Bridge Insurance Group
Bridge Insurance Group is a family-owned independent insurance brokerage in Canonsburg, PA, distributing Life, Health, Medicare, Auto, Homeowners, Long Term Care, Annuities, and Commercial insurance across 18 US states through licensed agents and community educational events.
- Company typePrivate
- Founded-
- HeadquartersCanonsburg, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Bridge Insurance Group does
Bridge Insurance Group is a privately held, family-owned independent insurance agency headquartered at 1700 Ashwood Drive, Suite 1702, Canonsburg, Pennsylvania. Founded by Lynn Berry, who entered the insurance industry in 1985 at Metropolitan Life before establishing her own agency, the company operates across 18 states — Florida, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maryland, Michigan, New York, North Carolina, Ohio, Oklahoma, South Carolina, Tennessee, Texas, Virginia, and West Virginia, plus Pennsylvania — and serves individual consumers, families, and small businesses through a sales-led model staffed by licensed insurance agents. The product portfolio is diversified across eight core lines: Life Insurance (Whole, Term, Universal), Health Insurance, Medicare enrollment guidance, Annuities, Automotive, Homeowners, Long Term Care, and Commercial Insurance (general liability, professional liability, commercial auto, workers compensation, business owners policy, and specialty lines for restaurants, investment properties, and non-profits).\n\nThe agency operates on a commission-based revenue model, earning transaction fees from multiple insurance carriers for policies placed. Its go-to-market combines direct agent outreach by phone, email, and in-person meetings; recurring community educational events (Medicare 101 workshops, Health Insurance seminars, Life Insurance/Financial Education sessions) hosted at partner venues such as Chrome Federal Credit Union; JotForm-powered event registration; and a digital presence across Facebook, Instagram, and Twitter/X, with the website serving as the central lead-capture surface. Pricing is quote-based and not publicly disclosed, with premiums determined by individual risk factors, coverage needs, carrier underwriting, and state regulation.\n\nThe technology stack is entirely off-the-shelf: a Wix-hosted website, AgencyBloc for customer relationship management, JotForm for event registration, Google Analytics for traffic analysis, and SMS for conversational customer service. There is no proprietary technology, AI/ML capability, or mobile app. Ownership is concentrated in the Berry family, with Lynn Berry as President, David Berry as Vice President and Senior Agent, and Olivia Berry as Agent and Marketing Assistant. Recent leadership additions include David Ely (Director of Sales, joined 2021 from a global Wall Street financial firm) and dedicated marketing/compliance staff. The firm is private with no disclosed external funding, M&A activity, patents, or regulatory actions.
Bridge Insurance Group firmographics
Firmographics- Name
- Bridge Insurance Group
- Legal name
- Bridge Insurance Group, Inc.
- Website
- https://bridgeinsgroup.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bridge Insurance Group is a family-owned independent insurance brokerage in Canonsburg, PA, distributing Life, Health, Medicare, Auto, Homeowners, Long Term Care, Annuities, and Commercial insurance across 18 US states through licensed agents and community educational events.
- Ownership category
- akta.pro rank
Bridge Insurance Group industry classification
Industry- Product category
- Independent Insurance Agency Services
- NAICS
- Insurance Agencies and Brokerages (52421), Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Medicare Plan Distribution & Brokerage (Captive, Independent, FMOs) (FSAIAGAH)
Keywords
Where Bridge Insurance Group is headquartered
LocationHeadquarters
- HQ city
- Canonsburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bridge Insurance Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Insurance Commissions: As an independent insurance agency, Bridge Insurance Group earns commissions from insurance carriers for policies placed. The company represents multiple insurance providers and receives compensation when customers purchase policies through their agents.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based insurance products with no publicly listed pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Bridge Insurance Group product offering
Product offeringCore offering
Bridge Insurance Group is a diversified independent insurance agency that sells and services life, health, Medicare, annuities, automotive, homeowners, long-term care, and commercial insurance policies. As an independent brokerage representing multiple insurance carriers, the agency earns carrier commissions for policies placed through its licensed agents, customizes coverage across personal and commercial lines, and provides comparative quoting across carriers for clients across 18 U.S. states.
Product overview
Bridge Insurance Group is a diversified, independent insurance agency offering a comprehensive portfolio of insurance products and services. The company operates as a multi-product insurance brokerage providing Life Insurance (Whole Life, Term Life, Universal Life), Health Insurance, Medicare guidance, Annuities, Automotive Insurance, Homeowners Insurance, Long Term Care Insurance, and Commercial Insurance. As an independent agency with partnerships across multiple leading insurance carriers, Bridge Insurance Group customizes insurance solutions by comparing options across their carrier network to meet individual client needs. The company primarily serves clients across 17 states including Florida, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maryland, Michigan, New York, North Carolina, Ohio, Oklahoma, South Carolina, Tennessee, Texas, Virginia, and West Virginia, with over 30 years of industry experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Life Insurance Life insurance products including Whole Life, Term Life, and Universal Life policies designed to provide financial security for dependents, available through multiple carriers via Bridge's licensed agents.
- Health Insurance Individualized health insurance options for individuals and families, including coverage for medications and management of current illnesses, sourced through multiple carriers.
- Medicare Medicare enrollment guidance and education services helping clients navigate Medicare enrollment deadlines and plan options, anchored by 35+ years of agency experience in Medicare options.
- Annuities Annuity products designed to guarantee income for life during retirement, customizable to meet individual needs and retirement goals.
