Low VA Rates

What Low VA Rates does

Low VA Rates, LLC was a privately held, Utah-based direct-to-consumer mortgage lender specializing exclusively in VA-backed home loans for U.S. military veterans and servicemembers. Founded in 2005 and headquartered in Lindon, UT, the company was licensed across more than 20 states (NMLS ID #1109426) and operated seven U.S. offices in Utah, Nevada, Texas, Missouri, and Hawaii, with additional licensed locations in Arizona, California, Georgia, Illinois, and Maryland. Its product portfolio encompassed VA purchase loans, IRRRL streamline refinance, VA cash-out refinance, VA jumbo loans, VA construction loans, VA energy efficient mortgages, and 5/1 and 3/1 hybrid ARM products, supplemented by a wholly-owned insurance agency subsidiary.

The company's technology stack centered on a proprietary do-it-yourself online application portal (my.lowvarates.com) integrated with industry-standard loan origination systems Encompass and Loan Complete Applications (LCA), enabling document upload, rate comparison, and application tracking. Distribution was digital-first: SEO-optimized educational content, a YouTube channel, email/SMS outreach, and strong review-driven referral inflows (9.3/10 on Zillow with 2,128 reviews; 4.9/5 across Trustpilot and own-site reviews as of April 30, 2021). Inside-sales licensed loan officers (reached via 866-569-8272) handled inbound conversion.

Revenue was generated through VA loan origination fees (typically ~1% / one discount point), gain-on-sale economics on loans sold into the secondary market, net interest income on briefly-held loans, and pass-through of the VA funding fee. Over 14 years the company reported $9.1 billion in cumulative loans funded. Low VA Rates, LLC was not venture- or private-equity-backed. The company announced and executed a full closure effective August 1, 2025, citing mortgage industry financial challenges, and is no longer accepting new loan applications while supporting existing borrowers.

Name

Low VA Rates

Legal name

Low VA Rates, LLC

Website

https://lowvarates.com

Company type

Private

Founded year

2011

Operating status

Closed

Headcount range

101–250 employees

Short description

Low VA Rates was a privately held, Utah-based direct-to-consumer mortgage lender specializing exclusively in VA-backed home loans for U.S. military veterans and servicemembers, licensed in 20+ states; the company closed effective August 1, 2025.

Ownership category

akta.pro rank

Headquarters

HQ city

Lindon

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Loan Origination Fees: Origination fees charged to borrowers for processing VA loans, typically 1% of the loan amount (one discount point). Covers administrative costs including document preparation, processing, underwriting, and funding.
2. Interest Income on Loans: Interest income earned on VA mortgages originated and held or sold into the secondary market.
3. VA Funding Fee: VA-established funding fee (0.5% for IRRRL, 2.15% for standard purchase) collected at closing, which serves as the VA's version of private mortgage insurance and helps fund the loan guarantee program.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Low VA Rates is a direct-to-consumer VA-focused mortgage lender that originates home purchase loans and refinance products for military veterans, servicemembers, and their families. The company offers VA purchase loans, VA streamline refinance (IRRRL), VA cash-out refinance, VA jumbo loans, VA construction loans, and VA hybrid ARM products through an online application portal supported by licensed loan officers. Loan products feature 100% financing, no private mortgage insurance, and flexible credit requirements.

Product overview

Low VA Rates operates as a VA-focused mortgage lender providing a comprehensive suite of loan products for military veterans and servicemembers. The core offerings center on VA home purchase loans, VA refinance options (including Streamline/IRRRL, Cash-Out, and Jumbo variants), VA Construction Loans, and Hybrid ARM products. A key differentiator is the company's LAPP-approved status, which provides automatic authority to close loans without VA review. The product portfolio includes both origination products and supporting tools: an online loan application portal (my.lowvarates.com) enabling end-to-end digital loan management, VA Loan Calculators, and lender comparison tools. Beyond direct lending, Low VA Rates maintains community engagement programs including a Veteran Scholarship Program (currently suspended) and charitable foundation activities supporting military charities and veterans cemeteries.

Differentiator

Problem solved

Functional benefit

Products and services

• VA Home Purchase Loans

Quantifiable outcome

• $9.1 billion in loans funded for veterans and other clients over 14 years of operation
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators8 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• loanDepot: Top-5 US retail mortgage lender offering VA, FHA, conventional, and jumbo products through retail, wholesale, and direct-to-consumer channels. Comparable to Low VA Rates in DTC digital origination and VA product availability, though materially larger and more diversified.
• Rocket Mortgage (Rocket Companies): Largest US mortgage originator, offering VA loans as part of a broad product portfolio via a digital-first platform. Comparable to Low VA Rates in its DTC digital origination approach and VA product offering, but at significantly larger scale and with conventional loan diversification.
• Navy Federal Credit Union: Largest US credit union serving military members, veterans, and their families with a substantial VA and conventional mortgage lending operation. Comparable customer base and VA product emphasis as Low VA Rates, though operates as a depository institution rather than a non-bank mortgage originator.
• PennyMac Loan Services: Large US mortgage lender and servicer with government (VA/FHA) loan capabilities alongside conventional products. Comparable to Low VA Rates in VA origination focus and reliance on secondary-market execution, though PennyMac operates at meaningfully larger scale.
• USAA (USAA Federal Savings Bank): Military-focused financial services provider offering mortgage lending (including VA loans) as part of a broader insurance and banking franchise. Comparable to Low VA Rates in customer segment focus (active-duty, veterans, families) and VA loan expertise, though USAA is a much larger diversified incumbent.

Direct peers

• Nations Lending Corporation: Mid-size US mortgage lender with VA, FHA, USDA, and conventional loan offerings and multi-state licensing. Comparable to Low VA Rates in VA product emphasis, multi-state footprint, and DTC-style digital origination capabilities, though at a different scale point.
• Veterans United Home Loans: Largest VA-focused mortgage lender in the US, originating primarily VA purchase and refinance loans for military borrowers. Closest direct comparable to Low VA Rates given identical customer segment (veterans/servicemembers), product mix centered on VA loans, and digital direct-to-consumer origination model.
• Freedom Mortgage: Top-10 US mortgage lender with material concentration in government loans (VA, FHA, USDA). Comparable to Low VA Rates in its focus on government-backed mortgage products serving similar borrower profiles with similar origination and secondary-market economics.
• Guild Mortgage: Mid-to-large US mortgage lender with explicit VA, FHA, and USDA product offerings alongside conventional loans. Comparable to Low VA Rates in offering government loan products to military and low-down-payment borrowers through a multi-state branch and digital model.
• NewRez (formerly Caliber Home Loans): Large mortgage originator with strong government-loan (VA/FHA) franchise, formed via the Caliber/NewRez combination. Comparable to Low VA Rates on VA product specialization, multi-channel distribution, and scale-driven gain-on-sale economics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/lowvarates
• Xx.com/lowvarates
• Facebookfacebook.com/lowvarates

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Low VA Rates