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Keventer

Full company profile

uuid000ltay

Namestring
Keventer
Legal namestring
Keventer Agro Limited
Websiteurl
keventer.com
Company typeenum
Private
Founded yearint
1986
Descriptiontext

Keventer Agro Limited is a privately held, family-controlled diversified Indian FMCG and infrastructure conglomerate headquartered in Kolkata. It operates four principal business divisions: dairy and fresh food (brands Keventer, Keventer Metro, and Keventer Banana), frozen and packaged foods (Eatsy) including a Parle Agro beverage distribution franchise covering West Bengal, Jharkhand, North-East, Bhutan and Sikkim, real estate development (Keventer Realty and the Adventz Keventer JV with projects such as Keventer One, Urbana, 88 East, Crosswinds and Rishra), restaurant franchising through Keventer Ventures (Cream & Fudge, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, The Fish Company), and an international fruit-pulp export business supplying mango, banana, guava, papaya and tomato purees to 15 countries.

Core operations run out of a 90-acre flagship Barasat manufacturing campus — Eastern India's only UHT milk processing facility and one of the largest single-site FMCG plants in Bengal — equipped with the first-in-India Tetra Pak E3/Speed Hyper machine, proprietary pharmaceutical-grade banana ripening chambers with FSSAI-endorsed ethylene protocols, ISO 22000:2005/2018, FSSC 22k, Halal, Organic Exporter and Star Export House certifications, and a 400,000+ litres/day dairy processing capacity supplemented by plants in Durgapur, Midnapore, Siliguri, Patna and a new Ranchi facility under development. Procurement is anchored by a 20,000+ farmer dairy network and ~25,000 MT annual mango pulp throughput.

Revenue is generated through a multi-channel model: mass-market distribution through 100,000+ retail outlets across Eastern and North-Eastern India reaching 12.5 million consumers daily, modern trade (Spencer's, BigBasket) and quick-commerce partnerships (Blinkit, Swiggy Instamart, Zepto, Amazon), a direct-to-consumer e-commerce site (shopkeventer.com), franchise fees and royalties from 130+ international and 40+ Indian restaurant outlets, long-cycle real estate project sales from a 200-acre land bank and 1 Cr sq.ft. of construction executed, and B2B exports of fruit pulps. The group reports ₹2,500+ crore combined FMCG, realty and hospitality revenue and ₹100+ crore export turnover within a ₹5,000+ crore diversified enterprise. Keventer is Bengal's second-most recalled brand, market leader in Eastern India dairy, second-largest ice cream brand in Bengal, and leader in branded bananas.

Short descriptiontext

Keventer Agro Limited is a Kolkata-headquartered diversified Indian conglomerate operating dairy and frozen-food FMCG, real estate development, restaurant franchising, and fruit-pulp exports, serving 12.5 million consumers daily across Eastern India and 15 export markets.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersKolkata, India
HQ citystring
Kolkata
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices6 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
dairy processing, packaged foods, frozen snacks, real estate development, restaurant franchising
Industry3 codes
1Yogurt & Cultured Dairy (Yogurt, Kefir, Sour Cream, Cottage Cheese)
CodeCRADACABPrimaryYes
2Drinkable Yogurt & Kefir Manufacturing
CodeAFAHADACPrimaryNo
3Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites)
CodeCRADABALPrimaryNo
NAICS code3 codes
  • Food Manufacturing311
  • Beverage Manufacturing3121
  • Fruit and Vegetable Preserving and Specialty Food Manufacturing3114
SIC code3 codes
  • Dairy Products2020
  • Canned, Frozen & Preservd Fruit, Veg & Food Specialties2030
  • Ice Cream & Frozen Desserts2024
Product category
Dairy and Packaged Foods
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model6 records
1FMCG - Dairy and Fresh Food
TypeOne Time License
Description

Revenue from dairy products including milk, lassi, milkshakes, curd, paneer; fresh foods; and branded bananas. Products distributed through 100,000+ retail outlets across Eastern India with manufacturing from 90-acre Barasat facility.

keventer.com
2FMCG - Frozen and Packaged Foods
TypeOne Time License
Description

Revenue from Eatsy brand ready-to-cook and frozen snacks including momos, parathas, fries, and vegetable products sold through modern trade and quick commerce.

keventer.com
3Beverage Distribution - Parle Agro Products
TypeTransaction Fee
Description