- Automotive Insurance Vehicle protection insurance with access to multiple carriers, including specialty coverage for boats, RVs, trailers, ATVs, and snowmobiles.
- Homeowners Insurance Homeowners insurance through multiple carriers to protect against residence loss, including umbrella, renters, and rental property insurance.
- Long Term Care Insurance Insurance covering ongoing custodial care costs not covered by health insurance; policies begin paying after an elimination period for chronically ill or disabled individuals.
- Commercial Insurance Business protection insurance for businesses, freelancers, and independent contractors, including general and professional liability, commercial auto, workers' compensation, business owners policy, restaurant/tavern insurance, investment properties, and non-profit insurance.
Companies that use Bridge Insurance Group
Customer profileSegments5 records
Ideal customer profiles2 records
Bridge Insurance Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Bridge Insurance Group partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- AgencyBloccoreAgencyBloc is a CRM software provider used by Bridge Insurance Group to manage customer relationships and client information. The company uses this platform as part of their customer data management and marketing operations.
- Chrome FCU (Chrome Federal Credit Union)minorChrome FCU hosts Bridge Insurance Group's community educational events at their Washington, PA location (440 Racetrack Rd., Washington, PA, 15301). Events include Health Insurance seminars held at this venue.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Bridge Insurance Group competitors and assessment
Company assessmentDirect peers
- Goosehead Insurance: Public independent insurance agency distributing across multiple carriers for home, auto, life, and other personal lines. Closely comparable to Bridge in multi-carrier independent agency model, though Goosehead operates at much larger national scale with a franchise-driven growth motion.
- HealthMarkets: National independent insurance agency focused on health, Medicare, life, and supplemental coverage distributed through licensed agents across multiple states. Directly comparable to Bridge's multi-line, agent-driven Medicare/Health/Life model and customer demographic.
- SelectQuote: Direct-to-consumer insurance distributor with a strong focus on Medicare, life, and senior-market products. Comparable to Bridge in Medicare specialization and multi-state reach, though distributed via call-center/online rather than in-person community events.
- eHealth: Public Medicare and health insurance marketplace with multi-carrier relationships. Comparable customer demographic (Medicare-eligible seniors) and product mix to Bridge, with overlapping focus on Medicare Advantage and Supplement distribution.
- GoHealth: Medicare-focused insurance distribution platform using a tele-sales and agent model across multiple states. Direct overlap with Bridge on Medicare Advantage/Supplement distribution and senior-customer acquisition strategy.
Broad incumbents
- AmeriLife: Large insurance distribution platform serving health, life, annuities, and retirement products through affiliated agents and agencies nationwide. Overlaps with Bridge on multi-line distribution and senior-market focus, with substantially broader scale and carrier portfolio.
- Integrity Marketing Group: Large insurance brokerage and distribution platform with a Medicare, life, and final-expense focus acquired by Stone Point Capital. Comparable in independent distribution of senior-market products to Bridge, but operates at a far larger national scale.
Emerging players
- Quotit: Insurance distribution technology platform focused on Medicare, individual health, and life products distributed through agents. Comparable in agent-channel Medicare distribution to Bridge, with more emphasis on digital quoting and enrollment tooling.
- SmartFinancial: Online insurance comparison and lead-generation platform across home, auto, life, and health lines. Overlaps with Bridge on multi-line consumer insurance distribution, though primarily digital rather than community-event-driven.
- Policygenius: Online insurance marketplace for life, disability, home, and auto products with a digital-first customer experience. Comparable to Bridge on multi-line product breadth and carrier-agnostic positioning, representing the digital competitive threat to traditional agencies.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Bridge Insurance Group social profiles
Digital presenceBridge Insurance Group compliance and trust
Trust signalCompliance1 record
Bridge Insurance Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bridge Insurance Group leadership team
Management profileNumber of profiles
Profiles13 records
Bridge Insurance Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bridge Insurance Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bridge Insurance Group
What does Bridge Insurance Group do?
Bridge Insurance Group is a diversified independent insurance agency that sells and services life, health, Medicare, annuities, automotive, homeowners, long-term care, and commercial insurance policies. As an independent brokerage representing multiple insurance carriers, the agency earns carrier commissions for policies placed through its licensed agents, customizes coverage across personal and commercial lines, and provides comparative quoting across carriers for clients across 18 U.S. states.
Is Bridge Insurance Group a public or private company?
Bridge Insurance Group is a private company. It is classified as family owned and is currently operating.
When was Bridge Insurance Group founded?
Bridge Insurance Group was founded in -1. It employs 11 to 50 people.
Where is Bridge Insurance Group based?
Bridge Insurance Group is headquartered in Canonsburg, United States, in the North America region.
How does Bridge Insurance Group make money?
One revenue line is on record: insurance Commissions.
Who are Bridge Insurance Group's main competitors?
Direct peers on record are Goosehead Insurance, HealthMarkets, SelectQuote, eHealth and GoHealth. Broad incumbents are AmeriLife and Integrity Marketing Group. Emerging players are Quotit, SmartFinancial and Policygenius.
Does Bridge Insurance Group have an API?
No public API is recorded for Bridge Insurance Group.
What industry is Bridge Insurance Group in?
Bridge Insurance Group's product category is Independent Insurance Agency Services. Its primary akta.pro industry code is FSAIAGAH, Medicare Plan Distribution & Brokerage (Captive, Independent, FMOs). Its NAICS code is 52421 and its SIC code is 6411.