Sling-Choker Manufacturing
Sling-Choker Manufacturing is a privately held Canadian industrial equipment manufacturer and distributor founded in 1975, operating 14 locations that supply rigging, lifting, load-securement, conveyor, and safety products to mining, construction, manufacturing, and transportation customers across Canada.
- Company typePrivate
- Founded1975
- HeadquartersSudbury, Canada
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sling-Choker Manufacturing does
Sling-Choker Manufacturing Limited is a privately held Canadian industrial equipment manufacturer and distributor founded in 1975 by Paul Villgren in Sudbury, Ontario. The company supplies rigging, lifting, load-securement, conveyor, and safety products to mining, construction/industrial manufacturing, and transportation/logistics customers through 14 manufacturing and distribution locations across industrialized regions of Canada. Its product catalog spans industrial chain (Grade 30 to Grade 100), slings (chain, wire rope, mesh, web, round), chain and lever hoists, rigging hardware, wire rope, cordage, hose and fittings, engineered lumber scaffold planks, industrial pumps, lifting beams, work-site equipment (heaters, pressure washers), and personal protective equipment including gas detection. Distinctive technical offerings include conveyor rollers distributed under the Enduride brand, featuring patented triple labyrinth bearing-isolation technology rated for -67°F to 400°F operation with up to 3x life expectancy and 12+ dB noise reduction, and the PROTrak RFID inspection tracking service for sling compliance documentation.
The company generates revenue primarily through hardware sales on a quote-based, pay-as-you-go pricing model, with regional sales representatives serving enterprise industrial accounts at each of its 14 branches. It acts as the Canadian distribution channel for several major OEMs, including Columbus McKinnon (hoists, chain, trolleys), Crosby (rigging hardware), Enduride (conveyor components), Straightpoint (wireless load monitoring), Atlantic Braids (cordage), Greenline Hose (industrial hose and fittings), Gunnebo Industries (chain slings), McCausey Specialty Products (scaffold planks), and Draeger (gas detection). GTM motion is enterprise field sales with direct customer engagement at physical locations, supported by a content-driven website hosting downloadable product catalogues and technical resources. In 2024, the company executed two acquisitions: TB Safety Services (January), extending into safety training services, and Advanced Technology Solutions Inc. (June), adding testing, fabrication, and installation capabilities that were folded into the Scan-Tech Inspection Services Ltd Division. Revenue is not publicly disclosed; the company remains privately held with no parent organization and no institutional investors identified.
Sling-Choker Manufacturing firmographics
Firmographics- Name
- Sling-Choker Manufacturing
- Legal name
- Sling-Choker Manufacturing Limited
- Website
- https://slingchoker.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Sling-Choker Manufacturing is a privately held Canadian industrial equipment manufacturer and distributor founded in 1975, operating 14 locations that supply rigging, lifting, load-securement, conveyor, and safety products to mining, construction, manufacturing, and transportation customers across Canada.
- Ownership category
- akta.pro rank
Sling-Choker Manufacturing industry classification
Industry- Product category
- Industrial Rigging and Lifting Equipment
- NAICS
- Overhead Traveling Crane, Hoist, and Monorail System Manufacturing (333923), Rope, Cordage, Twine, Tire Cord, and Tire Fabric Mills (314994), Iron and Steel Pipe and Tube Manufacturing from Purchased Steel (331210), Rubber and Plastics Hoses and Belting Manufacturing (326220)
- SIC
- Construction, Mining & Materials Handling Machinery & Equip (3530), Wholesale-Industrial Machinery & Equipment (5084), Pumps & Pumping Equipment (3561)
- akta.pro primary industry
- Lifting Accessories & Rigging (Slings, Shackles, Hooks, Spreaders) (IMAHAJAI)
- akta.pro secondary industries
- Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ), Bulk Material Handling Systems (Belt Conveyors, Feeders, Stackers, Reclaimers) (IMAHABAH), Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG)
Keywords
Where Sling-Choker Manufacturing is headquartered
LocationHeadquarters
- HQ city
- Sudbury
- HQ country
- Canada
- HQ region
- North America
Offices14 records
Markets served
Sling-Choker Manufacturing business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Industrial Equipment Manufacturing and Distribution: Manufacturing and distribution of rigging, lifting, and safety equipment including chain, slings, wire rope, hoists, conveyor components, and related hardware to industrial customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Industrial chain products (Grade 30-100) with various finishes |
| Unit Pricing | Pay-as-you-go | Hoists and lifting equipment |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Sling-Choker Manufacturing product offering
Product offeringCore offering
Sling-Choker Manufacturing manufactures and distributes industrial rigging, lifting, and safety equipment to Canadian industrial customers through 14 manufacturing locations. The product portfolio includes industrial chain (Grade 30-100), chain and lever hoists, wire rope, slings (chain, wire rope, mesh, synthetic), rigging hardware, conveyor components, tie downs, pumps, mine supply, and PPE. Core offerings are sourced through both in-house manufacturing and distribution partnerships with brands such as Columbus McKinnon, Crosby, Enduride, Straightpoint, Atlantic Braids, and Greenline Hose.