Distribution and sales of Parle Agro beverages including Frooti, Appy Fizz, Bailley, Smoodh across West Bengal, Jharkhand, North-East, Bhutan and Sikkim.

keventer.com
4Real Estate Development
TypeOne Time License
Description

Residential, commercial and mixed-use property development under Keventer Realty brand including Keventer One, Urbana, Crosswinds, 88 East, and Keventer Rishra projects across Kolkata, Chennai and Delhi.

keventer.com
5Hospitality - Restaurant Franchising
TypeOthers
Description

Revenue from 7 restaurant brands operated through franchise model including Cream & Fudge ice cream, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, and The Fish Company with 130+ international and 40+ Indian outlets.

keventer.com
6Export - Food Products
TypeOne Time License
Description

Export of mango pulp, banana puree, guava pulp, papaya puree, and tomato puree to 15 countries including Saudi Arabia, UAE, Egypt, Kuwait, Germany, Italy, France, Poland, China, Malaysia, Vietnam, Taiwan, Russia, USA, and Canada. Annual volume of 25,000+ MT mango pulp processed.

keventer.com
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels10 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Parle Agro Beverages available in multiple pack sizes from 65ml to 2ltr
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Product range includes Frooti (125ml-2000ml PET), Appy Fizz (125ml-1.5ltr PET/can), Smoodh (80ml-150ml), Bailley Soda (125ml-750ml), B Fizz (125ml-250ml), and Frio (250ml-2ltr)

keventer.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 12 records shown
1Keventer
Description

Primary FMCG brand offering dairy products, milk, lassi, milkshakes, and frozen foods

keventer.com
+11 more records
Core offering1 text field

Keventer Agro Limited manufactures and sells dairy products (UHT milk, lassi, milkshakes, paneer, curd, ice cream) under brands Keventer and Keventer Metro, branded carbide-free bananas, and frozen ready-to-cook snacks under the Eatsy brand. Beyond FMCG, the company distributes Parle Agro beverages across Eastern India, develops residential and commercial real estate through Keventer Realty, operates restaurant franchises (Cream & Fudge, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, The Fish Company) via wholly-owned subsidiary Keventer Ventures, and exports fruit pulps to 15+ countries.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 9 values shown
  • 12.5 million lives touched daily
+8 more records
Product overview1 text field

Keventer Agro Limited operates as a diversified Indian FMCG conglomerate with a portfolio of multiple distinct product lines and business divisions unified under the Keventer brand. The core product portfolio includes dairy products (Keventer milk, lassi, milkshakes; Keventer Metro dairy range including milk, curd, paneer, ice cream), branded bananas, and the frozen/ready-to-cook Eatsy snack range. The company also distributes Parle Agro beverages (Frooti, Appy Fizz, Smoodh, Bailley) through a partnership. Beyond FMCG, Keventer operates real estate development (Keventer Realty with projects like Urbana, Keventer One), restaurant franchises (Keventer Ventures with brands including Cream & Fudge, Coffee World, Panda Momo), and international exports (fruit pulps to 15+ countries). The 12.5-million-lives-daily touch reflects a multi-channel distribution model spanning 100,000+ retail outlets, modern trade, and e-commerce.

Product and service11 records
1Keventer Metro Dairy Range
CategoryDairy Products
Description

Bengal's second most recalled dairy brand offering milk, curd, lassi, paneer, and ice cream, processed at the 400,000+ litres/day Barasat manufacturing facility in Eastern India.

2Keventer Tetra Pak Milk
CategoryDairy Products
Description

UHT-treated milk in Tetra Pak packaging available in toned, standardized, and double-toned variants; processed at Eastern India's only UHT facility and stays fresh for up to 6 months without refrigeration.

3Keventer Milkshake
CategoryDairy Products
Description

Ready-to-drink milkshakes in chocolate and kesar badam flavors, packaged in hygienic Tetra Pak cartons.

4Keventer Lassi
CategoryDairy Products
Description

Creamy yogurt-based drink available in premium and mango variants, rich in calcium and marketed as a refreshing beverage.

5Keventer Banana
CategoryFresh Fruits
Description

Carbide-free branded bananas naturally ripened using FSSAI-endorsed ethylene gas protocol in pharmaceutical-grade precision ripening chambers with controlled 18-20°C ±0.5°C temperature. 25,000 MT procured in Fiscal 2024, primarily sourced from Nadia and Murshidabad districts.

