RDA Pro-Mart
RDA Pro-Mart (legal entity State Beauty Supply) operates a network of 50+ locally owned professional beauty supply stores across Texas and New Mexico, serving licensed salon professionals with professional-grade beauty brands, salon education, and business solutions.
- Company typePrivate
- Founded-
- HeadquartersEl Paso, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What RDA Pro-Mart does
RDA Pro-Mart (legal entity: State Beauty Supply) is a private professional beauty supply distribution network operating over 50 locally owned and operated retail storefronts across Texas and New Mexico, headquartered in El Paso. The company serves licensed salon professionals (stylists), connecting them to professional-grade beauty brands and offering the latest in salon education and business solutions. Stores are run by an entrepreneurial team of independent beauty supply distributorships operating under the RDA Pro-Mart banner, providing local presence in major metros (Houston, Dallas, San Antonio, Austin, El Paso) as well as smaller Texas markets (Brownwood, Corsicana, Stephenville, Paris) and a single New Mexico location in Hobbs.
The underlying technology footprint is minimal: the company maintains a website (rdapromartstores.com) with a national store locator, state board cosmetology resource links, brand and promotion listings, and a B2B-gated professional registration/email-signup form that requires a valid professional license number. There is no proprietary platform, no mobile app, no public API, no disclosed integrations, and no AI/ML components in the stack. The owner is listed as founder Robert Bird.
Revenue is generated primarily through one-time retail sales of professional beauty products to licensed stylists, supplemented by salon education and business solutions services. Pricing is not publicly disclosed; customers must register with a professional license to access monthly promotions, indicating a B2B pricing structure with pay-as-you-go billing on in-store transactions. Go-to-market is channel-partner driven through the franchise/dealer store network rather than direct corporate retail, with limited digital channels (website, email/newsletter) used primarily for promotion and store lookup rather than e-commerce.
RDA Pro-Mart firmographics
Firmographics- Name
- RDA Pro-Mart
- Legal name
- State Beauty Supply
- Website
- https://rdapromartstores.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RDA Pro-Mart (legal entity State Beauty Supply) operates a network of 50+ locally owned professional beauty supply stores across Texas and New Mexico, serving licensed salon professionals with professional-grade beauty brands, salon education, and business solutions.
- Ownership category
- akta.pro rank
RDA Pro-Mart industry classification
Industry- Product category
- Professional Beauty Supply Distribution
- akta.pro primary industry
- Professional/Salon Haircare (Backbar & Retail) (CRABABAK)
- akta.pro secondary industries
- Beauty & Salon Professional Supply Marketplaces (CRAFAHAH), Salon Retail & Backbar Consumables (Disposables, Capes, Towels, Sanitizers) (CRABALAJ)
Keywords
Where RDA Pro-Mart is headquartered
LocationHeadquarters
- HQ city
- El Paso
- HQ country
- United States
- HQ region
- North America
Offices64 records
Markets served
RDA Pro-Mart business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Professional Beauty Product Sales: RDA Pro-Mart generates revenue through retail sales of professional beauty products and supplies. The company connects salon professionals (stylists) with professional beauty brands, offering the latest products across their physical store network. Additional revenue streams include salon education programs and business solutions services provided to their stylist customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Professional customer pricing (salon professionals only) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
RDA Pro-Mart product offering
Product offeringCore offering
RDA Pro-Mart operates a network of over 50 locally owned and operated professional beauty supply stores across Texas and New Mexico, specializing in distributing professional beauty brands to licensed salon professionals (stylists). In addition to retail product sales, the company offers salon education programs and business solutions aimed at helping stylists grow their practices and stay current with industry trends.
Product overview
RDA Pro-Mart operates as a professional beauty supply distribution network consisting of over 50 locally owned and operated store locations across Texas and New Mexico. The company functions as a unified distributor platform serving salon professionals, connecting them with professional beauty brands and providing salon education and business solutions. The network includes stores in major metropolitan areas such as Houston, Dallas, San Antonio, Austin, and El Paso, as well as smaller towns across both states.
