Redfish Lake Lodge
Redfish Lake Lodge is a historic seasonal Idaho resort in the Sawtooth Mountains offering lodging, dining, marina activities, weddings, and outdoor guide services to families, couples, adventure travelers, and day visitors on U.S. Forest Service permitted land.
- Company typePrivate
- Founded1929
- HeadquartersStanley, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Redfish Lake Lodge does
Redfish Lake Lodge is a historic seasonal lakeside resort and event venue located on the north shore of Redfish Lake in Stanley, Idaho, inside the Sawtooth National Recreation Area. Founded in 1929 by Robert Limbert, the lodge operates on 16 acres of U.S. Forest Service permitted land under a special use permit and serves outdoor enthusiasts, families, couples, wedding parties, and day visitors from late May through the second weekend of October. Its accommodation base spans 21 historic and modern cabins plus 11 motel/suite units at the main property, supplemented by three sister properties in Stanley (Triangle C Cabins, Stanley High Country Inn, and Redfish Riverside Inn) that offer year-round lodging.
The company monetizes through diversified hospitality revenue streams: lodging accommodations; food and beverage across Limbert's restaurant, Lakeside Grill, Rustic Lounge, and Two Gun's Cafe; full-service marina activities including pontoon/motorboat and non-motorized rentals, hiker boat shuttles, scenic Lady of the Lake tours, and sunset appetizer cruises; weddings and catered events (outdoor tent venue for 60-225 guests, indoor dining for up to 40); a general store; and guided horseback riding via a partnership with Mystic Saddle Ranch (Redfish Corrals). Pricing is predominantly usage-based and pay-as-you-go, with regular and peak seasonal tiers (peak season June 19-September 7).
Go-to-market is direct-to-consumer, with bookings through the ThinkReservations platform for lodging, FareHarbor for marina activities, OpenTable for dining, phone reservations, and walk-in day visitors. The lodge relies on organic social media (Facebook, Instagram, TripAdvisor), email newsletters, and event-driven marketing such as Music on the Lawn, the Memorial Day Race, and yoga classes to drive seasonal demand. It employs 90-100 workers during peak summer with an average employee age of 21, and remains family-owned with no external institutional, private equity, or venture capital involvement.
Redfish Lake Lodge firmographics
Firmographics- Name
- Redfish Lake Lodge
- Legal name
- Redfish Lake Lodge
- Website
- https://redfishlake.com
- Company type
- Private
- Founded year
- 1929
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Redfish Lake Lodge is a historic seasonal Idaho resort in the Sawtooth Mountains offering lodging, dining, marina activities, weddings, and outdoor guide services to families, couples, adventure travelers, and day visitors on U.S. Forest Service permitted land.
- Ownership category
- akta.pro rank
Redfish Lake Lodge industry classification
Industry- Product category
- Lakeside Resort & Hospitality
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Scenic and Sightseeing Transportation, Water (487210), Marinas (71393)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Hunting & Fishing Lodges (Sporting Lodges) (THAGAIAJ)
Keywords
Where Redfish Lake Lodge is headquartered
LocationHeadquarters
- HQ city
- Stanley
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Redfish Lake Lodge business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others
Revenue model
- Lodging Accommodations: Revenue from cabin rentals, lodge rooms, suites, and motel units. Includes standalone cabins, duplex cabins, rustic cabins, lake suites, and creekside cabins.
- Food & Beverage: Limbert's restaurant (breakfast and dinner), Lakeside Grill (lunch and dinner), Rustic Lounge (cocktails), Two Gun's Cafe (coffee and espresso), and sunset appetizer cruises with charcuterie boards.
- Marina Activities: Boat rentals (pontoon, kayaks, canoes, paddle boards), hiker boat shuttle service, scenic lake tours, and sunset appetizer cruises.
- Events & Weddings: Outdoor tent weddings (60-225 guests), indoor dining room events (up to 40 guests), rehearsal dinners, large party dining, and catered corporate events.
- General Store: Apparel, snacks, candy, beer, wine, groceries, souvenirs, camping and fishing supplies, and unique gifts.