6Eatsy Frozen Foods
CategoryFrozen and Packaged Foods
Description

Ready-to-cook and ready-to-eat frozen snack brand offering veg snacks, non-veg snacks, parathas, momos, sausages, kebabs, and salamis, distributed via modern trade and quick commerce platforms.

7Keventer Ventures Restaurant Brands
CategoryRestaurant Franchising
Description

Wholly-owned subsidiary operating 7 major restaurant brands through franchise model: Cream & Fudge (premium ice cream, inspired by Roald Dahl's Charlie and the Chocolate Factory), Coffee World (specialty coffee), Panda Momo (Asian QSR), Metro Zero Degree (hand-folded ice cream), The Frank Guys (hot dogs), The Fish Company (fish QSR), and Wrap & Roll Factory. 130+ international outlets and 40+ Indian outlets.

8Keventer Realty Real Estate Development
CategoryReal Estate Development
Description

Real estate development division delivering residential, commercial, and retail projects including Urbana Phase 2, Crosswinds, 88 East (JV with Tata Housing), Keventer One (commercial tower), and Keventer Rishra across Kolkata, Chennai, and Delhi markets. Operates 200 acres land bank with 3,500,000 sq.ft. ongoing project area.

9Keventer Exports (International Fruit Pulp)
CategoryFruit Pulp Exports
Description

International Business Division exporting Alphonso and Totapuri mango pulp, guava pulp, papaya puree, banana puree, and tomato puree to 15+ countries including Saudi Arabia, UAE, Egypt, Kuwait, Germany, Italy, France, Poland, China, Malaysia, Vietnam, Taiwan, Russia, USA, and Canada. Holds FSSC 22000, Halal, and Star Export House certifications.

10Parle Agro Beverage Distribution
CategoryBeverage Distribution
Description

Exclusive distribution and manufacturing partnership for Parle Agro products including Frooti, Appy Fizz, Smoodh, Bailley Soda, B Fizz, Frio, Dhishoom, and Bombay 99 across West Bengal, Jharkhand, North-East, Bhutan and Sikkim.

11Shopkeventer.com E-commerce Platform
CategoryE-commerce
Description

Direct-to-consumer online store for Keventer products including milk, lassi, milkshakes, and frozen foods with subscription options for metro milk delivery.

Scale indicator20 records

Each record includes

Type, Value, Description, Source

Partnership8 partners
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-01-01
Description

Stephen Coates, Design Principal of Coates Architects Limited based in London, serves as Senior Design Principal for Keventer Realty projects. Renowned for iconic architecture across London, Beijing, Hong Kong, and Kolkata with 35+ years of experience leading consultancy teams globally.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-01-01
Description

UK-based design company led by Predrag Eror providing structural engineering for Keventer One and other high-rise developments. Portfolio includes WASL Signature Tower Dubai, Belgrade Waterfront, and large-scale commercial and residential projects worldwide.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-01-01
Description

Kolkata-based architectural firm led by Principal Architect AR. Sunil Maniramka, Chairman of Indian Institute of Architects West Bengal Chapter. Completed 585+ projects across 13 towns in India, Bhutan & Nepal. Specializes in housing complexes and temples with Fortune Township awarded best affordable housing in India by CNBC Awaz 2019.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-01-01
Description

Joint venture partnership with Tata Housing for 88 East luxury residential project in Kolkata. The collaboration combines Keventer's real estate development expertise with Tata Housing's national brand credibility to deliver premium living spaces.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-01-01
Description

Keventer Realty operates as Adventz Keventer Real Estate. Adventz Group is a diversified Indian conglomerate with interests in fertilizers, agri-inputs, heavy engineering, sugar, consumer products, real estate, investments and furniture under Chairman Saroj Kumar Poddar's leadership.

Strategic tierCoreTypeGTM or Marketing PartnerAnnounced on2024-01-01
Description

Former Indian cricket captain Sourav Ganguly serves as brand ambassador for Keventer. Features in TV commercials for Keventer Milk, Metro Ice Cream, and Keventer Banana. 'Pitching Success' series showcases his association with the brand. The partnership leverages his iconic status in Bengal.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2014-01-01
Description

Keventer merged with Metro Dairy in 2014, making Keventer East India's largest dairy player. The merger combined Keventer's legacy with Metro's strong market presence in Western Bengal.

Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on1985-01-01
Description

Long-standing distribution partnership where Keventer handles sourcing, manufacturing, distribution and selling of Parle Agro products including Frooti, Appy Fizz, Bailley, Smoodh, B Fizz, Frio, Dhishoom, and Bombay 99 across West Bengal, Jharkhand, North-East, Bhutan and Sikkim.

Recent move11 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight8 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

India-based dairy company with operations in fluid milk, value-added dairy products, and ice cream across South and Central India. Regional dairy competitor comparable in product mix and expanding pan-India growth profile to Keventer.

TypeBroad incumbent
Description

Delhi NCR-focused dairy major with expanding national footprint in fluid milk, curd, paneer, and value-added dairy. Comparable to Keventer Metro on dairy product breadth, with stronger northern India distribution and parentage from NDDB.

TypeBroad incumbent
Description

India's largest dairy cooperative with national reach across fluid milk, curd, paneer, ice cream, ghee, and processed foods. Direct competitor to Keventer's dairy and ice cream businesses in Eastern India and the only player with the scale to threaten Keventer's regional dairy leadership.

TypeDirect peer
Description

Manufacturer of milk and dairy products under brands including Gowardhan, Go, Pride, and Topp. Mid-tier pan-India dairy competitor comparable in portfolio breadth (cheese, ghee, milk, curd) to Keventer Metro.

TypeBroad incumbent
Description

India's leading bakery and foods company with strong Northeast India distribution and breadth in biscuits, dairy, breads, and adjacent categories. Comparable as a diversified Bengal-distributed FMCG platform, with much larger scale and brand investments.

TypeBroad incumbent
Description

Diversified Indian FMCG player with dairy (Aashirvaad Svasti), frozen snacks, ready-to-eat (Aashirvaad, Sunfeast, Bingo!), and packaged foods. Compares to Keventer's FMCG ambition across dairy and frozen snacks through Eatsy.

TypeDirect peer
Description

Listed Indian dairy company (Hatsun, Arokya, Hatsun Ice Cream brands) with strong South India presence and growing North/East push. Closest publicly comparable pure-play dairy scaling nationally with similar dairy + ice cream + branded product portfolio approach.

TypeDirect peer
Description

Indian ice cream, frozen desserts and processed foods manufacturer with strong national ice cream presence. Direct competitor to Keventer's Cream & Fudge and Metro Ice Cream brands, particularly relevant as both expand beyond their home regions.

TypeDirect peer
Description

Indian dairy and processed foods company with presence in milk, curd, paneer, ghee, and ice cream, focused primarily on South India. Comparable geographic concentration strategy to Keventer but on the opposite end of India, similar mid-tier FMCG dairy positioning.

TypeDirect peer
Description

Private Indian dairy company focused on cheese, paneer, and value-added dairy ingredients for B2B and retail customers. Comparable mid-tier Indian dairy player with similar scale and institutional/retail split to Keventer's dairy operations.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat8 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance8 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Keventer

Dairy and Packaged Foodskeventer.com

Keventer Agro Limited is a Kolkata-headquartered diversified Indian conglomerate operating dairy and frozen-food FMCG, real estate development, restaurant franchising, and fruit-pulp exports, serving 12.5 million consumers daily across Eastern India and 15 export markets.

What Keventer does

Keventer Agro Limited is a privately held, family-controlled diversified Indian FMCG and infrastructure conglomerate headquartered in Kolkata. It operates four principal business divisions: dairy and fresh food (brands Keventer, Keventer Metro, and Keventer Banana), frozen and packaged foods (Eatsy) including a Parle Agro beverage distribution franchise covering West Bengal, Jharkhand, North-East, Bhutan and Sikkim, real estate development (Keventer Realty and the Adventz Keventer JV with projects such as Keventer One, Urbana, 88 East, Crosswinds and Rishra), restaurant franchising through Keventer Ventures (Cream & Fudge, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, The Fish Company), and an international fruit-pulp export business supplying mango, banana, guava, papaya and tomato purees to 15 countries.

