Nacogdoches Memorial Health

What Nacogdoches Memorial Health does

Nacogdoches Memorial Health operates as Nacogdoches Memorial Hospital, a publicly owned regional medical center in Nacogdoches, Texas, governed by the Nacogdoches County Hospital District (a political subdivision of the State of Texas established under House Bill #1248 in 1967). The institution traces its origins to City Memorial Hospital, which opened December 11, 1928 with 28 beds funded by the City of Nacogdoches, and transferred to county district ownership on May 6, 1968. It serves Nacogdoches County and surrounding East Texas communities as the only IAP Level III Trauma Center in Deep East Texas, holding Joint Commission Gold Seal of Approval and operating 24/7 emergency services alongside comprehensive acute care.

The hospital's service portfolio spans emergency and trauma care, advanced surgery including joint replacement, cardiology with cardiac catheterization lab, ICU/IMC critical care, advanced imaging (MRI, CT, X-ray, ultrasound, mammography, DEXA), women's and children's services, pediatrics, pain management, wound care, and behavioral health including the dedicated Serenity Pines geriatric psychiatric unit for adults aged 55+. Adjacent operations include the Cecil R. Bomar Rehabilitation Center (internationally accredited), a Medical Assistance Program (MAP) providing indigent care as payer of last resort, and affiliated outpatient medical offices (Care First Primary, East Texas Neurological Care, Memorial Family Medicine, Stockman Pain Management). Technology infrastructure consists of standard diagnostic imaging, surgical suites, cardiac catheterization lab, and electronic health records; patient-facing digital channels include the My Memorial patient portal (eClinicalWorks), online bill pay (Care-Bill), and price transparency (Clara Price).

Revenue is generated from patient service fees across emergency, inpatient, outpatient, and specialty care, billed to private insurance, Medicare, Medicaid, and self-pay, supplemented by indigent care subsidies and public district support. Go-to-market is direct-to-consumer via 24/7 emergency access, scheduled outpatient appointments, specialist referrals, community health events, and digital marketing (Facebook, Twitter/X, Instagram, YouTube). The institution is led by CEO Rhonda McCabe, CFO Lynn Lindsey, and VP Clinical Operations/CNO Stacy Garcia. A January 2026 cybersecurity breach affecting 257,073 individuals is an active regulatory and reputational overhang currently under investigation.

Name

Nacogdoches Memorial Health

Legal name

Nacogdoches Memorial Hospital

Website

https://nacmem.org

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Nacogdoches Memorial Health is a publicly owned county hospital district in Nacogdoches, Texas, operating the only Level III IAP Trauma Center in Deep East Texas and serving Nacogdoches County residents with comprehensive acute, emergency, surgical, cardiac, behavioral health, and rehabilitation services since 1928.

Ownership category

akta.pro rank

Product category

Acute Care Hospital

NAICS

Health Care and Social Assistance (62), Ambulatory Health Care Services (621)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062)

akta.pro primary industry

Geriatric Rehabilitation Programs (HLADAJAL)

Keywords

• Acute hospital care
• Emergency trauma services
• Community health services
• Cardiac rehabilitation care
• Diagnostic imaging services

Headquarters

HQ city

Nacogdoches

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Patient Services Revenue: The hospital generates primary revenue from patient care services including emergency care, surgeries, diagnostic procedures, inpatient stays, outpatient visits, and specialist consultations. Revenue is received from private insurance, Medicare, Medicaid, and self-pay patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Nacogdoches Memorial Health is a community acute-care hospital providing emergency and trauma care, advanced surgical services, geriatric psychiatric care (Serenity Pines), cardiac care, pediatric and women's health services, rehabilitation, pain management, and diagnostic imaging to residents of Nacogdoches County and surrounding East Texas communities. Operated by the Nacogdoches County Hospital District, the facility functions as the area's primary Level III Trauma Center and accepts patients regardless of ability to pay through its Memorial Assistance Program (MAP).

Product overview

Nacogdoches Memorial Hospital is a regional medical center providing comprehensive healthcare services through a unified hospital system with affiliated medical offices. The hospital offers emergency and trauma care (including the only Level III IAP Trauma Center in Deep East Texas), advanced surgical services, rehabilitation and therapy, imaging diagnostics, cardiac care, pediatric services, women's health, pain management, and critical care (ICU/IMC). The Cecil R. Bomar Rehabilitation Center operates as an internationally accredited sub-brand. Patient-facing digital services include the My Memorial patient portal (powered by eClinicalWorks), online bill payment through Care-Bill, and medical records requests via Swellbox. The hospital also operates affiliated medical offices (Care First Primary, East Texas Neurological Care, Memorial Family Medicine, Stockman Pain Management) providing primary and specialty outpatient services.