- Horseback Riding: Guided horseback rides offered through Redfish Corrals partnership with Mystic Saddle Ranch (1.5-hour, half-day, full-day, and multi-day rides).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Pontoon Boat Rentals - 10 Passenger |
| Usage-based | Pay-as-you-go | Pontoon Boat Rentals - 14 Passenger |
| Unit Pricing | Pay-as-you-go | Hiker Boat Shuttle |
| Unit Pricing | Pay-as-you-go | Sunset Appetizer Cruise |
| Unit Pricing | Pay-as-you-go | Scenic Lake Tours (Lady of the Lake) |
| Usage-based | Pay-as-you-go | Marina Rentals - Motorboats |
| Usage-based | Pay-as-you-go | Marina Rentals - Non-Motorized |
| Unit Pricing | Pay-as-you-go | Memorial Day Race Registration |
| Unit Pricing | Pay-as-you-go | Catered Events |
| Unit Pricing | Pay-as-you-go | Yoga Classes |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Redfish Lake Lodge product offering
Product offeringCore offering
Redfish Lake Lodge operates a historic (built 1929) lakeside resort on 16 acres of US Forest Service permitted land on the north shore of Redfish Lake in Idaho's Sawtooth National Recreation Area, offering 21 historic and modern cabins plus 11 motel/suite units, multiple on-site dining venues, a full-service marina with boat rentals and hiker shuttles, and dedicated wedding/event venues. The portfolio extends to three sister properties in the town of Stanley (Triangle C Cabins, Stanley High Country Inn, and Redfish Riverside Inn) plus retail, horseback riding, and seasonal programming.
Product overview
Redfish Lake Lodge is a historic lakeside resort and event venue in Stanley, Idaho, offering a portfolio of lodging accommodations, dining venues, marina activities, and event services across multiple properties. The core offering includes 21 historic and modern cabins, 11 motel/suite units, and lodge rooms at the main Redfish Lake property, plus three sister properties in Stanley (Triangle C Cabins, Stanley High Country Inn, and Redfish Riverside Inn). Dining options span Limbert's full-service restaurant, the Rustic Lounge bar, Lakeside Grill casual eatery, and Two Gun's Cafe coffee shop. The marina provides boat rentals, hiker shuttles, and sunset cruises. Additional services include weddings and events (indoor and outdoor venues), catered events, yoga and music programming, a Memorial Day race, horseback riding, and a general store.
Differentiator
Problem solved
Functional benefit
Brands
- Triangle C Cabins: Year-round boutique cabins located in Stanley, Idaho. 12 standalone cabins with rustic charm plus two large vacation rental spaces. Pet-friendly options available.
- Stanley High Country Inn
- Redfish Riverside Inn
Products and services
- Lodging Accommodations Year-round lodging inventory at the main Redfish Lake property including standalone cabins, duplex cabins, lake suites, creekside cabins, rustic cabins, and eight lodge rooms on the second level of the main lodge building.
- Marina Services
- Sunset Appetizer Cruise
- Limbert's Restaurant
- Rustic Lounge
- Lakeside Grill
- Two Gun's Cafe
- Wedding & Event Venue
- Catered Events
- Triangle C Cabins
- Stanley High Country Inn
- Redfish Riverside Inn
- General Store
- Horseback Riding (Redfish Corrals)
- Memorial Day Weekend Race
- Yoga on the Lawn
Companies that use Redfish Lake Lodge
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
Redfish Lake Lodge technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Redfish Lake Lodge partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mystic Saddle Ranch (Redfish Corrals)coreRedfish Corrals offers horseback riding experiences through partnership with Mystic Saddle Ranch. Guests can book trail rides including 1.5-hour, half-day, full-day, and multi-day guided horseback rides in the Sawtooth Mountains.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Redfish Lake Lodge competitors and assessment
Company assessmentDirect peers
- Triple Creek Ranch: All-inclusive luxury ranch resort in Darby, Montana offering cabins, fine dining, horseback riding, and outdoor activities in a wilderness setting. Comparable in intimate lodging scale, full-service hospitality, and activity-led guest experience.