Core operations run out of a 90-acre flagship Barasat manufacturing campus — Eastern India's only UHT milk processing facility and one of the largest single-site FMCG plants in Bengal — equipped with the first-in-India Tetra Pak E3/Speed Hyper machine, proprietary pharmaceutical-grade banana ripening chambers with FSSAI-endorsed ethylene protocols, ISO 22000:2005/2018, FSSC 22k, Halal, Organic Exporter and Star Export House certifications, and a 400,000+ litres/day dairy processing capacity supplemented by plants in Durgapur, Midnapore, Siliguri, Patna and a new Ranchi facility under development. Procurement is anchored by a 20,000+ farmer dairy network and ~25,000 MT annual mango pulp throughput.

Revenue is generated through a multi-channel model: mass-market distribution through 100,000+ retail outlets across Eastern and North-Eastern India reaching 12.5 million consumers daily, modern trade (Spencer's, BigBasket) and quick-commerce partnerships (Blinkit, Swiggy Instamart, Zepto, Amazon), a direct-to-consumer e-commerce site (shopkeventer.com), franchise fees and royalties from 130+ international and 40+ Indian restaurant outlets, long-cycle real estate project sales from a 200-acre land bank and 1 Cr sq.ft. of construction executed, and B2B exports of fruit pulps. The group reports ₹2,500+ crore combined FMCG, realty and hospitality revenue and ₹100+ crore export turnover within a ₹5,000+ crore diversified enterprise. Keventer is Bengal's second-most recalled brand, market leader in Eastern India dairy, second-largest ice cream brand in Bengal, and leader in branded bananas.

Keventer firmographics

Firmographics
Name
Keventer
Legal name
Keventer Agro Limited
Website
https://keventer.com
Company type
Private
Founded year
1986
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Keventer Agro Limited is a Kolkata-headquartered diversified Indian conglomerate operating dairy and frozen-food FMCG, real estate development, restaurant franchising, and fruit-pulp exports, serving 12.5 million consumers daily across Eastern India and 15 export markets.
Ownership category
akta.pro rank

Keventer industry classification

Industry
Product category
Dairy and Packaged Foods
NAICS
Food Manufacturing (311), Beverage Manufacturing (3121), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)
SIC
Dairy Products (2020), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Ice Cream & Frozen Desserts (2024)
akta.pro primary industry
Yogurt & Cultured Dairy (Yogurt, Kefir, Sour Cream, Cottage Cheese) (CRADACAB)
akta.pro secondary industries
Drinkable Yogurt & Kefir Manufacturing (AFAHADAC), Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites) (CRADABAL)

Keywords

  • Dairy processing
  • Packaged foods
  • Frozen snacks
  • Real estate development
  • Restaurant franchising

Where Keventer is headquartered

Location

Headquarters

HQ city
Kolkata
HQ country
India
HQ region
Asia

Offices6 records

Markets served

Keventer business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. FMCG - Dairy and Fresh Food: Revenue from dairy products including milk, lassi, milkshakes, curd, paneer; fresh foods; and branded bananas. Products distributed through 100,000+ retail outlets across Eastern India with manufacturing from 90-acre Barasat facility.
  2. FMCG - Frozen and Packaged Foods: Revenue from Eatsy brand ready-to-cook and frozen snacks including momos, parathas, fries, and vegetable products sold through modern trade and quick commerce.
  3. Beverage Distribution - Parle Agro Products: Distribution and sales of Parle Agro beverages including Frooti, Appy Fizz, Bailley, Smoodh across West Bengal, Jharkhand, North-East, Bhutan and Sikkim.
  4. Real Estate Development: Residential, commercial and mixed-use property development under Keventer Realty brand including Keventer One, Urbana, Crosswinds, 88 East, and Keventer Rishra projects across Kolkata, Chennai and Delhi.
  5. Hospitality - Restaurant Franchising: Revenue from 7 restaurant brands operated through franchise model including Cream & Fudge ice cream, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, and The Fish Company with 130+ international and 40+ Indian outlets.
  6. Export - Food Products: Export of mango pulp, banana puree, guava pulp, papaya puree, and tomato puree to 15 countries including Saudi Arabia, UAE, Egypt, Kuwait, Germany, Italy, France, Poland, China, Malaysia, Vietnam, Taiwan, Russia, USA, and Canada. Annual volume of 25,000+ MT mango pulp processed.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goParle Agro Beverages available in multiple pack sizes from 65ml to 2ltr

Go-to-market motion2 records

Distribution channels10 records

Marketing channels9 records

Keventer product offering

Product offering

Core offering

Keventer Agro Limited manufactures and sells dairy products (UHT milk, lassi, milkshakes, paneer, curd, ice cream) under brands Keventer and Keventer Metro, branded carbide-free bananas, and frozen ready-to-cook snacks under the Eatsy brand. Beyond FMCG, the company distributes Parle Agro beverages across Eastern India, develops residential and commercial real estate through Keventer Realty, operates restaurant franchises (Cream & Fudge, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, The Fish Company) via wholly-owned subsidiary Keventer Ventures, and exports fruit pulps to 15+ countries.