Differentiator

Problem solved

Functional benefit

Products and services

• Emergency & Trauma Care
• Advanced Surgical Care
• Serenity Pines Geriatric Psychiatric Care
• Cecil R. Bomar Rehabilitation Center
• Cardiology Services
• Pediatric Care
• Women's Health Services
• Pain Management Services
• ICU/IMC Services

Quantifiable outcome

• 365 consecutive days without hospital-acquired infection (HAI)
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• American Heart AssociationcoreStrategic or Co-development PartnerActive partnership through the Get With The Guidelines Stroke Program. Nacogdoches Memorial Hospital participates in this American Heart Association initiative for cardiovascular and stroke care excellence in rural health settings. The hospital has received multiple Bronze Awards (Stroke, CAD ACS, CAD STEMI) through this program for quality care delivery.
• The Joint CommissioncoreOthersAccreditation partnership for maintaining Gold Seal of Approval. The Joint Commission evaluates and certifies the hospital's compliance with rigorous performance standards for patient safety and quality of care.
• American College of RadiologyminorOthersAccreditation for mammography services at the Breast Care Center through facility accreditation program.
• National Association of Chronic Disease DirectorsminorStrategic or Co-development PartnerAwarded ACHIEVE Grant to lead health policy and environmental change initiatives in the community.
• Nacogdoches United WayminorStrategic or Co-development PartnerRecieved first and only United Way Spirit Award for outstanding community impact. Collaboration on community health initiatives.
• Healthy Nacogdoches CoalitionminorStrategic or Co-development PartnerHospital founded this coalition to promote a healthier community through education and outreach initiatives.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• HCA Healthcare: Largest for-profit hospital operator in the United States, with rural and community hospital exposure nationwide. Represents the scaled, publicly-traded incumbent model against which community hospitals like Nacogdoches Memorial compete on patient experience, quality scores, and capital-light operations.
• Tenet Healthcare: Major multi-state hospital operator with community and acute-care facilities across the southern U.S. Comparable service lines (emergency, surgical, diagnostic) and similar rural/regional positioning make it a useful benchmark for community-hospital operating metrics and competitive dynamics.
• Universal Health Services: Large diversified hospital and behavioral health operator with significant acute-care community hospital exposure. Particularly relevant as a comparable given the company's scale model for community hospitals and its parallel behavioral health presence analogous to Serenity Pines.
• UT Health East Texas: Regional multi-hospital system operating across East Texas, including facilities in Tyler, Henderson, and Jacksonville. A larger, system-affiliated competitor offering broader specialty depth and capital resources that Nacogdoches Memorial must match in patient retention.
• Baylor Scott & White Health: Largest not-for-profit health system in Texas with extensive hospital and clinic footprint, including locations within reach of Nacogdoches County. Comparable service breadth (emergency, trauma, cardiac, surgical) but at materially greater scale, capital access, and brand recognition.

Emerging players

• Acadia Healthcare: Leading pure-play behavioral health operator with extensive inpatient psychiatric and geriatric programs. Closest scaled analog to the Serenity Pines geriatric psychiatric unit, useful for benchmarking specialty behavioral health economics and expansion strategy.
• Encompass Health: National leader in inpatient rehabilitation services with facilities across the country. Directly comparable to the Cecil R. Bomar Rehabilitation Center as a specialized rehab operator and a potential partner, competitor, or benchmark for Nacogdoches Memorial's accredited rehab sub-brand.

Others

• LHC Group: National provider of home health, hospice, and community-based services with deep rural and small-metro presence. Not a direct competitor but a relevant ecosystem player for partnership, referral, and post-acute discharge alignment with Nacogdoches Memorial's MAP indigent-care and elderly patient populations.

Direct peers

• Woodland Heights Medical Center: Acute-care hospital in Lufkin, Texas, serving the same East Texas corridor as Nacogdoches Memorial. Comparable size, service mix (emergency, surgical, women's health, cardiac), and patient demographics, making it a head-to-head competitor for regional inpatient and outpatient share.
• CHI St. Luke's Health Memorial - Lufkin: Regional acute-care hospital in Lufkin, Texas, operating within the same Deep East Texas market as Nacogdoches Memorial and offering comparable emergency, surgical, cardiac, and diagnostic services. Direct competitor for patient referrals from Nacogdoches County spillover and the surrounding region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/nacmem
• YouTubeyoutube.com/user/nacmemorial
• Facebookfacebook.com/nacmem
• Instagraminstagram.com/nacmem
• LinkedInlinkedin.com/company/nacogdoches-memorial-hospital

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nacogdoches Memorial Health