Bass Equipment Company

Name

Bass Equipment Company

Legal name

Bass Equipment Company

Website

https://bassequipment.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Animal Cages and Small Animal Housing Equipment

NAICS

Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Hospital Equipment & Clinical Furniture (Tables, Cages, Lighting, Warmers) (HLAMAFAJ)

akta.pro secondary industry

Pet Gear & Feeding Station Organization (HSAFAJAJ)

Keywords

• Animal cages
• Wire cages
• Small animal housing
• Cage accessories
• Roll wire

Headquarters

HQ city

Monett

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Cage Sales: Primary revenue from selling animal cages in various sizes and configurations including rabbit cages, guinea pig cages, bird cages, chinchilla cages, dog/cat cages, and chicken cages. Products sold as unassembled kits or pre-assembled units.
2. Accessories and Replacement Parts: Secondary revenue from cage accessories including feeders, water bottles, cage pans, roll wire, cage clips, door locks, and replacement parts.
3. DIY Components: Sale of individual cage building materials including roll wire (galvanized before/after weld, vinyl coated), cage clips, door locks, and assembly tools for customers building custom cages.
4. Custom Fabrication: Custom cage sizes and configurations available. Custom pans fabricated in-house to specifications. Custom sizing options across product lines.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bass Equipment Company manufactures and sells galvanized wire cages and related equipment for small animals including rabbits, guinea pigs, chinchillas, birds, dogs, and cats. The product line spans finished cages (standard galvanized, vinyl-coated, and tool-free Kwik-Build designs), transport carriers, feeders, water bottles and watering system components, cage pans, urine guards, replacement parts, and raw materials (roll wire, clips, door locks) for DIY cage builders. Manufacturing and custom pan fabrication are performed in-house at the Monett, Missouri facility.

Product overview

Bass Equipment Company is a manufacturer and online retailer of animal cage equipment and supplies, based in Monett, Missouri. The product portfolio centers on wire cages for small animals including rabbits, guinea pigs, chinchillas, birds, and dogs/cats, offered through multiple form factors (standard galvanized, vinyl-coated, and Kwik-Build tool-free assembly). Core products include 14" and 18" tall rabbit cages, bird cages, guinea pig cages, and transport carriers, complemented by extensive accessories including feeders, water bottles, cage pans, urine guards, cage clips, and roll wire materials. The company also sells third-party brands including Lixit water bottles and Edstrom/Avidity Science and Borak water system components. Manufacturing is performed in-house with custom fabrication capabilities for pans and custom sizes. Cages ship unassembled with J-clips or Kwik-Klips for customer assembly, while transport carriers ship fully assembled.