Product overview

Keventer Agro Limited operates as a diversified Indian FMCG conglomerate with a portfolio of multiple distinct product lines and business divisions unified under the Keventer brand. The core product portfolio includes dairy products (Keventer milk, lassi, milkshakes; Keventer Metro dairy range including milk, curd, paneer, ice cream), branded bananas, and the frozen/ready-to-cook Eatsy snack range. The company also distributes Parle Agro beverages (Frooti, Appy Fizz, Smoodh, Bailley) through a partnership. Beyond FMCG, Keventer operates real estate development (Keventer Realty with projects like Urbana, Keventer One), restaurant franchises (Keventer Ventures with brands including Cream & Fudge, Coffee World, Panda Momo), and international exports (fruit pulps to 15+ countries). The 12.5-million-lives-daily touch reflects a multi-channel distribution model spanning 100,000+ retail outlets, modern trade, and e-commerce.

Differentiator

Problem solved

Functional benefit

Brands

  • Keventer: Primary FMCG brand offering dairy products, milk, lassi, milkshakes, and frozen foods
  • Keventer Metro
  • Keventer Banana
  • Eatsy
  • Cream & Fudge
  • Coffee World
  • Panda Momo
  • The Fish Company
  • The Frank Guys
  • Metro Zero Degree
  • Keventer Realty
  • Adventz

Products and services

  • Keventer Metro Dairy Range Bengal's second most recalled dairy brand offering milk, curd, lassi, paneer, and ice cream, processed at the 400,000+ litres/day Barasat manufacturing facility in Eastern India.
  • Keventer Tetra Pak Milk UHT-treated milk in Tetra Pak packaging available in toned, standardized, and double-toned variants; processed at Eastern India's only UHT facility and stays fresh for up to 6 months without refrigeration.
  • Keventer Milkshake Ready-to-drink milkshakes in chocolate and kesar badam flavors, packaged in hygienic Tetra Pak cartons.
  • Keventer Lassi Creamy yogurt-based drink available in premium and mango variants, rich in calcium and marketed as a refreshing beverage.
  • Keventer Banana Carbide-free branded bananas naturally ripened using FSSAI-endorsed ethylene gas protocol in pharmaceutical-grade precision ripening chambers with controlled 18-20°C ±0.5°C temperature. 25,000 MT procured in Fiscal 2024, primarily sourced from Nadia and Murshidabad districts.
  • Eatsy Frozen Foods Ready-to-cook and ready-to-eat frozen snack brand offering veg snacks, non-veg snacks, parathas, momos, sausages, kebabs, and salamis, distributed via modern trade and quick commerce platforms.
  • Keventer Ventures Restaurant Brands Wholly-owned subsidiary operating 7 major restaurant brands through franchise model: Cream & Fudge (premium ice cream, inspired by Roald Dahl's Charlie and the Chocolate Factory), Coffee World (specialty coffee), Panda Momo (Asian QSR), Metro Zero Degree (hand-folded ice cream), The Frank Guys (hot dogs), The Fish Company (fish QSR), and Wrap & Roll Factory. 130+ international outlets and 40+ Indian outlets.
  • Keventer Realty Real Estate Development Real estate development division delivering residential, commercial, and retail projects including Urbana Phase 2, Crosswinds, 88 East (JV with Tata Housing), Keventer One (commercial tower), and Keventer Rishra across Kolkata, Chennai, and Delhi markets. Operates 200 acres land bank with 3,500,000 sq.ft. ongoing project area.
  • Keventer Exports (International Fruit Pulp) International Business Division exporting Alphonso and Totapuri mango pulp, guava pulp, papaya puree, banana puree, and tomato puree to 15+ countries including Saudi Arabia, UAE, Egypt, Kuwait, Germany, Italy, France, Poland, China, Malaysia, Vietnam, Taiwan, Russia, USA, and Canada. Holds FSSC 22000, Halal, and Star Export House certifications.
  • Parle Agro Beverage Distribution Exclusive distribution and manufacturing partnership for Parle Agro products including Frooti, Appy Fizz, Smoodh, Bailley Soda, B Fizz, Frio, Dhishoom, and Bombay 99 across West Bengal, Jharkhand, North-East, Bhutan and Sikkim.
  • Shopkeventer.com E-commerce Platform Direct-to-consumer online store for Keventer products including milk, lassi, milkshakes, and frozen foods with subscription options for metro milk delivery.