Product overview
Sling-Choker Manufacturing is a B2B industrial equipment manufacturer and distributor offering an expansive portfolio of rigging, lifting, and safety products across 14 manufacturing locations in Canada. The product portfolio is organized as distinct product categories rather than a unified software platform. Core product lines include: (1) Conveyor Components featuring Enduride rollers and impact beds with patented technology; (2) Industrial Chain and Hardware including Grade 30/43/70/100 chain and Columbus McKinnon products; (3) Load Monitoring with Straightpoint wireless load cells and shackles; (4) Cordage/Rope products from Atlantic Braids including solid braid, double braid, and 3-strand ropes; (5) Hoists and Trolleys from Columbus McKinnon including chain hoists (Cyclone, Hurricane 360°), lever hoists (Tornado 360°, 640 Series, Bandit), and trolleys; (6) Rigging Hardware featuring Crosby blocks, hooks, shackles, and wire rope clips; (7) Slings including chain slings (GrabIQ, Gunnebo Classic), wire rope slings, and synthetic slings with PROTrak RFID inspection; (8) Safety & PPE including Draeger gas detection and fall protection; (9) Tie Downs including ratchet straps and transport chain; (10) Hose & Fittings, Wire Rope, Engineered Lumber (Scaffold Master Planks), Mine Supply, Pumps, Lifting Beams, and Work Site Equipment (heaters, pressure washers). Recent acquisitions include ATG Inc. (testing/fabrication) and TB Safety Services (safety training).
Differentiator
Problem solved
Functional benefit
Products and services
- Conveyor Components (Enduride) Conveyor rollers, idlers, safety nets, and impact beds designed for mining and industrial applications, featuring Enduride patented triple labyrinth technology and operating in extreme temperatures from -67°F to 400°F.
- Industrial Chain Grade 30, Grade 43, Grade 70, and Grade 100 chain products for load securement, lifting, and industrial applications, including Columbus McKinnon branded chain.
- Chain Hardware Hardware-grade chain including Machine Chain, Machine Twist Chain, Passing Link, Mid-Link, Coil Chain, Coil Twist Link, Sash Chain, Tenso Double Loop, and Single Jack Chain for various utility applications.
- Load Monitoring (Straightpoint) Wireless load cells, load shackles, and dynamometers for weighing and dynamic load monitoring, including Radiolink Plus and Wireless Loadshackle products with 2.4GHz wireless connectivity.
- Cordage (Rope Products) Solid braid, double braid, 3-strand, 12-strand polyester, and utility ropes including nylon, polypropylene, and specialty ropes manufactured by Atlantic Braids.
- Engineered Lumber (Scaffold Master Planks) Scaffold planks made from spruce wood veneers, available in LVL and solid sawn options, certified to OSHA, ANSI, and CSA standards, manufactured by McCausey Specialty Products.
- Chain Hoists Hand chain hoists including Cyclone, Hurricane 360°, and 622 Series from Columbus McKinnon, with capacities from 1/4 ton to 10 tons for industrial lifting applications.
- Lever Hoists Ratchet lever hoists including Tornado 360°, 640 Series, Bandit, 653 Series, Mini (602 & 603), and Wire Rope lever hoists from Columbus McKinnon.
- Trolleys Hoist trolleys including 632, 633, and CTP Trolley Clamp models for beam-mounted lifting applications, manufactured by Columbus McKinnon.