Differentiator

Problem solved

Functional benefit

Products and services

• 18" Galvanized Wire Cages Standard rabbit cages with galvanized before welded wire construction, available in multiple sizes and compartment configurations with swing-out door options. For rabbit owners and breeders.
• Galvanized Cages with Vinyl Floors Cages with galvanized wire tops and sides and vinyl coated floors for animal comfort, available in multiple sizes with floor upgrade options. For rabbit owners.
• 14" Tall Galvanized Wire Cages Compact cages designed for mini and dwarf rabbit breeds with 2 or 3 compartments, swing-out doors, and SPL-3 locks. Stackable up to 4 units high.
• 14" Tall Kwik Build Cages Tool-free assembly cages using proprietary Kwik-Klip rust-proof plastic fasteners, with collapsible design for storage. For rabbit owners wanting quick assembly.
• 18" High Kwik Build Cages Larger 18" tall tool-free assembly rabbit cages using Kwik-Klip fasteners with collapsible design for storage.
• 18" Tall Galvanized Bird Cages Bird cages made of 1/2" x 1" galvanized wire with drop-down doors and SPL-3 locks, 18" tall with multiple size and compartment options.
• 14" Tall Galvanized Bird Cages Compact 14" tall bird cages in 2 or 3 compartment configurations with swing-out doors secured by SPL-3 locks.
• 18" Tall Kwik Build Bird Cages Bird cages with 1/2" x 1" galvanized wire, tool-free Kwik-Klip assembly, drop-down door secured by SPL-3 lock.
• 14" Tall Kwik Build Bird Cages Compact 14" tall bird cages with 1/2" x 1" galvanized wire construction, swing-out doors with SPL-3 locks, and Kwik-Klip tool-free assembly.
• Stackable Guinea Pig Cages Stackable guinea pig cages constructed with 1" x 2" galvanized before welded wire, large drop-down front door, 3" deep galvanized metal pan, and Stack-A-Hutch compatibility.
• Guinea Pig Cage (GPC) Compact all-purpose cage for guinea pigs and smaller pets with contact bedding design, 1" x 1" galvanized after welded wire, top opening door, and ABS plastic tray.
• Two Compartment Transport Carriers Two-compartment animal transport carriers with 3" deep galvanized metal pan, finger-loop spring retention, and high-quality galvanized before welded wire construction. Ships fully assembled.
• Single Compartment Transport Carriers Single compartment animal transport carriers available in Small, Medium, and Large sizes, constructed of galvanized wire with 3" deep pan.
• Three Compartment Transport Carriers Three-compartment animal transport carriers available with wire dividers or solid plastic dividers, 3" deep galvanized pan, ships fully assembled.
• One Compartment Chinchilla Carrier Single compartment chinchilla carrier with 1" x 1" wire mesh front and top, solid metal back and sides to prevent chewing, ships fully assembled.
• Two Compartment Chinchilla Carrier Two-compartment chinchilla carrier with solid metal divider, wire mesh front and top, solid metal back and sides to prevent chewing.
• Bass Fine-x Feeders Heavy-duty metal feeders for rabbits and small animals that attach directly to cage wire for secure mounting.
• Bass Poultry and Quail Feeder Feeders designed for poultry and quail, featuring 11.5" model for small poultry operations.
• Bass Attachable Feeder Covers Cover lids that attach to feeders to protect feed from debris and contamination.
• ABS Plastic Cage Pans Heavy-duty rust-proof ABS plastic cage pans fabricated in the USA, eliminating shipping damage common with metal pans, with multiple size options.
• Galvanized Metal Pans Heavy-duty 26 gauge galvanized steel cage pans with smooth rolled edges, 1-1/2" deep, sized to slide underneath stacking cages.
• Oversize Galvanized Pans With Corner Braces Galvanized metal pans slightly oversized with 2" deep sides and corner braces that raise the cage floor to allow bedding placement underneath.
• Black Vinyl Coated Roll Wire High quality fusion-bonded vinyl coated welded wire that resists corrosion under extreme disinfecting and moisture exposure, sold in 100-foot rolls for DIY cage construction.
• Galvanized Before Welded Wire High quality galvanized before weld cage wire sold in 100-foot rolls for DIY hutch construction or repair, available in various mesh sizes and gauges including baby saver configurations.
• Galvanized After Weld Wire High quality galvanized after weld wire offering superior corrosion protection at weld points, sold in 100-foot rolls with various mesh sizes and gauges.
• Bass J-Clips Galvanized J-clips for traditional cage assembly, available in packs priced from $3.40-$4.50.
• Kwik Klips Tool-free cage assembly fasteners made from tough, rust-proof, high-impact plastic, reusable for disassembly and storage, priced from $2.00-$7.50.
• Lixit Wide Mouth Water Bottles Third-party Lixit brand wide mouth water bottles with no-drip technology and flip-top designs, available in 8oz, 16oz, 32oz, and 64oz sizes.
• Bass Water Bottles Company-branded water bottles in 8oz, 16oz, and 32oz sizes with no-drip valve technology, machined brass body, stainless steel stem, and neoprene o-ring seal.
• Nest Box Warmer Pet warmer and nest box warmer pad for rabbits and puppies, providing supplemental heat for newborn animals.
• Automatic Water System Complete automatic watering systems using Edstrom/Avidity components and 3/16 tubing for small animal watering.
• Edstrom/Avidity Science Water System Components Third-party Edstrom and Avidity Science branded water system components including 3/16" barbed water valves, tubing adapters, tees, elbows, and stainless steel standoffs.
• Borak Water System Components Third-party Borak branded water system components including 5/16" barbed adapters, elbows, tees, straight connectors, valves, and flexible tubing.
• Bass Rabbit Cage Starter Kit Complete starter kit bundling a 24" x 24" x 18" Kwik-Build cage, 26 ga. galvanized steel pan with rolled edges, solid bottom feeder, and 32 oz. Bass water bottle for new rabbit owners.
• Cage and Pan Combo All-metal cage and pan combination designed to accept a dropping pan without needing a Stack-A-Hutch Kit, available with standard metal pans or ABS plastic pans.
• Galvanized Triple Stacked Cage Kits Pre-configured triple stack cage kits for vertically stacking three galvanized cages with various cage sizes and pan options.
• Vinyl Coated Triple Stack Cage Kits Triple stack kits using vinyl coated wire cages with metal or ABS plastic pans, available with floor and door upgrades (not recommended for rabbits).
• Vinyl Coated Wire Cages Wire cages with black vinyl coated wire construction for enhanced durability and corrosion resistance.
• Anotec Biodegradable Deodorizer Non-toxic, biodegradable deodorizer that chemically bonds with odors in small animal confinement areas, available in 16oz ready-to-spray or concentrate.
• Fiesty Ferret Urine/Scatter Guards 5-piece set of urine and scatter guards for Fiesty Ferret pans, available in galvanized metal or stainless steel construction.

Quantifiable outcome

• Cages lasting approximately 8 years under regular use vs. 2 years for competing products
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• MidWest Homes for Pets: Manufacturer of wire cages and habitats for small animals including rabbits, guinea pigs, ferrets, and chinchillas. Bass explicitly sells replacement accessories compatible with MidWest's Ferret Nation and Critter Nation cages, confirming direct category overlap and shared end customers.
• Prevue Pet Products: Long-established US manufacturer of wire cages, flight cages, and small animal housing. Operates in the same direct-to-consumer and B2B pet supply category with comparable galvanized wire and wrought iron product lines.
• Ware Manufacturing: Manufacturer of small animal cages and accessories including rabbit, guinea pig, and chinchilla cages. Directly competes with Bass in wire cage construction, DIY components, and small pet housing sold through pet retailers.

Broad incumbents

• Kaytee: Major small animal products brand owned by Central Garden & Pet, offering cages, habitats, food, and accessories across the same rabbit, guinea pig, and bird categories as Bass, but with much broader product breadth and mass retail distribution.

Regional players

• Ferplast: Italian pet products manufacturer with a wide range of small animal cages, habitats, and accessories. Comparable to Bass in product category (wire and plastic cages) but primarily serves European markets rather than the US.
• Trixie: German pet products manufacturer with extensive small animal housing, cage accessories, and DIY components. Closely comparable product portfolio but primarily European distribution, making it a regional rather than direct US competitor.
• Savic: Belgian manufacturer of premium small animal cages and habitats. Overlaps with Bass in rabbit, guinea pig, and ferret housing categories but is primarily distributed across Europe rather than the US market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bass Equipment Company