Differentiator
Problem solved
Functional benefit
Products and services
- Professional Beauty Supply Distribution Retail distribution of professional beauty brands and supplies to licensed salon professionals (stylists) through a network of over 50 locally owned and operated stores across Texas and New Mexico. Customers must register with a valid professional cosmetology license number to access store pricing and monthly promotions.
Companies that use RDA Pro-Mart
Customer profileSegments1 record
Ideal customer profiles1 record
RDA Pro-Mart technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
RDA Pro-Mart partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights3 records
RDA Pro-Mart competitors and assessment
Company assessmentBroad incumbents
- Amazon Business: Mass-market e-commerce platform increasingly used by professional stylists and salon owners to source professional beauty products, representing a structural channel competitor to traditional distributor storefronts.
- Cosmoprof Beauty Group: Global professional beauty distribution platform with North American operations serving salons, spas, and licensed professionals with branded product distribution at scale.
- Sally Beauty Holdings: Public parent of SalonCentric and operator of Sally Beauty retail stores. Larger incumbent with both professional (SalonCentric) and consumer (Sally Beauty) channels covering an overlapping stylist and consumer customer set.
Direct peers
- Empire Beauty Supply: Multi-state professional beauty supply retailer distributing salon-grade brands to licensed stylists through physical storefronts, with overlapping product assortment and customer targeting.
- Armstrong McCall: Texas-based professional beauty supply distributor with a multi-store footprint and franchise-style operator model, directly overlapping RDA Pro-Mart's Texas territory and customer base.
- Salon Services: Professional salon supply distributor selling professional haircare and beauty brands to licensed stylists through stores and digital channels in selected U.S. markets.
- SalonCentric: L'Oréal-owned professional beauty supply distributor operating stores and B2B e-commerce across the U.S. Most direct comparable to RDA Pro-Mart's model of serving licensed stylists with professional-grade brands.
Regional players
- Marina's Beauty Supply: California-based regional professional beauty supply retailer serving licensed stylists with multi-store distribution, comparable in store-based professional beauty model to RDA Pro-Mart but operating in a different geography.
- Beauty Plus: Regional professional beauty supply retailer with store-based distribution of salon-grade products, comparable in business model and customer segment to RDA Pro-Mart's per-store economics.
Others
- State Beauty Supply: Legal entity name of RDA Pro-Mart itself; included as the parent/operating company name rather than as a comparable competitor, useful as a reference for the franchise/operator group.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
RDA Pro-Mart social profiles
Digital presenceRDA Pro-Mart financial estimates
Financial estimateRevenue estimate
Valuation estimate
RDA Pro-Mart leadership team
Management profileNumber of profiles
Profiles1 record
RDA Pro-Mart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RDA Pro-Mart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RDA Pro-Mart
What does RDA Pro-Mart do?
RDA Pro-Mart operates a network of over 50 locally owned and operated professional beauty supply stores across Texas and New Mexico, specializing in distributing professional beauty brands to licensed salon professionals (stylists). In addition to retail product sales, the company offers salon education programs and business solutions aimed at helping stylists grow their practices and stay current with industry trends.
Is RDA Pro-Mart a public or private company?
RDA Pro-Mart is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RDA Pro-Mart founded?
RDA Pro-Mart was founded in -1. It employs 11 to 50 people.
Where is RDA Pro-Mart based?
RDA Pro-Mart is headquartered in El Paso, United States, in the North America region.
How does RDA Pro-Mart make money?
One revenue line is on record: professional Beauty Product Sales.
Who are RDA Pro-Mart's main competitors?
Broad incumbents on record are Amazon Business, Cosmoprof Beauty Group and Sally Beauty Holdings. Direct peers are Empire Beauty Supply, Armstrong McCall, Salon Services and SalonCentric. Regional players are Marina's Beauty Supply and Beauty Plus. State Beauty Supply is listed as an others.
Does RDA Pro-Mart have an API?
No public API is recorded for RDA Pro-Mart.
What industry is RDA Pro-Mart in?
RDA Pro-Mart's product category is Professional Beauty Supply Distribution. Its primary akta.pro industry code is CRABABAK, Professional/Salon Haircare (Backbar & Retail), with a secondary code of CRAFAHAH, Beauty & Salon Professional Supply Marketplaces.