Holiday Valley Resort

What Holiday Valley Resort does

Holiday Valley Resort is a privately-held year-round destination resort operated by Win-Sum Ski Corp in Ellicottville, New York, founded in 1958. The resort spans 58 slopes and terrain parks for winter skiing and snowboarding, complemented by summer operations including an 18-hole Double Black Diamond Golf Course, the Sky High Aerial Adventure Park with climbing obstacles and ziplines, mountain biking, pools, and scenic lift rides. Lodging inventory includes The Inn at Holiday Valley (102 ski-in/ski-out rooms), the Tamarack Club condominium/hotel, and over 200 Rental Management properties ranging from studios to multi-bedroom chalets. The technology stack is modest: RFID-based reusable lift access cards with a one-time $5 fee, real-time webcams for condition monitoring, and integration with the Inntopia third-party booking platform; there is no disclosed AI, proprietary software platform, or app.

Name

Holiday Valley Resort

Legal name

Win-Sum Ski Corp

Website

https://holidayvalley.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Holiday Valley Resort is a privately-held year-round destination resort in Ellicottville, NY operating skiing, snowboarding, golf, aerial adventure, lodging, weddings, and conferences primarily through direct-to-consumer channels targeting drive-in visitors from Buffalo, Toronto, Cleveland, and Pittsburgh.

Ownership category

akta.pro rank

Product category

Ski and Mountain Resort

NAICS

Hotels (except Casino Hotels) and Motels (72111), Golf Courses and Country Clubs (713910)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)

akta.pro secondary industries

Snow & Mountain Unique Stays (Chalets, Ski Cabins) (THAMADAL), Mountain & Ski Homes (THAMAAAG), Resort Convention Hotels (THAGALAC)

Keywords

• Ski resort services
• Mountain resort lodging
• Snow sports lessons
• Golf course operations
• Aerial adventure park

Headquarters

HQ city

Ellicottville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Lift Tickets: Revenue from daily and multi-day lift tickets for skiing and snowboarding access, with pricing varying by day type (weekend/holiday vs weekday) and duration (4-hour, 8-hour, all-day, night)
2. Season Passes: Annual and seasonal pass products including Classic Pass (unlimited skiing), Ultimate Pass variants (White, Sunday, Flex, Select, College), and Family Passes offering unlimited access with various restriction levels
3. Lodging: Accommodation revenue from The Inn at Holiday Valley, Tamarack Club, and over 200 rental management properties including condos, townhomes, and chalets ranging from studios to multi-bedroom units
4. Food & Beverage: On-mountain dining through Edna's at the Tamarack Club, McCarty Café, Cabana Bar, and partnerships with village restaurants including grab-and-go, fine dining, and casual outdoor dining options
5. Spa Services: Ellicottville Oasis Spa offering therapeutic massage, hot stone massage, deep tissue massage, manicures, pedicures, and Eminence organic skincare products located within Tamarack Club
6. Retail/Mountain Shops: On-mountain retail shops selling Holiday Valley apparel, outerwear, goggles, helmets, gloves, ski and snowboard wear at locations in Holiday Valley Lodge and Yodeler Lodge
7. Golf: Double Black Diamond Golf Course and practice facility offering 18-hole golf, tee times, golf school, and golf packages including overnight lodging combinations
8. Sky High Aerial Adventure Park: Aerial adventure park with climbing activities, ziplines, and obstacle courses offering 3-hour climbing sessions and group experiences
9. Group Sales & Events: Group rates for lift tickets, rentals, lessons, and activity packages for groups of 15+; wedding services; conference and meeting facilities; special events and festivals
10. Equipment Rentals: Ski and snowboard rental equipment including high-performance options, helmets, and comprehensive rental packages
11. Snowsports Lessons: Group and private ski/snowboard instruction for all ages including children's programs, adult lessons, and specialty clinics

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels7 records

Core offering

Holiday Valley Resort operates a four-season mountain resort in Ellicottville, NY offering 58 ski slopes, terrain parks, tubing, snowsports lessons, and equipment rentals in winter, and an 18-hole golf course, aerial adventure park (Sky High), mountain coaster, scenic chairlift rides, pools, and biking in summer. The resort bundles these activities with on-site lodging (The Inn, Tamarack Club, and 200+ rental properties), dining outlets, a spa, retail shops, and event/conference facilities to function as a destination resort.

Product overview

Holiday Valley Resort is a year-round mountain resort destination in Ellicottville, NY offering a diverse portfolio of lodging (The Inn at Holiday Valley, Tamarack Club, and 200+ Rental Management properties), dining (Edna's at the Tamarack Club, McCarty Café, Cabana Bar), and recreational activities. Winter operations include skiing/snowboarding with lift tickets and multiple season pass tiers (Classic, Ultimate, College), terrain parks, tubing, mountain coaster, cross country skiing, and snowshoeing. Summer activities feature the Double Black Diamond Golf Course, Sky High Adventure Park aerial courses, pools, and scenic chairlift rides. The resort also offers retail (Mountain Shops), spa services (Ellicottville Oasis Spa), weddings, conferences, and gift cards. The lodging portfolio ranges from hotel rooms at The Inn to condominium/hotel units at Tamarack Club with fractional ownership, plus diverse rental properties from studios to 5-bedroom chalets across ski-in/ski-out and village locations.

