel via WIOA-funded recruits.
The business model is primarily one-time program tuition, with bundled ELDT theory ($200-$600 value) and two CDL tests ($950 value) included; pricing is quote-based rather than publicly disclosed. Revenue is generated across individual CDL candidates, fleet operators paying for compliance audits and consultation, and enterprise clients buying mobile training at scale. Financing is facilitated through WIOA grants, scholarships, employer-sponsored programs, and government assistance, which broadens addressable demand but introduces a channel dependency on third-party workforce funding.
Excel Driver Services firmographics
Firmographics- Name
- Excel Driver Services
- Legal name
- Excel Driver Services, LLC
- Website
- https://exceldriverservices.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Excel Driver Services provides CDL training and testing across three campuses in Colorado and Texas, serving individual driver candidates, corporate fleets, and workforce-development programs via its Drive Prodigy LMS and Sim-Tech simulators.
- Ownership category
- akta.pro rank
Where Excel Driver Services is headquartered
LocationHeadquarters
- HQ city
- Henderson
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Excel Driver Services business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- CDL Training Programs: Core revenue stream from CDL training programs including Class A CDL, Class B CDL, refresher courses, and specialty training. Programs include ELDT theory and 2 CDL tests bundled with tuition. Training is priced competitively with financing options available through grants and scholarships.
- CDL Testing Services: Revenue from official CDL skills testing under FMCSA-certified third-party examiners for Class A, B, and C CDLs, plus Passenger and School Bus endorsements. Specialty testing includes Half Day + Test and Full Day + Test packages.
- Consultation Services: Expert witness consultation, post-accident analysis, employee safety CSA audits, and driving fleet CSA audits for commercial fleet operators and companies employing CDL drivers.
- Specialty Training Services: Online safety training, simulation training, mobile simulation training, and mobile hands-on training for corporate clients and individual drivers seeking skill refreshers or specialized certifications.
- Train the Trainer Programs: Certification programs for CDL instructors including Introduction to Driver Training, Conducting Vehicle Inspection, Conducting Road Training, Conducting Backing Maneuvers, Post CDL Mentor Program, and TTT Core.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Class A CDL Training Program |
| One time/ perpetual license | Pay-as-you-go | Class B CDL Training Program |
| One time/ perpetual license | Pay-as-you-go | Half Day CDL Test Package |
| One time/ perpetual license | Pay-as-you-go | Full Day CDL Test Package |
| One time/ perpetual license | Pay-as-you-go | Automatic Restriction Removal |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Excel Driver Services product offering
Product offeringCore offering
Excel Driver Services provides commercial driver’s license training, ELDT theory instruction, endorsement training, and FMCSA-certified CDL testing for individual driver candidates. It also offers specialty services for fleets and corporate clients, including simulation training, mobile on-site hands-on training, CSA audits, post-accident analysis, and driver-safety consultation.
Product overview
Excel Driver Services is a CDL (Commercial Driver's License) training and testing organization operating as a multi-brand portfolio of driver services. The company is organized into three divisions: (1) Excel Driver Services (core brand) — the primary CDL Training & Testing business offering Class A and Class B CDL programs, ELDT theory and endorsement training, CDL testing, specialty training (simulation, mobile, hourly, benchmark), Train The Trainer programs, CDL consultation services, and online safety training; (2) Drive Prodigy — a proprietary Learning Management System (LMS) used by students for course scheduling and progress tracking; and (3) Sim-Tech — a sister-company that manufactures advanced driving simulators used in training. The product portfolio spans from entry-level CDL permit preparation and ELDT theory (Class A and Class B) through full behind-the-wheel training, testing, specialty programs (Passenger, School Bus, HazMat endorsements), fleet consultation, and post-training job placement. All programs are designed to meet FMCSA and ELDT requirements and are delivered through in-person, simulation, online, and mobile formats across three training locations in Colorado (Denver/Henderson, Colorado Springs) and Texas (San Antonio/Converse).
Differentiator
Problem solved
Functional benefit
Products and services
- Class A CDL Training
- Class B CDL Training
- Entry Level Driver Training (ELDT) Theory
- HazMat Endorsement Training
- Passenger Endorsement Training
- School Bus Endorsement Training
- Train The Trainer (TTT) Program
- CDL Testing Services
- Half Day + CDL Test and Full Day + CDL Test
- Automatic Restriction Removal
- Simulation Training
- Mobile Simulation Training
- Mobile Hands-On Training (HOT)
- Online Safety Training
- CDL Consultation Services
- Hourly CDL Training
- Benchmark Training
- CDL Road Evaluation
Quantifiable outcome
- 130,000+ drivers trained and currently on the road since 1998
- +3 more outcomes
Companies that use Excel Driver Services
Customer profileSegments4 records
Ideal customer profiles4 records
Excel Driver Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Excel Driver Services partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Sim-TechcoreSim-Tech is a sister company and the premiere simulation hardware manufacturer that produces driving simulators used by Excel Driver Services since 2001. The same simulators once purchased externally are now manufactured in-house by Sim-Tech. Mobile simulation units are available for corporate client training. Sim-Tech operates at sim-tech.us and offers the Simulator Series for training and evaluation purposes.
