Silver Tree Services

What Silver Tree Services does

Silver Tree Consulting & Services (d/b/a Silver Tree Services) is a privately held IT consulting and managed services firm headquartered in Raleigh, North Carolina, founded in 2014 by Richard C. Ricks. The company targets midmarket companies alongside a notable concentration of non-profit organizations, with stated verticals spanning healthcare, legal, financial services, EdTech, and telecom. Service delivery is supported by a 15,000-strong global partner network enabling local, near-shore (Mexico), and offshore (India, Philippines) capacity, while client engagement is anchored by senior consultants and solution architects operating at the CIO and executive level. Named customer logos include Save the Children, Year Up, a national wealth management firm, a global law firm, and a regional extended care company operating 12 properties.

The company's product portfolio centers on two proprietary assets: Vigilance™, an AI-driven IT service management and observability platform described as the industry's first fully integrated AI-enabled enterprise service management platform, and the Silver Catalyst™ methodology developed over five decades of combined consulting experience and $3 billion in IT transformations. Vigilance powers IT360 Secure, a bundled managed services offering for SMBs that combines infrastructure, security, applications, and workplace management with a 45-day zero-disruption implementation. The platform integrates with ServiceNow (where Silver Tree holds preferred partner status), AWS, Salesforce, Workday, NetSuite, PIMCORE, and Mitel, and supports outcomes including up to 40% reduction in IT support costs and 64% of service requests resolved via AI-enabled automation.

Silver Tree generates revenue through four streams: recurring managed services contracts (managed infrastructure, managed security, DEX, IT360 Secure), project-based consulting and professional services (assessments, AI value stream analysis, OCM, program management), workforce solutions and staff augmentation (local, near-shore, offshore), and application modernization services. Pricing is consultative and not publicly disclosed, with a complimentary IT operations assessment serving as the primary demand generation entry point. The go-to-market combines direct enterprise field sales, consultative sales led by solution architects, and channel partnerships (notably the Innominds partnership for SMB/midmarket ITSM delivery). Marketing is content-driven through LinkedIn, blog insights, case studies, and industry events including the NC TECH Awards and Inc. Power Partner Awards.

Name

Silver Tree Services

Legal name

Silver Tree Consulting & Services

Website

https://silvertreeservices.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Silver Tree Consulting & Services is an IT consulting and managed services firm headquartered in Raleigh, NC, that targets midmarket companies with proprietary AI-driven IT management platforms, bundled managed services, and consulting across infrastructure, security, applications, and workforce solutions.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Facilities Support Management Services (8744), Services-Prepackaged Software (7372)

akta.pro primary industry

ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)

akta.pro secondary industries

Service Desk & ITSM Outsourcing (BPAEAMAF), ITIL/ITSM Process Consulting & Implementation (BPAEAJAB), IT Service Desk & End-User Support (L1/L2) (BPAAACAA), IT Knowledge Management & Service Desk Platforms (HDAEALAH)

Keywords

• Managed IT services
• IT infrastructure management
• Managed security services
• Application modernization
• Digital employee experience

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Managed Services: Ongoing managed services contracts covering managed infrastructure, managed security, digital employee experience, and IT360 Secure bundled managed services. Delivered as recurring revenue with flexible engagement models including fully managed services and co-managed options.
2. Consulting and Professional Services: Consulting engagements including assessments, IT operations assessments, data readiness assessments, AI value stream analysis, organizational change management, program management as a service, and modernization consulting. Typically project-based or retainer engagements.
3. Workforce Solutions / Staff Augmentation: Flexible talent models providing skilled IT professionals to fill critical skill gaps. Delivered through local, near-shore, or offshore teams. Includes dedicated specialists, agile pods, and complete leadership teams. Revenue recognized as professional services with flexible scaling.
4. Application Modernization Services: Application modernization including cloud migration, re-architecting, re-platforming, technical debt remediation, and application managed services. Engagement models include strategic assessment and consulting, professional services, and managed application services.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Silver Tree Services delivers managed IT services, consulting, and workforce solutions for midmarket companies and non-profit organizations, anchored by its proprietary Vigilance™ AI-driven IT service management platform. Its flagship IT360 Secure bundled managed services offering combines infrastructure, security, applications, and workplace management into a single recurring service, supported by the Silver Catalyst™ consulting methodology and a 15,000-strong global partner network.

Product overview

Silver Tree Services offers a portfolio of IT solutions centered around two core proprietary products: the Vigilance IT Ops Platform (an AI-driven enterprise service management platform) and IT360 Secure (bundled managed services powered by Vigilance). The portfolio includes managed services (Infrastructure, Security, Digital Employee Experience, Application Modernization), Workforce Solutions, ServiceNow expertise, and Business Intelligence & Analytics with AI capabilities. The products are connected through the Silver Catalyst Methodology, with Vigilance serving as the unified AI platform that integrates into client environments to provide real-time visibility, workflow orchestration, and digital experience insights, while IT360 Secure bundles multiple managed services together for SMB clients.