Differentiator

Problem solved

Functional benefit

Brands

• The Inn at Holiday Valley: Ski-in/ski-out hotel accommodation located on the ski slopes and golf course with rooms for 2-4 people, pool, fitness room, and amenities.
• Tamarack Club
• Edna's at the Tamarack Club
• Sky High Adventure Park
• Double Black Diamond Golf Course
• Ellicottville Oasis Spa

Products and services

• The Inn at Holiday Valley
• Tamarack Club
• Rental Management Properties
• Lift Tickets
• Season Passes
• Snowsports Lessons
• Equipment Rentals
• Tubing Park
• Mountain Coaster
• Cross Country Skiing
• Snowshoeing
• Double Black Diamond Golf Course
• Sky High Adventure Park
• Edna's at the Tamarack Club
• McCarty Café
• Cabana Bar
• Ellicottville Oasis Spa
• Mountain Shops
• Gift Cards
• Weddings & Events
• Conferences & Meetings
• Group Sales Packages
• Day Care Services

Quantifiable outcome

• Kids 17 and under ski free midweek (up to 2 children) when booking lodging packages
• +3 more outcomes

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor and moderate.

• Canadian Ski Shops (Corbetts, Ski Pro Shop, London Source for Sports, Paramount Ski & Cycle, Niagara Ski & Cycle)minorChannel Partner/ Reseller/ DistributorCanadian ski and snowboard retail shops authorized to sell Holiday Valley Cabin Fever promotional vouchers for discounted lift tickets. Vouchers valid for $25.99 8-hour lift tickets on specified dates.
• US Regional Ski and Outdoor ShopsminorChannel Partner/ Reseller/ DistributorRegional ski shops including Jamestown Cycle Shop, Ski Chalet, Phatman, Ski Company (Rochester, Williamsville), Mud Sweat n' Gears, Snowflake Ski Shop, Little Mountain LTD, Findley Lake Sporting Goods authorized to sell Cabin Fever and winter promotion vouchers.
• Peace Bridge AuthorityminorStrategic or Co-development PartnerCross-border partnership providing Canadian traffic condition updates for Peace Bridge crossing (updated every 15 minutes) to facilitate travel planning for Canadian visitors.
• NEXUS ProgramminorStrategic or Co-development PartnerUS-Canada joint trusted traveler program enabling expedited border crossing for frequent Canadian visitors via dedicated NEXUS lanes at customs.
• Lounsbury Adaptive Program at Holiday ValleymoderateStrategic or Co-development PartnerPartnership providing adaptive winter sports programs for people with disabilities. Holiday Valley hosts this program and provides facilities for adaptive skiing and snowboarding.
• 42 North Brewing and 1911 CiderminorGTM or Marketing PartnerCraft beverage partners for HillTAP Festival, providing beer and cider for event attendees.
• Ellicottville Chamber of CommercemoderateGTM or Marketing PartnerPartnership for producing community events including Summer Music Festival Weekend and Jazz and Blues Weekend. Chamber organizes and promotes events at Holiday Valley.
• American HawkeyeminorGTM or Marketing PartnerBirds of Prey showcase provider performing live raptor demonstrations at Spruce Lake for family-friendly educational entertainment events.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Smugglers' Notch Resort: Family-focused Vermont ski resort with integrated lodging, ski school, and year-round amenities — a close functional analog to Holiday Valley's family/kids-ski-free model.
• Gore Mountain: New York State ski resort in the Adirondacks. Most direct geographic peer to Holiday Valley, competing for the same Buffalo, Albany, and downstate drive markets with comparable lift ticket pricing and beginner-friendly positioning.
• Jiminy Peak Mountain Resort: Berkshires (Massachusetts) ski resort with integrated lodging, mountain coaster, and aerial adventure park. Closely comparable year-round resort model and product mix to Holiday Valley.
• Whiteface Mountain: Operated by the Olympic Regional Development Authority in Lake Placid, NY. Comparable Northeast ski destination with similar drive-time market dynamics and mix of alpine + lodging activities.

Broad incumbents

• Mount Snow: Vail Resorts–owned Vermont ski mountain. Comparable as a destination ski area with on-mountain lodging and summer events, competing for the same Northeast drive-time destination-skier segment.
• Boyne Resorts: Family-owned operator of ten U.S./Canadian resorts (Big Sky, Boyne Mountain, Crystal Mountain). Comparable multi-resort regional operator with similar family-friendly positioning and lodging-integrated business model.
• Vail Resorts: Largest North American ski resort operator (Vail, Beaver Creek, Park City, Heavenly, etc.) running the Epic Pass. Comparable as a multi-mountain destination resort operator, though materially larger and publicly traded with a multi-resort strategy Holiday Valley does not match.
• Alterra Mountain Company: Operates the Ikon Pass across 18+ U.S./international destinations (Steamboat, Mammoth, Deer Valley, Tremblant). Directly comparable as a multi-resort mountain destination operator competing for the same destination-skier wallet share that Holiday Valley targets.

Regional players

• Kissing Bridge: Western New York ski area near Ellicottville, NY. Direct local competitor for day-trip skiers from the Buffalo market and source of head-to-head pricing pressure on Holiday Valley's day tickets and night skiing.
• Peek'n Peak Resort: Western NY/Northwest PA four-season resort with skiing, golf, and lodging. Comparable regional multi-season model competing for the same Buffalo, Erie, and Cleveland drive markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/holidayvalley
• YouTubeyoutube.com/channel/UCEV0nYkB9QIlNqGSTtvS6wQ
• Facebookfacebook.com/holidayvalley
• Instagraminstagram.com/holidayvalley
• LinkedInlinkedin.com/company/holiday-valley-resort

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holiday Valley Resort