- Drive ProdigycoreDrive Prodigy is a sister company and the proprietary Learning Management System (LMS) used by Excel Driver Services. Students utilize Drive Prodigy for course scheduling and progress tracking throughout their training duration. The platform offers self-paced online, hands-on training, and simulation training options. Drive Prodigy operates as an integrated platform at app.driveprodigy.com.
- Workforce Innovation and Opportunity Act (WIOA)minorFederally funded workforce development program that helps eligible individuals cover the cost of vocational CDL training. Excel Driver Services partners with workforce centers and state/local agencies to provide WIOA grants to students, ensuring those seeking employment in commercial trucking receive necessary funding and resources.
- Workforce CentersminorLocal workforce development agencies that partner with Excel Driver Services to provide financial assistance, training resources, career counseling, and job placement services to CDL training candidates. Workforce centers help connect students with WIOA grants and employer-sponsored workforce grants.
- State and Local Workforce ProgramsminorState Department of Labor, Department of Transportation, and Workforce Development offices that offer job training assistance and financial aid for commercial driving careers. Programs provide career counseling, hands-on training opportunities, and job placement support through partnership with Excel.
- Trucking Companies and Logistics FirmsminorEmployers who actively seek new drivers from Excel Driver Services graduates. Many trucking companies and logistics firms partner with workforce centers for direct job placement after training completion. Some employers offer tuition assistance programs requiring commitment to work for a specific period.
- Veteran Workforce Training ProgramsminorSpecialized programs for veterans transitioning into civilian careers. Veterans may qualify for workforce training grants and GI Bill funding for CDL training. Many workforce centers offer specialized assistance for veterans to secure high-paying careers in transportation.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Excel Driver Services competitors and assessment
Company assessmentDirect peers
- Western Truck School: Independent CDL training school focused on Class A/B commercial driver training with comparable hands-on and ELDT-aligned offerings.
- All-State Career School: Vocational career school operator with CDL program offerings among its trades, overlapping in target student (career-changers, workforce-funded individuals) and curriculum breadth.
- Truck Driving Institute (TDI): Independent CDL training school with Class A/B and endorsement offerings, often partnering with workforce centers to deliver WIOA-funded training similar to Excel's funding model.
- 160 Driving Academy: Multi-state CDL training operator offering Class A/B programs, ELDT theory, and endorsements; competes head-to-head for individual students and corporate accounts.
- National Tractor Trailer School (NTTS): Independent CDL training school with multiple programs and endorsements, overlapping curriculum and similar student-financing partnerships.
- Roadmaster Drivers School: One of the largest U.S. CDL training school chains with multiple campuses and Class A/B programs, ELDT-compliant curriculum, and similar truck-driver workforce development focus.
- New England Tractor Trailer Training School: Long-standing independent CDL school offering Class A/B training and endorsements with a comparable in-person plus simulation curriculum model.
Others
- CarriersEdge: Online driver training and safety platform used by carriers and training schools for ELDT, safety, and refresher content; an adjacent technology ecosystem player that could complement or compete with the Drive Prodigy LMS.
Emerging players
- CR England Truck Driving School: Carrier-sponsored CDL academy operated by major refrigerated carrier C.R. England; trains drivers for its own fleet while also serving external students in a similar program catalog.
- Prime Inc. CDL Training: Carrier-owned CDL training program that recruits and trains students into its flatbed and refrigerated fleets; competes for the same workforce-development grant-funded student pool as Excel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Excel Driver Services social profiles
Digital presenceExcel Driver Services compliance and trust
Trust signalCompliance2 records
Excel Driver Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Excel Driver Services leadership team
Management profileNumber of profiles
Excel Driver Services subsidiaries and ownership
Company hierarchySubsidiaries2 records
Excel Driver Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Excel Driver Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Excel Driver Services
What does Excel Driver Services do?
Excel Driver Services provides commercial driver’s license training, ELDT theory instruction, endorsement training, and FMCSA-certified CDL testing for individual driver candidates. It also offers specialty services for fleets and corporate clients, including simulation training, mobile on-site hands-on training, CSA audits, post-accident analysis, and driver-safety consultation.
Is Excel Driver Services a public or private company?
Excel Driver Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Excel Driver Services founded?
Excel Driver Services was founded in 1998. It employs 11 to 50 people.
Where is Excel Driver Services based?
Excel Driver Services is headquartered in Henderson, United States, in the North America region.
How does Excel Driver Services make money?
Five revenue lines are on record. CDL Training Programs are the primary driver. The others are CDL Testing Services, consultation Services, specialty Training Services and train the Trainer Programs.
Who are Excel Driver Services's main competitors?
Direct peers on record are Western Truck School, All-State Career School, Truck Driving Institute (TDI), 160 Driving Academy, National Tractor Trailer School (NTTS), Roadmaster Drivers School and New England Tractor Trailer Training School. CarriersEdge is listed as an others. Emerging players are CR England Truck Driving School and Prime Inc. CDL Training.
Does Excel Driver Services have an API?
No public API is recorded for Excel Driver Services.