Quantifiable outcome

  • 12.5 million lives touched daily
  • +8 more outcomes

Companies that use Keventer

Customer profile

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Keventer technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Keventer partnerships and signals

Strategic signal

Partnerships

Eight partnerships are on record, tiered core.

  • Coates Design LondoncoreTechnology or Integration · 1 January 2025Stephen Coates, Design Principal of Coates Architects Limited based in London, serves as Senior Design Principal for Keventer Realty projects. Renowned for iconic architecture across London, Beijing, Hong Kong, and Kolkata with 35+ years of experience leading consultancy teams globally.
  • Derby Design EngineeringcoreTechnology or Integration · 1 January 2025UK-based design company led by Predrag Eror providing structural engineering for Keventer One and other high-rise developments. Portfolio includes WASL Signature Tower Dubai, Belgrade Waterfront, and large-scale commercial and residential projects worldwide.
  • Maniramka & AssociatescoreTechnology or Integration · 1 January 2025Kolkata-based architectural firm led by Principal Architect AR. Sunil Maniramka, Chairman of Indian Institute of Architects West Bengal Chapter. Completed 585+ projects across 13 towns in India, Bhutan & Nepal. Specializes in housing complexes and temples with Fortune Township awarded best affordable housing in India by CNBC Awaz 2019.
  • Tata Housing (for 88 East)coreStrategic or Co-development Partner · 1 January 2024Joint venture partnership with Tata Housing for 88 East luxury residential project in Kolkata. The collaboration combines Keventer's real estate development expertise with Tata Housing's national brand credibility to deliver premium living spaces.
  • Adventz GroupcoreStrategic or Co-development Partner · 1 January 2024Keventer Realty operates as Adventz Keventer Real Estate. Adventz Group is a diversified Indian conglomerate with interests in fertilizers, agri-inputs, heavy engineering, sugar, consumer products, real estate, investments and furniture under Chairman Saroj Kumar Poddar's leadership.
  • Sourav Ganguly (Brand Ambassador)coreGTM or Marketing Partner · 1 January 2024Former Indian cricket captain Sourav Ganguly serves as brand ambassador for Keventer. Features in TV commercials for Keventer Milk, Metro Ice Cream, and Keventer Banana. 'Pitching Success' series showcases his association with the brand. The partnership leverages his iconic status in Bengal.
  • Metro Dairy (Merger)coreStrategic or Co-development Partner · 1 January 2014Keventer merged with Metro Dairy in 2014, making Keventer East India's largest dairy player. The merger combined Keventer's legacy with Metro's strong market presence in Western Bengal.
  • Parle AgrocoreChannel Partner/ Reseller/ Distributor · 1 January 1985Long-standing distribution partnership where Keventer handles sourcing, manufacturing, distribution and selling of Parle Agro products including Frooti, Appy Fizz, Bailley, Smoodh, B Fizz, Frio, Dhishoom, and Bombay 99 across West Bengal, Jharkhand, North-East, Bhutan and Sikkim.

