What Spinneys Lebanon does

Spinneys Lebanon (legal entity: Gray Mackenzie Retail Lebanon SAL) is a private multi-channel supermarket retailer headquartered in Jdeïdé, Lebanon, operating since 1948 and employing between 1,001 and 5,000 people. The company sells groceries, fresh produce, dairy, meat and seafood, bakery, beverages, frozen foods, household cleaning, beauty and personal care, baby and child products, electronics and appliances, alcohol, and specialty categories including pet supplies, health and wellness, and imported goods. It serves general Lebanese consumers across three identifiable segments: mass-market grocery shoppers (primary), health-conscious buyers seeking organic/vegan/keto/gluten-free items, and pet owners.

The company runs a hybrid retail-and-digital operation. Physical branches in Hazmieh, Elissar, and Ajaltoun function as both showrooms and Click & Collect points. The online storefront is built on the Magento e-commerce platform, accessible via web and a dedicated mobile app on iOS and Android, and is supported by refrigerated delivery trucks that preserve perishable quality across the last mile. Delivery coverage spans Beirut, Greater Beirut, Mount Lebanon, Keserwan, and selected Keserwan mountain areas (Jeita, Ajaltoun, Achkout, Feitroun, Faraya), with a $30 minimum order and prices displayed in USD (reference rate: 1 USD = 89,700 LBP). The assortment includes private-label lines (Spinneys Food, Spinneys Essentials, Min El Dayaa), an exclusive imported Waitrose range, and curated verticals (Cellar for wine/spirits, Beauty, Healthy Living, Petfection), alongside ancillary services such as Spinneys Rewards loyalty, e-gift cards, and a Signature for Catering partnership.

The revenue model is conventional unit-pricing retail with one-time transactions; the loyalty program and gift cards drive repeat frequency rather than subscription revenue. Distribution is single-country/domestic, combining an owned e-commerce storefront with physical retail. Capital structure remains private with no equity-disclosed investors; growth capital is sourced through debt, including a USD 22 million EBRD term loan in June 2026 directed at new stores, production capacity, and energy efficiency.

Name

Spinneys Lebanon

Legal name

Gray Mackenzie Retail Lebanon SAL

Website

https://spinneyslebanon.com

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Spinneys Lebanon is a private multi-channel supermarket retailer serving Lebanese consumers through physical branches in Hazmieh, Elissar, and Ajaltoun, plus a Magento-based e-commerce platform offering home delivery, Click & Collect, private-label and imported grocery assortments, and loyalty rewards.

Ownership category

akta.pro rank

Product category

Supermarket Retail

NAICS

Grocery and Convenience Retailers (4451), All Other Specialty Food Retailers (445298)

SIC

Wholesale-Groceries & Related Products (5140), Retail-Grocery Stores (5411)

akta.pro primary industry

Bulk Confectionery, Nuts & Snack Wholesalers-to-Consumer (CRAHAMAG)

Keywords

• Grocery retail
• Online grocery delivery
• Supermarket chain
• Fresh produce
• Household goods

Headquarters

HQ city

Jdeïdé

HQ country

Lebanon

HQ region

Middle East

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Grocery Sales: Revenue generated through direct retail sales of groceries and consumer goods across multiple categories including fresh produce, packaged goods, electronics, alcohol, and household items through physical stores and online platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Spinneys Lebanon operates a multi-channel grocery retail business selling fresh produce, packaged food, bakery, dairy, deli, meat, seafood, frozen items, beverages, alcohol, household cleaning, beauty and personal care, baby and child products, electronics and appliances, and pet supplies across more than 20 product categories. Customers can purchase through physical supermarket branches in Hazmieh, Elissar, and Ajaltoun or via an online storefront and mobile app with refrigerated home delivery and Click and Collect service.

Product overview

Spinneys Lebanon operates as a multi-channel grocery retail platform offering both online grocery delivery and physical store locations. The core offering is the Spinneys Online Grocery Delivery platform, which provides home delivery and click-and-collect services across Greater Beirut, Mount Lebanon, and selected areas like Jeita, Ajaltoun, and Faraya. The platform is complemented by a mobile app and loyalty program (Spinneys Rewards). The company sells products across 20+ categories including fresh produce, frozen foods, bakery, beverages, deli/dairy/eggs, meat/seafood, household cleaning, beauty/personal care, baby/child products, electronics/appliances, and specialty categories like Waitrose (imported UK products), Min El Dayaa (Arabic/local products), Healthy Living (organic/vegan/keto), Petfection (pet supplies), Cellar (wine/spirits), and Beauty. Private label brands include Spinneys Food and Spinneys Essentials. The company also offers e-gift cards and gift cards, and partners with Signature for Catering for catering services.

Differentiator

Problem solved

Functional benefit

Brands

• Spinneys Food: Private label food products including rice and essentials
• Spinneys Essentials
• Min El Dayaa
• ONE Gift Card
• Petfection
• Waitrose
• Signature for Catering

Products and services

• Spinneys Online Grocery Delivery Full-service online grocery shopping platform offering home delivery and Click and Collect across more than 20 categories including fresh produce, frozen foods, beverages, household items, beauty products, electronics, and specialty items for individual consumers in Lebanon.
• Spinneys E-gift Cards Digital gift card product that allows customers to purchase and send electronic gift cards redeemable on the Spinneys Lebanon platform.
• ONE Gift Card Branded gift card product available through the Spinneys Lebanon platform for gifting to friends, family, or colleagues.
• Signature for Catering Catering service operated through an external partnership site at signatureforcatering.com, linked from the Spinneys Lebanon platform for events and group food orders.

Quantifiable outcome

• Delivery 7 days a week to multiple areas in Lebanon

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• DentonsminorOthersInternational law firm Dentons advised the EBRD on the USD 22 million financing transaction for Spinneys Levant.
• Greenberg TraurigminorOthersInternational law firm Greenberg Traurig advised Spinneys Levant on the EBRD financing transaction, working alongside additional legal counsel.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/spinneyslebanon
• YouTubeyoutube.com/user/SpinneysChannel
• Facebookfacebook.com/spinneyslebanon
• LinkedInlinkedin.com/company/spinneys-holding-lebanon-sal
• Instagraminstagram.com/spinneyslebanon

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spinneys Lebanon