- Hose & Fittings Industrial hose and fittings including camlocks, shanks, universals, clamps, valves, instantaneous fittings, mining hose, strainers, and ground joints, manufactured by Greenline Hose.
- Lifting Beams Fixed, adjustable, forklift, and jib crane lifting beams for various industrial lifting applications.
- Mine Supply Mining supplies including Fabrene Scrim, screen products (Polydeck, WS Tyler), toilets, and anchor stud link chain.
- Pumps Industrial pumps including Goulds Industrial Pumps, GPM Eliminator Slurry Pumps, BJM Submersible Pumps, and Baker Hughes HPump SPS.
- Tie Downs Load securement products including tow slings, ratchet straps (1", 2", 3", 4"), winch straps, Grade 70 transport chain, and accessories.
- Rigging Hardware Rigging hardware including Crosby blocks, snatch blocks, eye bolts, hooks (Crosby, Shurloc), plate clamps, shackles, swivel hoist rings, synthetic slings, turnbuckles, and wire rope clips.
- Safety & PPE Personal protective equipment including Draeger gas detection products (PAC 6000, 6500, 8000, 8500), general safety equipment, and winter footwear.
- Slings Lifting slings including chain slings (GrabIQ, Gunnebo Classic), wire rope slings, mesh slings, web/synthetic slings, and round slings (polyester, nylon), with PROTrak RFID inspection service.
- Wire Rope Wire rope products including domestic series (PS620, PS630, PS820, DyPac 6, Cushion 6, Power Pac 9), generic series, and aircraft cable in galvanized, stainless, and coated variants.
- Work Site Equipment Work site equipment including oil-fired and propane-fired heaters (200k BTUh, 390k BTUh), pressure washers, and heater accessories.
Quantifiable outcome
- Enduride rollers provide up to 3 times life expectancy and consume at least 20% less energy
- +2 more outcomes
Companies that use Sling-Choker Manufacturing
Customer profileSegments3 records
Ideal customer profiles3 records
Sling-Choker Manufacturing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Sling-Choker Manufacturing partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- ATG Inc. (Advanced Technology Solutions Inc)minorSling-Choker Mfg. (Hamilton) Ltd. acquired ATG Inc., a testing, fabrication and installation provider to the Ontario manufacturing sector. Steve McCallum and team joined Scan-Tech Inspection Services Ltd Division.
- TB Safety ServicesminorAcquisition of TB Safety Services, expanding Sling-Choker's expertise and service offerings in the safety and training sector.
- EnduridecoreEnduride manufactures conveyor rollers and idlers with patented technology. Sling-Choker distributes Enduride products including rollers, safety nets, and SPARMAT impact beds for mining conveyor applications.
- StraightpointcoreStraightpoint provides wireless load monitoring equipment including loadshackles and load cells. Distributed by Sling-Choker for load monitoring applications.
- Columbus McKinnoncoreColumbus McKinnon (CM) is a manufacturer of hoists, chain, and rigging equipment. Sling-Choker distributes CM products including Cyclone chain hoists, lever hoists, trolleys, and industrial chain.
- CrosbycoreCrosby is a manufacturer of rigging hardware including blocks, eye bolts, hooks, plate clamps, shackles, and wire rope clips. Sling-Choker distributes Crosby products.
- Greenline HosecoreGreenline Hose manufactures industrial hose and fittings including camlocks, combination nipples, and hose couplings. Sling-Choker distributes Greenline products.
- Atlantic BraidscoreAtlantic Braids manufactures rope and cordage products. Sling-Choker distributes Atlantic Braids products including solid braid, double braid, 3 strand, and utility ropes.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Sling-Choker Manufacturing competitors and assessment
Company assessmentBroad incumbents
- Grainger: US-based broadline industrial MRO distributor offering rigging, chain, hoists, and lifting equipment within a multi-million-SKU catalog. Comparable as a competitor for industrial customers, though Grainger's scale and digital platform dwarf Sling-Choker's regional Canadian footprint.
- Fastenal: North American industrial supply and fastener distributor with on-site vending and digital procurement. Overlaps with Sling-Choker on chain, rigging hardware, and lifting accessories sold through field sales to mining and construction customers.