Scale indicators20 records

Recent moves11 records

Expansion highlights8 records

Keventer competitors and assessment

Company assessment

Direct peers

  • Dodla Dairy: India-based dairy company with operations in fluid milk, value-added dairy products, and ice cream across South and Central India. Regional dairy competitor comparable in product mix and expanding pan-India growth profile to Keventer.
  • Parag Milk Foods: Manufacturer of milk and dairy products under brands including Gowardhan, Go, Pride, and Topp. Mid-tier pan-India dairy competitor comparable in portfolio breadth (cheese, ghee, milk, curd) to Keventer Metro.
  • Hatsun Agro Product: Listed Indian dairy company (Hatsun, Arokya, Hatsun Ice Cream brands) with strong South India presence and growing North/East push. Closest publicly comparable pure-play dairy scaling nationally with similar dairy + ice cream + branded product portfolio approach.
  • Vadilal Industries: Indian ice cream, frozen desserts and processed foods manufacturer with strong national ice cream presence. Direct competitor to Keventer's Cream & Fudge and Metro Ice Cream brands, particularly relevant as both expand beyond their home regions.
  • Heritage Foods: Indian dairy and processed foods company with presence in milk, curd, paneer, ghee, and ice cream, focused primarily on South India. Comparable geographic concentration strategy to Keventer but on the opposite end of India, similar mid-tier FMCG dairy positioning.
  • Schreiber Dynamix Dairies: Private Indian dairy company focused on cheese, paneer, and value-added dairy ingredients for B2B and retail customers. Comparable mid-tier Indian dairy player with similar scale and institutional/retail split to Keventer's dairy operations.

Broad incumbents

  • Mother Dairy: Delhi NCR-focused dairy major with expanding national footprint in fluid milk, curd, paneer, and value-added dairy. Comparable to Keventer Metro on dairy product breadth, with stronger northern India distribution and parentage from NDDB.
  • Amul (GCMMF): India's largest dairy cooperative with national reach across fluid milk, curd, paneer, ice cream, ghee, and processed foods. Direct competitor to Keventer's dairy and ice cream businesses in Eastern India and the only player with the scale to threaten Keventer's regional dairy leadership.
  • Britannia Industries: India's leading bakery and foods company with strong Northeast India distribution and breadth in biscuits, dairy, breads, and adjacent categories. Comparable as a diversified Bengal-distributed FMCG platform, with much larger scale and brand investments.
  • ITC Foods: Diversified Indian FMCG player with dairy (Aashirvaad Svasti), frozen snacks, ready-to-eat (Aashirvaad, Sunfeast, Bingo!), and packaged foods. Compares to Keventer's FMCG ambition across dairy and frozen snacks through Eatsy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat8 records

Key risks5 records

Key highlights7 records

Customer concentration

Keventer social profiles

Digital presence

Keventer compliance and trust

Trust signal

Compliance8 records

Keventer financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Keventer leadership team

Management profile

Number of profiles

Profiles9 records

Keventer subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Keventer funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Keventer M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keventer

What does Keventer do?

Keventer Agro Limited manufactures and sells dairy products (UHT milk, lassi, milkshakes, paneer, curd, ice cream) under brands Keventer and Keventer Metro, branded carbide-free bananas, and frozen ready-to-cook snacks under the Eatsy brand. Beyond FMCG, the company distributes Parle Agro beverages across Eastern India, develops residential and commercial real estate through Keventer Realty, operates restaurant franchises (Cream & Fudge, Coffee World, Panda Momo, Metro Zero Degree, The Frank Guys, The Fish Company) via wholly-owned subsidiary Keventer Ventures, and exports fruit pulps to 15+ countries.

Is Keventer a public or private company?

Keventer is a private company. It is classified as family owned and is currently operating.

When was Keventer founded?

Keventer was founded in 1986. It employs 501 to 1,000 people.

Where is Keventer based?

Keventer is headquartered in Kolkata, India, in the Asia region.

How does Keventer make money?

Six revenue lines are on record. FMCG - Dairy and Fresh Food is the primary driver. The others are FMCG - Frozen and Packaged Foods, beverage Distribution - Parle Agro Products, real Estate Development, hospitality - Restaurant Franchising and export - Food Products.

Who are Keventer's main competitors?

Direct peers on record are Dodla Dairy, Parag Milk Foods, Hatsun Agro Product, Vadilal Industries, Heritage Foods and Schreiber Dynamix Dairies. Broad incumbents are Mother Dairy, Amul (GCMMF), Britannia Industries and ITC Foods.

Does Keventer have an API?

No public API is recorded for Keventer.

What industry is Keventer in?

Keventer's product category is Dairy and Packaged Foods. Its primary akta.pro industry code is CRADACAB, Yogurt & Cultured Dairy (Yogurt, Kefir, Sour Cream, Cottage Cheese), with a secondary code of AFAHADAC, Drinkable Yogurt & Kefir Manufacturing. Its NAICS code is 311 and its SIC code is 2020.

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