- The Resort at Paws Up: Luxury wilderness ranch resort in Greenough, Montana offering cabins, dining, horseback riding, and event programming on a large private land base. Comparable in wilderness-resort positioning, multi-revenue-stream model, and high-end wedding/event vertical.
- Grand Targhee Resort: Mountain resort in Alta, Wyoming on the border of Grand Teton National Forest offering lodging, dining, skiing, and summer activities on US Forest Service land. Comparable in federal-land dependency, multi-season outdoor adventure positioning, and family-owned independent operations.
- Shore Lodge: Lakeside resort in McCall, Idaho offering lodging, dining, spa, and marina services on Payette Lake. Closest comparable Idaho mountain-lake full-service resort with similar seasonality, F&B portfolio, and wedding/event business.
Regional players
- Schweitzer Mountain Resort: Mountain resort in Sandpoint, Idaho offering lodging, dining, skiing, and summer activities. Comparable in Idaho resort positioning and multi-season activity portfolio, but serving a different regional market in northern Idaho.
Broad incumbents
- Big Sky Resort: Large destination mountain resort in Big Sky, Montana offering hotels, condos, dining, skiing, and wedding venues. Comparable in mountain-resort lodging, weddings, and activity-driven guest experience, but at substantially larger scale.
- Sun Valley Resort: Major destination resort in Sun Valley, Idaho offering hotels, restaurants, ski operations, and event venues. Comparable geographically (Idaho resort corridor) and across multiple amenities (lodging, dining, weddings, adventure), but at substantially larger scale and year-round.
- Coeur d'Alene Resort: Lakeside resort hotel on Lake Coeur d'Alene in Idaho offering lodging, dining, marina, golf, and event space. Comparable in lake-based lodging, marina services, and wedding/event business, but at larger scale and more urbanized setting.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Redfish Lake Lodge social profiles
Digital presenceRedfish Lake Lodge compliance and trust
Trust signalCompliance1 record
Redfish Lake Lodge financial estimates
Financial estimateRevenue estimate
Valuation estimate
Redfish Lake Lodge leadership team
Management profileNumber of profiles
Profiles4 records
Redfish Lake Lodge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Redfish Lake Lodge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Redfish Lake Lodge
What does Redfish Lake Lodge do?
Redfish Lake Lodge operates a historic (built 1929) lakeside resort on 16 acres of US Forest Service permitted land on the north shore of Redfish Lake in Idaho's Sawtooth National Recreation Area, offering 21 historic and modern cabins plus 11 motel/suite units, multiple on-site dining venues, a full-service marina with boat rentals and hiker shuttles, and dedicated wedding/event venues. The portfolio extends to three sister properties in the town of Stanley (Triangle C Cabins, Stanley High Country Inn, and Redfish Riverside Inn) plus retail, horseback riding, and seasonal programming.
Is Redfish Lake Lodge a public or private company?
Redfish Lake Lodge is a private company. It is classified as family owned and is currently operating.
When was Redfish Lake Lodge founded?
Redfish Lake Lodge was founded in 1929. It employs 51 to 100 people.
Where is Redfish Lake Lodge based?
Redfish Lake Lodge is headquartered in Stanley, United States, in the North America region.
How does Redfish Lake Lodge make money?
Six revenue lines are on record. Lodging Accommodations are the primary driver. The others are food & Beverage, marina Activities, events & Weddings, general Store and horseback Riding.
Who are Redfish Lake Lodge's main competitors?
Direct peers on record are Triple Creek Ranch, The Resort at Paws Up, Grand Targhee Resort and Shore Lodge. Schweitzer Mountain Resort is listed as a regional player. Broad incumbents are Big Sky Resort, Sun Valley Resort and Coeur d'Alene Resort.
Does Redfish Lake Lodge have an API?
No public API is recorded for Redfish Lake Lodge.
What industry is Redfish Lake Lodge in?
Redfish Lake Lodge's product category is Lakeside Resort & Hospitality. Its primary akta.pro industry code is THAGAIAJ, Hunting & Fishing Lodges (Sporting Lodges). Its NAICS code is 72111 and its SIC code is 7000.