Differentiator

Problem solved

Functional benefit

Brands

• IT360 Secure: Bundled managed IT services solution that reduces operational costs, enhances employee productivity, and safeguards businesses with comprehensive IT management including infrastructure, security, applications, and workplace management.
• Vigilance
• Silver Catalyst

Products and services

• Vigilance™ IT Ops Platform Scalable, AI-driven service management platform providing real-time visibility, workflow orchestration, asset and consumption management, and digital experience insights to reduce costs, improve IT efficiency, mitigate vulnerabilities, and increase end-user satisfaction and productivity.
• IT360 Secure Bundled Managed Services All-in-one bundled managed IT service for SMBs combining infrastructure, security, applications, and workplace management, powered by the Vigilance platform. Delivers up to 40% reduction in IT support costs and up to 90% reduction in security exposures.
• Managed Infrastructure Optimizes availability, performance, and security of business-critical IT services through proactive monitoring, automated issue detection, expert troubleshooting, and scalable secure infrastructure management.
• Managed Security Proactive, comprehensive security services with real-time monitoring and advanced threat prevention, protecting businesses from emerging threats and supporting compliance requirements.
• Digital Employee Experience (DEX) Improves workforce productivity and satisfaction through employee experience assessment, employee support and enablement, performance monitoring and analytics, and security and compliance.
• Application Modernization Modernizes applications to improve performance, reduce technical debt, and enable business transformation, including technical debt and rationalization, cloud migration, CX/WX optimization, agile operating models, application managed services, and agile pods.
• Business Intelligence & Analytics End-to-end data and AI services including Data Foundations & Governance (Modern Data Platform, Data Pipelines, Data Lake/Lakehouse), Business Intelligence (Data Integration & ETL, Dashboarding, Advanced Analytics), Analytics (Unified Analytics Platform, Customer Data Platform), and Artificial Intelligence (Enterprise AI, Insights AI, Content AI, Product AI, Agentic AI).
• Workforce Solutions Flexible talent models to quickly fill critical skill gaps via staff augmentation, managed teams, agile pods, and program management as a service, delivered through local, near-shore, or offshore teams backed by a 15,000-strong global partner network.
• ServiceNow Services

Quantifiable outcome

• Up to 40% reduction in IT support costs
• +16 more outcomes

Named customers13 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability7 records

Feature4 records

Partnerships

One partnership is on record.

• InnomindscoreStrategic or Co-development Partner · 17 August 2022Silver Tree announced a partnership with Innominds to bring innovation to IT operations transformation for small and medium-sized organizations. The partnership combines Silver Tree's Vigilance platform and ITSM experience with Innominds' software and product engineering expertise to deliver transformative ITSM solutions. The joint offerings leverage Silver Tree's AI and data analytics capabilities for digital transformation with Innominds' ITSM and MSP processes, tools, technology, and industry frameworks for SMB and midmarket infrastructure management needs. The partnership addresses the gap where most digital transformations fail due to failure to transform IT operations.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dataprise: Midmarket-focused managed IT services and cybersecurity provider offering infrastructure, service desk, cloud, and digital workplace solutions — directly comparable to Silver Tree's IT360 Secure and managed infrastructure offerings for the same SMB/midmarket buyer profile.
• Ntiva: IT managed services and cybersecurity firm serving SMB and midmarket clients with service desk, cloud, and strategic IT consulting — comparable target segment, delivery model, and service portfolio to Silver Tree's IT360 Secure and DEX practices.
• Intelligent Technical Solutions (ITS): Managed IT services and cybersecurity provider for small and mid-sized businesses across multiple U.S. regions, offering bundled managed services analogous to Silver Tree's IT360 Secure bundle with similar midmarket go-to-market motion.
• AHEAD: IT consulting and managed services firm specializing in cloud, data platform, and enterprise IT modernization for midmarket and enterprise clients — overlaps with Silver Tree's application modernization, AWS data lakehouse, and ServiceNow delivery practices.
• Slalom: Consulting firm focused on technology and business transformation for midmarket and enterprise, with strong cloud, data, and digital workforce practices — comparable midmarket-oriented consulting/services hybrid model with overlapping modernization and data capabilities.

Broad incumbents

• Converge Technology Solutions: Larger North American IT solutions provider delivering hybrid infrastructure, managed services, and digital transformation across multiple verticals — broader portfolio and balance sheet than Silver Tree but serves overlapping midmarket and enterprise IT services demand.
• SHI International: Large IT solutions and services provider offering managed services, cloud, security, and workplace solutions to midmarket and enterprise — comparable end-to-end IT services scope, with materially greater scale and partner ecosystem breadth than Silver Tree.
• CDW: Major provider of IT solutions and managed services to midmarket and enterprise, covering infrastructure, security, cloud, and workplace — overlaps with most of Silver Tree's service lines but at significantly larger scale and broader vendor portfolio.
• Kyndryl: Global IT infrastructure services provider spun out of IBM, delivering managed infrastructure, cloud, security, and ITSM at enterprise scale — broader and deeper competitor to Silver Tree's managed infrastructure and ServiceNow-adjacent offerings for large accounts.

Others

• Fruition Partners (now part of HCLTech): ServiceNow-focused consulting and managed services firm now operating within HCLTech — historically the most direct ServiceNow pure-play peer to Silver Tree's ServiceNow practice, illustrating both the upside and the consolidation risk in Silver Tree's ServiceNow go-to-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/silver-tree-services
• Xx.com/SilverTreeCo

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Silver Tree Services