- Kito Group: Global Japanese hoist and crane manufacturer with North American operations. Comparable in hoist and chain products that flow through industrial distribution channels like Sling-Choker's.
Regional players
- Wajax Corporation: Canadian industrial distributor and equipment dealer serving mining, construction, and forestry with rigging, lifting, and material-handling products. Closest Canadian comparable by geography and customer base, though Wajax is larger and broader in scope.
Direct peers
- Columbus McKinnon: US-based OEM manufacturer of hoists, chain, and rigging equipment that Sling-Choker distributes in Canada. Overlap exists through direct competitive product lines (chain hoists, lever hoists, trolleys) that compete with products Sling-Choker also sources and sells.
- Bishop Lifting Products: US-based rigging and lifting products distributor and manufacturer with branches across North America offering slings, chain, hoists, and rigging hardware. Directly comparable business model to Sling-Choker, including distribution of Crosby and other principal brands.
- Mazzella Companies: US-based provider of overhead cranes, hoists, slings, and rigging products with manufacturing, distribution, and on-site inspection services. Comparable product breadth (chain, wire rope, slings, hoists) and the addition of inspection services mirrors Sling-Choker's recent Scan-Tech direction.
- Harrington Hoists: Manufacturer of hoists, cranes, and below-the-hook lifting devices serving industrial distributors and end users in North America. Direct product overlap in the hoist, trolley, and crane product categories that Sling-Choker distributes.
- Crosby Group: Manufacturer of rigging hardware (blocks, hooks, shackles, wire rope clips) that Sling-Choker distributes in Canada. Comparable through both product overlap (via Sling-Choker's distribution) and shared end markets in mining and construction.
- Liftex: US-based manufacturer and distributor of synthetic and wire rope slings with industrial rigging product lines. Comparable slings-focused product portfolio serving the same mining, construction, and industrial customer base as Sling-Choker.
Market position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Sling-Choker Manufacturing social profiles
Digital presenceSling-Choker Manufacturing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sling-Choker Manufacturing leadership team
Management profileNumber of profiles
Profiles1 record
Sling-Choker Manufacturing subsidiaries and ownership
Company hierarchySubsidiaries3 records
Sling-Choker Manufacturing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sling-Choker Manufacturing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sling-Choker Manufacturing
What does Sling-Choker Manufacturing do?
Sling-Choker Manufacturing manufactures and distributes industrial rigging, lifting, and safety equipment to Canadian industrial customers through 14 manufacturing locations. The product portfolio includes industrial chain (Grade 30-100), chain and lever hoists, wire rope, slings (chain, wire rope, mesh, synthetic), rigging hardware, conveyor components, tie downs, pumps, mine supply, and PPE. Core offerings are sourced through both in-house manufacturing and distribution partnerships with brands such as Columbus McKinnon, Crosby, Enduride, Straightpoint, Atlantic Braids, and Greenline Hose.
Is Sling-Choker Manufacturing a public or private company?
Sling-Choker Manufacturing is a private company. It is classified as family owned and is currently operating.
When was Sling-Choker Manufacturing founded?
Sling-Choker Manufacturing was founded in 1975. It employs 101 to 250 people.
Where is Sling-Choker Manufacturing based?
Sling-Choker Manufacturing is headquartered in Sudbury, Canada, in the North America region.
How does Sling-Choker Manufacturing make money?
One revenue line is on record: industrial Equipment Manufacturing and Distribution.
Who are Sling-Choker Manufacturing's main competitors?
Broad incumbents on record are Grainger, Fastenal and Kito Group. Wajax Corporation is listed as a regional player. Direct peers are Columbus McKinnon, Bishop Lifting Products, Mazzella Companies, Harrington Hoists, Crosby Group and Liftex.
Does Sling-Choker Manufacturing have an API?
No public API is recorded for Sling-Choker Manufacturing.
What industry is Sling-Choker Manufacturing in?
Sling-Choker Manufacturing's product category is Industrial Rigging and Lifting Equipment. Its primary akta.pro industry code is IMAHAJAI, Lifting Accessories & Rigging (Slings, Shackles, Hooks, Spreaders), with a secondary code of IMAHABAJ, Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging). Its NAICS code is 333923 and its SIC code is 3530.